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Look At How Much Google Search Has Changed Since 1998

Look At How Much Google Search Has Changed Since 1998 | DigitalAdvertising | Scoop.it
Remember when it was just a bunch of blue links?
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Lancer de son programme d'affiliation : quelles alternatives pour l'annonceur ? - Frédérique Mignot - , Stratégie e-business

Lancer de son programme d'affiliation : quelles alternatives pour l'annonceur ? - Frédérique Mignot - , Stratégie e-business | DigitalAdvertising | Scoop.it
Lorsqu'un annonceur souhaite lancer son programme d'affiliation, il a le choix entre trois acteurs. Quels sont les avantages et les inconvénients de chacun d'entre eux?
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Revenues annuels comparé sur leurs premières années entre Facebook, Google et Yahoo

Revenues annuels comparé sur leurs premières années entre Facebook, Google et Yahoo | DigitalAdvertising | Scoop.it
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Google announces privacy changes across products; users can’t opt out

Google announces privacy changes across products; users can’t opt out | DigitalAdvertising | Scoop.it
Google said Tuesday it will require users to allow the company to follow their activities across e-mail, search, YouTube and other services, a radical shift in strategy.
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Forum E-marketing : l'an II de la révolution digitale

Forum E-marketing : l'an II de la révolution digitale | DigitalAdvertising | Scoop.it
La révolution digitale a-t-elle bouleversé la pratique des directeurs marketing ? Si oui, jusqu'où ?
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Google Plus Search : polémique de la recherche sociale

Google Plus Search : polémique de la recherche sociale | DigitalAdvertising | Scoop.it
Officialisée le 10 janvier dernier aux États-Unis, “Search plus your world” inclut désormais les données sociales des internautes.
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There is enough room for two in Adexchange : Appnexus & Google?

There is enough room for two in Adexchange : Appnexus & Google? | DigitalAdvertising | Scoop.it
Upstart AppNexus holds its own with heavy hitters like Google in a booming field for online ads -- the real-time auction.
By Alex Konrad, reporter

FORTUNE -- When you visit just about any website these days, ads appear as the site loads.
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Vous pouvez désormais collecter des emails avec Adwords !

Vous pouvez désormais collecter des emails avec Adwords ! | DigitalAdvertising | Scoop.it
In the last couple of weeks, we’ve seen significantly more people reporting they’ve seen AdWords that allow advertisers to collect email addresses directly in the ad unit.
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It's Official: PayPal President Scott Thompson The New Yahoo CEO

It's Official: PayPal President Scott Thompson The New Yahoo CEO | DigitalAdvertising | Scoop.it
AllThingsD reported late yesterday that PayPal president Scott Thompson would likely be named CEO of Yahoo. It’s now official; Yahoo just put out its formal press release announcing Thompson’s appointment.
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RockMelt Grabs $30 Million From Top Venture Firms - Forbes

Fresh off a partnership with Facebook, social web browser start-up RockMelt has raised $30 million in Series B financing led by venture firms Accel Partners and Khosla Ventures.
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Comment intégrer sa page Google Plus à sa campagne Adwords ?

Comment intégrer sa page Google Plus à sa campagne Adwords ? | DigitalAdvertising | Scoop.it
Google + continue son intégration sur l’ensemble des produits Google.
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CRÉDOC - La consommation en 2012

CRÉDOC - La consommation en 2012 : vers plus de contraintes sur le pouvoir d'achat et une affirmation du consommer mieux...
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Microsoft Is Still Burning Money Online Like Crazy, But It's Getting Better!

Microsoft Is Still Burning Money Online Like Crazy, But It's Getting Better! | DigitalAdvertising | Scoop.it
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Panorama France des Adexchanges et Display

Une nouvelle cartographie des acteurs du Display vient de sortir, elle vient s'ajouter aux incontournables Improve Digital sur l'eco-système publicitaire au niveau Européen, et au Display LumaScape international.
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[Etude] Le Marché publicitaire mondial en forme, boosté par Internet | FrenchWeb.fr

[Etude] Le Marché publicitaire mondial en forme, boosté par Internet | FrenchWeb.fr | DigitalAdvertising | Scoop.it
Le marché publicitaire mondial se porte encore mieux que prévu.
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RTB : Web advertising's master auctioneers - Fortune Tech

Upstart AppNexus holds its own with heavy hitters like Google in a booming field for online ads -- the real-time auction.
By Alex Konrad, reporter

FORTUNE -- When you visit just about any website these days, ads appear as the site loads.
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[Etude] Les jeux marketing en ligne | FrenchWeb.fr

Usages des jeux marketing online, profil des participants, tendances pour 2012...
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Web 2.0 2009 : Scott Thompson, le mobile fait trembler les machines de retraits d’espèces

Scott Thompson (PayPal, Inc.), "High Order Bit: An Open Platform For Payment"...
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Like Hell Facebook Is Killing Google

Like Hell Facebook Is Killing Google | DigitalAdvertising | Scoop.it
Stop talking about "time spent" and "sharing." Start looking at revenue.
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