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Digital Pharma
All about digital in the pharmaceutical industry
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6 Innovative Digital Health Products That Dominated CES 2013 | Interesting business models and innovation

6 Innovative Digital Health Products That Dominated CES 2013 | Interesting business models and innovation | Digital Pharma | Scoop.it
A recap of the 6 innovative digital health products that dominated CES 2013 held in conjunction with the Digital Health Summit held in Las Vegas last week.
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The Hindu Business Line : The Monkey Paradox

The Hindu Business Line : The Monkey Paradox | Digital Pharma | Scoop.it
Organisations need to cultivate an innovation mindset, the first step to encouraging new ideas.
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A Clinical Drug Trial Via Smartphone, Computer

Pfizer Inc. is conducting a drug trial in which patients participate from their homes using computers and smartphones rather than visiting a clinic.

The company plans to compare the results to those obtained from a previous, traditional trial of the same drug. The study involves the company's overactive-bladder drug Detrol.

If successful, the methods used in the study might eventually be used to help drive down the high cost of bringing new medicines to market.

The Food and Drug Administration recently signed off on Pfizer's study, which is believed to be the first all-electronic, home-based study of a drug to receive agency approval.
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