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You know you're a digital marketer when... - iMediaConnection.com

You know you're a digital marketer when... - iMediaConnection.com | Digital slices | Scoop.it
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Digital slices
Nutritive thoughts about digital storytelling, digital creativity, social/digital branding and transmedia.
Curated by Normand Miron
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BLUE digital agency & website design | Montreal | Canada

BLUE digital agency & website design | Montreal | Canada | Digital slices | Scoop.it
Montreal's digital boutique agency BLUE is pleased to announce the nomination of Normand Miron as Executive Vice-President.
Normand Miron's insight:

Welcome to my new digital boutique agency, BLUE (aka #whynotblue).

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Fabrican | Home: Spray-on Fabric Non-woven Coating Aerosol Technology Cotton Fibres

Fabrican | Home: Spray-on Fabric Non-woven Coating Aerosol Technology Cotton Fibres | Digital slices | Scoop.it
In 2000 Fabrican patented an instant, sprayable, non-woven fabric.
Normand Miron's insight:

Dressing up is the new striptease ;)

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Stock photo pictures for sale for Social Media,online & print at Foap

Stock photo pictures for sale for Social Media,online & print at Foap | Digital slices | Scoop.it
Royalty free pictures for sale. Millions of photos that can be used for commercial and editorial use. Stock photos for websites, marketing, magazines, newspapers, blogs and presentations.
Normand Miron's insight:

instagram with a paycheck ;)

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Marketers Should Take Heed as Agencies Shun Low-Margin, High-Headache Biz

Marketers Should Take Heed as Agencies Shun Low-Margin, High-Headache Biz | Digital slices | Scoop.it
Riled by RFPs short on time and fees but long on demands, more agencies are refusing to compete for business they once chased.
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Infecting An Audience: Why Great Stories Spread

Infecting An Audience: Why Great Stories Spread | Digital slices | Scoop.it
In the second of a two-part series Jonathan Gottschall discusses the unique power stories have to change minds and the key to their effectiveness.
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Milky Pin-Ups Are Traditional-40's Pinup Photos Made With High-Speed Milk [NSFW] | DIYPhotography.net

Milky Pin-Ups Are Traditional-40's Pinup Photos Made With High-Speed Milk [NSFW] | DIYPhotography.net | Digital slices | Scoop.it
Normand Miron's insight:

nice

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10 Examples of Social Media ROI [Infographic] | Pamorama

10 Examples of Social Media ROI [Infographic] | Pamorama | Digital slices | Scoop.it
Does social media drive ROI? Here's how 10 companies successfully used social media marketing initiatives and measured their success.
Normand Miron's insight:

Good news, there's at least 10 examples of positive ROI using Social Media ;)

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Rescooped by Normand Miron from Transmedia: Storytelling for the Digital Age
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Your Guide to Creating Compelling Newsgames

Your Guide to Creating Compelling Newsgames | Digital slices | Scoop.it

Via The Digital Rocking Chair
Normand Miron's insight:

When journalism meets dataviz and gaming.  One day instead of reading it, we'll play our NY TImes Saturday Edition ;)

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The Digital Rocking Chair's curator insight, September 26, 2013 12:48 PM


Sisi Wei:  "Journalists can learn a lot from videogames. Games can help players explore unfamiliar worlds and experience stories, almost literally, through the eyes of another person" ...

roberto gilli's curator insight, September 27, 2013 2:07 AM

Real Newsgames are rare. This is a good introduction on the topic. IMHO newsgames has to mix with mobile nd social to be really attractive.

Helena Pontes's curator insight, October 3, 2013 3:27 AM

This is an interesting side of advergames that we have not discussed in class in the past two weeks! 

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Emerging opportunity: Ten in-demand jobs that didn't exist ten years ago - Workopolis

Emerging opportunity: Ten in-demand jobs that didn't exist ten years ago - Workopolis | Digital slices | Scoop.it
Normand Miron's insight:

The (new)world's youngest professions.

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Rescooped by Normand Miron from Digital healthcare
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What brings patients to pharma websites? - PMLiVE

What brings patients to pharma websites? - PMLiVE | Digital slices | Scoop.it

The biggest influence on whether US patients visit a pharmaceutical compny's disease information or 'drug.com' website is whether their doctor thinks it's worthwhile.

 

That's according to a US survey on how people access online health information, which found physician recommendations were the top influence on traffic to pharma websites.

 

Makovsky's third annual survey found that on average US patients visit a doctor three times a year, but spend nearly 52 hours searching online for health information – and their personal computer remains the device of choice for this.


Via Tom Hall
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Smartwatch turns user’s hand into a phone

Smartwatch turns user’s hand into a phone | Digital slices | Scoop.it
The HOT Smartwatch is a piece of wearable tech with a touchscreen and gesture control that enables users to answer their phone using just their hand.
Normand Miron's insight:

Forget #handsfree phone, please welcome #phonefree hand. Next generation will certainly be #handsfree hand.

