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Goodbye Couch Potato, hello Second Screen Surfer

Goodbye Couch Potato, hello Second Screen Surfer | Digital Media | Scoop.it

Let’s face it, we love being entertained in the comfort of our own homes whether it’s watching funny cat videos online, streaming the NFL live, watching the MLB playoffs, or viewing our favorite television shows. Although we have had more control over when we watch TV with the introduction of the Digital Video Recorder (DVR) and plenty of shows now available to view online, social media and mobile technology are changing the way we watch shows. Interaction with our favorite shows or with what we see on television is making the passive couch potato a thing of the past.

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The 10 best Startups launched in 2014

The 10 best Startups launched in 2014 | Digital Media | Scoop.it

2014 was a great year for consumer tech, I decided to take inspiration from a Business Insider post and share the best startups that launched this year.

When looking at the best startups, don’t forget to take into account factors like funding, revenue, growth, and investor interest.

Did you know anyone of these startups? What’s your favorite? I love Alfred and Shyp!

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Top 5 Web Trends for 2015

Top 5 Web Trends for 2015 | Digital Media | Scoop.it

Is your website in need of an upgrade for the new year? Check out our infographic on the Top 5 Web Trends going into 2015!

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3 hot-topics for your eCommerce: Social Users, Webrooming and Showrooming

3 hot-topics for your eCommerce: Social Users, Webrooming and Showrooming | Digital Media | Scoop.it

2014 has seen the most concerted efforts so far by some of the world’s biggest social networks to integrate e-commerce into their platforms. And, as a recent GWI Commerce report shows, it’s a move which is likely to resonate with significant sections of the social audience.
Globally, 7 in 10 active Facebook users say they have bought a product online in the past month, with the equivalent figure among Twitter’s active user base climbing to approach the three-quarter mark.
What’s more, a quarter of internet users say that social network-based retail stores make them more likely to purchase online – with a notable peak among Twitter users. In this context, it’s not hard to see why both Twitter and Facebook are trialing ‘Buy’ buttons in the hopes of opening up new and lucrative revenue streams.

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The Average Facebook Page Performance for September 2014

The Average Facebook Page Performance for September 2014 | Digital Media | Scoop.it
[Source: Quintly]
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12 San Francisco Tech Trends & Obsessions New York Hasn’t Discovered Yet

12 San Francisco Tech Trends & Obsessions New York Hasn’t Discovered Yet | Digital Media | Scoop.it

One big thing I have in common with the original author of this article, and why I’m sharing this:

"Answering questions from my friends and colleagues about what the crazy futurists in San Francisco are doing — if they all wear Google Glass (no), if self-driving cars really roam the streets (yes), and whether Silicon Valley fixations like Bitcoin are going to be adopted more broadly (not until the infrastructure gets better, and maybe not even then).

I’ve been asked to explain these things so many times that, in the interest of saving time, I’ve decided to make a list of all the things that are staples of (a certain kind of yuppie, overprivileged, tech-centric) San Francisco life, but haven’t caught on to the same degree back east. New Yorkers, here’s a guide to what your West Coast counterparts are up to."

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Twitter Hashtag Analysis: Do People Really Use Them?

Twitter Hashtag Analysis: Do People Really Use Them? | Digital Media | Scoop.it

Our newest research shows that there are a lot of Twitter users which are not aware of the power that hashtags can give a tweet and don’t use hashtags at all.

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LinkedIn Statistics: number of Users and Penetration [July 2014]

LinkedIn Statistics: number of Users and Penetration [July 2014] | Digital Media | Scoop.it

On Socialbakers.com you can find LinkedIn Statistics from all their 292,359,048 users.

You can track and monitor the daily LinkedIn user growth and see the daily reports of this social network’s demographics.

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Teens heavily use Facebook, Instagram more often than Snapchat

Teens heavily use Facebook, Instagram more often than Snapchat | Digital Media | Scoop.it

 

 

Federico Francioni's insight:

One of the most pressing questions about Facebook’s future revolves around teen usage. However, a new study by Forrester shows that maybe teens don’t hate Facebook after all.

Forrester surveyed more than 4,500 U.S. online users between 12 and 17 about their habits on social networks and apps. Among apps they use “all the time,” both Facebook and Instagram finished ahead dof Snapchat.

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The Average Facebook Page Performance for April 2014

The Average Facebook Page Performance for April 2014 | Digital Media | Scoop.it
  [Source: Quintly]
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Seven Deadly Sins of Social Media

Seven Deadly Sins of Social Media | Digital Media | Scoop.it

The seven deadly sins: just the mention of the term stirs up feelings of guilt and an urge to right your wrongs. This goes for social media too! When it comes to social media, there are countless examples of individuals and companies making all sorts of mistakes and not using social networks to their full potential. So let’s strike a little fear into your hearts here and show you how the seven deadly sins can have a damning effect on your social media efforts.

