Digital signage interactive, dynamic and measurable
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Omnichannel Shopper Loyalty

Omnichannel Shopper Loyalty | Digital signage interactive, dynamic and measurable | Scoop.it
RT @ICLP_Loyalty: 5 key strategies to secure the loyalty of omnichannel shoppers http://t.co/lpqiVf2Yox #retail
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Digital signage interactive, dynamic and measurable
how the new generation of digital signage application changes the retail ecosystem, improves customer experience and meets the omni channel consumer needs
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Proximity marketing networks: the future of consumer engagement? - TechRadar

Proximity marketing networks: the future of consumer engagement? - TechRadar | Digital signage interactive, dynamic and measurable | Scoop.it
Proximity marketing is about more than just vouchers and coupons.
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Microsoft’s Azure Is Starting to Close the Gap With Amazon’s Cloud Service

Microsoft’s Azure Is Starting to Close the Gap With Amazon’s Cloud Service | Digital signage interactive, dynamic and measurable | Scoop.it
Azure signs up more than 10,000 customers weekly, almost half of which are startups and software vendors
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Where is the Internet of Things heading in 2015?

Where is the Internet of Things heading in 2015? | Digital signage interactive, dynamic and measurable | Scoop.it
The Internet of Things (IoT) in 2015 will be about trying to tackle standardisation, bandwidth and security challenges, according to analysts.
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How Big Data Benefits Both the Individual and the Collective | Retail News | RIS News: Business/Technology Insights for Retail, Supermarket Executives

How Big Data Benefits Both the Individual and the Collective | Retail News | RIS News: Business/Technology Insights for Retail, Supermarket Executives | Digital signage interactive, dynamic and measurable | Scoop.it
In an increasingly global and digital economy, businesses have come to use big data to inform day to day business decisions. Discover how personalized data can impact informed business decisions.
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Multi-Channel vs Omni-Channel Customer Experience

Multi-Channel vs Omni-Channel Customer Experience | Digital signage interactive, dynamic and measurable | Scoop.it
Do you have a multi-channel or an omni-channel customer engagement strategy? Do you know the differences between the two? It’s not just a “tom-a-to” / “tom-aw-to” situation. Almost every da…
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Passing by #DigitalSignage #proximity channel

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How gamification in marketing drives brand engagement | alt Media Marketing

How gamification in marketing drives brand engagement | alt Media Marketing | Digital signage interactive, dynamic and measurable | Scoop.it
How gamification in marketing drives brand engagement http://t.co/u3brU2umym
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Qualcomm vs. Intel: Which Is The Best Internet of Things Pick?

Qualcomm vs. Intel: Which Is The Best Internet of Things Pick? | Digital signage interactive, dynamic and measurable | Scoop.it
Both companies are making similar moves in the Internet of Things, but only one will come out on top. - Chris Neiger - Tech and Telecom
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Marketing 2020 Infographics: Big Data and Analytics Insights

Marketing 2020 Infographics: Big Data and Analytics  Insights | Digital signage interactive, dynamic and measurable | Scoop.it
These infographics share information on the future impact of big data and analytics from the 2014 Marketing 2020 survey report.
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Profitable Retail: The Importance of In-Store Technology in Effective Store Design

Profitable Retail: The Importance of In-Store Technology in Effective Store Design | Digital signage interactive, dynamic and measurable | Scoop.it
The internet is changing the way shoppers shop, but when it comes to the actual point of purchase, the store itself remains the main focal point. So how does a retailer reconcile these two seemingl...
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Microsoft Azure Cloud in a Box Comes into View - Redmondmag.com (blog)

Microsoft Azure Cloud in a Box Comes into View - Redmondmag.com (blog) | Digital signage interactive, dynamic and measurable | Scoop.it
Dell's new Cloud Platform System running the Microsoft Azure cloud made its debut at TechEd Europe a week after it was announced.
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Proximity Marketing Lifecycle

Proximity Marketing Lifecycle | Digital signage interactive, dynamic and measurable | Scoop.it

In the first article of this short series, I wrote about a new model of digital marketing, a model based on targeted, dynamic and interactive communication. Now I'm going to write about omnichannel integration within digital and proximity marketing.

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My vision (or definition) about proximity marketing lifecycle

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How I met your proximity marketing

How I met your proximity marketing | Digital signage interactive, dynamic and measurable | Scoop.it

Ideas – often the best ones – come from random and unexpected events of our everyday lives.

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Taxi Advertising: How to improve profitability and effectiveness through Digital Signage

Taxi Advertising: How to improve profitability and effectiveness through Digital Signage | Digital signage interactive, dynamic and measurable | Scoop.it

Advertising agencies have the difficult task of creating messages which are relevant to the viewer and finding the right place to display them. We discovered that...

