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The Educational Assessment landscape

The Educational Assessment landscape | digitalNow | Scoop.it
The infographic show a clear picture of how educational assessment works and how it supports today's students.
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digitalNow
Exploring leadership, management, innovation, and technology issues and trends; impacting associations & non-profit organizations in the digital age.
Curated by Don Dea
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10 Questions Your Team Is Afraid to Ask

Your team has questions they're afraid to ask. They've got limited information, but they figure if you wanted to tell them you would. They worry that raising the issue will look like insubordinatio...
Don Dea's insight:

What questions do you think employees are most afraid to ask their leaders?” Here are the top 10. Please add yours.

10 Questions Your Teams Afraid to Ask
  1. Why are we doing it this way?
  2. How’s our company really doing?
  3. Why didn’t you ask us?
  4. Why is _____________ not dealt with?
  5. If I speak up, will it hurt my brand?
  6. Do you think I’m ready for a promotion?
  7. Why is there so much turnover ?
  8. How can we get past this feeling of constant crises?
  9. Is this really as urgent as you’re making it out to be?
  10.  ________________________ (what’s your #10?)
Conversation Starters

If you want your team to ask more of their scary questions, here are a few ways you can start the conversation.

  • If I were you, I might be wondering…
  • The last time something like this happened I had a lot of questions such as __________
  • I just read this blog post about questions your team’s afraid to ask, and it made me wonder, what questions do you have that I might be able to answer ;-)

- See more at: http://letsgrowleaders.com/authenticity-transparency-trust/10-questions-your-team-is-afraid-to-ask/#sthash.6Ipul5w4.dpuf

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The Most Productive People Know Who to Ignore

Prioritizing is easy. Triaging is hard.
Don Dea's insight:

Improved emotion management is a complex undertaking, but there are a number of steps we can take that help:

  • Adjust our mental models to reflect emotions’ importance and the role they play in rational thought and decision-making. Our beliefs shape our experience.
  • Take better care of ourselves physically. Regular exercise and sufficient sleep demonstrably improve our ability to both perceive and regulate emotion.
  • Engage in some form of mindfulness routine. Meditation, journaling and other reflective practices enhance our ability to direct our thoughts, helping us sense emotion more acutely, and provide a new perspective on our experiences, helping us make sense of those emotions.
  • Expand our emotional vocabulary—literally. Having a wider range of words to describe what we’re feeling not only helps us communicate better with others, but also helps us to more accurately understand ourselves.

The ultimate goal is to expand our comfort with discomfort—to be able to acknowledge the difficult emotions generated by the need to triage so that we can face our endless to-do list, our overflowing Inbox, and the line of people clamoring for our attention and, kindly but firmly, say “No.”

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5 ways to be a leader who gets it

Leaders who get it bring some heart to their work. They treat people as ends, not means.
Don Dea's insight:

Be well-mannered mavericks who know when to go with the flow and when to go against it. Leaders who get it have the insight and courage to buck the status quo when it’s gone awry and are willing to assume the personal risk involved in doing so. “Business courage is not so much a visionary leader’s inborn characteristic as a skill acquired through decision-making processes that improve with practice,” notes University of Southern California professor Kathleen Reardon.

2. Be kind. These folks have closed the book on the view of leaders as flinty heroes who unsmilingly save the day and double the bottom line. Leaders who get it bring some heart to their work. They treat people as ends, not means. They care for themselves, their teams, organizations, community, family, and whatever else they hold near and dear, and are secure enough to show that they care. Bill Taylor, a co-founder of Fast Company, advises businesses to encourage their people “to embrace technology, get great at business analytics, and otherwise ramp up the efficiency of everything they do. But just make sure all their efficiency doesn’t come at the expense of their humanity.”

