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Social CEOs Drive Company Visibility

CEOs have made a significant push to raise their profiles on the web, appearing on more corporate websites and videos, and even getting involved on social networks.
Don Dea's insight:

As social media tears down the walls between brands and consumers—and puts a premium on visibility and engagement—companies are finding that getting their CEOs out in front of online channels is becoming a more essential part of a brand’s business strategy.

When public relations firm Weber Shandwick looked at the online activity of CEOs from 50 of the world’s largest companies in 2010, only 36% were considered “social”—meaning they engaged on a company website, appeared in a video on the company YouTube channel or had a public and verifiable social network profile or blog. In 2012, when Weber Shandwick studied the same brands, nearly double that percentage were deemed a “social CEO,” at 66%.


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Tom Hood's comment, February 10, 2013 7:50 AM
Don, great insights and article. I have been seeing a lot of these articles lately. I can say firsthand that getting "social" was the single best thing I did as CEO. It has helped connect to members and prospective members, build our MACPA & BLI brands into a nationally recognized brands, and helped communicate internally and externally. It is also my PKN (Personal Knowledge Network which allows me to stay ahead of the trends and up on the latest business "hacks". Most importantly, it helps you (and your organization break through the clutter in what I call ROA - Return on Attention, probably the biggest benefit of all.
Tom Hood's curator insight, February 10, 2013 7:52 AM

I liked the risk of not doing social in the article, "On the flip side, almost half of respondents said CEOs who did not engage on social channels risked becoming out of touch with their customers—an indication that, over time, not engaging on social media will be considered a liability more than a choice."

 

The Deloitte / MIT Sloan survey said the tthe tipping point for social media in business (incuding CEOs) will hit in three years. And the yarticulated the benefits beyond marketing, like innoavtion, learning, communication, and collaboration.

 

Are you a social CEO?

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Exploring leadership, management, innovation, and technology issues and trends; impacting associations & non-profit organizations in the digital age.
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How Negative Thinking Can Help You Get Ahead

How Negative Thinking Can Help You Get Ahead | digitalNow | Scoop.it
Smarter defense
As Julie Norem explains in her book "The Power of Positive Thinking," those prone to imagining the worst-case scenario are often motivated to come up with strategies in order to avoid them. At work, that can mean better defense strategies for business, and in the long run, more shots at success. After all, a leader who knows her weaknesses is usually better able to work around them. 
Don Dea's insight:
Getting it right

Sometimes a bad feeling leads to smart decisions later on. According to the New York Times, anxious people can benefit from some ill-feeling — or what researcher Rebecca Mitchell describes as "distress, irritation, boredom, tension, upset, and hostility — when they tap other colleagues for their opinion.



Read more: http://www.inc.com/jill-krasny/the-power-of-negative-thinking.html#ixzz3H8Y63xwz

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What a difference a CEO can make!

What a difference a CEO can make! | digitalNow | Scoop.it
when corporate and local store bosses each treat employees well, the working world becomes a better place. In this scenario, local managers will willingly represent company interests (assuming you hire smart, well-intentioned managers who operate on the happier side of life). Voluntarily loyal managers are trustworthy, hard-working, and most important of all, they create cultures employees love. And when employees love their jobs, they perform well.
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Do you want to be a boss or a leader?

Do you want to be a boss or a leader? | digitalNow | Scoop.it
I was having a cup of coffee with a former work colleague who lamented over what happened at a meeting with his employer when the CEO said many things that
Don Dea's insight:
Introverts Should Avoid Coffee

While a caffeine kick may work wonders to get you through the midday work slump, it has an adverse effect on introverts, according to Little, especially if they are tasked with performing quantitative analysis under time pressure.



Read more: http://www.inc.com/oscar-raymundo/common-workplace-misconceptions-about-introverts.html#ixzz3H8WziZIO

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Stress, engagement and productivity

Stress, engagement and productivity | digitalNow | Scoop.it
Don Dea's insight:

Employees suffering from high stress levels have lower levels of engagement, are less productive and have higher absentee levels than those not operating under excessive pressure, 

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What to ask employees about your leadership

What to ask employees about your leadership | digitalNow | Scoop.it
Don Dea's insight:

I think trust is what binds every leader to their employees. Do you trust that I’m taking this company in the right direction? Do you trust that I have your best interests in mind? Do you trust that I’m working to keep this company successful? I believe that if they genuinely feel that they can trust and rely on leadership, they will strive to be their best as well.

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What matters most, shows up most. What shows up most, matters most.

I have had some form of ADHD since I was a kid. The tests revealed that I suffer from a bad case of anticipation (that's something they actually measure!). What this means is that I tend to have and practice...
Don Dea's insight:

In other words, expectations are those standards that we clearly communication and are willing to hold others accountable for. Expectations are out there, not neatly tucked away in our brains.

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Before You Respond to that Email, Pause

Before You Respond to that Email, Pause | digitalNow | Scoop.it
Buying Time

There are a few practical ways to buy some time when you get a message where your gut tells you not to respond or where you are not sure how to respond.

