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5 Key Takeaways from the 2014 Social Media Marketing Industry Report - Social Media Strategies Summit Blog

5 Key Takeaways from the 2014 Social Media Marketing Industry Report - Social Media Strategies Summit Blog | Digital Strategy and Digital Marketing | Scoop.it

To offer insight into the social media landscape so far in 2014, Social Media Examiner recently released the 2014 Social Media Marketing Industry Report. The report had some interesting stats and


Via Fred Zimny
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Interesting! That's how things move forward in Social landscape - Have a look!

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The digital universe: 32bn connected devices by 2020 | dotRising

The digital universe: 32bn connected devices by 2020 | dotRising | Digital Strategy and Digital Marketing | Scoop.it
The digital universe is doubling in size every two years and will multiply 10-fold between 2013 and 2020 – from 4.4 trillion gigabytes to 44 trillion gigabytes.
massimo scalzo's insight:

We're on the brink of amonumental event in human history....

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How to Keyword Optimize Your LinkedIn Summary Section

How to Keyword Optimize Your LinkedIn Summary Section | Digital Strategy and Digital Marketing | Scoop.it
LinkedIn has further confirmed the value of keyword best practices by rolling out of their latest premium tool; the summary section Keyword Optimizer!
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Rescooped by massimo scalzo from visualizing social media
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How to Write Better Headlines [Infographic]

How to Write Better Headlines [Infographic] | Digital Strategy and Digital Marketing | Scoop.it

Here are some tips for writing more compelling headlines...

The infographic by Neil Patel from Quick Sprout will give you a simple formula for enticing headlines. Though there's no one-size-fits-all headline trope that guarantees a crazy influx of traffic, the tactics below should help you tweak your headlines to get your posts the attention they deserve.


Via Lauren Moss
massimo scalzo's insight:

Nice and meaningful ! Worth reading...

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ManufacturingStories's curator insight, August 26, 9:48 AM

add your insight...


Kim Borghouts's curator insight, August 30, 9:36 PM

Some helpful hints for heading writing.

Smartwords's curator insight, September 4, 9:13 AM

Le titre est le produit d'appel de votre contenu. Rendez-le le plus attractif possible !

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The Best Infographics to Help You Create Content

The Best Infographics to Help You Create Content | Digital Strategy and Digital Marketing | Scoop.it

These days, creating online content and gaining results can get pretty overwhelming. There are countless vehicles to use, plenty of social media sites to distribute on, and more than enough platforms.

Here's a compilation of infographics out there to help with content creation efforts and maximize results...


Via Lauren Moss
massimo scalzo's insight:

Good tips...No need to add anything...

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Comunicologos.com's curator insight, August 17, 9:50 AM

Creación de Contenidos

Mr Tozzo's curator insight, August 18, 6:49 AM

The Best Infographics to Help You Create Content

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Infographic: Email open rates by time of day | MarketingSherpa Blog

Infographic: Email open rates by time of day | MarketingSherpa Blog | Digital Strategy and Digital Marketing | Scoop.it
MarketingSherpa has been covering email marketing for a long time. And, while we’re always interested in the latest tactics, marketers still must never

Via Thorsten Strauss
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Worth Reading !

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Thorsten Strauss's curator insight, August 15, 5:20 AM

best practice: email marketing

malek's curator insight, August 16, 3:48 AM

subscribers are most engaged with their inbox content during the working hours:

Jeff Litcofsky's curator insight, August 17, 7:58 AM

Email Marketing Tool

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Marketing Presentation Template | Improve Presentation

Marketing Presentation Template | Improve Presentation | Digital Strategy and Digital Marketing | Scoop.it
We designed this marketing presentation template with focus on strong visual impact. It works on PowerPoint and Keynote and it's extremely easy to edit.

Via Improve Presentation
massimo scalzo's insight:

Well, nice, frankly these presentations are nice!

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Improve Presentation's curator insight, August 13, 1:08 AM

50 slides, 3 color versions, unique design! 

