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First Half Online Ad Revs $20 Billion: Search Biggest, Mobile Fastest Growing

The IAB has just released Q2 and first half 2013 online and mobile ad revenue figures. Total digital ad revenue in the US for 1H 13 was just under $20.1 billion (vs. $17 billion last year). Mobile represented 15 percent of the total.
Don Dea's insight:

Total digital ad revenue in the US for 1H 13 was just under $20.1 billion (vs. $17 billion last year). Mobile represented 15 percent of the total.

Search revenues were up 7 percent in real dollars ($8.7 billion) vs. a year ago, though down as a percentage of total revenue. For the first six months of this year, search represented 43 percent of digital revenue vs. 48 percent in 2012. Display ad revenues were also up in real dollars though down in percentage terms.

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digitalNow
Exploring leadership, management, innovation, and technology issues and trends; impacting associations & non-profit organizations in the digital age.
Curated by Don Dea
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3 E’s of Effective Innovation Leadership

Transformational change efforts are not easy, but with bold leadership, companies are one step closer to successfully implementing their vision and driving bottom-line results from innovation.  
Don Dea's insight:

 One of the most critical factors for transforming innovation results is bold executive leadership encompassing three key leadership pillars essential for any change effort.

3 E’s of Effective Innovation Leadership
  1. Envision: All change efforts begin with a vision. As an innovation executive, it is your job to create the vision of where the company is going. This vision must articulate the compelling need for change and the innovation results required to be successful. It must communicated clearly and broadly to the organization in a way that aligns innovation strategy to current business imperatives. The vision should be based on internal and external assessments as well as cultural intuition. It should then be developed into a plan with clear, mutual goals including measurement systems to monitor progress and course correct along the journey.  
  2. Energize: Once leadership has defined and communicated the vision of where the company needs to go, the next important task is to motivate people across the organization to fully and willingly commit to it. Your people must understand the benefit of the desired change or the consequences that may occur if the organization remains as-is. To energize the organization, select the right leaders with the influence and respect to drive behavioral change and impact results. Gaining organization-wide buy-in is essential to any organizational change effort.
  3. Enable: The final pillar is perhaps the most critical. Leadership can set a vision and select the right influential leaders to drive change, but nothing happens without adequate means. Provide your people with the resources, funding and support to successfully execute on the vision and drive results. This requires active involvement in the transformation process and continual guidance for your people. Leaders can do this by assigning very specific tasks and roles to employees with the right skills and following up with expectations in the form of results.

Transformational change efforts are not easy, but with bold leadership, companies are one step closer to successfully implementing their vision and driving bottom-line results from innovation.   

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The Future Shapers's curator insight, Today, 3:21 AM

Building a culture of innovation starts with great leadership and the 3 E's highlighted in this article are a great framework to get you started.

The Future Shapers's curator insight, Today, 2:14 PM

Driving an innovation strategy needs great innovation leadership. For more insight on how we 'Enable' innovation leaders visit www.thefutureshapers.com

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Are We Watching the Death of SMS?

Over-the-top mobile messaging services like WeChat have been growing in popularity. Rising usage of such services has hurt SMS traffic and revenues—a trend that's not stopping any time soon.
Don Dea's insight:

volume of OTT mobile messages worldwide would rise from 10.0 trillion to a massive 67.0 trillion between 2013 and 2018. Meanwhile, global text message volume was expected to fall from 9.0 trillion to 6.7 trillion.

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Millennials Poised to Throw Out Traditional Wallets in Favor of the Mobile Variety

 2015 will be the year mobile payments move out of the domain of early adopters and into the mainstream.

Don Dea's insight:

with more than one in 10 (12.7%) US smartphone users likely to use mobile payments this year. eMarketer defines mobile payments as any point-of-sale transaction made by using mobile devices as a payment method (excluding transactions made via tablet).

The number of mobile payment users will increase 41.7% in 2015. And, according to several additional sources, millennials will most likely be among the first of these users.

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Over half of shoppers younger than 30 said they like the idea of using their mobile phones to pay for purchases instead of carrying around wallets, according to October 2014 polling from Bizrate Insights, a division of Connexity, which surveyed digital shoppers by generation in North America. While 53.8% of millennial shoppers liked the idea of not carrying around a wallet, only 40.6% of respondents overall felt the same.

