Digital Transformation of Businesses
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Best of Montreal ecommerce conference #ecomMTL tweets

Best of Montreal ecommerce conference #ecomMTL tweets | Digital Transformation of Businesses | Scoop.it
Farid Mheir's insight:

Last week was held in Montreal the ecommerce conference eComMtl. Here are a summary of the best tweets for the day, mostly in french, as I MC'ed one of the conference rooms (Quebec by Optimal Payments). Many tweets have pictures of slides.


  • I'm at Salon eCom Montréal (1001 Place Jean-Paul-Riopelle, Palais des Congrès, Montréal) http://4sq.com/1ftuQGU 
  • Horaire de la track Québec inc. présentée par @OptimalPayments et animée par @fmheir pic.twitter.com/ytFiEodSnu

Case Study: le Naturiste

  • 75% des consommateurs de produits naturels ne savent pas pourquoi ils consomment ces produits. Comment l'aider ? #eCOMMTL
  • Le client au centre du e-commerce chez le naturiste #ecommtl pic.twitter.com/1qwqJzwfW7
  • Produits naturels "le naturiste" doit définir le "unique selling proposition" #usp de sa marque pour diriger ses activités futures #eCOMMTL
  • C'est en offrant une bonne expérience web que l'on garde nos clients selon @MatyasGabor @w_illi_am #ecommtl
  • La transformation numérique développée en parallèle de la transformation des boutiques "le naturiste" #eComMTL
  • Donner de l'empowerment au consommateur Naturiste est un des mandat de la marque pour le futur #eComMTL avec @MatyasGabor et Melanie Kau
  • La tablette numérique un essentiel de l'expérience client en boutique chez le naturiste #eComMTL
  • un vrai virage #ecommerce = acquérir une nouvelle clientèle plus jeune et satisfaire le clientèle à toute heure de la journée #eComMTL
  • Le naturiste avait besoin d'une cure de rajeunissement - son site web datait du début des années 2000 #ecommtl pic.twitter.com/0NyfrIEr7H
  • Passer plusieurs jours en magasin pour comprendre le processus d'achat en magasin pour créer lenaturiste.ca #eComMTL pic.twitter.com/dRhX64QgEr
  • Les persona sont essentiels pour bien définir l'expérience e-commerce #eComMTL lenaturiste.ca
  • Ouvrir un site ecommerce demande 4x les $ en promotion, comme pour la promo d'un film #eComMTL
  • Ouvrir un site e-commerce c'est comme ouvrir une boutique au pôle nord" #eComMTL #lenaturiste
  • Les participants à la présentation sur le naturiste au #eComMTL pic.twitter.com/cUYOY7BI8D
  • "Un site eComm coûte x alors 4x devrait être mis sur la mise en marché, comme une super production hollywoodienne" #ecommtl @MatyasGabor

Case Study: Institut de cardilogie

  • J'assiste à "Le marketing par courriel au service des dons en ligne - Avec @Publipage" @alexsagala et Mélanie La Couture de @ICMtl #eComMTL
  • @alexsagala @ICMtl Mélanie la couture présente le témoignage de Jean fondationicm.org/fr/temoignages… #eComMTL
  • La salle au #eComMTL pour la présentation sur le marketing par courriel pic.twitter.com/7ZKEFc0TA8
  • #emailmarketing #infolettre fonctionne très fort et donne des résultats pic.twitter.com/KFOec5TMIl
  • 18 fois plus de revenus générés par des courriels segmentés que de masses #ecommtl
  • #ecommtl marketing par courriel pour la fondation de l' @icmtl - Courriels pertinents = 18x plus de revenus pic.twitter.com/eT166D5fP5
  • Lors de campagnes courriel la personnalisation permet d'augmenter de 14% le taux de clics et de 10% le taux de conversions #eComMTL
  • 495 infolettres envoyées par année #CRHA. Waouh! Quel est le taux d'ouverture? #eComMTL
  • “@RomainTiry: @RostaGayino et quel est le taux de désabonnement...? #eComMTL” 0,3%
  • Segmentez vos messages et contenus, Personnalisez vos emailings, facilitez l'acquisition de donateurs #ecommtl @alexsagala #marketing #dons
  • les #infolettre permettent d'aller chercher des clients engagés: plus de visites, restent plus longtemps #eComMTL
  • #eComMTL La roue de l'acquisition pour la fondation de l' @ICMtl présentée par @alexsagala de @publipage pic.twitter.com/aKce6xY1g4
  • #eComMTL Passer de la personnalisation, à l'individu! #hyperpersonnalisation @ICMtl @publipage pic.twitter.com/wTCI14hDeD
  • L'email marketing reste toujours plus fort que les réseaux sociaux #eComMTL