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The Little Blue Book of Social Transformation

Now is the time to get serious about social and put your business fully on the path to becoming a socially connected enterprise. This free ebook will show you how to get there with 20 short—but impactful—principles, like: 

- Laying the groundwork for social success 
- Turning weak ties into strong connections 
- Creating a social listening center 
Attracting new fans with social experiences 

Soon you’ll be on the road to forging deeper relationships with customers and employees and greater relevance with social and traditional customers alike.


Via Brian Yanish - MarketingHits.com
massimo scalzo's insight:

That's required reading...

 

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MONICA LOPEZ SIEBEN's curator insight, August 10, 4:41 AM

Transformación social, una misión de las empresas. Una buena guía para conseguirlo.

Ron Baker's curator insight, August 17, 2:50 PM

A solid primer for social media integration in your company

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4 ways to get traffic to your new website (Infographic) | dotRising

4 ways to get traffic to your new website (Infographic) | dotRising | Digital Strategy and Digital Marketing | Scoop.it
You've got a great idea, you've built a beautiful website to support it and everything looks shiny and new - but how do you get the world to see it?
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Which marketing channel gives you the most bang for your click? | dotRising

Which marketing channel gives you the most bang for your click? | dotRising | Digital Strategy and Digital Marketing | Scoop.it
Which marketing channel gets the most visitors? We've found the most concise industry data this year.
massimo scalzo's insight:

In my view, this is important...

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SuperNova Elite - Google+

SuperNova Elite - Google+ | Digital Strategy and Digital Marketing | Scoop.it
massimo scalzo's insight:

When someone knows the ropes of Trading, he can bring in money ! Have a look at SupeNova Elite App ! As for me, thumbs up !

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Rescooped by massimo scalzo from Public Relations & Social Media Insight
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8 Powerful Influencer Research Tools That Get Results | Adam Connell

8 Powerful Influencer Research Tools That Get Results | Adam Connell | Digital Strategy and Digital Marketing | Scoop.it

Want to find key influencers in specific topic areas? You need the right tools to save you time. Find the top influencer research tools here.

 

But first you need to know who these influencers are.

 

You could hop from social network to social network, doing manual research. Or you could take the easy option and use a tool that is designed to do influencer research and get the insights that you need to leverage the power of influence.

 

In this post I’ve put together 8 of the best, with a range of different features and a lot of them are affordable or can be used for free....


Via Jeff Domansky
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Jeff Domansky's curator insight, July 29, 9:19 AM

Excellent starting point for those new to influencer relations and those wanting a refresher.

Rescooped by massimo scalzo from infografias - infographics
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21 Rules For Effective Social Media Marketing Strategies[Infographic]

21 Rules For Effective Social Media Marketing Strategies[Infographic] | Digital Strategy and Digital Marketing | Scoop.it

ver


Via Carlos Bisbal
massimo scalzo's insight:

Definitely another interesting Infographic !!!

 

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Carlos Bisbal's curator insight, July 26, 2:29 PM

21 tips para una buena estrategia de Social Media Marketing #infografia #infographic #socialmedia 

 

http://www.pinterest.com/pin/338121884497457079/

.

Rescooped by massimo scalzo from Strategy and Competitive Intelligence by Bonnie Hohhof
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The 2014 State of Digital Transformation

The 2014 State of Digital Transformation | Digital Strategy and Digital Marketing | Scoop.it

Altimeter Group’s second report on Digital Transformation. This new report is aimed at executives and digital strategists to help them (you) further understand the state of digital transformation as you plan your next steps and investments. Our new report is based on a survey we cast over the last year. Its goals were twofold: 1) to unearth where companies and supporting teams are in their metamorphic digital transformation efforts; and 2) also to capture a current snapshot for future comparison.


Via Bonnie Hohhof
massimo scalzo's insight:

Have a look at what the Digital Transformation has brought about ! Very Interesting !

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FRANK FEATHER ~ Business Futurist's curator insight, July 25, 8:23 AM

Still need convincing? Scroll down to Benefits of Digital Transformation.