A July 2014 survey from

- See more at: http://www.emarketer.com/Article/Millennials-Poised-Throw-Traditional-Wallets-Favor-of-Mobile-Variety/1012155#sthash.YEmmx4am.dpuf

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Uncertainty…Get Over It

For those leaders willing to emphasize action in the face of ambiguity, it’s open season on innovation and opportunity.
Don Dea's insight:

5 Critical New Skill Sets for Today’s Leaders:

1. Leading Without Authority. In a world without traditional borders of time, geography and culture, the new leader must be capable of assembling and motivating temporary teams to seize opportunities. The goal is to bring the best resources available at the time to bear on a problem or an opportunity. A good number of the resources will have little formal accountability to the team leader, yet, they will be eminently accountable to the team for results.

Today’s role of Project Manager comes the closest to resembling tomorrow’s critical integrator leader…the individual who spans boundaries and disciplines and organizes resources to execute and then moves on to the next challenge. Sadly, this critical role is grossly under-positioned, narrowly defined, under-supported and under-developed in most organizations. In a world driven by projects around temporary and unique activities, building a strong project leadership culture and investing in growing great project managers is essential for survival and success.

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The power of constructive disagreement

The power of constructive disagreement | digitalNow | Scoop.it
So, imagine what would happen if the next time you found yourself disagreeing with a colleague you tried something new.

Instead of saying "I disagree with you" followed by an attempt to explain your reasons (to deaf ears), try explaining your position first, followed by the statement, "That's why I disagree with you on this point".

You can play around with a form of words that seems right for you. Here are some examples:

"I'd just like to explain how I currently see the situation and why I see it this way at the moment."
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Industries With the Worst Customer Service, According to US Adults

Industries With the Worst Customer Service, According to US Adults | digitalNow | Scoop.it
Source: Ipsos

Notes: Government offices and the telecommunications industry (telecom, TV, internet) have by far the worst customer service, according to an Ipsos survey of US adults. The results of the survey, which asked respondents to identify up to 3 industries from 7 identified, are...
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Is faculty career flexibility the next disruptive innovation?

Is faculty career flexibility the next disruptive innovation? | digitalNow | Scoop.it
A group of university leaders say the university lifespan is now dependent upon faculty work-life balance options; and give a list of 10 issues to consider.
Don Dea's insight:

The first stage of a faculty career should last 30 years. Then all subsequent stages could come in five-year intervals, with reevaluation at every stage in order to allow for readjustment of career goals.

Sound radical? Not according to Charles Middleton, president of Roosevelt University, Ill., who said this idea would help fit faculty’s desired goals and accomplishments before entering the culminating stage of their career, finally transitioning into early retirement.

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The Big Little Leadership Idea

The Big Little Leadership Idea | digitalNow | Scoop.it
While John Bell attained the position of CEO, I was drawn to his message because he exemplifies the every day leader.  Following is a guest post from John where he shares some wisdom from his newly...
Don Dea's insight:

Creative people and entrepreneurs hunt for big ideas every day. But what constitutes a big idea?

My definition is this: a big idea must first make sense of things; and secondly, a big idea must create impact.

When I was a boy, I was helping my father build a wooden deck. I asked if I could saw some of the boards. To my surprise, he said, “All right, but be careful.” He then explained how I should hold his old-fashioned hand saw, and how to begin the cut, but all I could think about was sawing a board. Before he allowed that, he tossed me a measuring tape, and said, “Measure twice and cut once.”

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What to Consider When Outsourcing Social Media Managers

Still, many of us haven’t realized the power of social media as it is still yet to be fully utilized by every business owner.
Don Dea's insight:

Still, many of us haven’t realized the power of social media as it is still yet to be fully utilized by every business owner.

 

If utilized effectively, social media could take your business to higher grounds without spending too much.

 

Now, if you have too much on your plate and couldn’t manage to maintain your business’ social media accounts, hiring social media managers will be very helpful.

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Beacons to Usher in Intelligent Retargeting and more

From how beacons can help brands track offline-to-online metrics to what are Groupon’s plans with Proximity Marketing, read on to learn the best of beacon updates this week.
Don Dea's insight:

Beacons Open Up Prospects For ‘Physical Retargeting’

As many speakers at the MediaPost IoT: Beacons Conference early this month mentioned, beacons are capable of much more than pushing coupons and user reviews to people in-store. These devices offer a new layer of consumer intelligence, a highly precise map of real-world physical activity that can be tied back to digital actions and exposures. In fact, Unilever’s initial efforts to glean offline shopper data for mobile targeting this month exemplifies the role the technology could play. Check out this article to learn how Unacast, a Norwegian startup plans to achieve this by creating global platforms for proximity service providers (PSPs) that let brands and retailers retarget consumers online, based on their offline behaviour.

