Digital & Mobile Marketing Toolkit
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Digital & Mobile Marketing Toolkit
Interesting Tips, Essential Tools & great Infographics for Digital Marketers to learn,manage and optimize Digital Planning, SEO/SEM, Social Media, Presentations, Mobile Strategy & Co
Curated by sophiedesc
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Verification Handbook: homepage

Verification Handbook: homepage | Digital & Mobile Marketing Toolkit | Scoop.it

Authored by leading journalists from the BBC, Storyful, ABC, Digital First Media and other verification experts, the Verification Handbook is a groundbreaking new resource for journalists and aid providers. It provides the tools, techniques and step-by-step guidelines for how to deal with user-generated content (UGC) during emergencies.


Via Nik Peachey
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flea palmer's curator insight, February 10, 2014 5:55 AM

Excellent book, easy to read as presented as a series of case studies.

chua meng joo's curator insight, February 12, 2014 8:59 AM

What we need to think about in our daily info overload

dawsonloane's curator insight, March 3, 2014 9:37 AM

fascinating reading about UGC

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B2B Marketing Automation Tools 2013: The Marketer's Guide

B2B Marketing Automation Tools 2013: The Marketer's Guide | Digital & Mobile Marketing Toolkit | Scoop.it

Release of an updated and fresh version of the report B2B Marketing Automation Tools 2013: A Buyer’s Guide., designed specifically to help business-to-business marketers keep up with current trends, tools and vendors


Download it here ! 

sophiedesc's insight:

Here’s some of what the report covers:

What trends are driving the adoption of marketing automation tools?Who are the leading players in marketing automation?What capabilities do marketing automation tools provide?Does my company need a marketing automation tool?How are marketing automation platforms priced?

And a quick glance at the table of contents:

Marketing Automation Software Market OverviewMarketing Automation Market TrendsMarketing Automation Platform CapabilitiesChoosing a Marketing Automation PlatformConclusionVendor Profiles:Act-On SoftwareEloquaeTrigueHubSpotLoopFuseMarketoNeolaneOptifyPardotSalesFUSIONSales Engine International (formerly Manticore Technology)SilverpopTeradata AprimoResources
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10 Steps to Effective Copywriting | How to Craft Compelling Copy

10 Steps to Effective Copywriting |  How to Craft Compelling Copy | Digital & Mobile Marketing Toolkit | Scoop.it
Grab the Copywriting 101, Magnetic Headlines, and SEO Copywriting ebooks.
Copywriting 101: How to Craft Compelling Copy Copywriting is one of the most essential elements of effective online marketing. The art and science of direc
sophiedesc's insight:
Great ressource to create compelling content for readers and search engines! "Copywriting is one of the most essential elements of effective online marketing. The art and science of direct-response copywriting involves strategically delivering words (whether written or spoken) that get people to take some form of action."
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Guide du référencement en Ebook

Guide du référencement en Ebook | Digital & Mobile Marketing Toolkit | Scoop.it

Téléchargez gratuitement notre guide du référencement et du SEO ou consultez le directement en ligne !


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Cecile Verdier's curator insight, May 31, 2013 10:35 AM

Très bon guide à mettre entre toutes les mains :)

FrancoisMagnan's curator insight, May 31, 2013 12:34 PM

Intéressant guide de 16 pages au format pdf.

Passion Entreprendre's curator insight, June 3, 2013 6:31 AM

Un guide gratuit à télécharger, cela ne se refuse pas. Et cela se partage !