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Three Secrets To Success: Trust, Personal Contact And Relationships

Three Secrets To Success: Trust, Personal Contact And Relationships | digitalNow | Scoop.it
Pundits love to talk about how fast technology is changing, how volatile our economy has become, and how disruptive forces are reinventing every industry. But their proposed solutions are often too convoluted or dubious to be viable as a means of protecting your career or growing your business. Instead, I'd like [...]
Don Dea's insight:

Build trust with others

Trust is everything. Being trusted – and knowing whom to trust – are the killer apps of life. No other metric so clearly delineates the difference between success and failure.

But this is not just an old-fashioned tip. In the coming years, trust will play an increasingly pivotal role in the business world. This is because it will be increasingly obvious – how shall I say this politely – who has been lying all along.

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David Hain's curator insight, May 10, 3:48 AM

Trust is the sustainable currency of success, but you need to spend it to get it back!

digitalNow
Exploring leadership, management, innovation, and technology issues and trends; impacting associations & non-profit organizations in the digital age.
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5 Social Media Marketing Myths Debunked

5 Social Media Marketing Myths Debunked | digitalNow | Scoop.it
Not all social media best practices are good choices for marketers heres a breakdown of five common social myths.
Don Dea's insight:

People who love your brand on social are the best advocates.

“I hate to break it to marketers, but this is not always the case,” says Marco Hansell, CEO of social marketing platform Speakr. “Advocates can quickly become white noise if people expect them to talk about your brand every single day.”

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Why Great Leaders Have Selective Amnesia, and 3 Ways They Use It

When it comes to history, great leaders essentially have selective amnesia. Because not all of what has taken place in the past should be remembered.
Don Dea's insight:
Immediate Forgetfulness

Lastly, there are those times where you should forget what happened 10 seconds ago – those heated exchanges that would otherwise put you in a funk for hours or days. I’m sure you know what I’m talking about here – just think how many times you’ve even unconsciously applied it be telling someone  “forget about it” after you’ve calmed down.

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6 Tips for Improving Your “Lines of Gratification”

6 Tips for Improving Your “Lines of Gratification” | digitalNow | Scoop.it
As we enter the year’s final quarter, Dr. Robert J. Cerfolio, a world-renowned cardiothoracic surgeon, says it’s never too early to think about self-improvement for the New Year … and this year.
Don Dea's insight:
  • Be an early riser. The main reason operating rooms hum into action at 7 a.m. is tied to human physiology; the bodies of patients are better able to handle the stress of surgery at that time. “People are generally better off getting work done early in the day when we’re better prepared for stress and performance,” he says. “And getting a job done early frees you up later in the day.”
  • Love what you do. Why wouldn’t you want to take ownership, responsibility and pride in what you do for a living? When you treat a job as only a means to a paycheck, you are missing the point. If your job isn’t the one you’d really love to have, don’t make it worse with a negative attitude. Instead, make it your own. Make it a point of personal integrity and principle to challenge yourself to achieve something every day. After all, 40 hours a week is a long time to stay anywhere.
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4 Essential Rules For Making Better Hires

4 Essential Rules For Making Better Hires | digitalNow | Scoop.it
Finding the “right” people to build the best team is one of the most challenging things a leader can do - here are 4 essential rules to make better hires.
Don Dea's insight:

 Never, ever, be afraid to hire somebody smarter than you are

This was tattooed on my brain by my first boss Jack Kent Cooke many years ago. I was asking his advice on a major hire I was about to make, and as he filtered through the resumes I had handed to him, he suddenly stopped, looked me straight in the eye, and said,

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My Dad, The Trucker Hat and The Value of Work

My Dad, The Trucker Hat and The Value of Work | digitalNow | Scoop.it
My Dad taught me a lot of things, but his most important lesson was showing me the value of work (as he wore some very cool trucker hats).
Don Dea's insight:

My Dad used to love wearing trucker hats. He was a carpenter – that is, when he wasn’t working full time for the county sheriff’s department – and he had a closet full of cool hats to wear out on his jobs.

He loved helping friends and neighbors that way, hanging a door, installing a window, fixing a roof, repairing siding, or even building an entire garage (I was with him on that adventure, in the summer of 1974).

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Context- the next digital frontier

Context- the next digital frontier | digitalNow | Scoop.it
Don Dea's insight:

For most of digital marketing’s relatively short history, personalization has been the ne plus ultra of sophisticated marketing. Addressing the customer by name, knowing their age, gender, date of birth, purchase history – all these data points help marketers deliver messages that are more meaningful and more relevant – and that, by extension, result in higher conversations and deeper loyalty.

