Digital Media & S...
Follow
Find
635 views | +0 today
 
Scooped by Digital Media & Science
onto Digital Media & Science
Scoop.it!

An Inbound Marketing model for 2013 [New infographic] - Smart Insights Digital Marketing Advice

An Inbound Marketing model for 2013 [New infographic] - Smart Insights Digital Marketing Advice | Digital Media & Science | Scoop.it

t’s almost a year ago since we created our blueprint for content marketing infographic – and with so much conversation now around the converging of digital and ‘off-line’ media, the proliferation of mobile and the increasing popularity of marketers talking about paid, owned and earned media we wanted to update our blueprint for 2013.

more...
No comment yet.
Digital Media & Science
Exploring the creative convergence of digital communications, marketing and social media to benefit science, people and health
Your new post is loading...
Your new post is loading...
Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

Social Media The New Clinical Research (And Marketing) Tool

Social Media The New Clinical Research (And Marketing) Tool | Digital Media & Science | Scoop.it
As in all healthcare domains, social media can play a critical role when it comes to clinical trial planning, execution, and optimization. ...

Via Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

18 Ways to Grow Your Blog Audience

18 Ways to Grow Your Blog Audience | Digital Media & Science | Scoop.it

Do you know what is the fastest way to grow your blog audience?

 

Model the successful bloggers that have already achieved success!

 

We’ll go through 18 of the most effective strategies to build your blog audience.

 

And I’ll show you examples of bloggers who used those strategies to build a large following....


Via Jeff Domansky
more...
Vikky Nix's curator insight, August 16, 3:08 AM

Great article about building blog audience! love it!

 

Create free online store with best ecommerce website builder India, Best ecommerce software platform solutions in India, Custom eCommerce Website Design & Development in India

http://shopnix.in

https://plus.google.com/+ShopnixIn/

https://www.facebook.com/Shopnix

Intriguing Networks's curator insight, August 16, 5:45 AM

Useful for all thanks 

Dean Ryan G. Martin's curator insight, August 17, 6:34 AM

Blogging is hardwork. If you want people to read your blog, work hard by writing something interesting. 

Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

How Digital Health is Affecting Doctor-Patient Relationship

How Digital Health is Affecting Doctor-Patient Relationship | Digital Media & Science | Scoop.it
Innovations in healthcare is becoming paramount in revolutionizing patient engagement, physician time management and improving overall quality of care

Via Alex Butler, Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Cancer Survivorship
Scoop.it!

Twitter Social Media is an Effective Tool for Breast Cancer Patient Education and Support: Patient-Reported Outcomes by Survey

Twitter Social Media is an Effective Tool for Breast Cancer Patient Education and Support: Patient-Reported Outcomes by Survey | Digital Media & Science | Scoop.it

Background: Despite reported benefits, many women do not attend breast cancer support groups. 


Via Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

Bringing the Social Media Revolution to Health Care (and Denmark)

My slides from a presentation at Mayo Clinic in Rochester, Minn. to visitors from Odense University Hospital and the Institute of Clinical Research at the Univ…

Via Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

Create Professional Diagrams & Charts with These 6 Free Tools

Create Professional Diagrams & Charts with These 6 Free Tools | Digital Media & Science | Scoop.it

That’s why something as simple as a PowerPoint presentation with accompanying background music and an element of user input has been shown to encourage learning. It strategically engages students in the learning process and lets teachers appeal to multiple learning styles at the same time.

 

Similarly, in the office a clear and well-presented chart has become a tool to elicit specific emotional reactions in employees, with the consequence of making them become more committed to a certain project.

 

So, without further ado, here are some of the best chart making tools out there....


Via Jeff Domansky
more...
Marinhos's curator insight, June 25, 1:33 PM

Representações gráficas, uma forma mais palatável de mostrar dados numéricos.

Jeff Domansky's curator insight, June 25, 2:36 PM

Here's a look at six really useful chart making tools. Plot.ly is my favorite.

Iva Golec's curator insight, August 3, 9:31 AM

Here's a look at six really useful chart making tools. Plot.ly is my favorite.

Rescooped by Digital Media & Science from digital marketing strategy
Scoop.it!

How Google May Use Searcher, Usage, & Clickstream Behavior to Impact Rankings

How Google May Use Searcher, Usage, & Clickstream Behavior to Impact Rankings | Digital Media & Science | Scoop.it

The amount of data Google has about our habits on the web is absolutely astounding. In today's Whiteboard Friday, Rand explores the implications of a recent patent, offering views into how they might be using that data.


Via Pedro Da Silva, Os Ishmael, malek
more...
No comment yet.
Rescooped by Digital Media & Science from SEO and Social Media Marketing
Scoop.it!

Here’s Proof that Video is Good for SEO

Here’s Proof that Video is Good for SEO | Digital Media & Science | Scoop.it

Search engine optimization has changed dramatically over the last few years. Still, one effective, but often overlooked and misunderstood, component for any SEO campaign is video. Video is engaging, informative, and most importantly, rewarded by Google when properly optimized.