CaseStudy: magazine Protegez-vous

  • On assiste à la conférence de @eleveille de @ProtegezVous (notre client) : Les chantiers numeriques du magazine Protégez-Vous #eComMTL
  • 1.5M emails par mois par @protegezvous, 50% taux d'ouverture, 30% taux de clics - wow! #eComMTL
  • Comparatif du lectorat web/magasine 2009 vs 2013 @ProtegezVous #eComMTL pic.twitter.com/ZvJlp0UN0S
  • Protegez-vous.ca : de 167,000 visiteurs par mois à 650,000/mois en seulement 5 ans #eComMTL
  • Des chiffres sur la progression du numérique chez @ProtegezVous #eComMTL pic.twitter.com/ZGO5chKJzp
  • Encore plus de chiffres sur le numérique chez @ProtegezVous #eComMTL pic.twitter.com/J4mKTgIrgw
  • une video sur la comparaison des beurres d'arachides pour le site web de @protegezvous #drole #bienFait #eComMTL
  • fmheir: La recherche apporte plus de 50% du trafic chez @ProtegezVous #eComMTL http://t.co/E1lDfiI3GW
  • Absolunet: @ProtegezVous nous présente son contenu vidéo #ecommtl https://t.co/x0uX0xDPcn
  • Absolunet: 10% des abonnés par courriel sont convertis au bout d'un an parfois... @ProtegezVous #eComMTL
  • fmheir: #super survol des différents outils #numériques utilisés par @protegezvous survivre à la fin du papier #eComMTL
  • fmheir: on récupère chez @protegezvous environ 120 nouveaux abonnés par mois sur #Facebook #eComMTL
  • Absolunet: @ProtegezVous est le 5e magazine au Québec ayant le plus de fans sur Facebook #eComMTL
  • fmheir: Analyse de profitabilité des contenus chez @ProtegezVous #eComMTL http://t.co/nCJRtyUY0W

Google presentation on eCommerce in Canada

  • LouisChausse: 40% des ventes en ligne au canada sont faites sur amazon #ecommtl
  • eCom_Montreal: "Customers expect fast shipping and low prices, it's becoming the new norm" @nectarios #eComMTL http://t.co/FOY3S7HkR9
  • alexandrebeland: 40% des canadiens avouent qu'ils ont procéder à un achat en ligne après avoir reçu un offre par courriel #eComMTL
  • LouisChausse: 50% des canadiens sont prêt à attendre 8 jours pour la livraison alors qu' on parle de 24% au US #ecommtl
  • GabishLight: Number of clients x (basket size x frequency) = formula for retail success. #eComMTL

Case Study: La Presse+

  • fmheir: #ecommtl #lapresse+ seulement 20% des efforts de développement http://t.co/aL7jCkJFux
  • fmheir: Besoin de créer un studio d'enregistrement chez #lapresseplus pour transformer la façon de faire les choses #ecommtl http://t.co/zLeUCV66ak
  • fmheir: Blockbuster a disparu parce que est resté dans le déni #ecommtl http://t.co/n6mo0yePwE
  • fmheir
    L'engagement sur #lapresse ou le web ou le mobile est très différent #ecommtl http://t.co/uiIdV1v04M
    2014-04-24 16:15

