Digital & Mobile Marketing Toolkit
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Digital & Mobile Marketing Toolkit
Interesting Tips, Essential Tools & great Infographics for Digital Marketers to learn,manage and optimize Digital Planning, SEO/SEM, Social Media, Presentations, Mobile Strategy & Co
Curated by sophiedesc
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Social Media Analytics | Infographic

Social Media Analytics | Infographic | Digital & Mobile Marketing Toolkit | Scoop.it

In the past few years, businesses have rushed to use social media. About 94 percent of all businesses now use some form of social media to promote their brand and engage with customers. To be successful businesses need to define their social media goals, know their online audience and have to realize that social media is a marathon not a sprint. 


Via Lauren Moss, Vincent Bastide
sophiedesc's insight:

Great Infographic in term of CM analytics :) 

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Kwang Hyun's curator insight, December 4, 2013 8:07 PM

This is just a data analysis how we use the social media. What we use, how we use it, when we use it, etc.

Kwang Hyun's curator insight, December 13, 2013 1:25 AM

Just a simple infographic about the social media analysis. How we use it and what do we use it. It is very important which tool is the best to use and who uses it the most. That's how we get general information all over the world.

Dr Pam Hill's curator insight, January 8, 2014 8:41 AM

Great insights into the growth of social media in business with hints of how education could strengthen their programs to further engage parents, students, and the community at large.

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Free SEO Tools For Your Toolbox - Online Marketing Institute | OMI Blog

Free SEO Tools For Your Toolbox - Online Marketing Institute | OMI Blog | Digital & Mobile Marketing Toolkit | Scoop.it
Looking for free SEO tools and social media monitoring services to measure the return on investment of your digital marketing campaigns - look no further.

 

Rundown...

A) Search Engine Optimization (SEO) Tools

Keyword Research

1. Keyword Density Checker

2. Screaming Frog

 

Competitive Landscape Research

Domain Authority and Backlink Measurements

3. OpenSiteExplorer

 

Competitor Paid Search Campaign Insight – Free Now While in BETA

4. SpyFu Recon Files

 

Measure the SEO Health of your Website

5. WooRank

6. Marketing Grader


B) Social Media Monitoring Tools

Monitor Sentiment

7. Social Mention

Services to Count Social Mentions

8. Shared Count

9. HowManyShares.com


C) Link Tracking on Print Media

Link Shorteners

10. Bit.ly

11. Google URL Shortener

 

QR Code Creator

12. Kaywa:


Via marketingIO
sophiedesc's insight:

Some great tools to assist with your social media efforts that will help with ROI measurements.

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marketingIO's curator insight, February 12, 2013 8:40 AM

WE LOVE FREE. Some great tools to assist with your social media efforts that will help with ROI measurements. Click through for descriptions.


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Lucas Grimi's curator insight, February 26, 2013 1:40 PM

Buena selección de herramientas útiles para el SEO

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3 Metrics That Really Matter for Your Start-up | The Daily Muse

3 Metrics That Really Matter for Your Start-up | The Daily Muse | Digital & Mobile Marketing Toolkit | Scoop.it
You often hear start-ups boasting about how many millions of users they have—but that's not the stat that really matters. Here are three that do.
sophiedesc's insight:
1. How Engaged are Your Users?2. How Much is Each User Worth (and How Much Does it Cost to Acquire One)?3. What is Your Rate of Growth?
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