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Paula Long of DataGravity, on Mutual Accountability

The chief executive of DataGravity, a data management firm, says setting clear expectations is paramount.
Don Dea's insight:

Sometimes I’ll ask you stupid questions and see how you answer, or I’ll make something up that’s totally wrong and see if you’ll correct me. I might pick a fight to see how you react to conflict, and then explain what I did after. If we really like the candidate, we’ll bring them in for a group session so we can solve a problem together.

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Cross-functional collaboration fuels mobile ROI

Cross-functional collaboration fuels mobile ROI | digitalNow | Scoop.it
Don Dea's insight:

Whether brands are focusing their mobile strategies toward modernizing the in-store experience or toward strictly ecommerce efforts through online and mobile devices, they are individually channeling their own goals to benefit from mobile technology and dedicated mobile teams. Aligning all teams within an organization can help execute more effective mobile marketing strategies and move a brand towards the future of business in a mobile-centric world.

“Many organizations realize that cross-functional collaboration is necessary only after they have launched their mobile app,” said Nathalie Reinelt, analyst at the Aite Group, Phoenix. “All too often, tools such as mobile apps are developed in a silo, which can cause important gaps with regard to data collection which should be used for marketing, risk management, and data analysis purposes.

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How does push compare to email?

How does push compare to email? | digitalNow | Scoop.it
Don Dea's insight:

At first, push notifications might seem a lot like email: it is just another channel to reach your customers in the ever-advancing technological world.

Mobile phones are just an extra screen with which to access the same things, right? Wrong.

These are two completely different communication channels, and each plays a vastly different role in consumers’ lives.

If you are using the same approach to connecting with your customers through email and push, you run the risk of spamming your users and losing their brand loyalty

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Educate Yourself With Online Marketing Courses

Educate Yourself With Online Marketing Courses | digitalNow | Scoop.it
Lynda.com launched its Marketing channel, offering online marketing courses via video. Each video offers a different focus for small business owners.
Don Dea's insight:

“The need grew out of the response we got. (Marketing videos) were the most-watched courses at Lynda.com. This really needed its own area and its own direction. Small business owners are spending more of their time marketing. Marketing has gotten much more complex. And it’s a struggle for small business owners starting out. That’s where we come in.”

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How Not To Deal With Negative Reviews

How Not To Deal With Negative Reviews | digitalNow | Scoop.it
One hotel's experience show's how not to deal with negative reviews, even if you believe they've hurt your business.
Don Dea's insight:

If you have booked the Inn for a wedding or other type of event anywhere in the region and given us a deposit of any kind for guests to stay at USGH there will be a $500 fine that will be deducted from your deposit for every negative review of USGH placed on any internet site by anyone in your party and/or attending your wedding or event. If you stay here to attend a wedding anywhere in the area and leave us a negative review on any internet site you agree to a $500 fine for each negative review.”

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Leadership from the inside out

There is an interesting story about the shortest letter sent to an English newspaper. The editor asked readers to respond to the question, “What’s wrong wi
Don Dea's insight:

Reflect: Spend some time thinking about what qualities you know you need to develop. Ask yourself: “Is this quality one that will make a positive impact on the way I lead?”; “Do I deeply desire to improve this quality in myself?”; and “Do I believe that this quality is something that I can develop?” If the answers to these questions are “yes,” then you’re ready to make a commitment. When you fully commit, you can be successful.

Get ideas: Read about the quality you want to develop (there are books, blogs, and research on almost all of them). Discuss your thoughts with those close to you. Reflect on how you’ve shown (even snippets) of the quality you want to develop in yourself. It’s always surprising to me how creative we can be in finding specific ways to develop ourselves. It’s not always a direct route; just because you want to develop a specific quality doesn’t make it happen. For instance, I once worked with a leader who learned to empathize with others by listening deeply to them. Another developed compassion by working with the poor in her city. Experiment and find what works for you.