  • fmheir: L'engagement sur #lapresse ou le web ou le mobile est très différent #ecommtl http://t.co/uiIdV1v04M
  • fmheir: #lapresseplus cherche à créer de l'engagement et raconter des histoires et permettre d'avoir du #temps avec les lecteurs #ecommtl
  • fmheir: #lapresseplus choisit ses employés avec la bonne attitude et ensuite les aptitudes #ecommtl
  • eCom_Montreal: "Il faut toujours se réinventer, sinon on va disparaître!" @lapresseplus #eComMTL  #lemondechange http://t.co/JOlZnMkQR9
  • fmheir: 45min en semaine, 75min le samedi dans #lapresseplus - wow pour les annonceurs qui amènent 30% des revenus #ecommtl http://t.co/YLsAVoTAhP

Un concept super intéressant: le club de lecture d'affaires

  • LectureAffaires: On continue avec @MathieuHalle Président du RCEQ il présente ses livres d'affaires coup de coeur au #eComMTL http://t.co/2WtAP9aoUz


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Digital Transformation of Businesses
A selection of documents, articles, papers, videos and other content for those interested in the transformation that is required when going 100% digital in an organization. I also try to highlight the impacts, both positives and negatives of that transformation. Like it? Please click "Recommend"
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Tour Yosemite in virtual reality with Barack Obama

Tour Yosemite in virtual reality with Barack Obama | Digital Transformation of Businesses | Scoop.it
If you want to celebrate the 100th anniversary of America’s National Parks Service, there are definitely worse ways than with a virtual reality trip through Yosemite narrated by President Barack Obama.

Through the Ages is a roughly 10-minute video shot by virtual reality filmmakers Felix & Paul, in collaboration with the White House, Oculus, and National Geographic.
Farid Mheir's insight:

A video shot in 3D that you can experience with glasses or not. Great example of what can be done with 3D, other than shoot'em up games.

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Five Best Password Managers @lifehacker

Five Best Password Managers @lifehacker | Digital Transformation of Businesses | Scoop.it

A while ago, all it took to be a great password manager was to keep your passwords in an encrypted vault. Now the best password managers give you the option to sync or keep them local only, change web passwords with a click, log in to sites for you, and more. This week, we're looking at five of the best options.

Farid Mheir's insight:

Whichever you select, use a password manager. Do it now.

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One day with a Telepresence Robot: pros and cons via @gnat

One day with a Telepresence Robot: pros and cons via @gnat | Digital Transformation of Businesses | Scoop.it

Our goal is to see what the robot is capable of while knowingly operating it outside of the environments and infrastructure that it’s intended to be most effective in. The Double 2 is designed to operate indoors, in offices and workspaces and classrooms where you have strong and reliable Wi-Fi. And it’s not unique in these requirements: it’s where all telepresence robots do best. If you want to use a Double for business, then great, go right ahead. Personally, I’m less interested in business use cases, and for this review I wanted to know what this robot can do for me in different non-structured environments (aka the real world).

Farid Mheir's insight:

A hands-on test of a telepresence robot aimed at seeing what limitations may exist for those wishing to use it as their avatar in real-life.

 

WHY THIS IS IMPORTANT

Robots come in many forms and one day we may want to have them travel on our behalf so we do not have to suffer the pain, delays and other downsides of travelling. This is an interesting trial of such a robot and I appreciate the author's viewpoint - for example when he describes being able to join his parents on a beachfront hotel vacation. As funny as it may seem, I think it may help someone to start to consider what may be possible and the limitations of telepresence.

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1986 Essay on Brain Theory still as relevant today as it was 30 years ago

1986 Essay on Brain Theory still as relevant today as it was 30 years ago | Digital Transformation of Businesses | Scoop.it
Numenta — Leading the New Era of Machine Intelligence
Farid Mheir's insight:

Jeff Hawkins is most well known for creating the palm pilot handheld device in the 1990s. He also is a very intelligent man and neuroscientist. He penned the Book On Intelligence (http://amzn.to/2c1GBdZ) which provides an explanation fo the architecture of the neurocortex and founded a company, numenta (www.numenta.com), to implement this architecture in software.

