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2014: 10 Trends That Will Matter for Brands

Want to make 2014 a great year for your brand and business? Here are the 10 trends we at Jack Morton believe will make a difference for brands in the year to come.


Via Jeff Domansky
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Jeff Domansky's curator insight, November 15, 2013 11:35 AM

Creative presentation, useful insight for branding, marketing and PR pros.

bradkerr's curator insight, November 15, 2013 3:42 PM

Want to know where things are heading in 2014 and beyond? These aren't fairytales...they are happening now.

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7 Reasons Branding & Design Play a Vital Role in Your Marketing

7 Reasons Branding & Design Play a Vital Role in Your Marketing | Diseño | Scoop.it

Learn how your branding and design teams are more important to your overall inbound marketing than you may have thought.

 

Oh, you work in branding and design? So you're an arts and crafts marketer. Got it.

 

Raise your hand if you've heard that refrain. It's a bummer brand marketers get that reputation, because it typically stems from a total lack of understanding of the impact branding and design has on other areas of marketing. Those that think branding is just a fluffy, marketing buzz word need this blog post. And if you're a brand marketer who's tired of explaining why your job matters for the greater sales and marketer good, well, bookmark this bad boy and send it the way of the naysayers. Here are just some of the places brand marketers have a serious impact on other areas of marketing!

 

7 Reasons Branding & Design Play a Vital Role in Your Marketing

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12 Brands That Captured Our Attention Through Instagram Contests

12 Brands That Captured Our Attention Through Instagram Contests | Diseño | Scoop.it
Dunkin Donuts/Instgram In case you didn’t take notice, Instagram is kind of a big deal. But, since the social media platform has 150 million users, we’re guessing that you did in fact notice.

Via Brian Yanish - MarketingHits.com
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Interior design: top 20 thrifty tips for your home - Telegraph.co.uk

Interior design: top 20 thrifty tips for your home - Telegraph.co.uk | Diseño | Scoop.it
Interior design: top 20 thrifty tips for your home
Telegraph.co.uk
Interior design: top 20 thrifty tips for your home. Be cash savvy around the house with these money-saving tips by Genevieve Fox.
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Rescooped by Dani Perez from Digital Delights - Images & Design
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Edit Your Photos & Pics And Add A Beautiful & Colorful Frame

Get Cool Frames & Picture Effects Free - Edit Your Photos & Pics And Add A Beautiful & Colorful Frame! on the App Store. See screenshots and ratings, and read customer reviews.

Via Ana Cristina Pratas
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Design an innovation-friendly IT management strategy around the cloud

Design an innovation-friendly IT management strategy around the cloud | Diseño | Scoop.it
Cloud services play a key role in driving innovation, helping businesses stay competitive (Design an innovation-friendly IT management strategy around the cloud http://t.co/EnEf6Gi2ot via @guardian)...
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Graphic Design is Good for Business [Infographic]

Graphic Design is Good for Business [Infographic] | Diseño | Scoop.it
Graphic design is good for business, so where do you start with making graphic designing your career?

 

The top five things to consider before moving for a graphic design position will be your job title, the location of the business, how much education is needed and if there are better prospects with more education, experience, where you work whether for yourself, a small business or a large design firm.


So, where are the best locations to put your graphic design skills to use? The top five cities include, Salt Lake City, Utah with an average salary being $55,064 with a cost of living rank at 98 and 30% of workforce in creative class. Next up we have San Antonio, Texas with an average salary of $46,203, Bridgeport, Connecticut with an average salary of $78,353, and Newark, New Jersey with an average salary of $40,000. And then we have Austin, Texas with an average salary of $54,827, a cost of living rank of 94, and a percentage of workforce in creative class of 36.8%.


A lot of graphic designers are self employed, 26.3% to be exactly. Want to make more money than you are already being a graphic designer? On average you’re making $48,000, but if you were an interactive designer you could be making $64,000, or even $99,000 if you were an information architect.


Now, more than ever, we face complex problems that designers are uniquely capable to solve by integrating technology, business and human factors. A few tips for web design and startup include responsive web design, bringing on a designer co-founder, making sure to stand out from the crowd, and having a pleasurable and functional goal is the overall experience. So from startup to big business, maximize your experience.

