Digital Transform...
Follow
Find tag "Devices"
21.2K views | +26 today
Digital Transformation of Businesses
A selection of documents, articles, papers, videos and other content for those interested in the transformation that is required when going 100% digital in an organization. I also try to highlight the impacts, both positives and negatives of that transformation. Like it? Please click "Recommend".
Curated by Farid Mheir
Your new post is loading...
Your new post is loading...
Scooped by Farid Mheir
Scoop.it!

iBeacon: Apple Could Have 250M Potential Units In The Wild By 2014 via @TechCrunch @fbrunel

iBeacon: Apple Could Have 250M Potential Units In The Wild By 2014 via @TechCrunch @fbrunel | Digital Transformation of Businesses | Scoop.it

Yesterday, Apple began a small press push on its new iBeacon technology, pushed an Apple Store app update to support them and turned the feature on in 254 U.S.-based storesin an initial rollout. According to the details we know so far, some Apple stores may have as many as 20 iBeacons deployed, depending on the size.


This isn’t Apple rolling out beacons in a few of its stores. It’s Apple rolling out potential beacons in every store that has an iPad — and there are hundreds of thousands already out there. Now, when a retailer makes a decision about tablet kiosks or signage, they’ve got the incentive of a hyperlocal advertising or customer-service system built right in.

Lest we forget about Apple being a hardware company: This is going to end up selling an absolute ton of iPads.

Farid Mheir's insight:

iBeacon appears to be nothing more than a local advertisement solution (thanks to this slideshare presentation on demystifying iBeacon by FBrunel) and thus should not gather any personal information or invade privacy. From what I hear in this paper, this will remain the job of the iPhone/iPad app! ;-)


Moreover what is interesting is the fact that iOS devices can become iBeacon transmitter, allowing stores that have already deployed iPads as mere passive display devices to now become active local advertisement solutions. Combined with an adeuqate app (that knows who you are and what you do and what you like) would become the ultimate in personalized in-store pricing. 


Think of it this way: as you prepare to exit the Best Buy store after browsing all the way to the back of the store in the laptop section, you receive an add for an extra 5% discount if you buy the laptop you spent 15 minutes looking at while you were there.


I think this opens some interesting possibilities...

more...
No comment yet.
Scooped by Farid Mheir
Scoop.it!

Welcome to the age of "wearable tech"

Welcome to the age of "wearable tech" | Digital Transformation of Businesses | Scoop.it

Last year analyst Forrester issued a report describing wearable computing as "the new platform war". Tech analyst Juniper Research estimates that wearable computing will generate $800m (£500m) in revenue this year and $1.5bn in 2014. Annual unit sales of wearable computers will rise from 15m this year to 70m by 2017.

Farid Mheir's insight:

Wearable technologies will bring digital to a new personal level. The cell phone you have to carry but these you wear all day. They can help transform individual lives with health monitors but also enhance workers that work in harsh or hazardous environments - miners, construction workers, delivery personnel, etc.

more...
No comment yet.
Scooped by Farid Mheir
Scoop.it!

Smarty Ring Sends Smartphone Updates to Your Finger- smaller and smaller digital devices via @mashable

Smarty Ring Sends Smartphone Updates to Your Finger- smaller and smaller digital devices via @mashable | Digital Transformation of Businesses | Scoop.it
Smarty Ring is a Bluetooth-enabled wearable gadget that allows users to check smartphone alerts, and manage incoming calls right from their finger.
Farid Mheir's insight:

At 200$ this is not for everyone, especially considering the poor lifespan one can expect out of these devices. Nonetheless, the gadget is interesting to get an idea of current state of miniaturization. Being able to cram display, battery, bluetooth and conductive charging into something that small is quite amazing and a sign that wearable devices will get further into mainstream in the coming years.

more...
Mark Sherwin's curator insight, December 16, 2013 4:09 AM

Perhaps the digital University Alumni ring envisioned in our Digital Campus seminars isn't so far away after all!