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digitalNow
Exploring leadership, management, innovation, and technology issues and trends; impacting associations & non-profit organizations in the digital age.
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Can Management Consulting Help Small Firms Grow?

Economic development efforts are best served by testing and refining assumptions about what works.

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Content Curation a Marketing Must

Content Curation a Marketing Must | digitalNow | Scoop.it

Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. A content curator cherry picks the best content that is important and relevant to share with their community.

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In U.S., Nearly Half Identify as Economically Conservative

Implications

More Americans identify as economic conservatives than as social conservatives or conservatives in general. And that tendency has increased in the last four years, perhaps due to President Obama's economic agenda. This suggests that a conservative economic message from Republican presidential candidate Mitt Romney may resonate with voters this year.

Americans are also more likely to say they are conservative than liberal or moderate on social issues, underscoring the conclusion that the conservative label has more appeal in the United States today than either the moderate or the liberal label.

Also, the moderate label seems to be losing some of its appeal in recent years, as Americans have become less likely to say they are moderate on both social and economic issues. The movement away from the moderate label may be another example of the increasing polarization of U.S. politics.

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Where Speech Recognition Is Going

Where Speech Recognition Is Going | digitalNow | Scoop.it

"We're at a transition point where voice and natural-language understanding are suddenly at the forefront," says Vlad Sejnoha, chief technology officer of Nuance Communications, a company based in Burlington, Massachusetts, that dominates the market for speech recognition with its Dragon software and other products. "I think speech recognition is really going to upend the current [computer] interface."

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College Grads Shun Startup Jobs - and How to Hire Them Anyway

Potential vs. security?

Apparently, what college graduates want most is job security. Some 33% listed that as their top priority, above salary (23%) and benefits (23%).

The popular wisdom holds that young people today are more entrepreneurial. But keep in mind that the class of 2012 entered college just as the recession hit - and they have been scared away from risky ventures. Economics 101 seems to have had a bigger impact on their career goals than “The Social Network.”

Perks like free sodas and a company kickball game sound cool, but today’s college graduates are more interested in their long-term future.

“While startups offer a culture that new graduates might enjoy, such as flexible hours and casual dress, this graduating class is looking for stability over perks,” says Godhwani. “And it’s no mystery why. Over the last four years, while they’ve been working on their bachelor’s degree, they’ve watched their friends and family struggle in the job market. The economy has been tough and the class of 2012 had a front-row-seat to witness it all happen.”

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Not getting the point

Not getting the point | digitalNow | Scoop.it

NEEDLES, though tolerated as a necessary evil for getting drugs where they need to go, are literally a pain. Those who require injections every day—diabetics, for example—are often reluctant to continue because of the bruising and soreness that constant jabs create. Doctors and nurses suffer too. The Centres for Disease Control, an American government agency, reckons that in America alone they accidentally stab themselves with needles some 385,000 times a year. It would be a blessing, then, if needles could be done away with and drugs introduced into the body in some other way. And that is exactly what Ian Hunter, of the Massachusetts Institute of Technology (MIT), is proposing.

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philanthropy in america by olivier zunz

philanthropy in america by olivier zunz | digitalNow | Scoop.it

Students of orgtheory should like Philanthropy in America by Olivier Zunz, a well known American historian at the Unviersity of Virginia. PiA is a comprehensive overview of the non-profit sector in America. If I teach a graduate course on the non-profit sector, I’d definitely put this on the reading list. You would be hard pressed to find another book that so deftly conveys the ups and downs of the non-profit world. It’s a nice compliment to more social science approaches like The Non-Profit Handbook that focus on questions that economists and sociologists would ask.

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NEW SURVEY SHOWS CUSTOM CONTENT MARKET SPEND AT $40.2 BILLION

While print still captures the majority of money spent on custom media – $23.6 billion – the combination of electronic, video, and other forms reached an all-time high spend of $16.6 billion in 2011, with 52% of marketers saying they now use branded video. Eighty-seven percent of companies use print to convey content, followed closely by web sites at 82%.

Survey trends indicate that print will relinquish its dominant role in the next few years, though it will continue to be a sizeable component in overall spend well into the future.

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More Questioning Minds Needed (And Don’t Forget the Analytics)

Business schools are often criticized for teaching aspiring executives what to think, rather than how to think. That’s why some professors suggest that liberal arts education is a superior choice to business school. But this argument misses the mark. What’s needed to operate in today’s complex world, is both business knowledge and a Socratic “mode of inquiry” taught through a liberal arts education.

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Encouraging Customer Self-Organization

Encouraging Customer Self-Organization | digitalNow | Scoop.it

Social media is no longer just a way to reconnect with friends; it has become an integral part of daily life that is rapidly gaining traction in the business world. Social media now provides a format for customers to self-organize in a way that creates a competitive market for goods and services where both the customers and the vendors can benefit. The depressed economy has brought people together to share advice and zero in on great deals through group buying.