Personalization is now being supplanted by technologies that can drive even deeper marketing and experiential relevance. Context’s untapped opportunity is to get an extremely granular understanding of customers, then to anticipate their needs, wants, affinities and expectations, and develop unique insights to power better marketing across all devices, channels, localities, and brand experiences.

Context, in other words, takes not only the ‘who’ into account, but also the when, where, why, and how. Simply put, it’s deeper targeting and more on-point messaging.

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Buzzwords to Watch in 2015

Buzzwords to Watch in 2015 | digitalNow | Scoop.it
Encryption, artivists, and wearables are among the words and ideas that will get new attention in the year to come.
Don Dea's insight:
Internet of Things; Citizen Science; Giving Days; A/B Testing; Data Gender Gap; Encryption; Artivists; Wearables; Smart Cities, Iterate...Buzzwords to Watch in 2015
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Risk and responsibility in a hyperconnected world: Implications for enterprises

Risk and responsibility in a hyperconnected world: Implications for enterprises | digitalNow | Scoop.it
For the world’s economy to get full value from technological innovation, it must have a robust, coordinated approach to cybersecurity. A new report from the World Economic Forum and McKinsey & Company looks at how that could happen. A McKinsey & Company article.
Don Dea's insight:

The theft of information assets and the intentional disruption of online processes are the most important technology risks that major institutions face. Nearly two-thirds of companies across sectors and regions described the risk of cyberattack as a “significant issue that could have major strategic implications.”

The defenders are losing ground to the attackers. Nearly 80 percent of technology executives said that they cannot keep up with attackers’ increasing sophistication. Many frontline practitioners said they are seeing the dissemination of sophisticated attack strategies from major nation-states to a broader array of criminals and hacktivists who have much more destructive ambitions.

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Fundraisers Who Use Academic Research Do Better, Study Finds

Small groups are less likely to look at new findings on why people give, but a report suggests they could improve donations by doing so.
Don Dea's insight:
Why Experiments Matter

She encourages groups of all sizes to not only use studies conducted by academic researchers, but to design their own experiments as well, perhaps by offering several types of fundraising approaches at the same time and then measuring the results of each.

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How Responsive Web Design Works with Mobile Devices

A responsive website design resizes in response to the mobile device a visitor is using. It helps visitors volunteer, signup, and donate to your nonprofit.
Don Dea's insight:

A responsive website design automatically resizes in response to the particular device a viewer is using. The content (pages, text, videos, photos), page templates, and navigation structure snaps neatly within the constraints of each device (ipad, iphone, android, etc).

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7 Top News Apps of 2014

7 Top News Apps of 2014 | digitalNow | Scoop.it
On the whole, news apps aren’t just web and print carbon copies shrunk down to screen size anymore.
Don Dea's insight:

That’s been the easy route taken by news organizations for several years as they dip their toes into mobile. But journalistic organizations are starting to focus on their mobile products as distinctive entities and to use devices’ capabilities to shape more innovative offerings. News apps that sprung up this year included features like Pandora-style information streams, curated reels of news read out loud to users, video portals and, overall, more user customization than ever before.

Some of the better applications came from startups, others from established news organizations. Some were niche in subject matter, others global in scope or sources for quick-hit highlights of general-interest news for consumers everywhere. Here are seven apps that stood out:

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Time To Listen UP

Time To Listen UP | digitalNow | Scoop.it
There is a saying about listening that goes like this: "People nowadays don't listen to hear; they just listen to speak." In a day and age when many people are craving for more and better communica...
Don Dea's insight:

There are many factors that prevent proper listening from taking place:

Internal:

  • Focusing on what you want to say
  • Wanting to take over the conversation
  • Letting your emotions, including impatience, override the ability to listen
  • Not wanting to hear the other person out
  • Not valuing the other person, or their viewpoint
  • Failing to acknowledge or validate the other party’s feelings or point of view
  • Being diametrically opposed to what the other person is saying
  • Feeling the need to rebut and counter
  • Pre-conceived notions on what is meant versus what is said

External:

  • Time frames that cut short dialogue
  • Distractions such as phones , emails, other people, items needing attention at some point
  • Background noises
  • Distance, proximity
  • Method of communication other than in-person that filters out part of the message
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How can education, industry close the skills gap and fill U.S. jobs?

Narrow our job skills gap by building educational pipelines.
Don Dea's insight:

Through talent pipeline management, we can achieve truly demand-driven education and workforce systems to help create opportunities for individuals, ensure a steady flow of qualified workers to enable allow businesses to thrive and grow, and keep our nation on the leading edge of global competition.