 

Jeff recently re-published a 1986 paper he wrote which attending Berkley University where he presents his theory. This blog post provides context and a link to the paper which should be read as it presents his theories very well. 

 

I wrote about other ideas and solutions from Jeff Hawkins before: 

http://sco.lt/6Mpg8H

http://sco.lt/4lqtfN 

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Morrisons to open 'hundreds' of in-store Amazon Lockers

Morrisons to open 'hundreds' of in-store Amazon Lockers | Digital Transformation of Businesses | Scoop.it
In the UK, Morrisons and Amazon have become unlikely allies. After partnering up on Amazon Pantry, the supermarket chain has revealed new plans to ope
Farid Mheir's insight:

Amazon and Morrisons grocery store partnership in the UK is growing. I can see it be very good for Amazon, but is it for Morrisons? Typical reaction would be to think they are inviting the enemy within their stores.  Maybe not. Here is what I think:

- Morrisons is a grocery fulfillment and distribution fighting to remain relevant in the digital age. Amazon brings orders and leverages its supply chain and procurement and expertise in buying fresh products;

- Amazon most likely will pay to host its lockers in stores, a new source of revenue;

- Amazon will bring customers to stores, something that is more and more difficult to do

- customers have an infinite aisle, able to shop online to Amazon when in stores, which may represent a new revenue stream

- competitors are investing heavily in money loosing or barely break even online ecommerce for grocery: morrisons can use this cash to do other, more profitable ventures, until the business model for grocery ecommerce becomes profitable

 

Who knows, this may be a wise move from Morrissons executives.

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The race for a driverless taxi service is on

The race for a driverless taxi service is on | Digital Transformation of Businesses | Scoop.it

Since the start of 2016, automakers, tech companies, and ride-hailing services have been racing to create a driverless taxi service. This service would mirror how an Uber works today, but there wouldn’t be a driver.

So far, the race has been brutal, as companies jockey for position by spending billions to acquire/invest in companies that will help make a driverless taxi service a reality. Uber recently took the pole position by announcing it would begin piloting its self-driving taxi service (with a driver still behind the wheel) in Pittsburgh later this month. But other companies, including almost every automaker, are quickly catching up as we reach the mid-way point in the driverless taxi race.

Farid Mheir's insight:

Promotion for a BI report on the subject of self-driving taxis

 

WHY THIS IS IMPORTANT

I find the diagram useful as it categorizes component suppliers, mobility services and automakers, showing where apple, uber, google cross the lines. It gives a simple representation of where to look for innovation in this space. And I assume the report is also good ;-)

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People will lie to robots to avoid hurting their feelings, study says

People will lie to robots to avoid hurting their feelings, study says | Digital Transformation of Businesses | Scoop.it
If a robot has enough human characteristics people will lie to it to save hurting its feelings, a study has shown.
Farid Mheir's insight:

Interesting study. Reminds me of 1980s electronics class where I had to build a system with audio feedback. Professor surprised us by asking the sound to be "nice". We we re forced to add electronics that were there only to improve sound quality, not changing the basic task in itself. Few engineers then - and I assume now as well - go beyond the functional requirements to include human behaviour, pleasure, interaction, etc. as part of their designs. Especially not robots.

 

Well this study suggests that users will prefer those robots that are made to be "nice" and "human". Apple got this a long time ago. Others should as well.

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HoloLens' 24-core chip makes vivid AR possible

HoloLens' 24-core chip makes vivid AR possible | Digital Transformation of Businesses | Scoop.it
Microsoft has revealed more details about its HoloLens headset at the Hot Chips conference in Cupertino. The augmented reality (AR) device marries video game
Farid Mheir's insight:

Not a surprise but rather an interesting news snippet: dedicated chipsets for AR are starting to appear. This paves the way for lower cost, better quality solutions. Be aware, AR may become a reality in the coming years as forecasted...

