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Sustainable Business Models for Commercial Journalism Startups: Chasing Sustainability on the Net

Sustainable Business Models for Commercial Journalism Startups: Chasing Sustainability on the Net | Digital Transformation of Businesses | Scoop.it

Robin Good: How can journalists and small news companies become/remain profitable in the years to come? What are the business moels that news-based outlets and professionals can consider adopting in their effort to become/remain sustainable?


A joint project of the University of Tampere, USC Annenberg and Waseda University in Tokyo, has decided to tackle these very set of questions by researching existing journalistic startups and analyzing their approach and results.


"...there has been much lively discussion about the future of journalism and its business model. However, there has been little research or academic focus to date on the business models for for-profit journalism startups..."


From the report Introduction: "Overall, advertising models that supported media offline seem – for the most part – unable to do so online.

Most attempts to shift business models online fail as they trade “old media dollars for new media pennies” (Nichols and McChesney 2009).


The fundamental trade on scarcity of space cannot hold value in abundant space. Yet advertising remains one of the bedrocks of revenue for most media organisations."


"This report outlines how online-based journalistic startups have created their economical locker in the evolving media ecology.


The research introduces the ways that startups have found sustainability in the markets of nine countries. The work is based on 69 case studies from Europe, USA and Japan.


The case analysis shows that business models can be divided into two groups.


a) The storytelling-oriented business models are still prevalent in our findings. These are the online journalistic outlets that produce original content – news and stories for audiences.


b) But the other group, service-oriented business models, seems to be growing. This group consists of sites that don’t try to monetize the journalistic content as such but rather focuson carving out new functionality.


The project was able to identify several revenue sources that include:  1. advertising,

2. paying for content,

3. affiliate marketing,

4. donations,

5. selling data or services,

6. organizing events,

7. freelancing and

8. training or

9. selling merchandise.


Where it was hard to evidence entirely new revenue sources, it was however possible to find new ways in which revenue sources have been combined or reconfigured.


The report also offers practical advice for those who are planning to start their own journalistic site."



Useful. Informative. Pragmatical. 9/10



Report: Table of Contents - http://www.submojour.net/archives/989/table-of-contents/


Full report (PDF): http://tampub.uta.fi/handle/10024/66378






Via Robin Good
Farid Mheir's insight:

Great reference to help start your digital transformation if you are in the journalism business. Very interesting collection of actual examples of business models exploring the different ways to make journalism websites profitable. goes way beyong advertising model.

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Anatomy of a hack: How crackers ransack passwords like “qeadzcwrsfxv1331” - scary #mustread via @ars

Anatomy of a hack: How crackers ransack passwords like “qeadzcwrsfxv1331” - scary #mustread via @ars | Digital Transformation of Businesses | Scoop.it
For Ars, three crackers have at 16,000+ hashed passcodes—with 90 percent success.
Farid Mheir's insight:

Scary but not surprising. Must read for anyone going digital in a big way. Passwords are weak and 2 factor authentication is a must these days. Simple demonstration is given here. Must read.

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These Maps Show The U.S. Cities That Can't Hire Tech Workers Fast Enough

These Maps Show The U.S. Cities That Can't Hire Tech Workers Fast Enough | Digital Transformation of Businesses | Scoop.it
We all want a great, high-paying job. To make that happen, it helps to be in an area where there are more jobs to fill than qualified people to fill them.
Farid Mheir's insight:
As part of digital transformation requirement is knowledge of technology. This chart clearly shows this may explain why companies are not transforming fast enough.
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13 Enterprise Apps That Drive People Nuts Even Though They're Free (CTRX, CSCO, HPQ, VMW, DELL, XRX, ORCL, SAP)

13 Enterprise Apps That Drive People Nuts Even Though They're Free (CTRX, CSCO, HPQ, VMW, DELL, XRX, ORCL, SAP) | Digital Transformation of Businesses | Scoop.it
Everyone's jumping on the mobile app development bandwagon, and that includes enterprise tech vendors. The problem is, some of the apps they've released, despite being free, have been so glitch-ridden and poorly designed that they've actually done...
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The Six Characteristics of Companies That Are Winning the Digital Game