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Rescooped by Normand Miron from Tracking Transmedia
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This just in: Oldsters use Pinterest and Instagram more than teens do

This just in: Oldsters use Pinterest and Instagram more than teens do | Digital slices | Scoop.it

'Score one for the grownups! New data from the Pew Research Center shows that while teens dominate pretty much all the social networks in existence, adults still reign supreme on Instagram. And when it comes to Pinterest, adults bury the teenyboppers....'
Read more at http://venturebeat.com/2013/08/19/this-just-in-oldsters-use-pinterest-and-instagram-more-than-teens-do/#JXHccwHQYt5mwWIM.99 ...


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What These 7 World-Famous Artists Can Teach You About Creativity

What These 7 World-Famous Artists Can Teach You About Creativity | Digital slices | Scoop.it
Feeling uninspired? We've all been there.
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pizza4all: Why not blue?

pizza4all: Why not blue? | Digital slices | Scoop.it
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In Japan, airport baggage carousels are populated with fun art

A number of Japanese airports are using baggage carousel art to entertain those waiting for their suitcases.
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Rethink: Print Lions

Rethink Canada Says, 'Screw Awards Show Fees! We'll 3D Print Our Own Lions!'
Normand Miron's insight:

That's really good ;D

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OneTimeBox

OneTimeBox | Digital slices | Scoop.it
Normand Miron's insight:

Cool box indeed!

http://www.onetimebox.org/box/6HGrCx4cWhYwoAvsf

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17 Must-Haves for a Successful and Measurable Digital Marketing Campaign - SiteProNews

17 Must-Haves for a Successful and Measurable Digital Marketing Campaign - SiteProNews | Digital slices | Scoop.it
Related Posts Successful Online Businesses: 5 Must-haves for Making it in Internet Marketing The Genesis for a Successful Online Marketing Campaign The Genesis for a Successful Online Marketing Campaign – Part 2 Tips For Launching A Successful Email...
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Real-time translator could be the end of awkward foreign language interactions

Real-time translator could be the end of awkward foreign language interactions | Digital slices | Scoop.it
SIGMO is small speaker that automatically translates up to 25 languages in real time.
Normand Miron's insight:

It's like having your own Google Translate with you, with all the awkardities that may result from using it - in real time ;) #lostintranslation

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You Need To See This 17-Minute Film Set Entirely On A Teen's Computer Screen

Noah a short film that debuted at the Toronto International FIlm Festival illustrates the flitting attention span and lack of true connection in...
Normand Miron's insight:

Not a Scoop anymore, but for those of you who haven't seen it yet, go ahead!.  You'll see how archaic is trad media for these kids... and older ones too ;)

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Rescooped by Normand Miron from Pharma
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Pfizer begins using ‘digital’ reps

Pfizer begins using ‘digital’ reps | Digital slices | Scoop.it

Pfizer has begun using digital drug representatives to market medicines, leaving the decision as to whether they want to see them in doctors’ hands.

It’s an unusual move that creates more of an indirect form of marketing. The firm’s new service it calls ‘Pfizerline’ has its own website with a blurb saying: “Ask Pfizer............, who can give you promotional product information at a time convenient to you. It’s simple. It’s flexible. It’s convenient. Calls can be arranged to suit your busy practice schedule.”

 

The service offers new ways for primary care doctors to talk to reps and also offers links to product information about branded medicines available in the UK.

 

There is in addition the ability to book an online meeting room that Pfizer says provides a “rich multi-media interaction where you can see our trained UK-based digital representative, as well as the product presentation they are discussing with you”.

 

In a nutshell, it means UK doctors can speak to reps via a Skype-like device about new products from Pfizer. Doctors can book online via a booking form and a ‘digital rep’ will arrange a time to talk on the phone, or video link at www.askpfizer.com.

 

The process, dubbed ‘digital detailing’, is designed around promotional product discussions and is within the ABPI rules.


Via Andrew Spong
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Sven Awege's comment, October 6, 2013 3:24 PM
Is this really new? I thought they were doing this many years ago - just new way to describe it?
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Wickr - Leave No Trace!

Wickr - Leave No Trace! | Digital slices | Scoop.it
Wickr - Self-destructing messages, photos, videos and more. Wickr's mission is to provide secure communications that Leave No Trace.
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The world's quickest & simplest online education company | Grovo

The world's quickest & simplest online education company | Grovo | Digital slices | Scoop.it
Grovo is the quickest and simplest online learning company in the world. Find 3,500+ videos on 100+ sites, apps and topics and start training for free today.
Normand Miron's insight:

They even have their own video tutorial... that shows how to use tutorial videos ;)  #neat

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Kevin Spacey Delivers the Definitive Wake Up Call to Anti-Tech TV Execs

Kevin Spacey Delivers the Definitive Wake Up Call to Anti-Tech TV Execs | Digital slices | Scoop.it
Leave it to Kevin Spacey, the first actor in the Edinburgh International Television Festival's 37 year history to deliver the keynote James MacTaggart Memorial Lecture, to outline everything that's wrong with the mindset of today's TV execs.
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Ikea’s New Catalog Magically Transforms Into Furniture

Ikea’s New Catalog Magically Transforms Into Furniture | Digital slices | Scoop.it
Most augmented reality apps are silly. You sit in front of your computer, aim the webcam at your desk, and some moving promotion appears to be standing there (you know, sort of, because you’re still looking through your laptop to make that magic...
Normand Miron's insight:

moving furnitures have never been so easy... and fun ;)

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