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5 Incredible Ways Scientists Are Merging Our Brains With Machines

5 Incredible Ways Scientists Are Merging Our Brains With Machines | Digital Transformation of Businesses | Scoop.it
I've been reading Ramez Naam's fantastic book "Nexus," which is set in a near-future where a powerful nano-drug allows human minds to connect together. In... read more
Farid Mheir's insight:

5 must read papers to understand where we stand in the area of direct brain communication with machines. In a nutshell; still very early.

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How to Survive Without using Google, Slack, Dropbox and other cloud services

How to Survive Without using Google, Slack, Dropbox and other cloud services | Digital Transformation of Businesses | Scoop.it

Surfer en toute liberté, c'est possible! Il existe des alternatives aux Gmail, Slack et autres Dropbox, qui collectent vos données en échange de leurs services. Guide pas à pas pour reprendre le contrôle.

Farid Mheir's insight:

(in french)

Afraid that Google and others know too much about you? Want to know how to live and work outside of the major tools and solutions? This blog post offers a list of solutions to help you do just that.

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#AI mobile app provides real-time #stock market insights @numenta

#AI mobile app provides real-time #stock market insights @numenta | Digital Transformation of Businesses | Scoop.it

HTM for Stocks monitors financial and social data (specifically stock price, stock volume and Twitter volume) for a couple hundred stocks and alerts you in real-time when a significant anomaly is occurring.

Farid Mheir's insight:

Describes an artificial intelligence solution that monitors stock market and raises notifications when things are different than the predicted behaviour of the stock.

 

WHY THIS IS IMPORTANT

Our brain is a massive prediction engine, based on the work that Jeff Hawkins has presented in his book On Intelligence http://amzn.to/2caWZuk 

 

Applications from this brain architecture theory have started to emerge with this stock market prediction being one of them.

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Quebec province defines a #digital #strategy

Quebec province defines a #digital #strategy | Digital Transformation of Businesses | Scoop.it

Le numérique doit dorénavant imprégner toutes nos actions de développement dans les domaines de l'économie, de la culture, de l'éducation, de la santé et des services publics, pour ne nommer que ceux-là. Il englobe tous les aspects de la société et les mandats de tous les ministères.

Les citoyens de plusieurs pays, régions et villes à travers le monde se sont déjà mobilisés pour définir leur avenir à l'ère numérique. Nous, les Québécoises et les Québécois, devons aussi saisir l'occasion de nous donner une vision de la société et de l'économie numérique que nous souhaitons.

 

Farid Mheir's insight:

Follow this link for the full strategy document: 

https://www.economie.gouv.qc.ca/fileadmin/contenu/documents_soutien/strategies/economie_numerique/strategie_numerique_mandat.pdf 

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Jean-Marie Grange's curator insight, September 6, 12:40 PM
Condensé de bonnes intensions... Reste à voir ce qui en résulter de concret.
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Augmented reality power tool helps anyone craft things

Augmented reality power tool helps anyone craft things | Digital Transformation of Businesses | Scoop.it

Crafting with CNC mills, routers and other power tools isn't all that easy, especially if you're new to it. You'll frequently want a template, and it's all too easy to mess up a cut if you haven't developed a steady hand. Shaper doesn't think it has to be daunting, though: it's launching Origin, an augmented reality power cutter.

Farid Mheir's insight:

This is a great idea: a power tool with intelligence that drives the motors and controls the drill bit, ensuring you cut to perfection every time. Basically you've become just a fancy motor for the tool to travel and perform its work. Brilliant. Watch the videos to see how it works for real. Expect to see more of this in the future: smart tools that go beyond the mundane to invade all aspects of the physical world, including in this case the construction industry.