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How to Lift Women Leaders out of the 'Pink Ghetto'

A new McKinsey study reports statistically what we already knew from personal experience: that mid-career and senior women tend to be found disproportionally in staff jobs, or "pink ghettos," relative to men.
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Misconceptions About the Homepage

a reader can get answers to these questions:

• What’s this site about? News? Analysis? Service? Gossip?

• What’s the sensibility? Serious? Playful? Quirky? Geeky?

• What are the subject areas that matter most to its editors? Washington? Wall Street? Hollywood? Silicon Valley?

For these reasons, the homepage is, as the marketing team would put it, the ultimate brand statement. And, by the same logic, all this is true for the home screen of a magazine’s tablet app, too.

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6 Questions to Ask for Real Insight From Big Data

6 Questions to Ask for Real Insight From Big Data | digitalNow | Scoop.it
six questions that companies need to ask to get real business insight from big data.

1. Determine the real business question: What issue will you clarify to truly move your business forward? Companies must ensure that they understand and focus on the business impact of analytical outcomes, according to research from Gartner Inc. The focus on material and measurable decisions is critical.

Decisions must mean something significant to the business, and the net benefits of the investments must be measured so that there is a clear relationship between the data, analysis and resulting decisions and outcomes. Ask business leadership to define the most valuable processes, and focus analytics on improving decisions around those processes, Gartner advises.

2. Understand that you or your organization may have bias toward the data: As an individual, will you take an analytic or creative view of the results? Will you and the stakeholders use the results discovered to inform or compel action in the organization? A major barrier to success in exploiting big data with analytics to bolster company performance is that the long-standing existence of silos of information across organizations has created an inherent lack of confidence in the accuracy and usefulness of data, Gartner notes in separate research.

To overcome these issues, Gartner recommends that firms create stakeholder analysis to identify cultural roadblocks to data sharing and prepare communications to overcome these obstacles. Companies like Proctor & Gamble, for example, have found success at advocating open innovation efforts that allow customers to participate directly in product development, which requires and inspires cross-team data sharing.

3. Determine the best data to answer the essential question you are probing: Is it data at rest, data in motion or data in use? Is the data trustworthy? Is the data volatile and incomplete? Finding the best data to answer the essential business questions first requires finding the right tools and methods to analyze the information quickly enough to impact business decisions. In a recent survey, Aberdeen finds that 28% of organizations need to provide information about business events to managers within one hour of when they occur for them to make timely management decisions.

In a separate, unpublished survey, Aberdeen finds that 64% of business managers have seen their decision windows shrink in the last 12 months. Aberdeen notes that 44% of the organizations that use visual and interactive analytics tools are always able to provide business managers with the information they need within the timeframes they require. Only 17% of the companies that depend on traditional BI tools are able to consistently get information into the hands of decision makers in the time required.

4. What are the best methods available for you to collect the data? Be sure to factor in social media tools, mobility and localization. Rather than trying to collect everything, seek just enough to get clear answers.

5. What’s the best way for you to harvest the insights? Beyond analysis this requires impartial investigation that goes beyond surface level inspection. Ensure the data is put in context against business issues that matter.

6. How can you make the best recommendations for the business? Determine the recommendations based on the needs of the stakeholders. Take note if the recommendations mesh with your long-term strategy or short-term tactics.

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The university: still dead | Angus Kennedy

The university: still dead | Angus Kennedy | digitalNow | Scoop.it

In the course of tracing the changes from the religious foundations – the colleges – of the early American colonists through to the vast ‘multiversitys’ of today, Andrew Delbanco usefully draws attention to the fact that putting a big sign up on a college saying Committed to Providing Excellent Higher Education for All would probably signify that the very opposite was happening inside. He notes a grand inscription at Columbia University from the beginning of the twentieth century: ‘Erected for the Students that Religion and Learning May Go Hand in Hand and Character Grow with Knowledge.’ At the time, the buildings were actually going up for research staff, not for undergraduates, religion was ‘certainly no longer at the center of campus life’, tradition and the canon were being thrown over for the modern, and the idea that professionalised career academics should bother themselves with the moral improvement of undergraduates was quaint at best.

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How Small Can a Speaker Get?

How Small Can a Speaker Get? | digitalNow | Scoop.it

To be sure, the KAI is a feat of engineering. It’s about 2.5 inches in diameter and a mere 2 inches tall; it’s basically the size of a baseball, small enough to toss in a bag almost as an afterthought. And its Bluetooth capability means pop-up music sessions are super easy to create. “We found a boatload of tiny cases where the KAI is useful enough to overcome its shortcomings in reproduction quality,” says Wolbe. Its Bluetooth connectivity makes it something like a Bluetooth headset, only off of your head; you can even set up a daisy chain of KAI’s to amplify sound or to mic a whole conference table. CNET tested calls, and found the KAI to be “clear and adequately loud,” though as soon as you got about a meter away from the thing, the person on the other side of the line had trouble hearing.