Riccardo D'Angelo's insight:

How many new price models can geotagging and audience measurement generate?

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Big Data and the Internet of Things: Two Sides of the Same Coin? | SmartData Collective

Big Data and the Internet of Things: Two Sides of the Same Coin? | SmartData Collective | Digital signage interactive, dynamic and measurable | Scoop.it
What is the relationship between big data and the Internet of Things? Are they related and/or are they two sides of the same coin?
Riccardo D'Angelo's insight:

For us are two sides of the same screen: an interacive and dynamic digital signage dual screen with anonymous video face detection (IoT) for customer experience measurement (big data) :)

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Omnichannel Shopper Loyalty

Omnichannel Shopper Loyalty | Digital signage interactive, dynamic and measurable | Scoop.it
RT @ICLP_Loyalty: 5 key strategies to secure the loyalty of omnichannel shoppers http://t.co/lpqiVf2Yox #retail
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How Artificial Intelligence Will Solve IoT's Big Data Challenges

How Artificial Intelligence Will Solve IoT's Big Data Challenges | Digital signage interactive, dynamic and measurable | Scoop.it
AI algorithms including neural networks, fuzzy control systems, and reinforcement learning will solve IoT's Big Data opportunities and challenges

Via John Lasschuit ®™
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John Lasschuit ®™'s curator insight, November 22, 2014 1:51 PM

By Isaac Sacolick. #Orchestration will be the main thing in #IoT, #BigData and #AI.

Mario Lenz's curator insight, November 23, 2014 10:03 AM

AI meets #IoT.

AI Meets IoT
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Internet Of Things: Software platforms will become the rage in 2015 | ZDNet

Internet Of Things: Software platforms will become the rage in 2015 | ZDNet | Digital signage interactive, dynamic and measurable | Scoop.it
When we look forward to 2015 and developments around the Internet of Things, we are predicting four key trends and implications.
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Know your audience: Integrating social and mobile into digital signage plans - Digital Signage Today (blog)

Know your audience: Integrating social and mobile into digital signage plans - Digital Signage Today (blog) | Digital signage interactive, dynamic and measurable | Scoop.it
The heart of today's most successful communications is inclusion, two-way dialogues instead of just pushing messages down and out; digital signage can embrace these trends by drawing in content from social media and delivering content beyond screens.
Riccardo D'Angelo's insight:

what we call proximity marketing lifecycle

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Excellent Customer Experience Using Big Data

Excellent Customer Experience Using Big Data | Digital signage interactive, dynamic and measurable | Scoop.it
Customer data and management is an important aspect of any online business. Obtaining a customer insight is crucial to business marketers and the majority of big enterprises are using big data for their business in today’s online marketing industry.
Riccardo D'Angelo's insight:

Data from anonimous face detection sensors can provide an insight on how your customer interacts with in-store products. You can view the number of views on specific shelf of your store where your customers tend to engage better

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Wearable tech is retail's next big trend - Payment Processing Software - CreditLine Credit Card Software

Wearable tech is retail's next big trend - Payment Processing Software - CreditLine Credit Card Software | Digital signage interactive, dynamic and measurable | Scoop.it
Retail professionals are predicting that wearable technology will be the hottest selling product of the next few years.
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The intelligent marketing & sales funnel: A data science makeover

The intelligent marketing & sales funnel: A data science makeover | Digital signage interactive, dynamic and measurable | Scoop.it
Some of today’s savviest organizations are revolutionizing the way businesses interact with each other by automating the complex techniques data scientists use to extract value from big data.
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5 Essential Traction Analytics for Startups

5 Essential Traction Analytics for Startups | Digital signage interactive, dynamic and measurable | Scoop.it
Analytics helps your business determine what is working well, and what needs to be improved.
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OmniChannel & Digital Banking: The Flaw in Omni-Channel Banking, Why Bi-Direction Channel Banking is Next

OmniChannel & Digital Banking: The Flaw in Omni-Channel Banking, Why Bi-Direction Channel Banking is Next | Digital signage interactive, dynamic and measurable | Scoop.it
The flaw in the latest evolution of banking channels; omni-channel banking. Bi-direction channel banking is the next step.
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Hospitality Tech study points to digital signage, mobile payments

Hospitality Tech study points to digital signage, mobile payments | Digital signage interactive, dynamic and measurable | Scoop.it
Hospitality Technology magazine has released the results of its second annual Customer Engagement Technology Study, according to an announcment, and the news is good for digital signage, social media and mobile payments.
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Digital Signage for car showrooms

Digital Signage for car showrooms | Digital signage interactive, dynamic and measurable | Scoop.it

What are the strong points of a #DigitalSignage solution suitable for car showrooms?

Riccardo D'Angelo's insight:

In car showrooms, multichannel communication can immediately be implemented with a positive ROI, both on a financial and on the customer satisfaction side.

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