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Facebook Algorithm Tweaks Drive More Brand Engagement

Facebook Algorithm Tweaks Drive More Brand Engagement | Digital Media | Scoop.it

The “Q1 2014 Social Intelligence Report” (PDF) indicates that Facebook still rules the roost when it comes to social media platforms—engagement is higher on Facebook than on any other platform and is on the rise.

ADI’s report looks at the effect social media has on brands from a paid, owned, and earned perspective. The analysis is based on 260 billion Facebook ad impressions, 226 billion Facebook post impressions, 17 billion referred visits from social networking sites, and 7 billion brand post interactions, including comments, likes, and shares.

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Classical Art Paintings Updated with Social Media Notification

Classical Art Paintings Updated with Social Media Notification | Digital Media | Scoop.it

In her ‘emoji nation’ series, Kiev-based artist Nastya Nudnik takes the event notifications from Facebook, Twitter and the lot that we are so familiar with on social media, and updates classical art paintings with these. That one tweak instantly transforms the timeless to something quite mundane.

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Mountain View wins the award for longest Online Porn sessions on average for an American city [XXX World 4]

Mountain View wins the award for longest Online Porn sessions on average for an American city [XXX World 4] | Digital Media | Scoop.it

I still wonder why Cupertino’s cousins shows only a disappointing 8:58 stamina… maybe a side effect of “one Apple a day”?

 

Lets’ warm up this freezing traditional Xmas time with a brand new article from my XXX World section.

 

Who last the longest? And yes, there’s plenty of date for countries and cities all over the world!

 

Don’t be scared about the topic, it’s absolutely SFW.

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Social is more important than Search, bigger than most TV networks and deeply interconnected with Mobile

Social is more important than Search, bigger than most TV networks and deeply interconnected with Mobile | Digital Media | Scoop.it

Although it is still relatively new as far as media entities go, BuzzFeed has become one of the leading new-media players, thanks in large part to its command of the social web, an ability to craft viral content and a large fan base among millennials. True to form, the company has created a visually-rich index of facts about its size and reach — numbers which help explain how it was able to raise $50 million in a recent financing round.

As a caveat, it’s worth noting that the presentation is clearly designed to be a sales pitch for the company’s native advertising efforts, and so there are no links to or discussion of any of the data used to compile the charts. Most of the figures come courtesy of the site’s Google Analytics data, or from firms like Nielsen and comScore.

One of the core principles behind BuzzFeed is that social sharing is more important than search, so it’s no surprise that the main driver of traffic (which is estimated to be about 150 million unique visitors per month) is social — in fact, the company says that its social traffic is five times larger than its search traffic.

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Free delivery is the most effective Online Purchase Driver, followed by Rewards and Customer Reviews

Free delivery is the most effective Online Purchase Driver, followed by Rewards and Customer Reviews | Digital Media | Scoop.it

As explored in the new GWI Commerce report, free delivery is the most effective online purchase driver. Of the 15 different options tracked by GWI, it’s this measure which scores the highest response globally – with 4 in 10 internet users saying it makes them more likely to purchase something online.
The power of free delivery is far from even across regions, though. It exerts its biggest impact in Europe and North America but is less important in a market like China (where internet users instead place the highest premium on customer reviews and feedback).
As the chart demonstrates, other important global motivators include:

Financial rewards such as coupons or discounts (35%)Customer reviews (34%)Loyalty points (29%)

For reviews, though, there’s a clear disconnect between supply and demand; from market to market, there are more people writing reviews than actively looking for them.

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The Landscape of Social Login: Facebook Trends Up as Yahoo Tumbles [Q3 2014]

The Landscape of Social Login: Facebook Trends Up as Yahoo Tumbles [Q3 2014] | Digital Media | Scoop.it

The trends we saw in Q2′s social login data continued in Q3, with Facebook continuing to make incremental gains as the web’s most used third-party identity provider. Also in step with recent trends, Yahoo continued its precipitous decline, dipping below 10% of all social logins in the quarter.

Facebook’s majority position seems to have been solidified by the company’s recent changes to Facebook Login, which now includes line-by-line controls for users when they choose to log into sites and apps with their Facebook credentials.

Google/Google+ saw a slight decrease overall, but made critical gains in mobile, while Twitter broached double-digits in login percentage for the first time in more than a year. Also of note, Login with Amazon gained its highest percentage of logins since launching in May 2013.

Check out the infographic below for the full breakdown of social logins in Q3 2014:

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10+ Tricks to be a Google Power User

10+ Tricks to be a Google Power User | Digital Media | Scoop.it

It’s a familiar frustration for most of us: You type your precise, specific search terms into Google, and expect to find what you need on the first page.

