digitalassetman

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.

So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...

Robin Good: Here is a handy short guide to nine free infographic creation tools that can be utilized to create enticing visuals, word charts and data-based infographics without having special technical skills.

Useful. 8/10

Check them all out: http://www.infographicsarchive.com/create-infographics-and-data-visualization/ ;

(Unearted by Andres Taborga)

Hey All -- sometimes in business we need to display/convey data with our storytelling. So how do you display data in engaging ways? I love this article because it shares 6 free tools to use, plus there's a little tutorial on how to make infographics.

We all know how important it is to have the right tool for the job at hand. Bookmark this article so when you need the tools you have them. Enjoy playing with your numbers and showing them in different ways!

Thank you Robin Good for curating this article.

We get a lot of infographic pitches. Almost all of them suck. Why?

Here's a lovely video and great article about infographics and narrative as a form of visual storytelling.

What is an infographic? You will see plenty of examples here.

What does this have to do with narrative? The best infographics tell a story or trigger stories within our minds. The designer being interviewed on the video, Francesco Franchi explains how and why.

I hope you like the video (5+ min.) and the insights Francesco shares with us. Very interesting!