Digital Officers and the future of organizations
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Digital Officers and the future of organizations
Ways of working, communication and processing are in constant flux and organizations take time to catch up. Here I intend to keep track of changes in competencies, roles and organizational blueprints, to help us keep ahead of the crowd :-)
Curated by Emma Sands
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Say Goodbye To The Chief Digital Officer - Forbes

Say Goodbye To The Chief Digital Officer - Forbes | Digital Officers and the future of organizations | Scoop.it
We barely knew them, but it would appear the CDO has left the building already. A few years ago I was working as Chief Technology Evangelist at a recognised software vendor, whose mantra at that time was geared towards the 'Digital Enterprise'. Fast forward to today and even the likes of Steve Lucas, [...]

Via Farid Mheir
Emma Sands's insight:
Totally agree with the post - CDO is an "easy" answer for those CEOs faced with a Board of Management which doesn't "get" digital. However, as organizations progress and evolve, digital should become an invisibly integrated part of the value chain.
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Farid Mheir's curator insight, April 2, 2:29 PM

Finally! Been saying CDO position does not make sense for so many reasons, most important is that their role overlaps with that of CIO and CMO, just to name two. For a CEO, this creates a huge challenge: who to ask and who to blame when digital projects fail. CDO role just creates confusion.

 

Unfortunately, CDOs remain required in many organizations where the CIO or the CMO does not want to take on the responsibilities to transform the organization.

Christophe Chambet-Falquet's curator insight, April 5, 8:37 AM

 

It's amazing to ear so many people talking about collaborative business and still focusing on a single position (CDO) to achieve a major transformation. Who can seriously believe that the complexity of the digital transition can be the work of a single mind ???

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Digital Transformation: What it is and how to get there

Digital Transformation: What it is and how to get there. Authored by Econsultancy CEO Ashley Friedlein, this presentation on the topic of 'Digital Transformati…


Via Fred Zimny
Emma Sands's insight:

Key: "Hire for culture / personality: digital skills can be taught". I'd add, don't believe all the "experts" you hear along the way.  Excellent presentation - it's all down to the leadership.

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Digital command and control: The CDO’s agenda - I-CIO | I-CIO

Digital command and control: The CDO’s agenda - I-CIO | I-CIO | Digital Officers and the future of organizations | Scoop.it
How Blake Cahill, Philips’ head of digital and social marketing, is making the connection between the online conversation and purchasing behavior.
Emma Sands's insight:

You need the vision, but without the methodical approach which bleeds across the organization, a coherent digitization is impossible.

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@Gartner interview describes what "digital" is and what it means, compared to IT

IT strategy is a business question with a technical answer. Digital business strategy is a digital question, with a business answer, which may include non-digital solutions, such as getting into different businesses, or changing strategic posture. A classic example is logistics companies such DHL, UPS, FedEx getting into financial services for their clients, based on digital (informational) capabilities.


Via Farid Mheir
Emma Sands's insight:

Key insights to help companies reach that "digital epiphany" and bring the realization that, as the article says, digital "is not just digital marketing."  And an extremely useful insight into the role of the Chief Digital Officer to "encourage/support/orchestrate" digital innovation on a business strategy level.

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Farid Mheir's curator insight, September 27, 2013 1:34 PM

Read this short interview to get good answers as to what digital is for an organization and the difference between digital and IT.

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The Socially Connected Organization: Getting Beyond the 'Like' Stage - Businessweek

The Socially Connected Organization: Getting Beyond the 'Like' Stage - Businessweek | Digital Officers and the future of organizations | Scoop.it
The Socially Connected Organization: Getting Beyond the 'Like' Stage
Businessweek
Less than 1 percent would give their organization an 8 or above.
Emma Sands's insight:

Seems like the majority of organizations see themselves overall as rather pre-adolescent on the social maturity front. In spite of "pockets of excellence" within organizations, the challenge is standardizing this level of excellence across the organization. Indeed a culture change is needed for this to happen - and it is a slow process. You just have to make sure that you have identified your bright spots and have a strategy in place which can make the most of them.

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Argos hires EMI executive Bertrand Bodson to hurry digital transformation - Marketing

Argos hires EMI executive Bertrand Bodson to hurry digital transformation - Marketing | Digital Officers and the future of organizations | Scoop.it
Argos hires EMI executive Bertrand Bodson to hurry digital transformation Marketing Bodson joins from his current role as was executive vice president for global digital at EMI Music, where he was responsible for deployment of new digital platforms...
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Amazon reinvests all its profits to innovate - traditional retailers cannot compete via @sai

Amazon reinvests all its profits to innovate - traditional retailers cannot compete via @sai | Digital Officers and the future of organizations | Scoop.it

This is the Bezos-way. Amazon founder Jeff Bezos invests everything right back into the company. As a result, the net income is flat.