 

Also: https://www.engadget.com/2016/08/23/hololens-24-core-chip-makes-vivid-ar-possible/ 

 

Not a surprise but rather an interesting news snippet: dedicated chipsets for AR are starting to appear. This paves the way for lower cost, better quality solutions. Be aware, AR may become a reality in the coming years as forecasted...

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Have I been pwned? Check if your email has been compromised in a data breach

Have I been pwned? Check if your email has been compromised in a data breach | Digital Transformation of Businesses | Scoop.it
Have I been pwned? allows you to search across multiple data breaches to see if your email addresses has been compromised.
Farid Mheir's insight:

Brilliant idea: a website that gathers all the stolen emails and private information, then warns you if your email shows up on one of these lists. Essential tool. Use it now.

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clapnotice's comment, September 26, 5:10 AM
Its tremendous :)
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The Limits of SMS for 2-Factor Authentication @briankrebs

The Limits of SMS for 2-Factor Authentication @briankrebs | Digital Transformation of Businesses | Scoop.it

A recent ping from a reader reminded me that I’ve been meaning to blog about the security limitations of using cell phone text messages for two-factor authentication online. The reader’s daughter had received a text message claiming to be from Google, warning that her Gmail account had been locked because someone in India had tried to access her account. The young woman was advised to expect a 6-digit verification code to be sent to her and to reply to the scammer’s message with that code.Click here to edit the content

Farid Mheir's insight:

Brian Krebs describes limitation of 2 factor authentication but also provides very important insights into how to make you more secure.

 

WHY THIS IS IMPORTANT

2 factor authentication usage at dropbox is at 1% and we need to increase use of 2fa wherever possible and papers like this should help in reaching that goal.

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1to1 link between #Omni-channel maturity and profit @Wilson_Perumal

1to1 link between #Omni-channel maturity and profit @Wilson_Perumal | Digital Transformation of Businesses | Scoop.it

Consumer behavior is blurring the lines between channels, technologies, and even companies thanks to an explosive penetration of technology into the everyday lives of consumers, savvy pure-play online competitors, and a growing number of innovative retailers. Consumers now expect comprehensive information and quality goods at the tip of their physical fingers in the store, browsing online at home, and on-the-go within their favorite apps. Retailers providing the elusive Omni-channel experience are adapting to this behavior. Those who don’t will continue to lose valuable consumer touch-points and, with that, the understanding to meet customer needs.

Farid Mheir's insight:

Study demonstrates direct link between omni-channel maturity and corporate profits. Also provides an index to measure the omni-channel maturity.

 

WHY THIS IS IMPORTANT

Companies ask why invest and transform into omni channel. It appears that those with the most advanced omni-channel implementation are able to translate this into profits. Thus, omni channel becomes something you do to improve bottom line more than something you do to improve customer satisfaction, as is often thought to be the case.

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Amazon opens 100 pop-up stores in US shopping malls - and why it makes perfect sense

Amazon opens 100 pop-up stores in US shopping malls - and why it makes perfect sense | Digital Transformation of Businesses | Scoop.it
Amazon has opened 21 pop-up stores in major shopping malls across the US so far. It had 6 as of last year and is set to have at much as 100 by next year.
Farid Mheir's insight:

Amazon announces it will open 100 popup stores.

 

WHY THIS IS IMPORTANT

This is one piece in the vision for the future of retail. Here are the components:

  1. great online store where you can find anything you want under one roof with a single payment and account profile - amazon.com
  2. 2-day free delivery - Amazon prime
  3. low cost delivery network based on grocery delivery - Amazon fresh
  4. small friendly stores where you can browse products, try them out, get help - Amazon popup stores (same principle as apple stores)

All retailers should copy this recipe. For example grocery supermarkets should shrink in size, provide customers with tasting stations and chefs and mini-restaurants (think Eataly) and cooking classes, along with butcher and other fresh produce. The rest (all packaged food that has a barcode) is delivered from a warehouse on a schedule right to your door at no cost if you are a member.

