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Rescooped by digitalassetman from Just Story It! Biz Storytelling!

Why it’s time to rethink visual storytelling on the web from the bottom up

Why it’s time to rethink visual storytelling on the web from the bottom up | digitalassetman |

On Christmas Day last year a group of independent filmmakers released a five part series that had been in production for more than two years. The Underwater Realm was very ambitious - shot largely underwater and across five different periods in history. It gained attention in 2011 when it raised $100,000 on Kickstarter, making it one of the most successful crowdsourced film projects at the time.

Via Karen Dietz
cyneth's curator insight, May 16, 2013 4:23 PM

Adam Westbrook is proposing a new idea for visual storytelling on the web.

As technology becomes more pervasive and immersive, artists are sensing limitless possibilities on the horizon. Adam invites developers, designers, artists and storytellers to engage in a conversation around new ideas.

Jonathan Rattray Clark's curator insight, May 16, 2013 4:47 PM

bottoms up

mirmilla's curator insight, May 17, 2013 11:12 AM

Visual Storytelling as a web-native form. An inspiring thought.

Rescooped by digitalassetman from Social Knowledge!

Why “Infographic Thinking” Is The Future, Not A Fad -- Visual Storytelling

Why “Infographic Thinking” Is The Future, Not A Fad -- Visual Storytelling | digitalassetman |
We get a lot of infographic pitches. Almost all of them suck. Why?


Here's a lovely video and great article about infographics and narrative as a form of visual storytelling.


What is an infographic? You will see plenty of examples here.


What does this have to do with narrative? The best infographics tell a story or trigger stories within our minds. The designer being interviewed on the video, Francesco Franchi explains how and why.


I hope you like the video (5+ min.) and the insights Francesco shares with us. Very interesting!

Via Karen Dietz, infosourcer
Karen Dietz's comment, April 3, 2012 10:46 AM
Thank you for re-scooping this Guglielmo! Have a great week :)
Guglielmo Cornelli's comment, April 3, 2012 10:56 AM
Tx to you!! Have a great week! ;)
Rescooped by digitalassetman from Social Knowledge!

Visual Storytelling for Marketers

Visual Storytelling for Marketers | digitalassetman |
Humans have been telling stories with pictures since the days of cave paintings, so we should be pretty good at it by now.


All right, uswant to increase your business? Then translate your business stories into videos.


I know I know, who's got the time in which is the best tool to use? Most of my stories I share with my clients in the board room. When I think of taking some of my business stories and creating a video or two to share on my website, I get just completely overwhelmed.


But this info graphic drives home the necessity of creating these videos so that your stories can do your marketing for you. For example, for those of you who have products 85% of customers are likely to purchase purchase a product after watching a video on your website about it. Wow!


For service businesses, 65% of the C suite or top senior executives of the company will continue to research you after viewing one of your videos. Wow again!


there are quite a number of articles in this collection about tools and strategies for creating effective digital stories. So dig in, learn lots, and work creating these videos into your schedule. And I'll work hard on trying to take my own advice!


This review was written by Karen Dietz for her curated content on business storytelling at ;

Via infosourcer
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