The Six Characteristics of Companies That Are Winning the Digital Game | Digital Transformation of Businesses | Scoop.it
I recently spent several days with digital tool and media companies who aim to change the core operations of marketers through very cool new analytics and workflow capabilities. Adobe and Google, in
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The do-or-die questions boards should ask about technology via @McKinsey

The do-or-die questions boards should ask about technology via @McKinsey | Digital Transformation of Businesses | Scoop.it
Board members should raise nine critical questions when discussing technology strategy with IT and business managers. A McKinsey & Company article.
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Rescooped by Farid Mheir from Internet Marketing Strategy 2.0
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SEO Ranking Factors Visualized: The Top 200 Criteria Used by Google To Rank Web Sites

SEO Ranking Factors Visualized: The Top 200 Criteria Used by Google To Rank Web Sites | Digital Transformation of Businesses | Scoop.it
SEO itself has always been somewhat of a barrier to entry for online success. In other words, for a new person it's so complex that it takes a long time to

Via Robin Good
metataggsolutions's curator insight, June 7, 5:01 AM

As days passing, Google’s ranking algorithm becomes more complex and volatile. The days were gone when Google just considered meta tags and backlinks for web page ranking but now it uses at least 200 ranking factors in their algorithm.

 

Google now considers every corner of on-site and off-site when it comes to rank a website or webpage in search engine.

 

This infographic definitely helps to get an idea of what should be considered in the website optimization process. Truly great infographic.....

Mohammed Lakhlili's curator insight, June 7, 5:59 PM

Hello {FIRSTNAME},

Hi {FIRSTNAME}, make mo.ney before you ever PAY?

I'm super excited about writing this to you. This is

by far the best guarantee I have ever seen when it comes

to making mon.ey onl.ine. Please just read this email

and I know you will see that this is the first time you

have ever seen anything like this before.

Ian Herculson has just released a new service called

Smart Subscriber, where he's full on promising you

that if you just 'try it out' that he will in fact make

you money as an affi.liate mar.keter...

... BEFORE you have to pay anything.

Yes I know, that's insanely good, but it's for real

and you can read how he's successfully pulling this off

here:

http://smart.gurumarketer.com?c=60318

Ian is actually backing up this pretty bold claim too

in 3 unheard of ways. Read this...

First of all, you don't have to pay anything up front

to get started. No credit card, no paypal, no nothing.

Just sign up and go. No tricks here, Who does that?

Second, he's giving you enough time to really see for

real that it will work. How much time?

- Not just 7 days

- Not only 14 days

- Not a measly 30 days

- Not even an insane 60 days

You will get a full 90 days; yes 3 freaking months for

nothing where Ian will be making you a constant stream

of commi.ssions without asking for anything back. Tell

me where you've seen that before... no where.

Third and most importantly, Ian is putting his mo.ney

where his mouth is and giving away all commi.ssions that

normally he would make to once and for all prove that he

can make you mon.ey with Smart Subscriber before ever

asking you to pay for his service. Whhaaat!

Think about what was just said {FIRSTNAME}. In short;

Ian is going to give you a no obligations 90 Day Fr.ee

Trial of Smart Subscriber where he will make you mon.ey

through affi.liate comm.issions just to prove his service

is worth paying for!

You cannot lose here {FIRSTNAME}, and I'm sorry to be

so blunt but you would seriously be a complete idiot not

to just try it with that strong of a promise.

Here's where you can go get more information and see

how it all works or get started.

http://smart.gurumarketer.com?c=60318

See you on the inside {FIRSTNAME},

Mohammed Lakhlili

Richard Stadler's curator insight, June 14, 6:08 AM

The secrets are out!

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CIO should stand for chief integration officer, chief insight officer or chief innovation officer via @AdAge

CIO should stand for chief integration officer, chief insight officer or chief innovation officer via @AdAge | Digital Transformation of Businesses | Scoop.it
how the role of cmo is morphing to embrace technology and partner more closely with cios.


Perhaps the meaning of CIO should reflect the new reality, continued Mr. Pearson, suggesting it could stand for chief integration officer, chief insight officer or chief innovation officer.