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The Downside of Positivity

In 1952, Norman Vincent Peale‘s famous book, The Power of Positive Thinking, was published.  The power that positive thinking can have in our lives is today an instilled cultural belief: positive t...
Don Dea's insight:

Too many #leaders fear anything that seems negative.

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Is Your Focus Narrow Enough?

Is Your Focus Narrow Enough? | digitalNow | Scoop.it
For the motivated and ambitious, it is easy to, as they say, "bite off more than you can chew." For the curious and entrepreneurial at heart, the world can seem like an ever-growing candy store, in...
Don Dea's insight:

“That’s been one of my mantras – focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.”  

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Seven principles for revolutionizing higher ed

Seven principles for revolutionizing higher ed | digitalNow | Scoop.it
MIT Sloan's Otto Scharmer explains how the MITx U.Lab is helping to solve the crisis in higher education.
Don Dea's insight:

A frequent criticism directed at MOOCs is that the learning that happens in them is not as effective as the learning that happens in a classroom. That’s why, in the U.Lab, we didn’t try to replace the classroom. Instead, we decentralized it, then took the learning out of the classroom altogether.


The U.Lab is a hybrid learning platform that offers the best aspects of MOOCs, which are democratizing access to education globally, while also eliminating many of the major criticisms of MOOCs — that they offer mostly superficial learning experiences.

- See more at: http://mitsloanexperts.mit.edu/u-lab-seven-principles-for-revolutionizing-higher-ed/#sthash.LwSFZeWN.dpuf

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Helping Your Firm Navigate a Level-Up Situation

It’s time to change the system. The old ways don't work for new markets or customers. It’s also at this time where too many leaders choose the wrong tactics.
Don Dea's insight:

Level-Up opportunities typically involve individuals, teams or entire firms learning to navigate situations of extreme ambiguity and potential peril. We face them as individuals in our careers as we take on new challenges and climb the ladder of responsibility. Organizations faceLevel-Up opportunities as they strive to do something new…develop and implement a new strategy, move to a new market, capture a new group of customers or pursue an innovation they perceive will leverage their strengths and enhance their fortunes.

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Transform Innovation with Organizational Change Management

Transform Innovation with Organizational Change Management | digitalNow | Scoop.it
If you don't change the underlying culture of your organization - the way people actually behave and the way work gets done - the changes you make to deliver breakthrough innovation results will not be sustainable.
Don Dea's insight:

To make this journey successful - or any journey for that matter - you need three things:

  1. Clarity - understand how you are doing on the metrics that matter and acting to drive results
  2. Learning - access lessons from previous successes/failures and let this knowledge guide your path forward
  3. Change - set a strategic vision, clearly show a path forward and bring people along for the journey
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The Future Shapers's curator insight, Today, 2:17 PM

To build game-changing innovation capability and embed it into your culture, you must develop a game-changing innovation strategy. Visit www.thefutureshapers.com for an insight into our 3Es Innovation Methodology.

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How to Grow Your Ability to Detect Change Early

Don Dea's insight:

A good vision must be rational but it also has to connect emotionally. Two key components of a vision that gets results are unconventionality and a connection to a noble cause

So often, where we get stuck is having a strong sensitivity to the world around us so that we can respond in an appropriate manner. Part two was useful in this regard. 

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Will Tech Reap the Benefits of Small-Business Spending in 2015?

New technology is the top investment priority for 2015 among small-business owners (SBOs). But will associated costs—the biggest technology-related challenge—prevent SBOs from actually spending?
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Ways to think about market size.

Ways to think about market size. | digitalNow | Scoop.it
When you try to work out the market potential for something fundamentally
new, you’re actually trying to resolve two, linked problems.

* First, you have to look past what it is now, and see how much better
and cheaper it might become
* Second, you need to think about who would buy it now, and who else
would buy it once it is better and cheaper, and how it might be
used. 