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Farid Mheir's curator insight, May 23, 2013 6:49 PM

Amazon must invest everything it has - all its profits - to create the tools, and technologies it needs to be relevant against established retailers.


It underlines how much companies must invest when they go through their digital transformation: they must be ready to impact income in order to define themselves with digital technologies.

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Aviva case study (video)- Driving Business Transformation with Visual Communications Solutions


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Farid Mheir's curator insight, April 9, 2013 5:45 PM

Amazing 60 minute video that highlights both

1- how "demo or die" is the right way to introduce digital business transformations

2- how large organization can go about transforming their intranet and international communications globally, and the business value that it brings

Overall this is a very good presentation delivered by an outstanding presentor that is worth watching, although not all worth listening to.

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Gartner Says Worldwide IT Spending to Reach $3.8 Trillion in 2013- not including what CMOs spend on tech

Gartner Says Worldwide IT Spending to Reach $3.8 Trillion in 2013- not including what CMOs spend on tech | Digital Officers and the future of organizations | Scoop.it

Doesn't this point towards a new definition of the role of the CMO vs CIO? Maybe a re-definition is in order...:-) 


Via Farid Mheir
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Farid Mheir's curator insight, April 3, 2013 9:19 AM

What strikes me most in there is the overwhelming part that telecom and devices play in the overall budget when business users - marketing, customer support, HR, distribution, manufacturing - are looking at their IT for innovative new digitial solutions: eCommerce, digital payment, collaboration tools, automation, etc. The expectation is that these new technologies will be able to leverage existing systems in the organization - ERP, POS, corporate databases - to extend them with new tools and systems - social networks for marketing, professional netowrks for HR, video conferencing for sales, etc. 


But the IT groups remain stuck in the past, focussing most of their budgets on internal systems and solutions. This may explain the rise of technology spend by groups other than the CIO. See Forbes Five years from now CMOs will spend more on IT than CIOs

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Inspiration / Trends : The Connected Workforce (Hardcover) ~EN

Inspiration / Trends : The Connected Workforce (Hardcover) ~EN | Digital Officers and the future of organizations | Scoop.it
RT @SogetiSpain: RT @darrenwbaker Download the #Sogeti book "The Connected Workforce – Making Your Digital Transformation Work": http://t.co/d5iiTLjHPr
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Organization Acceleration: The New Science of Moving Organizations Forward

Organization Acceleration: The New Science of Moving Organizations Forward | Digital Officers and the future of organizations | Scoop.it

 

Change is changing. The way organizations approach and manage it is changing. And the practice of strategic change should adapt as well if it is to deliver the results organizations should have to survive and excel.


Faced with tougher, more numerous challenges, today’s organizations are demanding more from their change initiatives. They want change to be more customized, to include more precise solutions, and to deliver impact that lasts. And they want it to happen in a more timely manner – because the demand for results in the market today can be merciless.


Many change programs fail to deliver the outcomes their organizational sponsors seek.The reasons are manifold, but a common thread is wasted effort and time.


Via The Learning Factor
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Strategy, not technology, drives digital transformation: Becoming a digitally mature enterprise

Strategy, not technology, drives digital transformation: Becoming a digitally mature enterprise | Digital Officers and the future of organizations | Scoop.it

What’s the most important driver of organizational digital maturity—social, mobile, analytics, or cloud? None of the above, according to the latest MIT Sloan Management Review and Deloitte digital business study.

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The Digital Executive: What data should we collect

The Digital Executive: What data should we collect | Digital Officers and the future of organizations | Scoop.it
We probably shouldn't try to collect everything. We also should be collecting the “right” data. We should consider enhancing the data we collect to make it more valuable. Several suggested prioriti...
Emma Sands's insight:

It's not about the quantity, but most definitely about the quality of what you want to DO with the data that counts.

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IBM team up to help launch new pediatrics social network

IBM team up to help launch new pediatrics social network | Digital Officers and the future of organizations | Scoop.it
The potential for learning opportunities to be both delivered and facilitated via mobile and social platforms has been growing rapidly in the healthcare industry over the past 18 months.  Earlier t...

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How To Build a High-Performing Digital Team

How To Build a High-Performing Digital Team | Digital Officers and the future of organizations | Scoop.it
Six traits to look for in your future employees.

Via A.Busetti
Emma Sands's insight:

A common sense approach which can counteract the "let's hire a miracle-worker" syndrome. A Digital Team can only improve your business and operations if you have long term goals (and strategy) as a framework for the shorter term targets.

