The music business has been screwed up for a hopelessly long time, but change is afoot: Congress, courts and the Justice Department are all poised in coming months to shake up how companies and consumers pay for music. The big question, though, is whether this flurry of activity will produce a rational royalty system — or just make…
Rdio has announced today that they've expanded their streaming music service to 24 new international markets, including areas in Central America, the Caribbean and Asia Pacific. This means that Rdio is now available in 85 total countries and territories across the world. Rdio has teamed up exclusively with Digicel in the 24 new markets, "to create a unique offering designed to...
Audio has surpassed video as the leading streaming format in 2016, three albums have sold over 1 million units to date, digital purchasing has seen the largest decline of all formats and vinyl continues to surge.
Set the objectives : to monetize the masses (ad supported), to drive sales (discovery), to drive subscriptions (freemium).
Programme more : free music needs to be less on demand and more programmed.
Use data to segment : Someone who watches 20 YouTube music videos a day is clearly a target for a Music Key subscription.
Fix the models : Not fixing the models will only skew the market to the companies with ulterior business models who can afford to perpetually lose money on free.
Don’t give up on free fans : Don’t give up on the lost generation of music consumers with the default position of free.
Strike the right balance : The fact that more than a third of free streamers use stream ripper apps to turn streams into downloads means that the distinction between licensed and pirated has long since blurred.
Guest Post by Eric Neumann of Mad Genius Radio. It’s been an exciting year in music. Taylor Swift made headlines after pulling her entire catalog from Spotify, Thom Yorke released a surprise solo album through BitTorrent Bundles and Aphex Twin released Syro, his first album in over a decade – talk about disrupting the industry. With the New Year upon us, I’d like to offer up predictions we can expect in 2015, including the resurrection of US city beef. 1. The RESPECT Act will be reintroduced in Congress early 2015 Currently, pre-1972 audio recordings are not covered under federal copyright...
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