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Why You Shouldn't Put The Business Cart Before The Leadership Horse

We can't put the business cart before the leadership horse. The leadership part HAS to come first, to greatly increase the odds of business success.
Don Dea's insight:

You cannot succumb to the temptation to skip all this hard work and move right to the business stuff.

In the end, it boils down to this:

You can build a much more wonderful company on love than you can on fear- Kip Tindell, The Container Store

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"Contagious: Why Things Catch On"

"Contagious: Why Things Catch On" | digitalNow | Scoop.it
Jonah Berger, a marketing professor at Wharton, analyzes “Why Things Catch On” in a sort of Malcolm Gladwell approach to marketing analysis.
Don Dea's insight:

Why Eighty Percent of the Manicurists in California are Vietnamese.” The chapter explains niche market cornering such as how Koreans own 60 percent of the dry cleaners in New York and how 80 percent of Los Angeles donut shops are owned by Cambodians. The answer rests in cultural assimilation—or, perhaps, cultural dissimilation—patterns among immigrants, cut off by ESL communication skills in a new country, where early successes of immigrant classes were channeled into isolatable small retail proprietorships—nothing to do with word of mouth viral marketing but perhaps part of another book that didn’t pan out.

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Skill vs. Luck in Wall Street

Skill vs. Luck in Wall Street | digitalNow | Scoop.it
Investors are largely powerless in determining the degree to which an analyst’s results are a function of skill—and how much they are attributable to plain luck.
Don Dea's insight:

We show that it is possible to identify ex ante Wall Street analysts who are truly skilled and not just lucky. To do so, however, investors must focus on the decision making process that analysts use and identify numerical measures that can be proxies for that process. We propose a measure of relative forecast accuracy over time controlling for forecasting complexity. Analysts that show persistence in relative forecast accuracy, after controlling for forecasting complexity, may expand greater effort to understand companies’ industries and their future prospects. This effort is reflected in the profitability of their stock recommendations. Thus, over longer periods, skill has much better chance of shinning through.

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Talent Management and Corporate Universities

Talent Management and Corporate Universities | digitalNow | Scoop.it
Talent management is an emerging field that encompasses workforce planning, talent acquisition, development, deployment, engagement, and retention.
Don Dea's insight:

While the case studies presented in this article describe very different companies with very different issues, the common theme is that in each case, the corporate university was utilized not only for its traditional function of employee development, but for other talent management outcomes. MGM Grand developed its people and drove retention improvement. Northop Grumman developed its people and drove retention improvement along with engagement, and career path management. Enclos developed its people and drove retention improvement along with engagement, more effective deployment, and accelerated succession management.

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To MOOC or not to MOOC, is that the Question?

To MOOC or not to MOOC, is that the Question? | digitalNow | Scoop.it
Massive Online Open Courses (MOOCs) in management education are growing rapidly in response to exorbitant tuitions, tightening budgets, limited class availability, and globalization.
Don Dea's insight:

When students are learning online, there are multiple opportunities to exploit the power of technology for formative assessment. The same technology that supports learning activities gathers data in the course of learning that can be used for assessment. As students work, the system can capture their inputs and collect evidence of their problem-solving sequences. Marie Bienkowski

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The manager and the moron

The computer is a moron. And the stupider the tool, the brighter the master must be, says Peter Drucker. In this Quarterly archive article, he explains how “the dumbest tool we have ever had” will compel managers to think through their actions. A McKinsey Quarterly article.
Don Dea's insight:

In contrast, the top manager’s primary function is to think. The criteria for success at the top level bear little resemblance to the criteria for promotion from middle management.

The new top manager, typically, has been promoted on the basis of his ability to adapt successfully. But suddenly he’s so far away from the firing line that he doesn’t know what to adapt to—so he fails. He may be an able man, but nothing in his work experience has prepared him to think. He hasn't the foggiest notion how one goes about making entrepreneurial or policy decisions. That’s why the failure rate at the senior-management level is so high. In my experience, two out of three men promoted to top management don’t make it; they stay middle management. They aren’t necessarily fired. Instead, they get put on the Executive Committee with a bigger office, a bigger title, a bigger salary—and a higher nuisance value because they have had no exposure to thinking. This is a situation we are going to eliminate.

On the other hand, we are going to open up a new problem of development at the middle-management level. It isn’t difficult for us to get people into middle management today. But it is going to be, because we shall need thinking people in the middle, not just at the top. The point at which we teach people to think will have to be moved further and further down the line. We can already see this problem in the big commercial banks.

