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How to Create the Profile of Your Ideal B2B Customer

How to Create the Profile of Your Ideal B2B Customer | Digital Strategist | Scoop.it
Exclusive Content from the Book

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7 IT Startups That Will Change How Businesses Innovate In 2015 - TechCrunch (blog)

7 IT Startups That Will Change How Businesses Innovate In 2015 - TechCrunch (blog) | Digital Strategist | Scoop.it
IT is going through a renaissance right now. New products and services are released every month that dramatically change how we can develop products and..
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Hey Facebook, Salesforce.com Already Has A Work Product Like The One You ... - Forbes

Hey Facebook, Salesforce.com Already Has A Work Product Like The One You ... - Forbes | Digital Strategist | Scoop.it
Facebook's fast-and-loose approach with consumers' privacy may come back to haunt it as it tries to make inroads in the corporate world.
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Customer Service & Social Media: Tools, Analytical Wealth and Brand ... - Business 2 Community

Customer Service & Social Media: Tools, Analytical Wealth and Brand ... - Business 2 Community | Digital Strategist | Scoop.it
Social media customer service is fast moving into mainstream enterprise strategies owing to the hype created amongst brands.
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Microsoft adds Cortana support to Dynamics CRM 2015 - ZDNet

Microsoft adds Cortana support to Dynamics CRM 2015 - ZDNet | Digital Strategist | Scoop.it
Microsoft's latest CRM release, Dynamics CRM 2015, will be available in December 2014 and will feature built-in support for Cortana, Microsoft's personal digital assistant.
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JWT: 100 Things to Watch in 2013

Note: Please download the report for fully functioning links.

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9 Things Businesses Shouldn't Do On Social Media @Forbes

9 Things Businesses Shouldn't Do On Social Media @Forbes | Digital Strategist | Scoop.it

Use social media the right way, and you can attract new customers and boost your business. Use it the wrong way, and you can spark a backlash that’ll melt your reputation to a sticky puddle.


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Markose Abraham's curator insight, January 1, 2013 12:37 AM

Yes. Use Social media the right way.....

The Fish Firm's comment, January 1, 2013 9:13 PM
When we're transparent ~ it always works out! No matter what!
Philippe Trebaul's curator insight, February 20, 2013 9:12 AM
Les entreprises 9 choses ne devriez pas faire sur les médias sociaux @ Forbes

Utiliser les médias sociaux dans le bon sens, et vous pouvez attirer de nouveaux clients et booster votre business. Utilisez le mauvais sens, et vous pouvez déclencher une réaction qui va faire fondre votre réputation à une flaque collante.


9 Things Businesses Shouldn't Do On Social Media @Forbes http://sco.lt/...


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User Involvement Is Key to Building a Social CRM Database - CRM ...

User Involvement Is Key to Building a Social CRM Database - CRM ... | Digital Strategist | Scoop.it
Emphasize competition to increase your access to user-generated data.
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Interested in photography? Adobe research wants to talk to you.

Interested in photography? Adobe research wants to talk to you. | Digital Strategist | Scoop.it

Posted by John Nack on December 10, 2012

 

"If you have an interest in photography, the Adobe research team would like to talk to you. Here’s a quick screening survey. Thanks in advance!"
...

 

blogs.adobe.com


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Thierry Saint-Paul's comment, December 12, 2012 8:36 AM
Interested to know why...
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PAX 2012: Acquisitions Inc Live D&D Game (Part 1)

PAX 2012: Acquisitions Inc Live D&D Game (Part 1) | Digital Strategist | Scoop.it
The Lost Episode (Part 1). Acquisitions Inc. (Jerry Holkins, Mike Krahulik, Scott Kurtz, Wil Wheaton) along with Dungeon Master Chris Perkins play two hours of the next iteration of Dungeons & Dragons.
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The Workplace in the Digital Age

The workplace in the digital age. How a digital workplace can support business goals and help bring a shared sense of purpose to an organization. 

 


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4 Steps to Implementing a Social CRM Strategy

4 Steps to Implementing a Social CRM Strategy | Digital Strategist | Scoop.it
Are you using social media to improve your customer service? Is your current Customer Relationship Management process inefficient? A fine-tuned social customer service strategy increases customer engagement.
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3 Benefits Of A Corporate Social Selling System - Business 2 Community

3 Benefits Of A Corporate Social Selling System - Business 2 Community | Digital Strategist | Scoop.it
In a previous blog, I described the three phases of corporate Social Selling as: Every Rep For Themselves Strategy And Training A Social Selling System That blog was written over a year ago.
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How Friends Influence Us on Social Media

How Friends Influence Us on Social Media | Digital Strategist | Scoop.it
A look at the unwritten rules and research into social media friendships and how this might impact the way that marketers strategize and post.
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5 Basic Marketing Tools You Need Before CRM - ClickZ

5 Basic Marketing Tools You Need Before CRM - ClickZ | Digital Strategist | Scoop.it
Before you can even begin to think about implementing a CRM system, you need to make sure you have these five basic marketing tools down first.
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10 Guiding Principles for Start-ups

10 Guiding Principles for Start-ups | Digital Strategist | Scoop.it
To build the most successful small business in the world, it takes 10 key principles.

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Robert Yn's comment, January 6, 2013 6:40 PM
Check Out Latest Sunny Leon Wallpapers Collection http://bollywoodglitz24.blogspot.com/2012/12/sunnyleonewallpaperhd07.html
ben bernard's comment, January 9, 2013 11:42 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
Bilal W.Dawoud's curator insight, April 23, 2013 4:22 AM

So true!

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Should your business invest in social CRM tools? | Dynamic ...

Should your business invest in social CRM tools? | Dynamic ... | Digital Strategist | Scoop.it
Social business refers to this new paradox that we are all facing as small business owners. The way we do business has changed. Our customers want to connect with us in their preferred channels - not ours.
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Should You Bother Using Social Media to Serve Customers?

Should You Bother Using Social Media to Serve Customers? | Digital Strategist | Scoop.it

Click here to edit the content...


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Guide To Creating Personas: How To Understand And Meet User Needs

Guide To Creating Personas: How To Understand And Meet User Needs | Digital Strategist | Scoop.it

Personas are used by some of the leading brands around the world to help guide their design choices and marketing touchpoint strategies. Creating personas will help you understand your website’s visitor, how they’ll utilize your website, and the types of information they need most to support their buying decisions.

 

The “Guide To Creating Personas Infographic” will help you as a business owner realize the value personas can offer. You’ll also find tips and “How To”s for building your company’s personas, so you can better meet the needs of your users.

 

What are Personas?

Personas are hypothetical archetypes, or “stand-ins” for actual users that drive the decision making for interface design projects. Personas are not real people, but they represent real people and users throughout the design process. Personas are not “made up”; they are discovered as a by-product of the investigative process. Names and personal details are made up for personas to make them more realistic and life-like. Personas are defined by their goals. Interfaces are built to satisfy personas’ needs and goals.

 

By: Bill Ross http://bit.ly/MVMtQn

Source http://bit.ly/QqUNho


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maxOz's comment, August 2, 2012 12:56 AM
Jenny Thanks So Much for sharing, hope you've been well, cheers Michele
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Social CRM News

Social CRM News | Digital Strategist | Scoop.it
news, trends, how-to information on Social CRM (Social #CRM News Ausgabe von #MarketingResultant vom 11.12.2012 | http://t.co/p7f6LBb7...)...
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