Presentation given at WebCom Montreal, November 16, 2011...
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Google Panda and Penguin algorithm changes have a secret implication - that content is truly and finally KING. Not all content is equal. Some content has higher engagement potential.
And yes, SEO is the great white whale :). Via Martin (Marty) Smith, Parker Donat 
Martin (Marty) Smith's comment,
April 10, 10:46 AM
Thanks Lisa, Jonny and Parker. You guys ROCK :). Marty
Martin (Marty) Smith's comment,
April 10, 10:47 AM
Thaks to the "other Martin" too. Martin Sturmer ROCKS too.
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Deanya Lattimore's curator insight,
January 7, 9:32 AM
"What's the story?" A good thinking starter for how "story" works in the world.
Martin (Marty) Smith's comment,
January 7, 8:49 PM
Strange to tell Joseph Campbell's Hero With A Thousand Faces with Lego characters but it flies by faster chan Campbell.
Martin (Marty) Smith's curator insight,
January 7, 8:55 PM
Could this 65 slide deck have saved me plowing through Joseph Campbell's Hero With A Thosand Faces? Not really, but its fun and flies by providing ADD insight into the basis of all stories. Delete the scoop?
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The Storytelling Mandala is designed to help brands tell stories that inspire, organize and energize people to participate and act around a shared purpose... Via The Digital Rocking Chair Delete the scoop?
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