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Why saying 'no' gets you ahead

Why saying 'no' gets you ahead | digitalNow | Scoop.it
Declining an invitation or a project is hard to do, but don’t let the pangs of guilt dictate your career and life. Here's 7 ways to say, 'no.'
Don Dea's insight:

Simplify your commitments. Resign from boards, committees, organizations, or commitments that are not value added. If you don’t enjoy it, aren’t fulfilled by it, or it doesn’t help you personally or professionally, stop doing it. Make sure each commitment is meaningful and worth your time. And “just for fun” is A-OK in my book.

Create white space on your calendar. Say no to those lunch dates, dinners, or events you don’t enjoy. You know exactly which ones I’m talking about.

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A Compelling Case for Shorter Work Weeks

A Compelling Case for Shorter Work Weeks | digitalNow | Scoop.it
Most believe that the more hours you work, the more productive you are. However research shows shorter work weeks are equally productive.
Don Dea's insight:

Does your boss consider you lazy for not working more than 40 hours in the workweek? Most companies in America believe that the more hours you work, the more productive you’re likely to be. However research shows this rationale isn’t always the case where overall productivity and disposable income seem to increase as annual hours worked lessen. Also workers with more free time tend to be more loyal, are healthier and can ultimately be more productive and valuable in the long run.

Most countries in Europe favor a mid 30 hour work week compared to the 40 hours worked in the U.S, however, are nearly equally productive in terms of annual hours worked relative to the country’s GDP.

Then again, if you want to get ahead with your own startup, you may find yourself working 80 plus hour weeks. So the important thing to remember is to work smarter, not necessarily longer utilizing intelligent prioritization of tasks, resources and any help you can get to accomplish your goals.

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Technology Plays a Role in Board Members’ Top Two Concerns

Study shows that technology's potential to impact a company's reputation is a top concern for many directors.
Don Dea's insight:

“In a business environment where a damaging Twitter post can have disastrous effects on a company’s financials, reputational risk remains the top non-financial concern for corporate directors,” reports CGMA Magazine. The publication cites the fifth annual Board of Directors Survey report by accounting, tax, and consulting firm EisnerAmper in stating that another risk rooted in technology—cybersecurity and information technology risk—is also rising quickly among board members’ concerns. The more than 250 directors who took part in the poll were asked which areas of risk ranked as most important to their board besides the obvious financial risks. Respondents were permitted to list multiple areas of risk concern. “Seventy-two percent listed reputational risk among those areas, nearly identical to the 73 percent who listed reputational risk in 2013. Meanwhile, cybersecurity and IT risk rose nine percentage points from 2013 to 62 percent, overtaking regulatory compliance risk, which fell six percentage points to 50 percent.” Finally, the survey showed that private company directors picked cybersecurity and IT risk as their No. 1 concern

.http://www.directorship.com/technology-plays-a-role-in-board-members-top-two-concerns/




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The First Mile: A Launch Manual for Great Ideas

That first mile—where an innovation moves from an idea into the market—is often plagued by failure. In fact, less than 1% of ideas launched inside organizations have any real impact on the bottom l...
Don Dea's insight:

The First Mile: A Launch Manual for Getting Great Ideas Into the Market, innovation expert Scott Anthony has created a road map to improve the process and the chances of success. It focuses on the critical moment when an innovator moves from planning to reality, a perilous place where hidden traps and roadblocks slow innovators.

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Strategy - Why It's Broken And How To Fix It

Don Dea's insight:

Only 20%-30% of corporate and business unit strategies successfully deliver expected results. That is a bold statement. However this statistic has been reported in many studies from reputable firms and publications and mirrors much of what I have observed and experienced during my career.

