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On Christmas Day last year a group of independent filmmakers released a five part series that had been in production for more than two years. The Underwater Realm was very ambitious - shot largely underwater and across five different periods in history. It gained attention in 2011 when it raised $100,000 on Kickstarter, making it one of the most successful crowdsourced film projects at the time.
Via Karen Dietz
Let's face it. Many social media "gurus" would be obscure if it weren't for an ability to create content. Content is creating celebrity on the web.
Creating new value is fundamental to the healthy functioning of our free-market economy. Like the natural law of gravity, creating new value is the natural law of increase.
Search engine optimization has not been dependent on a minimal number of factors for a long time now, such as number of times a keyword appeared on a page, and it continues to become a more complex web of on and off-page factors every month.
Via Ken Morrison
Accuracy is fundamental to journalism, but it’s a challenge to verify information when it flows at digital warp speed from so many sources. This presentation
Via Robin Good
While we can measure the degree to which technologies transcend physical and physiological boundaries, we can merely speculate about the ethical consequences of these developments and about their effect on human self-perception. The merging of human consciousness and technology changes not only the latter, but also the former. And the question is whether technology will become more human in the long run, or whether humans will become more technical.
Via Szabolcs Kósa, Wildcat2030
Executives are still dead set on building Private Clouds. The true reason for this stubbornness is the battle over control.
Via Peter Azzopardi
In today’s hyper-connected world, the winners of the content wars will be the brands who have created and shared exceptional content. The best brands recognize that people – not ads or messages – are the new voice of their companies. In a crowded digital landscape, it has become harder than ever to ignite and connect with a community of loyal advocates for your brand by engaging them with good content – and here's why.
Via Brian Yanish - MarketingHits.com
DigitalJournal.com Metadata orchestration might be next generation of web solutions - Digital Journal DigitalJournal.com Metadata orchestration can be used by companies to integrate data and to advance their data management function.
Before you map your content plan, you need to know what topics really generate traction with your audiences. Listening is how you garner this intelligence
Via C-Marketing
Content marketing is gaining significance with every passing day, as companies are trying to develop the content that is profitable not just in the monetary terms, but also to get good ranks at major search engines.
Via Alex Butler, Brian Yanish - MarketingHits.com
Google Panda and Penguin algorithm changes have a secret implication - that content is truly and finally KING. Not all content is equal. Some content has higher engagement potential.
Storytellig Is The New SEO discusses how leading online storytellers such as RIE.com and Patagonia.com weave stories into their website, communication and marketing.
Developing a gamification layer is key to making stories resonate over time. SEO is the New Storytelling discusses how to create three types of gamification: Active, Passive and Real Time.
Presentation was created for Raleigh SEO Meetup: http://www.meetup.com/RaleighSEO/ on Tuesday 3.26 and will be broadcast live via a Google Hangout.
Join Google Hangout here: https://plus.google.com/events/c46hqgi89ig21oef90qafggoiho ; And yes, SEO is the great white whale :).
COOL, tendingn on SlideShare with over 2,000 views in a day! LIVE tomorrow night.
Via Martin (Marty) Smith, Parker Donat
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What will the next fifty years bring in the world of social media, mobile, robotics and more? Our fifty year timeline shows you just what could be in store Technology is growing at such an exponential rate, it can be difficult to visualise what the next five years will look like, let alone fifty. We wanted to see just how the future is going to shape up for us. So we compiled all the best predictions for digital technology, mobile, social media, and big data over the next fifty years into a timeline so you can see exactly what’s in store. The timeline covers expected growth in key markets including spend on digital and mobile, as well as big data so we can start to see exactly where this emerging industry will head. Data for the timeline has been gathered from a wide range of sources, in specialist areas to give as wide a view as possible of what’s coming up....
Via Jeff Domansky, Ken Morrison
Advertising and marketing are often met with cynicism, probably for good reason. Brands have a long history of lying or massaging the truth to put their products or services in a better light. Advertising has a reputation for deception.
Via Brian Yanish - MarketingHits.com
Author Brian Solis explains who Generation C is, and how "experience is everything" to them.
My article in response to Yu and Robinson's recent paper on open data has just been published in the UCLA Law Review Discourse: The Uncertain Relationship Between Open Data and Accountability: A Re...
Via Ivan Begtin
Brielleariana: "Transmedia is such a new concept that I had to physically add it to my Word document dictionary to avoid the stupid red lines" ...
Via The Digital Rocking Chair
An audience centric content strategy begins with a well defined persona analysis prior to keyword search as part of your discovery process.
Web developing professional with diversified experience in advertising, marketing & SEO.
Via Stuart Shulman
The following visualization was adapted from PewInternet.com, of a keynote address for the 2012 State University of New York Librarians Association Annual Conference
A meaningful social signal can deliver a whole lot more than just marketing exposure. Integrating social media into multiple functions of your organization can benefit operations and yield a distinct competitive advantage.
Via C-Marketing
Television has thrived on bundling, which offers a way of protecting things but also tends to obscure the weaknesses within. Now those flaws are becoming more apparent.
Via Gary Hayes
It's important to know the future of content marketing so that you can anticipate the upcoming trends. When you anticipate and prepare, you have an advantage over your competitors.
A meaningful social signal can deliver a whole lot more than just marketing exposure. Integrating social media into multiple functions of your organization can benefit operations and yield a distinct competitive advantage.
Via Brian Yanish - MarketingHits.com
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Adam Westbrook is proposing a new idea for visual storytelling on the web.
As technology becomes more pervasive and immersive, artists are sensing limitless possibilities on the horizon. Adam invites developers, designers, artists and storytellers to engage in a conversation around new ideas.
bottoms up
Visual Storytelling as a web-native form. An inspiring thought.