Digital Natives
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Digital Natives
Persons born during or after the general introduction of digital technology
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Wired world to be boon, bane for Generation Y: survey

Wired world to be boon, bane for Generation Y: survey | Digital Natives | Scoop.it
WASHINGTON (Reuters) - There is a good chance young people growing up in today's always-wired world will eventually become bright, nimble decision makers - if they don't wind up intellectual lightweights unable to concentrate long enough to chew...
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Parents hardly prepared for digital natives

Parents hardly prepared for digital natives | Digital Natives | Scoop.it
Back then, children were expected to work — they either did chores at home or, starting as young teens, got jobs to help the family, save, or help pay for schooling if they intended to go to college.
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The Top 10 Social Networks for Generation-Y

The Top 10 Social Networks for Generation-Y | Digital Natives | Scoop.it

With thousands of social networks globally, only a handful of them cater specifically to a special group of individuals, known as Generation-Y. Also known as Gen-Y or millennials, Generation-Y are individuals born between 1980 and 1995, at a volume of 80 million strong.

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Forbes - Why Facebook May Not Be Enough For The Next Generation

Forbes - Why Facebook May Not Be Enough For The Next Generation | Digital Natives | Scoop.it

With thousands of “friends” on Facebook and a constantly connected lifestyle, you’d think the Millennial generation would trust their friends above all else. However, when it comes to making purchase decisions, young people are more likely than older generations to trust complete strangers as much as their friends – and they strongly feel that companies should go beyond Facebook and Twitter to offer more ways for them to share opinions and experiences online.

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Digital Natives: A tech-savvy generation enters the workplace

Digital Natives: A tech-savvy generation enters the workplace | Digital Natives | Scoop.it

Digital Natives have an inherent understanding of digital technologies, as they’ve been integrated into their lives since early childhood. They are part of a tech-savvy generation at the forefront of technological progress and want to be connected when they wish, from anywhere. Now graduated from secondary education, the first generation of Digital Natives is entering the working world – and transforming it at a fast pace. Is the workplace ready to embrace this change?

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Hooking Up With Gen Y - Challenge for Business - Forbes

Hooking Up With Gen Y - Challenge for Business - Forbes | Digital Natives | Scoop.it
  Image by dullhunk via Flickr Tim Smith blogs on the “Echo Boom”, also known as Generation Y (Americans born between 1980 – 1995). Tim has previously appeared here discussing his generation's attitude towards homeownership and education.
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[2012 trends] Generation Y Not

[2012 trends] Generation Y Not | Digital Natives | Scoop.it
South Africa's young consumers are more savvy and demanding than ever before. Not surprisingly, marketers have to work harder and smarter to make their brands compelling to kids, teens and young adults.
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Generation Y Has The Hots For Hybrids, Survey Says | The Truth About Cars

Generation Y Has The Hots For Hybrids, Survey Says | The Truth About Cars | Digital Natives | Scoop.it
The  car industry has high hopes for the young.
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13 Ways The Recession Has Changed How Millennials View Work

13 Ways The Recession Has Changed How Millennials View Work | Digital Natives | Scoop.it
Today's young people have an entirely different view of work than their parents and grandparents. The boundaries between work and the rest of their lives are not as distinct, so Millennials expect more personal fulfillment from their day jobs.

 

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Les deux branches de la génération Y | Slate

Les deux branches de la génération Y | Slate | Digital Natives | Scoop.it
Si la précarité est une réalité, ceux qui font des études supérieures ont de grandes chances de finir par y échapper. Pas les autres.
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How to become a successful Generation Y Not? entrepreneur

How to become a successful Generation Y Not? entrepreneur | Digital Natives | Scoop.it
Setting up a business as a young entrepreneur can be challenging, time consuming and at times a little overwhelming – but it is definitely worth it.

Here are top tips for setting up a successful business as a Generation Y Not? entrepreneur:

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Mourning in the Age of Facebook

Mourning in the Age of Facebook | Digital Natives | Scoop.it
With religiosity in decline and families dispersed, new ways of mourning need to evolve. Here are some ideas.
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Generation Yikes: Why young savers are avoiding stocks

Generation Yikes: Why young savers are avoiding stocks | Digital Natives | Scoop.it
(Reuters) - Ask any money manager about people who don't invest in stocks, and the answer is probably a little condescending.
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Pharmaceutical sector is the most popular employer for Generation Y

Pharmaceutical sector is the most popular employer for Generation Y | Digital Natives | Scoop.it
Results of the new youth survey by InSites Consulting amongst more than 4,000 respondents in 16 countries...
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Où travaille la "génération facebook"?