Despite awareness of the problem, the statistic itself has not really changed much in the last 20 years. What never ceases to amaze me is why people continue doing something that failed to work 80% of the time. Why is this myopia, this herd mentality, and this rationalization of mediocrity so prevalent? Our observations and experience indicate that:

  • Less than half of all current strategic initiatives are aligned with company strategy
  • Only 1 in 7 strategic initiatives add value beyond “break even”
  • The ROI on Strategy delivers 80% less than plan
  • Companies invest billions every year on strategies that don’t improve business results or increase the value of the company
  • Average CEO tenure is less than 4 years

- See more at: http://www.n2growth.com/blog/strategy-why-its-broken-and-how-to-fix-it/#sthash.Wyrk3Guc.dpuf

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7 Steps To Use Personae In Your Marketing Plan

7 Steps To Use Personae In Your Marketing Plan | digitalNow | Scoop.it
Don Dea's insight:
3 Significant ways personae improve your marketing

Use of personae changes your marketing in 3 significant ways.

  1. Your marketing speaks in a human voice. You talk person-to-person. Your communications eliminate the empty corporate-speak and reduce the perceived distance between you and your reader.
  2. Your marketing laser focuses on your prospects and customers’ specific needs. By knowing your audience’s main pain points you can provide the appropriate information when and where they need. It’s no longer a guessing game.
  3. Your marketing builds relationships with prospects. You treat your reader as a real person with everyday concerns.
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RetailMeNot deploys geofencing campaign at 180 colleges for back-to-school blitz

RetailMeNot deploys geofencing campaign at 180 colleges for back-to-school blitz | digitalNow | Scoop.it
Don Dea's insight:

“Mobile is a powerful tool in that path-to-purchase journey, and it helps build that bridge for us. “From a marketing perspective, we believe mobile apps and the mobile site should be used in brand-building, and it should not be just about how they can be used in ecommerce

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The Language of Leadership: 5 Actions To Transform Performance

Our organizational world is constituted and shaped by language. It is also accessed and made available to us through language. Language acts as the lens through
Don Dea's insight:

What’s needed is a more precise framework, a conversational domain that provides a context for leadership that brings forth greater effectiveness and higher levels of performance. I believe language is the most powerful and underutilized resource leaders have available to them at their disposal. You can be articulate as a leader, but if people aren’t listening or don’t get you – you’re missing the boat and therefore are being ineffective. - See more at: http://www.n2growth.com/blog/the-language-of-leadership-5-actions-to-transform-performance/#sthash.n7gKoLj0.dpuf

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Are You Producing Content Like An A-Lister?

Are You Producing Content Like An A-Lister? | digitalNow | Scoop.it
Don Dea's insight:
Check your content progress to-date (aka content metrics)

It’s hard to determine your content needs for the remainder of the year if you haven’t a clue as to how your current content marketing plan is performing to-date. If you don’t have content tracking in place, now is a good time to start. 

Performance metrics.

  1. How often are you publishing fresh content?
  2. How much does your on-going content cost?
  3. How many major pieces of content have you created? How did they perform?
  4. How many new email addresses have you added to your housefile?
  5. What is the open rate for your emailings?
  6. What is the churn rate of your housefile?
  7. How many qualified leads is your content marketing generating?
  8. How long does it take to convert leads to sales?
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Make A Difference: Lead With A Noble Heart

Make A Difference: Lead With A Noble Heart | digitalNow | Scoop.it
Many of us lead, but not many of us lead with a noble heart.
Don Dea's insight:

A leader with a noble heart can give us what we all search for—a sense of purpose, meaning, and nobility.

Here are some of the ways they do it:

A Leader with a noble heart gives us a noble sense of importance.Everyone works harder when they feel they are making a difference. Noble leadership address people’s desire to feel that the work we do matters, to expand and extend abilities, and to live and work intentionally.

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Are the days of free MOOCs coming to an end?