 

Also see Amazon's dedicated site for its popup stores: https://www.amazon.com/b?node=14303222011&tag=bisafetynet-20

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Anthony Stephens's curator insight, September 19, 7:23 AM

The idea behind amazon is an online shopping experience that is smooth, it will be interesting to see how this will impact all branches of business including groceries 

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What new jobs will exist in 2035? A review fo 2 reports

What new jobs will exist in 2035? A review fo 2 reports | Digital Transformation of Businesses | Scoop.it

By 2035, workplace changes will see us looking for jobs as remote pilots or online chaperones.

This is the finding of an Australian report looking at megatrends in the workplace over the next 20 years. The authors of the report, CSIRO (Commonwealth Scientific and Industrial Research Organisation), outline potential jobs in 2035, along with other impacts of the Fourth Industrial Revolution on our working lives.

 

Farid Mheir's insight:

A review of reports on the future of the workforce and the evolution of skills required. It provides links to detailed reports and data.

 

WHY THIS IS IMPORTANT

If you have kids, read this.

If you a making strategies beyond 3 years, account for these changes in your plans.

If you are a startup, ask yourself if you are contributing to the changes highlighted here.

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Dr. Theresa Kauffman's curator insight, September 18, 4:39 PM
Fascinating information and projections about future jobs and the skills our students will need to participate productively.
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Will robots steal our jobs? #video #french

Will robots steal our jobs? #video #french | Digital Transformation of Businesses | Scoop.it

Ils sont déjà partout : dans les usines, les bureaux, bientôt les magasins, les hôpitaux, et même à la maison. Les robots vont transformer notre vie quotidienne et notre travail. Selon une étude de l'université d'Oxford, 47% des emplois sont menacés à moyen terme. En France, les robots pourraient détruire trois millions de postes d'ici à 2025. 

"L'Angle éco" est allé voir les robots conçus en France, au Japon, où l'on croit qu'ils ont une âme, et en Chine, où il est publiquement assumé qu'ils sont amenés à remplacer la main-d'œuvre. Pour ce numéro, François Lenglet a aussi rencontré Michel Serres, philosophe et membre de l'Académie française, et Hakim El Karoui, essayiste et consultant.

Farid Mheir's insight:

Excellent tv programme (in french) that reviews the robot penetration in business today and its potential impact on jobs in the coming years.

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icecreamseemed's comment, September 17, 3:06 AM
very good
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Chain Blog- a blog dedicated to blockchain technology and innovation

Chain Blog- a blog dedicated to blockchain technology and innovation | Digital Transformation of Businesses | Scoop.it
Farid Mheir's insight:

If you are interested in the block chain technology and its applications, this is a great blog to follow!

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basedslate's comment, September 14, 1:44 PM
Excellent...!!
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Is it time for Virtual Reality and are #VR forecasts of 20B$ in sales realistic?

Is it time for Virtual Reality and are #VR forecasts of 20B$ in sales realistic? | Digital Transformation of Businesses | Scoop.it
Google is investing hundreds of thousands of dollars apiece in virtual-reality films and programs, part of a plan to line up exclusive content for the debut of its new Daydream service in the coming weeks, according to people familiar with the matter.
Farid Mheir's insight:

Bloomberg video interview that provides motivations for the explosion on VR in the coming years:

1- applications are numerous, with opportunities in different space, not only in gaming but in medical, movie, etc.

2- big players are lined up : Google, Facebook, Microsoft, etc.

 

That being said, there have been multiple false starts for VR and #D (remember 3D TVs and google glasses?), so I remaining cautiously optimistic with both VR and AR. They may not be ready for consumer market but may expand into certain key niche applications and industries.

 

WHY IS THIS IMPORTANT

In that context, it is essential for digital transformation strategies to consider VR and AR in their roadmaps. There must be clear business needs to drive adoption of this relatively immature technology which requires a number of user constraint (least of which is wearing a headset which makes you look like a dork and prevents you from living in the moment). But there are multiple types of industries where professionals can find benefits in viewing things in 3D in a lifelike fashion: those should be prioritized.