Où travaille la "génération facebook"? | Digital Natives | Scoop.it

Ils sont nés entre 1980 et 2000, connaissent l’univers Internet comme leur poche et sont réputés appartenir à la génération Y, digital native ou encore Facebook. Ils en sont à leurs premiers balbutiements sur le marché du travail sur Facebook. Où travaillent-ils?

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Life Inc. - Generation Y remains upbeat, thanks to Mom and Dad

Life Inc. - Generation Y remains upbeat, thanks to Mom and Dad | Digital Natives | Scoop.it

A study being released Thursday found that only 67 percent of parents expect their children to be independent by age 22 or younger, compared with 80 percent in a similar survey conducted two decades ago.

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La génération Y bouleverse les standards de la motivation en entreprise

La génération Y bouleverse les standards de la motivation en entreprise | Digital Natives | Scoop.it

Un sondage Opinion Way pr KPMG (2010) montre que 70% des Y interrogés disent éprouver du plaisir ds leur travail

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lelapin's comment, February 6, 2012 8:28 AM
Parce que les autres générations ne peuvent pas en éprouver du plaisir au travail? Balivernes!
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Survey : Teens join Twitter to escape parents on Facebook

Survey : Teens join Twitter to escape parents on Facebook | Digital Natives | Scoop.it
Teens don't tweet, will never tweet – too public, too many older users. Not cool.

That's been the prediction for a while now, born of numbers showing that fewer than one in 10 teens were using Twitter early on.

But then their parents, grandparents, neighbours, parents' friends and anyone in-between started friending them on Facebook, the social networking site of choice for many — and a curious thing began to happen.

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Generation Y: The New Kind of Workforce

Generation Y: The New Kind of Workforce | Digital Natives | Scoop.it
Fifty percent of world population is under 30 years old. Generation Y is the first generation to grow up with technology; they experience technology even before romance enters their ...
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Recrutement – Génération Y

Recrutement – Génération Y | Digital Natives | Scoop.it

Génération plus individualiste et plus solidaire à la fois, elle exprime des attentes professionnelles différentes de celle qui la précède. Pour capter ces jeunes talents, les entreprises n’ont d’autre choix que d’innover dans leurs méthodes de recrutement et de repenser leur discours.

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Number Crunching: The Top 51 stats for Generation Y marketers

Number Crunching: The Top 51 stats for Generation Y marketers | Digital Natives | Scoop.it
We all know that Generation Y uses technology to connect with the world around them in more diverse ways and in greater numbers than any other age group. But how can marketers tap into ...
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Study shows that kids, unlike adults, think technology is fundamentally human

Study shows that kids, unlike adults, think technology is fundamentally human | Digital Natives | Scoop.it

Growing up with the Internet gives today’s children a very unique view on the way the world works -- one that is vastly different from that of older generations.

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La "génération Y" irrite quelque peu ses aînés en entreprise selon un sondage

La "génération Y" irrite quelque peu ses aînés en entreprise selon un sondage | Digital Natives | Scoop.it

La "génération Y" des moins de 30 ans n'est pas très bien perçue par les salariés plus âgés qui jugent ses représentants plus ambitieux et individualistes, et moins efficaces et motivés, selon un sondage Ipsos.

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Why Gen Y Facebook users keep career info out - Fortune Management

Why Gen Y Facebook users keep career info out - Fortune Management | Digital Natives | Scoop.it
Two-thirds of Facebook users between 18 and 29 do not include a single employer’s name on their profiles, thwarting several big companies’ efforts to use the network as a recruiting tool.
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Social Media Doesn't Sell to Generation Y

Social Media Doesn't Sell to Generation Y | Digital Natives | Scoop.it
Eat your heart out, Twitter and Facebook. It seems that brands engaging their audience online might achieve better conversion rates through internet marketing and word-of-mouth efforts than social networks..
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