The non-response response – “Got your message.”  This is meant to serve as an acknowledgement but really is only filler. It may aggravate someone in the midst of a negotiation or other serious exchange.
The expectation-setter – “Got it.  Lot on the plate today, I’ll get back to you tomorrow afternoon.”  This is often a good middle ground.  It provides an immediate response of acknowledgment and resets the timetable.
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Effective Leaders Ask the Right Questions

Leader writes a problem statement on a whiteboard that is only a few words long.
Within a time-limit, group then comes up with as many questions as possible that pertain to the statement. (Rules – questions must be written down, no debate or discussion about questions.)
Group goes through questions and makes open-ended questions closed questions and vice versa
Don Dea's insight:

It's OK to dream big as long as we don't go into victim mode when we can't complete everything:

  • Whaaa! I can't get anything done!
  • Whaagh! My meetings take up too much time!
  • Boohoo! I don't have time to exercise, I'm too busy! (Sorry, that one's mine.)
  • Phooey! I can't control my calendar!
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5 Ways To Increase Conversions Using Instant Gratification

Welcome to the instant gratification economy. Your customers and clients want results quickly. If you can satisfy them you`ll increase conversion rates.
Don Dea's insight:

It saves you a few minutes, but that’s totally worth the extra cost for many people. Welcome to the instant gratification economy, baby.

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Do Mobile App Development Require New Strategically Techniques?

Do Mobile App Development Require New Strategically Techniques? | digitalNow | Scoop.it
Reasons why historical efforts do not succeed in mobile application development:

Mobile applications are a new approach for all app users
Secondly, they are constrained by the screen size, and platform nature, therefore it is not feasible to port a desktop app workflow.
Lastly, the mobile device experience is quite different from that of desktops. These variations may comprise of limited presentations, smaller session lengths, and other screen size constraints. These may largely affect the functioning of mobile applications.
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From technically brilliant to great leader

  One thing that hasn't changed much over the years in many technical organizations is the criteria used (sometimes unspoken) about who gets to be
Don Dea's insight:

Are driven to be better even if they are having difficulty now. Perhaps they don’t interact well with others, or they aren’t strategic thinkers, or they get too involved in the day to day work of their team. Even as these obstacles are present – if they are driven to learn, they can transform into effective – maybe even great – leaders.

Take responsibility for themselves without blaming others or unseen forces for what they can’t do. They know that they will find a way to bust through obstacles, and they work hard to get to the goal even when it’s hard.

- See more at: http://www.aspire-cs.com/from-technically-brilliant-to-great-leader#sthash.MUFvBRp3.dpuf

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Holding others accountable

  When I was young and new to a corporate position, my manager Karen gave me an assignment that involved translating a very confusing government
Don Dea's insight:

Use a light touch: It’s not uncommon for managers to continually and forcefully check in as a means of holding someone accountable. These tactics rarely work, and in fact may often terrorize the very people who are expected to complete it. Karen tactfully checked in when she felt the need so I was always vigilant in moving forward in order to have something to report. - See more at: http://www.aspire-cs.com/holding-others-accountable#sthash.noieEZNw.dpuf

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Clients In the Digital Age: Challenges and Possibilities for Customer Experience Management

By Roberto Ricossa, VP, Marketing, Avaya in the Americas In today’s environment, companies are focusing on the relationships they form and maintain with their consumers more than ever before. As a result, tasks that were once handled by customer service departments are now part of a company’s overall strategy. More and more businesses are beginning to understand that monitoring, managing, and strengthening the bonds with their clients—in other words, having a comprehensive Customer Experience Ma
Don Dea's insight:

More points of contact: opportunities and risks. The relationship between a brand and its clients is being mediated like never before by multiple contact points (the web, phone, video chat, apps, etc.). This new diverse scene presents certain challenges. For example, more and more users demand that there be uniformity in the various channels.

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Respect is not enough

Respect is not enough | digitalNow | Scoop.it
But respect alone is not enough.

Customer service reps need the skills to accurately interpret an interaction and respond effectively and respectfully.
Negotiators need culturally intelligent strategies to build trust and close deals across cultures.
Organizations need global standards that are applied universally while allowing flexibility for how regions enact standards like responsibility, innovation, and integrity.
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If you want to be a leader, you need the right kit!

If you want to be a leader, you need the right kit! | digitalNow | Scoop.it
Intriguingly, the study also revealed that women benefitted more from appearing to be tech-savvy than their male counterparts.

"This finding runs counter to the backlash effect typically found in impression management research in business settings," Hoeffler and Wood write. "Female job evaluations typically suffer after engaging in the same self-promoting impression management strategies that benefit their male counterparts."
Don Dea's insight:
Blaming others for a lack of results

It's annoying, frustrating yet surprisingly common to hear leaders or managers complaining about and blaming external forces for their inability to deliver results. It might be the economy, the government, the weather, the competition, the time of year, the inventory, the shareholders or their boss, but it is invariably an excuse.