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The Most Successful People in Business are the Most Humble | Swaip.com

massimo scalzo's insight:

That's a marvelous lesson in my view...

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The Skill You’ve Always Wanted: How to Instantly Read People

The Skill You’ve Always Wanted: How to Instantly Read People | Digital Strategy and Digital Marketing | Scoop.it
The ability to “read” people is by far one of your most valuable skills in business. The people you interact with each day send you signals, and if you learn what to look and listen for, each person will tell you exactly how to effectively work with him.
Everyone experiences the same basic human needs—results, recognition, regimentation and relationships—with some holding more dominance than others. Depending on the weight placed on each need, people differ in personality.
So what is there to read?
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Rescooped by massimo scalzo from FUTURISTIC LEADERSHIP
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From "Takers" to "Makers": Needed Board & CEO Transformation

From "Takers" to "Makers": Needed Board & CEO Transformation | Digital Strategy and Digital Marketing | Scoop.it
From CEO 'Takers' To CEO 'Makers': The Great Transformation
Forbes
Transform how boards that determine executive compensation.

Via FRANK FEATHER ~ Business Futurist
massimo scalzo's insight:

And maybe a bit of "Givers" as well...

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FRANK FEATHER ~ Business Futurist's curator insight, August 20, 7:16 PM

Excellent if lengthy but provocative article, exploring many sides of the CEO compensation and shareholder value issues.

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Combine Content Marketing with SEO 2014

Combine Content Marketing with SEO 2014 | Digital Strategy and Digital Marketing | Scoop.it

Combine Content Marketing with SEO 2014 Backlink is a recommendation-link of a webpage from other webpages in the form of a hyperlink.Building backlinks


Via WordPress SEO & Social Media
massimo scalzo's insight:

That's useful for sure !

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Rescooped by massimo scalzo from Startup Revolution
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Why Do People LOVE & HATE Startups?

Why Do People LOVE & HATE Startups? | Digital Strategy and Digital Marketing | Scoop.it

Why Do People LOVE & HATE Startups?
Biggest startup haters? Answer: Other Startups. To be fair the VAST majority of fellow startups at the American Tobacco Campus and American Underground are AWESOME and HELPFUL.

Some have been abusive and mean. We got to thinking about what might be making some fellow #startups so snarky and angry. We think it may be the process.

 

This post shares the strange WALK THIS WAY undercurrent inside the startup ecosysem and wonders if David Amerland's New Value System might "beat the dogs" less and accomplish more.

We've been down this road so many times in life. Going to football camp as a kid first thing everyone had to know was if you could get hit. The next thing everyone wanted to know was could YOU hit. So much testosterone so little time (lol).

Why do you think people love or hate startups? Share your experiences and I will curate into the post. Thanks and have a great weekend. Marty


Via Martin (Marty) Smith
massimo scalzo's insight:

Required Reading !

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Rescooped by massimo scalzo from The Marketing Technology Alert
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What influences purchase of your product or service? [Infographic] - Smart Insights Digital Marketing Advice

What influences purchase of your product or service? [Infographic] - Smart Insights Digital Marketing Advice | Digital Strategy and Digital Marketing | Scoop.it
Understanding your customer buying decision journey Getting cut through is a key challenge for marketers today since there are so many online influences on. Marketing topic(s):Consumer buying behaviour. Advice by Danyl Bosomworth.

 

__________________

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


Via iNeoMarketing
massimo scalzo's insight:

That's true, that's the influencing circle in my view!

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FRANK FEATHER ~ Business Futurist's curator insight, August 12, 2:35 PM

Excellent INFOGRAPHIC of the Customer Purchase Cycle.