 

 

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State of Graphic Design | Cool Infographics

State of Graphic Design | Cool Infographics | Diseño | Scoop.it
Smartpress surveyed some of the best and most talented graphic designers and put the results in...

 

into the State of Graphic Design infographic. They include tips like “How to learn the field” and “Top 5 states for graphic designer employment” that could be crucial for newbies to the field....


Via Jeff Domansky
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The 130 best free fonts | Typography | Creative Bloq

The 130 best free fonts | Typography | Creative Bloq | Diseño | Scoop.it
The best free fonts, from vintage-inspired typefaces to slap-you-in-the-face slab serifs. Read on for a slice of typography heaven...
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Graphic Design Inspirational Sources #33

Graphic Design Inspirational Sources #33 | Diseño | Scoop.it
a weekly article intended to always follow the trends happening in the world of graphic design and visual arts

Via Yesta Desamba
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Yesta Desamba's curator insight, December 17, 2012 2:01 PM

Graphic Design sources #33

Martin (Marty) Smith's curator insight, November 5, 2013 11:04 PM

I love the bridge here between two of my favorite topics - visual art and graphic design.

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Las Nuevas tendencias de Diseño Gráfico para este 2013

Las Nuevas tendencias de Diseño Gráfico para este 2013 | Diseño | Scoop.it

Por: Ashley Williamson Los diseñadores gráficos tienen que mantenerse al día sobre las últimas tendencias y a veces crear su propia estilo para destacar en el público y superar otros diseños.


Via Alvaro Díaz A.
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Los 10 colores Pantone para la primavera 2014

Los 10 colores Pantone para la primavera 2014 | Diseño | Scoop.it
El Instituto Pantone ha hecho público su informe de tendencias con los 10 colores Pantone para la próxima primavera 2014.

Via Alvaro Díaz A.
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10 reglas para hacer diseño editorial - Mario Balcázar

10 reglas para hacer diseño editorial - Mario Balcázar | Diseño | Scoop.it

Desde un folleto hasta un libro de arte, el diseño editorial es una de las áreas más grandes del diseño. Aquí algunos consejos para lograr una mejor comunicación impresa.


Via Mostalac
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Rescooped by Dani Perez from MarketingHits
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INFOGRAPHIC: How Consumer Packaged Goods Brands Perform On Facebook

INFOGRAPHIC: How Consumer Packaged Goods Brands Perform On Facebook | Diseño | Scoop.it
Facebook users are twice as likely to click on ads for consumer packaged goods, and mobile CPG ads drive 2.2 times the engagement of desktop ads and lead to five times more likes, according to a recent study by enterprise marketing technology...

Via Brian Yanish - MarketingHits.com
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Richard Platt's curator insight, November 17, 2013 1:53 PM

Prrof that social media marketinng is total bullshit

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Social Media Infographic 2013 : Which platform is growing the fastest?

Social Media Infographic 2013 : Which platform is growing the fastest? | Diseño | Scoop.it

What is the most popular social network and which platform is growing the fastest? Find more of the latest facts infographic and figures about social media in 2013.


Via Lauren Moss
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Stéphane Hardel's curator insight, December 15, 2013 6:15 AM

C'est qui qui score le mieux ? Back to le monde impitoyable des médias sociaux

Brian S's curator insight, March 21, 2014 5:55 AM

Things are definitely changing with respect to how people use the World Wide Web!

Philippe Trebaul's curator insight, March 20, 12:41 AM

What is the most popular social network and which platform is growing the fastest? Find more of the latest facts infographic and figures about social media in 2013.