Farid Mheir's insight:

Nothing new here. Gartner has been claiming the technology rise of the CMO, websites now cater to the chief marketing technologist and blog post beg for a profound transformation of IT departments to be leaner. But it is always good to hear from a different voice. Maybe with time the message will get across...

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Amazon reinvests all its profits to innovate - traditional retailers cannot compete via @sai

Amazon reinvests all its profits to innovate - traditional retailers cannot compete via @sai | Digital Transformation of Businesses | Scoop.it

This is the Bezos-way. Amazon founder Jeff Bezos invests everything right back into the company. As a result, the net income is flat.

Farid Mheir's insight:

Amazon must invest everything it has - all its profits - to create the tools, and technologies it needs to be relevant against established retailers.


It underlines how much companies must invest when they go through their digital transformation: they must be ready to impact income in order to define themselves with digital technologies.

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Wal-Mart Vs. Amazon: World's Biggest E-Commerce Battle Could Boil Down To Vegetables

Wal-Mart Vs. Amazon: World's Biggest E-Commerce Battle Could Boil Down To Vegetables | Digital Transformation of Businesses | Scoop.it
Wal-Mart is trying everything they can to beat Amazon at its own game: online retail. They're copycatting the Seattle web giant's same-day delivery and lockers services. But what they should be doing is focusing on the grocery aisles.

Via Vincent Trépanier
Farid Mheir's insight:

One sentence says it all: “Groceries will be the battleground coming to the forefront.”. wow.

Vincent Trépanier's curator insight, April 28, 10:39 PM

It will be interesting to see how both giants will be able to take the regional experiments such as the ones being done by Amazon in the Seattle area and scale them to larger areas. It is an interesting battle which will challenge other grocers to up their game in order to avoid losing ground with their current customer base.

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Why 12.99$ maybe the price of eBooks and the transformation that Amazon has on publishers via@allthingsd

Why 12.99$ maybe the price of eBooks and the transformation that Amazon has on publishers via@allthingsd | Digital Transformation of Businesses | Scoop.it

"Heck, Amazon is selling these books at $9.99, and who knows maybe they are right and we will fail even at $12.99."

Farid Mheir's insight:

Take the 5 minutes to read the email exchange between Harper Collins and Apple on prices of eBooks. It sheds a light on the transformation that digital has on businesses for things as simple as books. A new technology - eBooks - transforms the distribution but also removes a lot of the costs - materials, distribution, remaindering, cost of capital, bad debt, etc. - which forces businesses into different pricing structures.


Underlying the discussion is the disrupting impact that Amazon has - buys books at 13$, sells online for 10$, author getting 3.30$ - creating a market with their ecosystems of kindle devices and amazon.com platform. Mindblowing.


Moreover, I appreciate the conciseness of the exchange: to the point, this is what it is. 

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Fab Launches First Retail Store, Design-Your-Own Furniture via @mashable

Fab Launches First Retail Store, Design-Your-Own Furniture via @mashable | Digital Transformation of Businesses | Scoop.it
Fab is launching its first retail store and new merchandise, aiming to become the world's larget design store.
Farid Mheir's insight:

Interesting how digital transformation goes right into manufacturing, in one-to-one production of customized goods. This goes along with the 3D printer movement where corporations change not only how they sell but what they sell as well.

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(in french) How funeral business must transform via technology via @andrebelanger

Farid Mheir's insight:

Sorry for the french posting but I thought it was interesting to show how much digital is transforming the funeral business. Not knowing the field I was surprised to see the offering that exists, and the opportunities that remain. The presentation, although long winded, does provide a number of examples of funeral digital solutions and services - starting at slide 21 

  • mywonderfullife
  • planned departure
  • harmonia
  • tgethr.com
  • recollect.com
  • inmemoriam.be
  • heremus
  • services numerica
  • sympathy store
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5 Principles of Persuasive Web Design via @peeplaja @getelastic

5 Principles of Persuasive Web Design via @peeplaja @getelastic | Digital Transformation of Businesses | Scoop.it

What’s the best way to persuade somebody when talking to them? You have to be confident, talk fast and swear a little, among other things. But what about persuading somebody without words – possible?