Are the days of free MOOCs coming to an end? | digitalNow | Scoop.it
Stanford University's head of massive open online courses predicts the school will abandon the free model.
Don Dea's insight:
  • The overseer of Stanford University’s massive open online courses program predicts the university will turn away from offering online courses for free.
  • Instead, says John Mitchell, vice-provost for online learning, the school will likely offer low-cost, high-volume online courses supported by external grants, foundation gifts, and other means, Times Higher Education reports.
  • Stanford has provided more than 240 online and blended online/campus courses to 2 million students since 2011, including more than 50 free courses.
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These are the trends and challenges shaping online learning

These are the trends and challenges shaping online learning | digitalNow | Scoop.it
Who's increasingly responsible for strategy, and how do you avoid common pitfalls?
Don Dea's insight:

Trends in online learning

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Your Company's Next Growth Opportunity Might Surprise You

Your Company's Next Growth Opportunity Might Surprise You | digitalNow | Scoop.it
Scott Cook, Founder of Intuit, argues that surprises in business are never bad. Even those that create challenges lead to your next growth opportunity.
Don Dea's insight:

“When a surprise happens, either upside surprise or downside surprise, that’s the market speaking to you trying to tell you something you don’t yet know, so you need to listen.

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The 20 Most Fun Self Employed Jobs That Pay Well

The 20 Most Fun Self Employed Jobs That Pay Well | digitalNow | Scoop.it
Finding a fun job where you work for yourself is difficult. Here’s a big list of fun self employed jobs that are also entrepreneurial in nature.
Don Dea's insight:
Video Game Player

Plenty of people play video games for fun, but you can actually do it for profit too. In fact, website e-Sports Earnings has actually created a list ranking the top 100 players based on earnings. Professional gamers earn money by winning contests and streaming their games, allowing them to earn sponsorships, reports Business Insider. There are actually over 60 gamers who earn more than $100,000 in a year.

Voice-Over Artist

This isn’t necessarily a career that many people link with self-employment. But as with many jobs in the entertainment industry, being a voice-over artist involves building a personal brand and finding your own work.

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The Unsociable Boardroom: A Costly Strategy for 2014

Directors need to understand how strategies are being applied or affected by the social world.
Don Dea's insight:

In 2014, the corporate boardroom is being bypassed by the investment community in recognizing the strategic importance of social media to corporate performance. Investors are analyzing and interpreting “big data” derived from social media as predictive tools. In 2013, 11 percent of Twitter’s revenue was derived by licensing data culled from its massive store of user data. Many firms are using this information to inform strategy and decision making. Both Twitter and @StockTwits have built a category of investor relations to connect investors to equities.

These initiatives present the boardroom with three alternatives:

■ DO NOTHING Continue to define social media as a fad for your children.

■ FOLLOW Follow the lead of the investors and try to catch up to your competitors.

■ LEAD Build the foundational knowledge in your boardroom to govern a comprehensive social media strategy that drives results.

Social media sites are accessed by 4.2 billion people around the globe using mobile devices. McKinsey estimates the value potential that could be unlocked for social technologies at $900 billion to $1.3 trillion a year. Still not convinced? Here are some additional factors affecting your boardroom:

■ Right now the social media conversation includes your customers, investors, employees, and competitors.

■ Every second two new members join LinkedIn. Many are companies.

■ In 2013, the SEC announced that Twitter could be used as a legitimate form of disclosure.

■ Twitter is being used by many companies as a customer service platform.


http://www.directorship.com/the-unsociable-boardroom-a-costly-strategy-for-2014/

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Delivery Start-Ups Are Back Like It’s 1999

Delivery Start-Ups Are Back Like It’s 1999 | digitalNow | Scoop.it
Silicon Valley wants to save you from ever having to leave your couch. Will it work this time around?
Don Dea's insight:

The biggest change is that the companies are trying to improve same-day delivery with software — and, at the same time, are distancing themselves as far as possible from the physical supply chain that killed their ancestors. They have dispensed with warehouses, trucks and full-time drivers and instead have become middlemen, whose sole role is to connect customers with couriers. But the one piece of the puzzle they have failed to eliminate is the hardest part of logistics, and the one Deighton says makes the entire business model unravel: the last few miles of the journey, getting small-ticket orders to far-flung houses.

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