Digital & Mobile Marketing Toolkit
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Digital & Mobile Marketing Toolkit
Interesting Tips, Essential Tools & great Infographics for Digital Marketers to learn,manage and optimize Digital Planning, SEO/SEM, Social Media, Presentations, Mobile Strategy & Co
Curated by sophiedesc
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Which Email Keywords Get the Highest Open and Click-Through Rates? -

Which Email Keywords Get the Highest Open and Click-Through Rates? - | Digital & Mobile Marketing Toolkit | Scoop.it
Learn which email keywords trigger higher open and click-through rates (and which ones can sabotage your email marketing efforts!)

Via malek
sophiedesc's insight:

Emailing ording tips to (try to) make the difference in the very "spammy" holiday season 

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malek's curator insight, November 5, 2013 12:27 PM

The core promise of Email remains unchanged

- Be relevant.

- Ask for the sale.

- Make interaction as easy and convenient as possible.

- Keep people informed and involved.

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Google Analytics Email Marketing Dashboard For Beginners

Google Analytics Email Marketing Dashboard For Beginners | Digital & Mobile Marketing Toolkit | Scoop.it
I received an email from an online retailer today that was a hot mess. It had no text, only one gigantic image, and the image had no alt text or anything to indicate what the email was about before I consented to loading the image.

Via Michael Lucht - www.b-innovative.eu
sophiedesc's insight:

Organize your Google Analytics Dashboard for E-Mail Tracking: 

 

Revenue By Source

Visits & Revenue By Browser

E-Commerce Transactions By Product

Visits By Region

Visits & Pages By Device

Visits & Revenue By Campaign

Goal Completions By Goal Completion Location

Email Marketing Custom Segment

 

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The Best Email Marketing Templates for Small Business

The Best Email Marketing Templates for Small Business | Digital & Mobile Marketing Toolkit | Scoop.it
Using email marketing templates for your small business will allow you to build professional-looking emails and track their effectiveness.

Via malek
sophiedesc's insight:

Top 3 favorite email marketing templates and management systems for SMBs: 

 

MailChimp

Constant Contact

iContact

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malek's curator insight, October 24, 2013 10:30 AM

A robust collection of neat email marketing templates. IContact is probably the most flexible if customization is your main interest.

malek's comment, October 24, 2013 5:50 PM
Thank Joelle for recommending "Digital Marketing Strategy", #obliged