Farid Mheir's insight:

Very interesting read for all of us trying to transform businesses into the digital world. More often than not it goes through a website and this post presents very clear concrete examples of good and bad designs, organized around 5 principles you should follow if you want to persuade your customers to buy from you, hire you, like your brand, etc.

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The Best Explanation Yet Of How The NSA's PRISM Surveillance Program Works

The Best Explanation Yet Of How The NSA's PRISM Surveillance Program Works | Digital Transformation of Businesses | Scoop.it
The Associated Press has published a detailed report about how the NSA's PRISM program — established to acquire data from tech giants including Apple, Google, Microsoft, and Facebook — is a small part of a massive domestic dragnet run by...
Farid Mheir's insight:
Go read the report as well as it is well done
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Russian Multimillionaire Seeks To Mass Produce Lifelike Humans By 2035

Russian Multimillionaire Seeks To Mass Produce Lifelike Humans By 2035 | Digital Transformation of Businesses | Scoop.it
How's this for a weekend conference: Some of the smartest people in the world are gathering in New York to try to figure out how to build lifelike copies of humans ... to be eventually uploaded with the contents of a real human brain.
Farid Mheir's insight:
For anyone that has read the singularity is near this will make you feel right at home. What is interesting is that this researcher is giving target dates that are not so far in the future.
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Petit poucet et Big Brother via @anneeslumiere

Petit poucet et Big Brother via @anneeslumiere | Digital Transformation of Businesses | Scoop.it
Petit poucet et Big Brother
Farid Mheir's insight:
In French. Survol des enjeux liés à la géo localisation.
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How CIOs Can Change the Game

How CIOs Can Change the Game | Digital Transformation of Businesses | Scoop.it

The findings are sobering: almost half of CEOs view their CIOs as out of step with the business and about the same percentage think IT should be a commodity service, purchased as needed.

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The new path to Digital Business eBook from French #CIGREF via @DidierChauvinR2

The new path to Digital Business eBook from French #CIGREF via @DidierChauvinR2 | Digital Transformation of Businesses | Scoop.it

A few years ago, the CIGREF decided to launch an international research program in order “to better understand how the digital world is transforming our lives and our businesses”: the CIGREF Foundation leads the “Information System Dynamics” (ISD).

As we were celebrating our forty years anniversary last year, a group of CIOs considered the future of the CIGREF and its strategic agenda. What is business in the digital world? What is “digital business”? What is the strategic roadmap from IT strategy to the digital world?

The CIGREF has adopted a new mission: “promoting digital culture as a source of innovation and performance”.

This book invites all company executives to develop ambitious digital strategies!

Farid Mheir's insight:

Just now starting to read the eBook

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Race Against the Machine: Andrew McAfee at TEDxBoston

"We ain't seen nothing yet when it comes to technology's impact on the labor force." 

Automation redefined blue collar employment and reshaped a global economy. Now, technology is replacing higher skilled jobs by augmenting human brainpower the way steam engines augmented human labor. Andrew McAfee braces us for a fundamental transformation in the future of work. 


Via Tania Kowritski
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Great guidance on the role of a Digital Services Unit & Why should CIOs start to say YES via @capgemini

Farid Mheir's insight:

I particularly like

  • Digital Services Unit as a tool to accelerate digital transformation: presents in a concise way the 6 areas that a digital center of excellence should cover. Few organization do this in my experience but as the role of chief digital officer becomes more common in organizations, so will the DSU
  • The department of YES: CIOs and It departments are often ill equipped to handle digital transformation and it is refreshing to see a new breed of CIOs taking the digital transformaion in a positive light. Combined with a DSU this makes for a very potent combination
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Retailers open "labs" to safely pilot their digital transformation via @mercuryNews

Retailers open "labs" to safely pilot their digital transformation via @mercuryNews | Digital Transformation of Businesses | Scoop.it
Target unveiled a new technology and innovation office Friday, giving the retailer a foothold in Silicon Valley and positioning it to grow its mobile and digital shopping services.
Farid Mheir's insight:

Testimonu to the difficulty retailers face when introducing digital technologies is the appearance of all those "labs". Walmart, BestBuy and now Target have recently opened them. The idea appears to be: we cannot transform our organization from the inside so let's create a new team and ask them to disrupt our organization with new technologies. These new outfits can use non traditional approaches to their work - agile methodologies, short, iterative design and technology introduction - in order to let them "fail fast" without impacting the rest of the business, or costing too much money. Once a new "formula" is well defined, the idea is to scale it to all the other teams in the organization. 