We will have to manage knowledge correctly in order to preserve it. And this gets us into myriad questions of teaching and learning, of developing knowledge and techniques of thinking—not only in the developed nations, but in countries that are yet unaware of the distinction between management-by-experience and management-by-thinking, countries that are unaware of management itself. But that is another subject.

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Grow fast or die slow

Grow fast or die slow | digitalNow | Scoop.it
Software and online-services companies can quickly become billion-dollar giants, but the recipe for sustained growth remains elusive. A McKinsey & Company article.
Don Dea's insight:

In our view, every CEO should be continually asking these five questions to evaluate when and how to maintain or accelerate their growth trajectory:

  • How much growth do we need, and how quickly do we need it?
  • How much growth is left in our core markets?
  • How secure are we in our core markets?
  • What opportunities do we have to expand our current businesses and to generate more cash to invest in growth?
  • What new opportunities do we see that might present us with a great next act, and when do we move?
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Marketing’s New Imperative: Customer Identity Management

The story of the blind men and the elephant originated centuries ago in the Indian subcontinent. In the well-known parable, e
Don Dea's insight:

The proliferation of fragmented customer data is a major challenge to one-to-one, personalized marketing

Only by being able to view the customer as an individual, through some unique identifier, is it possible to personalize a customer’s experience. Yet, in today’s cross-channel world, it is necessary to consolidate data from multiple channels to gain a more holistic view of the customer. And only with a single, unified customer identity is it possible to deliver consistent and coordinated experiences across all customer touchpoints.

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The three Cs of customer satisfaction: Consistency, consistency, consistency

The three Cs of customer satisfaction: Consistency, consistency, consistency | digitalNow | Scoop.it
It may not seem sexy, but consistency is the secret ingredient to making customers happy. However, it’s difficult to get right and requires top-leadership attention. A McKinsey & Company article.
Don Dea's insight:

“Sustaining an audience is hard,” Bruce Springsteen once said. “It demands a consistency of thought, of purpose, and of action over a long period of time.” He was talking about his route to music stardom, yet his words are just as applicable to the world of customer experience. Consistency may be one of the least inspirational topics for most managers. But it’s exceptionally powerful, especially at a time when retail channels are proliferating and consumer choice and empowerment are increasing.

Getting consistency right also requires the attention of top leadership. That’s because by using a variety of channels and triggering more and more interactions with companies as they seek to meet discrete needs, customers create clusters of interactions that make their individual interactions less important than their cumulative experience. This customer journey can span all elements of a company and include everything from buying a product to actually using it, having issues with a product that require resolution, or simply making the decision to use a service or product for the first time.

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Nicholas Carr’s ‘Glass Cage': Automation Will Hurt Society in Long Run

Nicholas Carr’s ‘Glass Cage': Automation Will Hurt Society in Long Run | digitalNow | Scoop.it
Writer Nicholas Carr has earned his reputation as one of the premier contemporary critics of technological utopianism through articles such as Is Google Making Us Stupid? which he published in The Atlantic in 2008 and lucid, insightful books including the 2011 Pulitzer Prize finalist
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 I think we need to change our attitude toward labor and workers. If we’re going to have a healthy society, we need to venerate workers a little more and capitalists a little less. That may sound radical, but it’s an attitude that characterized society in much of the last century, when working people were respected and had opportunities and the middle class was thriving.

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The Best Journalism School in America Is…

The Best Journalism School in America Is… | digitalNow | Scoop.it
The best journalism school in America is … Pennsylvania State. Scratch that: It’s Columbia University. No, wait. It’s the University of North Carolina. Sorry, I meant to say Arizona State … errr … Missouri … ahhh … Northwestern.
Don Dea's insight:

What must all students know? How many digital classes are required of all students at each school? How much computer-assisted reporting is required? Are all students taught how to query data sets, or, as Columbia Dean Steve Coll might say, how to interview an algorithm? Do all students take statistics? Do schools have a numeracy requirement? How many credit hours and what classes satisfy that?

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Five Rules for Strategic Partnerships in a Digital World

Leading companies know that the future depends on the capabilities, functions, channels, and insights they can tap by working with others.
Don Dea's insight:

Partnerships have always been a critical strategy for businesses looking to grow in unfamiliar markets, tap new customer segments, or sell additional products or services. They have also always been notoriously tricky to make work. Too bad, because in today’s hypercompetitive, hyper-connected marketplace, partnerships have taken on even greater strategic importance and complexity. 

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