The second problem is actually the hard one. Anyone with a sense of history
ought to have been a
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Three Ways to Coach the Person, Not the Problem

Three Ways to Coach the Person, Not the Problem | digitalNow | Scoop.it
Don Dea's insight:

Ask Questions with the Word “You” in Them:  Questions that have “you” in them put the focus on the person, not the problem. They cause people to think and reflect. Examples include:

  • What are you trying to accomplish?
  • What’s important about that to you?
  • What have you tried so far?
  • What’s got you stuck?
  • What else could you do?
  • What would you need to do that?
  • What are the next few steps you could take to move things forward?
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How to work for a macromanager

No one wants to work for a micromanager. Micromanagers are control freaks, always breathing down their employee’s, telling them how to do everything and in
Don Dea's insight:

1. Set up monthly meetings. While your macromanager may initially resist this intrusion on their busy schedule, insist on it and take the initiative to schedule them yourself. Explain to the macromanager how it is for their own benefit to stay informed on what you’re doing in case their own micromanager boss asks them for details.

2. Send regular e-mail updates. Keep them high level and brief. Develop a few important metrics for your area of responsibility and report on those. Be sure to make your manager aware of key accomplishments and give them a heads up of any potential problems that they may end up hearing about.

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“What’s Really Going on Here?” Thinking Broader and Deeper About a Problem

We live in a world where attention gets bestowed on those who have answers, whether or not the answers make sense.

Parents feel pressured to explain, solve and fix.  So do politicians, physicians, chiefs of police, business owners, religious leaders, terrorists, and media talk show hosts.  That pressure often leads to superficial conclusions about complex issues.  The allure of “getting it right” too easily produces premature or downright dangerous decisions.

I’ve noticed that some intelligent and thoughtful leaders cannot tolerate the anguish of complexity. They might be smart and successful, yet unwise.

One way to check the tendency towards easy answers and quick fixes is to ask, whenever a problem persists, “What’s really going on here?”  This question opens our curiosity pores, jolting us from a concluding to an exploring mindset.

The result is expanded thinking. More of the picture becomes visible.  Discovering context and root issues generates new ideas.  The underlying forces that keep a problem in place become the focus.  Here are three examples:
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It's Time to Investigate Cyber Insurance

It's Time to Investigate Cyber Insurance | digitalNow | Scoop.it
Almost every day there are reports of cyberintrusions, attacks and related security breaches. If your company does not have the right insurance, it could be even more of a disaster. What company can afford not to have insurance for a potential cyberdisaster? Let's look at some protective measures that can be taken to safeguard your business.
Don Dea's insight:

Most IT leaders plan for cyberattacks by constructing firewalls and installing security hardware and software. Even so, with the widespread proliferation of malware, companies are finding that their IT infrastructure has been attacked, customer data has been compromised, the IT system is being held for ransom, and assets are missing.

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The Good, The Bad, and The Effective Management of Your Outsourced HR

The Good, The Bad, and The Effective Management of Your Outsourced HR | digitalNow | Scoop.it
You may ask if outsourcing your Human Resources functions can really do your company well.HR, after all, mainly handles the minds and hands working your company, and by having other organizations manage your people has its own setbacks.
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How Eroding Trust Hurts Companies

How Eroding Trust Hurts Companies | digitalNow | Scoop.it
I love all the innovation and trends in the wireless, telecom, television, Internet and tech space. However there is also a big warning light flashing ahead that no one is paying attention to...trust is eroding. Trust is a delicate thing and is being ignored. Innovation is great, but if we don't protect the privacy and personal information of users, they will lose trust and that will bite us in the end.
Don Dea's insight:

One, the simplest solution is to give the customer the choice to opt in or opt out.

Two, the next solution is to make sure you protect your users from break-ins. Perhaps this is something that can come from these companies themselves, or perhaps it can be a solution similar to the way that Norton Anti-Virus or McAfee protects us.

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Changing Sales Behaviors Through Creative Compensation

Changing Sales Behaviors Through Creative Compensation | digitalNow | Scoop.it
The idea of using incentives to drive business behaviors is not a new one. It happens in all areas of business, but it's most obvious in sales, where compensation is tied to performance. This is the most basic type of incentive, and it's used to get people who sell for a living to sell. However, other incentives can drive behaviors more complex than simply selling.
Don Dea's insight:

If an incentive is well-designed, reps will continue the behavior even if you discontinue the incentive, because they're being enriched by the behavior you've incented. The incentive rewards them even after the payments stop. 

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