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Facebook changes guidelines for page ratings - Inside Facebook

Facebook changes guidelines for page ratings - Inside Facebook | Digital Strategy and Digital Marketing | Scoop.it
If you’ve got a product-based page on Facebook (but haven’t entered your physical address), you might have noticed recently that your page ratings are no longer showing. It’s not a bug, it’s a feature. Facebook confirmed to Inside Facebook on … Continue reading →

Via Official AndreasCY
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Official AndreasCY's curator insight, August 7, 7:21 PM

If you have a Facebook business page, but have not added your physical address ... you are going to want to read this.

Rescooped by massimo scalzo from Public Relations & Social Media Insight
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50 Surprising Tips for Getting Attention in Mass Media | Jeff Bullas

50 Surprising Tips for Getting Attention in Mass Media | Jeff Bullas | Digital Strategy and Digital Marketing | Scoop.it

Have we been so distracted by social media that we have forgotten “the media” in our marketing efforts?

 

Ranking on the web helps grow awareness and attracts eventual sales. Great services and products supply solutions for consumers, but getting free attention in a national newspaper, a magazine and mass media can be a very effective marketing tactic.

 

Press outreach and mass media attention is often a problem for many businesses. Below, you’ll find a long list of solutions to help you establish, improve, and solidify your outreach capabilities....


Via Jeff Domansky
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Jeff Domansky's curator insight, August 6, 9:58 PM

Practical starting starting for media relations for business. Useful tips, helpful hints and actionable tactics.

Marc Kneepkens's curator insight, August 7, 3:54 AM

Good advice from a media expert. Media will give you leverage and credibility in every aspect of your business.

Tackk's curator insight, August 7, 11:30 AM

Many small tips go a long way.

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The Purpose of Mr Doe

The Purpose of Mr Doe | Digital Strategy and Digital Marketing | Scoop.it
The vessel started to pitch and roll. "I still have some time to talk to you" he said. We were on board. The sun was continuing to set. The wind started blowing harder and filled the sails. "How did
massimo scalzo's insight:

When you know yourself and want to achieve something significant in your life...

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The Aha Moment - How Entrepreneurs Realized What To Do In Life

The Aha Moment - How Entrepreneurs Realized What To Do In Life | Digital Strategy and Digital Marketing | Scoop.it

About 2200 years ago Archimedes stepped into his bath and exclaimed, “Eureka!”

 

It was a moment of sudden discovery. The eureka effect. A moment of deep insight. It’s an epiphany which translates as “striking appearance.” In that moment a previously unsolvable problem becomes suddenly clear and obvious.


Via Justin Jones
massimo scalzo's insight:

Have a Look at the Aha Moment...That's right..It's an Epiphany !

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Change Impetus's curator insight, August 1, 5:51 AM

With all of the resources available today, I believe more entrepreneurs  can pursue their AHA life forms than ever.

Barbara Alevras, PMP's curator insight, August 1, 6:40 AM

I think this is kinda fascinating. Have you had your "Eureka Moment" or are you still waiting? 

M. Philip Oliver's curator insight, August 1, 2:14 PM

Thanks to Justin Jones

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Online Presentations: 3 Questions Your Slides Need to Answer

Online Presentations: 3 Questions Your Slides Need to Answer | Digital Strategy and Digital Marketing | Scoop.it
Without a speaker to explain the finer points, your online presentations need to be able to speak through the screen. Double check your slides with these 3 questions.
massimo scalzo's insight:

3 Questions Your Slides need to Answer !

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Why Visual Content Matters in the Social Age [INFOGRAPHIC]

Why Visual Content Matters in the Social Age [INFOGRAPHIC] | Digital Strategy and Digital Marketing | Scoop.it

I’m sure you know that visual content on social media can massively improve engagement. But just how important is it?

How about this: the human brain processes images 60,000 times faster than text. Accordingly, 90 percent of all information that comes to the brain is visual.


Via Brian Yanish - MarketingHits.com
massimo scalzo's insight:

Yes, it has been proved that Visual Content turboboosts Engagement !

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Russ Merz, Ph.D.'s curator insight, July 25, 6:13 PM

Great collection of #stats about the importance of visual communication for #brands. The unanswered question is how to manage the #contentquality of the visual elements.