The twelve steps to great navigation
# 1. First things first – think about your user and what they expect to find on your site. Will they be drawn to specific products on your site or will there be a tailored service they’ll be attracted to first? This must be a positive online experience for your visitors with as little clicking/frustration as possible.
# 2. Trends come and go but ‘Home’ is always ‘home’, never ‘welcome’ or ‘Fáilte’. It’s what people expect when looking for the homepage. Make sure everyone can find their way ‘home’ quickly and efficiently, wherever they are.