Rescooped by Dani Perez from El Mundo del Diseño Gráfico
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¿Qué es el diseño gráfico? #infografia #infographic #design

¿Qué es el diseño gráfico? #infografia #infographic #design | Diseño | Scoop.it
Hola: Una infografía sobre ¿Qué es el diseño gráfico? Un saludo

Via Alvaro Díaz A.
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Thinking Inside The Box With Vanilla JavaScript @ Weeder

Thinking Inside The Box With Vanilla JavaScript http://t.co/Ap3dsHVbgt #design
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Your Graphs Look Like Crap: 9 Ways to Simplify and Sexify Data

Your Graphs Look Like Crap: 9 Ways to Simplify and Sexify Data | Diseño | Scoop.it
Make your graphs and charts gorgeous and easy to understand with these nine tips.
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The Art & Design Daily

The Art & Design Daily | Diseño | Scoop.it
The Art & Design Daily, by Tritia Pocci: updated automatically with a curated selection of articles, blog posts, videos and photos. (The Art & Design Daily is out!
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50 Informative and Well-Designed Infographics

50 Informative and Well-Designed Infographics | Diseño | Scoop.it

It’s impossible to comprehend complex data or analyze large amounts of information, if we only use words or texts. Information graphics or better known as infographics are visual explanation of data, information or knowledge. These graphics are excellent visual tools for explaining huge amounts of information where complex data needs to be explained immediately and clearly.

Infographics are one of the most challenging types of graphic design because the creation process alone is pretty intensive. Researching data is a very lengthy procedure of getting information that takes both your time and dedication for obtaining resourceful and correct data. After that, the designer must be able to create a strong visual impact that precisely displays the information in way that is rational and blend with the overall design.

We are truly delighted to show you these brilliant and informative infographics created by various talented individuals. Here’s a collection of 50 infographics that are creatively designed, colorful, lively, shocking and educational. Let’s have some visual feast!


Via Lauren Moss
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20 Resources for Beginner Designers & Developers | Resources

20 Resources for Beginner Designers & Developers | Resources | Diseño | Scoop.it
Getting started in the world of design can be both thrilling and intimidating. Sometimes, you feel like you just don’t have the tools or skills you need to

Via Brian Yanish - MarketingHits.com, Martin (Marty) Smith, Alvaro Díaz A.
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Martin (Marty) Smith's curator insight, September 26, 2013 6:33 PM

I found some of the resources listed here helpful and I created my first website in 1999. Great Scoop by Brian Yanish (a FOM and a MUST FOLLOW @MarketingHits)

Alejandro Coronado's curator insight, January 4, 2014 6:01 PM

add your insight...

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Louise Fili Ltd

Louise Fili Ltd | Diseño | Scoop.it
Louise Fili Ltd is a New York-based graphic design firm specializing in food packaging, restaurant identities, logos, and book design.

Via Christophe Prehu Maurer
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Tendencias Tipográficas en el Diseño Gráfico

Tendencias Tipográficas en el Diseño Gráfico | Diseño | Scoop.it
Muy interesante!Tendencias Tipográficas en el Diseño Gráfico - http://t.co/FLSah2vE via @photoshop3dorg...

Via VisualGrafik
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Colores para su marca

Colores para su marca | Diseño | Scoop.it

Un tema de vital importancia para alcanzar el adecuado posicionamiento de una marca es escoger el color corporativo.

La infografía superior muestra las principales tendencias.

Los colores del extremo rojo se enfocan detrás de la retina, un color rojo da sensación de acercarse cuando se mira. El rojo es el color de la energía y de la excitación.
Es un color que salta a la vista. En las ventas al detalle es un color que atrae y llama la atención

El verde se asemeja más al azul que al rojo.
Los colores del extremo azul se enfocan delante de la retina. Un color azul da la sensación de alejarse.
El azul es un color relajado, transmite tranquilidad y paz. El azul es un color que se utiliza en la empresa para transmitir estabilidad.

Siempre hay que buscar el color opuesto de la competencia. Lo demás es imaginación y sentido del posicionamiento que queremos alcanzar.

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Estilos, tendencias y épocas del Diseño gráfico - Segunda parte ...

Estilos, tendencias y épocas del Diseño gráfico - Segunda parte ... | Diseño | Scoop.it

En esta época conoció al crítico John Ruskin, que tendría sobre él una influencia duradera, y a artistas como Dante Gabriel Rossetti, Edward Burne-Jones, Ford Madox Brown y Philip Webb. También fue en estos años cuando conoció a Jane ...


Via Juan Martínez Borrero
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