Instead, you’re faced with millions of search results, and the first few links are so off-the-wall unrelated you wonder if you mistyped something.

But your search terms are correct, so why doesn’t Google know what you’re looking for? And how are you supposed to narrow down the millions of irrelevant results?

Though Google keeps improving their algorithms, there are still plenty of terms that stymie the search engine. Without context, it’s hard for Google to know exactly what you’re looking for, especially if your inquiry is highly specific.

Luckily, Google has quite a few hidden tips and tricks for searching that will help you quickly find exactly the results you’re looking for.

Just by learning a few formatting and punctuation tricks, you can tell Google how your search terms are related, or exclude certain words or phrases. You can also narrow down your search with criteria like location or pricing, or use Google to search within a single website.

If you’re still not getting the results you need, Google has several other little-known features that can widen your search. Webmasters can easily find images for their websites and blogs withGoogle Images, and researchers need only visit Google Books or Google Scholar to search through print publications and research papers in any field.

Faster and more accurate searches aren’t the only benefit to becoming a Google power user. Google also has a few hidden functions you can unlock with the right search query, including calculations and conversions, stock quotes and sports scores, and film showings and flight statuses. With the right search, you can get immediate results telling you the current weather and today’s sunrise and sunset times, or quickly look up the definition of a word and get a translation into one of dozens of available languages.

With the time you save as a Google power user, you’ll even be able to fit in a game of Atari Breakout on Google Images. Just follow the steps below to find out how!

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5 Things You Should NEVER Do on Social Media

5 Things You Should NEVER Do on Social Media | Digital Media | Scoop.it

Let’s try to be creative during this summer!

Here’s an handy infographic I made for you, take a look while you relax on a sunny beach, sit on a train in your road trip or wherever you’re enjoying your vacation.

If you find yourself doing one of those things… let’s try to change before your next selfie! 

 

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Why do we SHARE what we DO NOT READ? Meet the (dis)Attention Web

Why do we SHARE what we DO NOT READ? Meet the (dis)Attention Web | Digital Media | Scoop.it

Earlier this month, there was yet another lengthy public debate about Upworthy, the two-year-old publisher that has become one of the most popular sites on Facebook due to its knack for overselling its bite-size content with “curiosity gap” headlines like, “Why Is Bill Nye Acting Like A Lunatic? Because He Doesn’t Want To Get Blown Up, That’s Why.”

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How 'sticky' is Facebook?

How 'sticky' is Facebook? | Digital Media | Scoop.it

For most Facebook users, the social network has become a fully integrated part of our life. Our personalities now mesh with the online world in the form of Facebook making us all one step closer to eventually that in the not too distant future we will all in some small way become cyborgs. So the question becomes, how ingrained is Facebook into our lives?

With hundreds of cable channels, on-demand videos, HD video game consoles, and massive libraries of e-books all calling for our attention, Facebook continues to stand out as a major player for our time and attention making it one of the stickiest websites in the world.

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The real Data Sources for Social Media Analysis and Insights: Facebook vs Twitter

The real Data Sources for Social Media Analysis and Insights: Facebook vs Twitter | Digital Media | Scoop.it
Gnip, DataSift and Topsy are sanctioned tweet resellers while Facebook keeps its conversations under wraps.

Social data is the nectar all brands want to drink, but tapping into the source can be a costly and arduous undertaking.

Consider Facebook and Twitter, the suppliers with the most scale to offer. They have drastically different approaches when it comes to meting out access to the millions of conversations occurring daily on their platforms. And in Twitter’s case, the approach seems subject to constant change.

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Maker Faire 2014 Review - Bay Area

Maker Faire 2014 Review - Bay Area | Digital Media | Scoop.it

It was my first time at the Maker Faire… I was astonished by the amount of amazing stuff that you can find in this world-famous exhibition.

 

3D Printing & Scanning, Arduino, Drones & Robotics, LED & Lights, Biking & Skating, Craftmanship, Startups, Props… are just an example of what you can find spending a day at this wonderful event.

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Soccer Kits of the Future

Soccer Kits of the Future | Digital Media | Scoop.it

World Cup 2014 is coming… Soccer is (maybe) Italians’ biggest passion…

So let’s take a look at some possible innovations in soccer. What do you think?

Personally, I’d like to embed the Player Camera and I found the Live Advertising (scarefully) genial as well!

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XXX World 3: YouPorn Stats in Italy

XXX World 3: YouPorn Stats in Italy | Digital Media | Scoop.it

Continuing our tour of what gets people going around the world, I headed to the Mediterranean to take a look at the porn viewing habits of Italy, my homecountry.

This time our data comes from YouPorn.com, one of the most popular sites in the PornHub Network.

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