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Thinking Differently About Strategy

Thinking Differently About Strategy | digitalNow | Scoop.it

Markets have dramatically changed and thus old strategic thinking and related methods are no longer relevant to the market. They simply don’t work anymore.

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Gaining Savings and Productivity From Smaller Offices

Gaining Savings and Productivity From Smaller Offices | digitalNow | Scoop.it
Certainly, the primary motive is saving money. But some companies and architects say that having employees in closer proximity makes for a more collegial and collaborative environment — and a more productive and profitable one.

“We wanted people to be able to work wherever the work is, in whatever style,” said Mike Grindell, the executive vice president and chief administrative officer of 22squared, an advertising agency in Atlanta that recently completed a renovation.

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The Problem With Design Thinking

Design is important. We stipulate that design is about more than sexy products. We get that design is about delivering a compelling customer experience. We know that business model innovation is fundamentally about designing new ways to create, deliver and capture value. Now, can we get on with putting design thinking and process to work to enable business model innovation?

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Linking Innovation Context to Process

Linking Innovation Context to Process | digitalNow | Scoop.it
The context within the process part of the equation

The framework shown below is offering a way to link the context of innovation into a process to think through. I say offering because we need to accept each building process is different, and unique to the organization and the circumstances of what they want innovation to achieve, besides the standard reply “growth and profit”. Doesn’t this always sounds like the famous question asked at beauty pageants: “So what’s the most important issue for you?” asks the compare with the reply “world peace”. Oh, I wish it was so simple.

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Is Modular Design the Key to Rapid Innovation?

Is Modular Design the Key to Rapid Innovation? | digitalNow | Scoop.it
During the last twenty years, the linear process of innovation has been abandoned in favor of innovation by interactions, leading to new forms of organization.

Innovation management positions have been created, in order to define attractive and groundbreaking innovation lines, as well as encourage innovation culture within firms.

Does Innovation Follow Models?
New organizations encounter change management issues. Innovation can be considered as the creation of a new tradition: before being accepted and recognized, disruptive innovations change the values promoted by management, the payment models, the value chain. They even alter the firm’s identity. Besides, these transformations take time and do not respond to the urgent need to speed innovation.

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Online Display Ads: The Brand Awareness Black Hole

Online Display Ads: The Brand Awareness Black Hole | digitalNow | Scoop.it

Customers need to believe in you as an expert in your field or market. As my mom used to say, you can't simply tell them - you have to show them with your actions. Education is the new dating, where you seduce customers not with Peggy Olson one-liners on benefits, but with steady relationship building through streams of content: Webcasts and video, eBooks, Web content and direct marketing...the platform reflects where your target spends their time, and at some point, marketers should ask prospects where and how they prefer to receive their content.

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5 Hidden Skills for Big Data Scientists

5 Hidden Skills for Big Data Scientists | digitalNow | Scoop.it
Here are five hidden skills for big data scientists: 1. Be Clear:  Is Your Problem Really A Big Data Problem?
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How Collaboration Distorts Markets

How Collaboration Distorts Markets | digitalNow | Scoop.it
Why are we fighting again?
Adam Smith does not mention specifically that these mutual distortions manifests in workers and employers competing with each other in lieu of competing with themselves. Since the 1780’s, vast resources have been committed to preserving the fight without really questioning why the fight needs to exist in the first place.

A fish has no word for water
One of the ways that corporations form tacit collusion is with arcade job descriptions and skill codes. When a company or an industry develops its own language, this makes it very difficult for outsiders to enter and insiders to leave. Yet, this is precisely what needs to happen in order for the diffusion of innovation to flow across the entire economic spectrum.

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With Respect To Time

With Respect To Time | digitalNow | Scoop.it

Differential Equations are used to describe a vast array of phenomena in our physical universe.
These include the the forces of particles in motion, diffusion of medicine through cell walls, the decay of radioactive substances, and effects of gravity on bodies, weather, energy, chemical reactions, even the creation of money itself. It should not be a shock then that bankers, CEOs, politicians, and all “investors” are not actually concerned with money, they are concerned with the rate of change of money with respect to time.

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The Experience Economy

The Experience Economy | digitalNow | Scoop.it
Today, people increasingly realize they own more than enough stuff, and don’t want to pay for feature-rich versions of that stuff. Four blades in your razors are enough. In the language of Clay Christensen’s disruptive innovation framework, the product economy overshot the mass market’s needs.

An economy of experiences is emerging in its place. Experiences make people happier than products (a fact that scientific studies support). The popularity of experiences like music concerts has skyrocketed compared to corresponding products like music recordings. Apple, the most valuable company in the world, maniacally focuses on product experiences, down to minute details like the experience of unboxing an iPhone.

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