Digital Strategies for Social Humans
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Digital Strategies for Social Humans
Tips & News for Humans finding their way in the chaos of digital marketing & social media.
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23 Free Sets Of Branding/Identity Mockup Templates (PSD) To Present Your Company In a Modern Way

23 Free Sets Of Branding/Identity Mockup Templates (PSD) To Present Your Company In a Modern Way | Digital Strategies for Social Humans | Scoop.it
In this competitive business world,presenting your company to your clients in a good way is the first step for the complete success.Whether you own a big company or a small one you need the establish a clear brand identity in your clients’ mind.Establishing...
Alexandra Gebhardt's insight:

Changing your logo or designing a new one? These templates offer a unique way to see it in 'action' :)

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5 Big Reasons Why You Should Consider Google Plus Marketing - Business 2 Community

5 Big Reasons Why You Should Consider Google Plus Marketing - Business 2 Community | Digital Strategies for Social Humans | Scoop.it
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What's your reason? 

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The 4 Steps to Content Marketing Enlightenment - Curata Blog

The 4 Steps to Content Marketing Enlightenment - Curata Blog | Digital Strategies for Social Humans | Scoop.it
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Are you egocentric or enlightened? Chances are you're somewhere in the middle. Move your content up this ladder to increase engagement and trust. 

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Study: Article Link Visibility Up 39% after Facebook Increases the Size of Preview Images

Study: Article Link Visibility Up 39% after Facebook Increases the Size of Preview Images | Digital Strategies for Social Humans | Scoop.it
What can you do to increase your reach on Facebook? Post more pictures right? Not so fast according to our latest findings. Did you realize that articles have almost the same reach and visibility as photos now?
Alexandra Gebhardt's insight:

Interesting stats update, the video data is a bit disturbing. Try uploading a 'summary'/intro video to your YouTube channel directly to Facebook, this can gain visibility to all your videos without having to upload them to both platforms and compromise your YT channel views. 

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Bit.ly Media Map Shows the Most Shared News in Each State

Bit.ly Media Map Shows the Most Shared News in Each State | Digital Strategies for Social Humans | Scoop.it
Ever wonder what stories or news outlets are being shared most by people in your state? Bit.ly has you covered.
Alexandra Gebhardt's insight:

Nice way to gauge local news trends. 

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New Report: Mainstream Media #1 Source Of Content Online Marketers Share

New Report: Mainstream Media #1 Source Of Content Online Marketers Share | Digital Strategies for Social Humans | Scoop.it
Image courtesy of IconFinder.com In an exclusive to Forbes, online marketing company Leadtail, in conjunction with DNN Software, has provided me with an early look at the new B2B Insights report on Online Marketers the company will issue on Monday,...
Alexandra Gebhardt's insight:

Interesting insight into what drives shareable content for B2B - thanks for sharing Kevin!

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YouTube adds advanced moderation, Google+ to comments to get rid of the trolls

YouTube adds advanced moderation, Google+ to comments to get rid of the trolls | Digital Strategies for Social Humans | Scoop.it
YouTube is cleaning up its comment section with advanced moderation features and a closer integration of Google+.
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Google to Encrypt ALL Keyword Searches: Say Goodbye to Keyword Data

Google to Encrypt ALL Keyword Searches: Say Goodbye to Keyword Data | Digital Strategies for Social Humans | Scoop.it
Google has confirmed it will encrypt ALL keyword searches -- whether a user is logged in to Google.com or not. Here's what you should know.
Alexandra Gebhardt's insight:

Interesting read, not sure this grinds my gears though... I still think keywords and hashtags are important excercises for companies to go through and are useful when posting to social. You'll need a Google AdWords account to access Google's AdWords tools.

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36 Amazing Examples of Flat Design

Get inspired by the newest, hottest style in UX, Web, and, yes, event print design—Flat Design. Read more at http://www.creativepro.com/article/36-amazing-examples-of-flat-design
Alexandra Gebhardt's insight:

What do you think of iOS 7's new look? Here are 36 Amazing Examples of Flat Design http://bit.ly/1f0fONg (via @iampariah)

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Create Social Posts that Get Clicks - 'Net Features - Website Magazine

Create Social Posts that Get Clicks - 'Net Features - Website Magazine | Digital Strategies for Social Humans | Scoop.it
When it comes to social media marketing there is not a one size fits all strategy, which means that businesses must test a variety of tactics to discover what resonates best with their audiences.
Alexandra Gebhardt's insight:

Everyone wants to create clickable social content, Website Magazine shares some tips on how to do that....

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5 Reasons Why Starbucks’ Pinterest Strategy is Not A Big Hit - Business 2 Community

5 Reasons Why Starbucks’ Pinterest Strategy is Not A Big Hit - Business 2 Community | Digital Strategies for Social Humans | Scoop.it
Alexandra Gebhardt's insight:

Don't let this happen to your brand! A shame because Starbucks does a nice job on other social platforms... 