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6 Surprising Things About Introverts In The Workplace

6 Surprising Things About Introverts In The Workplace | digitalNow | Scoop.it
Researcher Brian Little debunks myths about introverted professionals, and explains why they should stay away from coffee before meetings.
Don Dea's insight:
Introverts Should Avoid Coffee

While a caffeine kick may work wonders to get you through the midday work slump, it has an adverse effect on introverts, according to Little, especially if they are tasked with performing quantitative analysis under time pressure.



Read more: http://www.inc.com/oscar-raymundo/common-workplace-misconceptions-about-introverts.html#ixzz3H8WziZIO

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9 Top Priorities For First-Time CEOs

9 Top Priorities For First-Time CEOs | digitalNow | Scoop.it
Here's a crash course for new CEOs on how to tackle the company's most important job.
Don Dea's insight:
Talk about people.

The only way to scale is through higher quality people. Most early stage companies don't talk about people nearly enough. As CEO, talk about people all the time. In one-on-ones with your leadership team, make sure you ask about the quality and performance of their direct reports. It is the number one agenda item in each of these meetings.



Read more: http://www.businessinsider.com/priorities-for-first-time-ceos-2014-10#ixzz3H8WCqk8t

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What Industry Leaders Are Doing With Their Data

What Industry Leaders Are Doing With Their Data | digitalNow | Scoop.it
When Netflix invested in producing its own television mini-series, House of Cards, it did not consider the decision risky. Mining data in real time...
Don Dea's insight:

In other words, expectations are those standards that we clearly communication and are willing to hold others accountable for. Expectations are out there, not neatly tucked away in our brains.

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Effective Leaders Ask the Right Questions

Effective Leaders Ask the Right Questions | digitalNow | Scoop.it
I am always learning how to ask the right questions. And while I love watching Billy on the Street ask questions, his type of questions and techniques won’t
Don Dea's insight:

suggest we will come-up with different solutions when we ask, “Why do American kids know less than kids from Estonia and Poland?” They go on to discuss the myriad of social and family issues in the U.S. that have a far greater impact on this question than teachers. Many of the lessons they teach in the book focus on asking, and thus researching, the right question.

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The secret to performance velocity is design.

The secret to performance velocity is design. | digitalNow | Scoop.it
It's OK to dream big as long as we don't go into victim mode when we can't complete everything:

Whaaa! I can't get anything done!
Whaagh! My meetings take up too much time!
Boohoo! I don't have time to exercise, I'm too busy! (Sorry, that one's mine.)
Phooey! I can't control my calendar!
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Trust is Built with Consistency

Trust is Built with Consistency | digitalNow | Scoop.it
The heading “Trust is Built with Consistency” is a popular quote by Lincoln Chafee. It nicely sums up what your business achieves from consistent communication
Don Dea's insight:

What I value, more than anything, is when my work kicks off discussion and action that reverberates in ways that lead to progress. I have gotten better at recognizing when this is happening as it is happening and that's cool, too.

How about you, what aspect of your work do you most value?

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Pivot: The Emergence of Digital Compels Businesses to Transform

Pivot: The Emergence of Digital Compels Businesses to Transform | digitalNow | Scoop.it
Don Dea's insight:

So, the keys to digital transformation may come down to how companies can use social data to make their products “better” in the eyes of empowered consumers and so find new sources of revenue.

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Successful Innovators Don’t Care About Innovating

Successful Innovators Don’t Care About Innovating | digitalNow | Scoop.it
They care about problem-solving.
Don Dea's insight:

Get out of the building and talk to your customers. Listen to their challenges. Come up with back-of-the-envelope, harebrained ideas about how you can help them. Get comfortable with the idea that you’ll throw 99% of those envelopes in the trash. When you lose your motivation, go back to the problem statement. Never stray from the problem statement. Let it inspire you. Let it lead you. Also, stay mindful that problem statements shift and move. Never stray too far from your customers either

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What is the Source of Value?

What is the Source of Value? | digitalNow | Scoop.it
Where does value come from? What makes people willing to pay $50 for a t-shirt that's just like the one that ten other people are wearing in the club? What makes people pay a premium for Apple products with features introduced by other companies months or years before?
Don Dea's insight:

Where does value come from?

What makes people willing to pay $50 for a t-shirt that’s just like the one that ten other people are wearing in the club?

What makes people pay a premium for Apple products with features introduced by other companies months or years before?


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New Millennial Branding Study Compares Gen Y and Gen Z Workplace Expectations

Millennial Branding, a Gen Y research and consulting firm, and Randstad, an HR services and staffing company, recently announced results from the first worldwide study to focus on the workplace preferences of both Generation Y (ages 21 to 32) and Generation Z (ages 16 to 20). Key takeaways from the findings show: According to Dan Schawbel, founder of Millennial Branding and author of “Promote Yourself,” the study reveals other attributes that distinguish Gen Z and Gen Y employees.
Don Dea's insight:

Getting the work done

  • According to the research, approximately four fifths of both Gen Z and Gen Y like to work with technology to help them accomplish their goals (Gen Z 77%, Gen Y 81%).
  • Both state a strong preference for being hands-on with projects (Gen Z 76%, Gen Y 81%).
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