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Farid Mheir's curator insight, September 25, 2013 9:53 AM

The post provides six "high level characteristics" or personality traits that digital workers should have. I find them interesting in that they show the need for digital teams to transform the way things are done, change the status quo and lead by example.


It is a good starting point but hardly a reference or a how-to guide. Makes for an interesting read and an eye opener, that's it.

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The Evolution Of A Content Organization

The Evolution Of A Content Organization | Digital Officers and the future of organizations | Scoop.it

Ok, I get it. The thought of your brand becoming a media company scares you. Let’s look at from a different perspective then.  One thing that ALL brands struggle with is content. The ability to create content that tells a good story and integrate it across the digital ecosystem isn’t easy. So in order to feed the content machine day in and day out with a compelling brand narrative requires that you become a content organization.


Via Gregg Breward
Emma Sands's insight:

The next step is managing and coordinating third part content from key influencers who talk about your brand stories, whilst maybe not referencing the brand directly. Creating the eco-system where your brand can naturally co-exist with this third part content. This is what we're doing with www.philips.es/comparteinnovacion in Spain - a collaborative content platform which alongside our "media company" aspect, also intends to generate business opportunities, by reuniting different stakeholders with common interests in one platform. 

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5 Signs that Your Organization is Truly Committed to Innovation

5 Signs that Your Organization is Truly Committed to Innovation | Digital Officers and the future of organizations | Scoop.it

Companies say they want to innovate… but are they truly committed? Since so much in an organization inherently works against successful innovation, an organization has to truly be committed to the innovation effort to move beyond a list of “good ideas” into successful commercialization. How can you tell if your organization is truly committed to innovation?  Here are some signs to look for. - See more at: http://www.cloverleafinnovation.com/blog/5-signs-organization-committed-innovation/#sthash.kvnmmkEM.dpuf


Via Peter Verschuere
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Dan Kirsch's curator insight, July 5, 2013 6:32 AM

And pretty much the same can be said about organizational committment to Knowledge Management (that what supports KM).

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The end of work? Why we need new models to understand digital disruption - Memeburn

The end of work? Why we need new models to understand digital disruption - Memeburn | Digital Officers and the future of organizations | Scoop.it
Memeburn
The end of work? Why we need new models to understand digital disruption
Memeburn
Every industry undergoing transformation to a digital business is facing enormous disruption in transitioning to new business models.
Emma Sands's insight:

Apocalyptic? or Utopian? Poses some interesting questions and debates. The changing basis of our society and how we will live / survive within this evolving future....

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Shifting to the Collaborative mindset | Collaborative Strategies

I find that the most critical part of collaboration is "mindset." Most of us still have and use the industrial mindset, which in the case of collaboration is like trying to make a banana into an orange.


Via Tom Fair
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Socius Ars's curator insight, April 10, 2013 11:30 AM

add your insight...

 
Socius Ars's curator insight, April 10, 2013 11:42 AM

add your insight...

 

 
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The NYTimes's digital transformation progress

The NYTimes's digital transformation progress | Digital Officers and the future of organizations | Scoop.it

Like all newspaper companies, The Times is dealing with tough challenges as print advertising — long its major source of revenue — continues its sharp decline."Safe arrival on the shore of stable profitability in the digital age won’t be achieved in 2013; it is a long journey, with headwinds all the way."


Via Farid Mheir
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Farid Mheir's curator insight, March 24, 2013 10:34 AM
Very interesting account of the challenges that print publications face when going digital. Aside from obvious economic constraints and an elusive business model, what strikes me more are the comments regarding the streamlined editorial process and the readers emphasis on fact checking. They both highlight the fact that digital transformation has forced the Times to revisit its internal processes and make them more efficient in light of the technology that provides more real time capabilities than print does. But it is true the emphasis on fact checking and data validation that the biggest transformation may happen. It introduces new ways to crowdsourced fact checking which may make the editorial work easier but shifts some power from the journal to its readers.
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10 Tips to Help You Become a ‘Superhero’ Marketer

10 Tips to Help You Become a ‘Superhero’ Marketer | Digital Officers and the future of organizations | Scoop.it

10 ways to improve your marketing game
SUMMARY: A BtoB magazine-Eloqua survey discovered that marketers score themselves only 65% proficient when it comes to the core competencies of targeting, engagement, conversion, analytics and marketing technology, writes Amanda Batista. But those skills can be developed by reading "digital body language" and automating your campaigns, among other tips. "Implementing the proper analytics systems can help you make critical decisions regarding which parts of your marketing efforts are working or not," Batista adds.

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