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4 reasons why #beacons are a failure but may resurrect at some point in the future

4 reasons why #beacons are a failure but may resurrect at some point in the future | Digital Transformation of Businesses | Scoop.it
Beacon marketing has been a major focus for marketers for several years, but they've had surprisingly little traction in the real world. Find out why.
Farid Mheir's insight:

Beacons promised to revolutionize marketing in stores. They were supposed to be everywhere by 2016 when they launched in 2014. Today they are nowhere to be found. This article identifies reasons for this, which are related to the immaturity of the technology and lack of operational support.

 

The post contains a number of very useful links.

 

Interested in a review of the potential for beacons? Then you should also read this post: http://www.huffingtonpost.com/shane-paul-neil/is-ibeacon-marketing-fina_b_10508218.html 

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Leadership Perils for Subject Matter Experts

Leadership Perils for Subject Matter Experts | Digital Transformation of Businesses | Scoop.it
Success often depends upon transcending your expertise to grasp a larger mission.
Farid Mheir's insight:

If you are a subject matter expert (SME) you must read this. It enforces the need to report properly up the food chain in your organization in order for your work to be valued and respected.

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Ginger Jewell's curator insight, September 11, 9:27 AM
Accept that you cannot know everything...
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How to write thought leadership articles via @Articulate

How to write thought leadership articles via @Articulate | Digital Transformation of Businesses | Scoop.it
Articulate tackles one of the hardest forms of marketing content - thought leadership - and gives practical tips for writing compelling copy.
Via Rami Kantari, massimo facchinetti
Farid Mheir's insight:

Must read for folks like me that aim to deliver thought leadership writing.

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The @Gartner Digital Commerce Vendor Guide shows how complex #ecommerce has become

The @Gartner Digital Commerce Vendor Guide shows how complex #ecommerce has become | Digital Transformation of Businesses | Scoop.it

Summary
The digital customer experience depends on interoperability between a wide range of commerce platforms, services and ecosystem applications. IT leaders can use this Vendor Guide along with other Gartner publications to guide their decisions about digital commerce technology.

Farid Mheir's insight:

Google research on the topic of eCommerce includes so many topics that I use it as guidance on the different aspects I need to cover when building an eCommerce strategy: just look at the table of content below.

 

You should too.

 

If you don't have a Gartner account or would like a free resource, start with their primer https://www.gartner.com/binaries/content/assets/gml/ki-pages/research-primers/94142c1d-730d-4251-97c7-938ce27b304c_gartner_for_marketers_digital_commerce_primer.pdf 

or go to one of the major solutions such as Hybris to get access to analyst reports that favor them positively (!): https://hybris.com/en/downloads?q=:prioritySort:type:Analyst+Report 

 

Table of Contents

  • Analysis
  • Digital Commerce Market: Definition, Growth and Trends
  • Definition
  • Growth
  • Trends
  • Digital Commerce
  • Digital Commerce Platforms
  • On-Premises (or Hosted) Software
  • SaaS
  • Digital Commerce for Midsize Businesses
  • Digital Commerce for B2C Organizations
  • Digital Commerce for B2B Organizations
  • Open Source
  • Marketplace Commerce Sites
  • Digital Commerce Services
  • Digital Commerce Service Providers
  • Hosting Services and Managed Services
  • Digital Commerce Ecosystem
  • Distributed Order Management
  • Payment Solutions
  • Commerce Search
  • Web Content Management
  • Personalization Engines
  • Digital Analytics
  • Customer Journey Analytics
  • Digital Customer Acquisition for Service Industries
  • Marketplace/Channel Integration Platforms
  • Social Commerce
  • Subscription Management
  • Configure/Price/Quote
  • Master Data Management
  • Warehousing, Logistics and Fulfillment Service Providers
  • Marketing Automation
  • Assisted Selling
  • A/B and Multivariate Testing
  • Cool Vendors in 2014 and 2015
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