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14 Social Media Tools Used by Marketing Pros | Social Media Examiner

14 Social Media Tools Used by Marketing Pros | Social Media Examiner | Digital Strategies for Social Humans | Scoop.it
Social Media Tools: Discover the tools social media pros are using today and get more out of your social media marketing.
Alexandra Gebhardt's insight:

Several new ones on here for me - good list to review and try :)

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WARNING: these 3 Timeline Contests Break Facebook's Rules!

WARNING: these 3 Timeline Contests Break Facebook's Rules! | Digital Strategies for Social Humans | Scoop.it
Want to avoid breaking Facebook's rules when running a Timeline Contest? Then READ THIS POST & avoid these 3 contests like the plague
Alexandra Gebhardt's insight:

Facebook has relaxed their contest rules for timelines but there are still things you should avoid...

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The 10 Most Useful Buffer Features for a More Powerful Social Media Presence - - The Buffer Blog

The 10 Most Useful Buffer Features for a More Powerful Social Media Presence - - The Buffer Blog | Digital Strategies for Social Humans | Scoop.it
When Joel started Buffer, its aim was to help you schedule Twitter updates for smarter sharing. It’s come a long way since then, and now we have lots of features to help you improve your social media presence across a whole bunch of networks.
Alexandra Gebhardt's insight:

If you haven't tried buffer for managing content for your social media posts I highly recommend it. If you do use it, this blog post has some great tips on features! 

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Use Images on Twitter to Get More ReTweets | Dan Zarrella

Use Images on Twitter to Get More ReTweets | Dan Zarrella | Digital Strategies for Social Humans | Scoop.it
I collected a dataset of more than 400,000 randomly selected Tweets and the number of times each tweet received a new school (native) ReTweet. I then compared
Alexandra Gebhardt's insight:

Are you using images in your tweets? You may want to as they can help you get your content retweeted. As with most social platforms, use the native pic.twitter.com service vs. 3rd party to improve your results. 

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Facebook Etiquette: 19 Rules For Businesses Using Facebook

Facebook Etiquette: 19 Rules For Businesses Using Facebook | Digital Strategies for Social Humans | Scoop.it
Businesses can’t afford to make mistakes when customers are watching. Learn the 19 most important rules of Facebook etiquette now.
Alexandra Gebhardt's insight:

Some of these tips are stating the obvious, but they are good reminders :)

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How Qualcomm's Content Play Grew Monthly by 70%

How Qualcomm's Content Play Grew Monthly by 70% | Digital Strategies for Social Humans | Scoop.it
Like other major brands, Qualcomm has set out in the last 18 months to reach consumers through so-called content marketing (or "brand journalism," if you will).
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How To Make Content Adapt To A Responsive WordPress Theme

How To Make Content Adapt To A Responsive WordPress Theme | Digital Strategies for Social Humans | Scoop.it
In the rush to implement a responsive design, it's all too easy to forget that your content must also adapt to the device to complete that compelling user experience. All too often, content is desi...
Alexandra Gebhardt's insight:

Have you upgraded your blog to a responsive design that works well on mobile devices? Here are some tips to get your content in line with mobile. 

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Tips on Getting the Most out of Google Maps

Tips on Getting the Most out of Google Maps | Digital Strategies for Social Humans | Scoop.it
Learn how to Make Your Own Map with Grovo's 1 minute video tutorials. Grovo is the quickest and simplest learning company in the world. Start training for free.
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The Beginner’s Guide to CRO | Qualaroo - Behavior Insight Surveys For Smarter A/B Testing

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Are you optimizing for conversion? 

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How Your Email Content Can Adapt to Gmail Tabs

How Your Email Content Can Adapt to Gmail Tabs | Digital Strategies for Social Humans | Scoop.it
Has Google scuttled email content marketing opportunities for good? Not necessarily, but it sure got attention and created a challenge for marketers. Be calm and find out how to carry on by continu...
Alexandra Gebhardt's insight:

How to handle Gmail tabs in your email marketing. Nice tips from Content Marketing Institute. 

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BruceClay - Engagement Objects Idea Generator for Content Marketing

BruceClay - Engagement Objects Idea Generator for Content Marketing | Digital Strategies for Social Humans | Scoop.it
Alexandra Gebhardt's insight:

Nice ideas on how to generate shareable content....

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What Google's Latest Panda Update Means for Your SEO

What Google's Latest Panda Update Means for Your SEO | Digital Strategies for Social Humans | Scoop.it
Details of the Google Panda update are hard to come by, but experts say quality, audience & user experience are key. Here are SEO tips for a small biz.
Alexandra Gebhardt's insight:

Tips on Google Panda 2.0

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Facebook is testing a LinkedIn-like ‘Professional Skills’ section on user profiles (Update)

Facebook is testing a LinkedIn-like ‘Professional Skills’ section on user profiles (Update) | Digital Strategies for Social Humans | Scoop.it
Update: A Facebook spokesperson provided us a statement saying: "We are currently testing a new option where you can add your professional skills to the work and education section ...
Alexandra Gebhardt's insight:

Facebook moving into LinkedIn's territory? 

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