Sounds like a great idea, we'll see if they can do it for real.

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Showrooming flips shopping: 75% of consumers access smartphones in-store via @Forrester

Showrooming flips shopping: 75% of consumers access smartphones in-store via @Forrester | Digital Transformation of Businesses | Scoop.it
NEW YORK – A Forrester Research analyst at the Mcommerce Summit: State of Mobile Commerce 2013 conference said that three-quarters of consumers surveyed use their smartphones while in-store.
Farid Mheir's insight:

Mobile in stores has enabled showrooming which in turn is flipping the shopping retail model. Before it was: go online to research (tv, cars, etc.) then go in store to buy. Now it is: go in store to browse and try then go online to buy (for less usually). Complete flip of the shopping world, brick and mortar retailers are bracing for online pure plays to steal their lunch.

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Finally an inspiring video presenting the Future of life with Google Glass via @mashable @Playgroundinc

Finally an inspiring video presenting the  Future of life with Google Glass via @mashable @Playgroundinc | Digital Transformation of Businesses | Scoop.it
What if Google Glass could show us a GPS route as we ride a bike? What if you could use it to scan any barcode and instantly get info about the product?
Farid Mheir's insight:

Finally a video that shows glassess beond the simple "take a picture". it presents a number of daily activities, paying for a coffee, scanning barcodes and product images while shopping, adding items as we grocery shop, requesting a taxi cab, tracking calories, or helping someone and calling 911 while having CPR procedure displayed in your field of you, playing the guitar during lessons.


Video is even better because it comes from a small digital company from Toronto. I like their creativity!


What is great about the video is the range of opportunities that glass present. Now, who will do the same video but in a work environment?

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Facebook interests could help predict, track and map obesity via @rykatwit

Facebook interests could help predict, track and map obesity via @rykatwit | Digital Transformation of Businesses | Scoop.it
The higher the percentage of people in a city, town or neighborhood with Facebook interests suggesting a healthy, active lifestyle, the lower that area's obesity rate.
Farid Mheir's insight:

Very much inline with the health flip I am tracking. By looking at data, researcher can define health programmes, drugs, etc. that have a higher potential to be successful as they start with actua data. Moreover, such an approach may help reduce time to market between research and wide use, since the trial period may be shortened due to pre-existing data.

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Fresh approaches to fundamental issues in retail through curated commerce via @nrf @Shop.org

Fresh approaches to fundamental issues in retail through curated commerce via @nrf @Shop.org | Digital Transformation of Businesses | Scoop.it

What does “inspiration” look like for a retailer? In a nutshell, it’s about storytelling. Noting that successful non-profits inspire and motivate donors through great storytelling, Mehta suggested that retailers ask themselves whether they can differentiate themselves from their customers, influencers and staff. “What if you could give employees the power to curate a collection of your products on your site or even other sites, then allow people like your influencers to put those products in their blogs, across social media, through digital and/or physical displays?” Mehta asked. “That’s inspiration. That’s what will differentiate you from others in our fulfillment-based world.”

Mehta cautioned that his company is still in stealth mode and still has much to learn in this area, but that early results exceeded the company’s expectations. Thanks to early adopters, as of mid-January, Marketvine had seen an average of 40 percent lift in conversion, a 7-8 percent increase in average order value and an 80 percent improvement in on-site engagement.

Farid Mheir's insight:

I attended this panel and the Marketvine discussion related here was most interesting. It offered a diffrent way to approach eCommerce where retailers can make their products available for others to showcase. What called curated commerce forces retailers to think about their eCommerce website not onnly as a shopping environment but also as a platform for others to build on top a possibly different shopping experience.


Few if any technologies exist today to easilly enable retail storefronts with solutions to expose their products but also support curators in displaying, promoting and converting viewers into buyers - and recognizing the curators with a piece of the sale. Amazon offers a similar service via its affiliate program but the solution is dedicated to its store and its members.  This is not sufficient and retailers need new tools to facilitate the curated commerce trend.

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