 

If your brand has yet to incorporate video as part of your digital strategy, here’s proof that video is a powerful marketing tool and can work wonders in the world of SEO.


Read more: 

http://www.business2community.com/seo/heres-proof-video-good-seo-01248598


Via Antonino Militello
more...
CIM Academy's curator insight, June 16, 4:34 AM

Research has revealed that embedded video is good for SEO.

Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

Reasons Why Infographics Make Great Marketing Tools | Gearfuse

Reasons Why Infographics Make Great Marketing Tools | Gearfuse | Digital Media & Science | Scoop.it

The main reason why infographics are so successful is that they transpose written data into a visual representation of the ideas that information contains. Visual data is absorbed much more quickly and easily, which leads to faster understanding. The majority of the population learns best through visual stimuli as shown in research undertaken into Individual learning styles, which is why for advertising companies, such as those involved in ecig marketing, relevant information is delivered in a visually interesting, coherent and direct way.


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 11, 2:33 AM
Infographics work because we can process visuals faster. So what are you waiting for? Try your hand at creating your own infographics.
Alison lee's curator insight, May 20, 11:19 PM

THE PHOTO INFOGRAPH: it is visually appealing and interacts with the reader playfully, however because it has to be more visual and use less text, it misses more specific information and stays instead more general 

Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

Ideal Length for Your Social Media Posts | Hubspot

Ideal Length for Your Social Media Posts | Hubspot | Digital Media & Science | Scoop.it

I can get carried away when using social media. While Twitter gives me a character limit, Facebook and LinkedIn provide a forum for my uninterrupted ramblings. The problem is that viewers won't be as likely to click if you don't optimize each post for both your choice of words and the length of the update. While you might think your post is brilliant, viewers will just keep scrolling.

 

Buffer and SumAll put together this informative infographic that reveals the optimal length of social media posts, email subject lines, headlines, podcasts, SlideShare presentations, and more. Take a look, and remember to set yourself some limits. Your viewers will reward you....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 12, 10:51 AM

Set yourself some limits by learning the optimal length of LinkedIn posts, email subject lines, headlines, and more.

SageRave of Get Custom Content's curator insight, April 17, 11:12 AM

Another good cheat sheet for Social marketers and bloggers.

Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

5 free blogging idea generators to liven up your content

5 free blogging idea generators to liven up your content | Digital Media & Science | Scoop.it

Stumped on the latest topic for your company's blog? Sweating bullets and banging your head against your keyboard hoping to rattle loose something catchy, thought-provoking, persuasive?

 

Fear not!

 

After wading through the mire that is the field of topic generators out there, here are my favorites. Oh, and they're free, too. Phew...!


Via Jeff Domansky
more...
Comunicologos.com's curator insight, April 12, 12:15 PM

Blog Content

Dean Ryan G. Martin's curator insight, April 13, 3:42 AM

Blogging made easy.

Annie Sisk's curator insight, April 15, 1:17 PM

Running out of ideas for your blog posts? There's an app - actually, five apps - for that. 

Rescooped by Digital Media & Science from Smart Healthcare
Scoop.it!

Focus on Patient 2.0 at conhIT 2015 - in the rarified atmosphere of tech-led health...

14 - 16 April 2015, Berlin, Germany.
Most people take social media for granted nowadays and very few can imagine life without a mobile phone. Only the healthcare sector continues to create barriers. Patient 2.0, however, refuses to be excluded from progress: at conhIT 2015 in Berlin, experts will be discussing how medical facilities and, in particular, suppliers of traditional healthcare IT solutions should address these developments if they don't want to lose out on them.


"As medical practitioners we are increasingly faced with patients who obtain information on their illness and possible therapies from the Internet or use their mobile devices to record health-related data, although only for fitness purposes," Dr. Philipp Stachwitz, Specialist for Anaesthetics and Palliative Medicine at the Havelhöhe Community Hospital in Berlin explains. Palliative care is among the fields where the much-discussed "Patient 2.0" has become an increasing reality in the past few years: digital pain diaries are just as much in demand as social media concepts that allow pain-afflicted patients to share information and experiences.


Via CharlieY
more...
No comment yet.
Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

40 Awesome Posts about Content Marketing You Should Read – Optixor

40 Awesome Posts about Content Marketing You Should Read – Optixor | Digital Media & Science | Scoop.it

In order to create awesome content that will fuel up your overall marketing strategy, you have to learn from others’ awesome content. Here are 40 informative blog posts on content marketing that are worthy to be read, learned and tested....


Via Jeff Domansky
more...
Yukitoshi Fujimoto's curator insight, March 29, 9:05 AM

コンテント・マーケティングをがっつり学びたい人のために。それぞれ簡単な要約とともに、40本がリストアップされています。

Josh Danson's curator insight, March 30, 6:43 PM

Great resource for content marketers!

Eric Clermontet's curator insight, June 4, 2:16 AM

To create awesome content, read and learn from others' great content AND ask E2C2 for storytelling strategy and E2C2 exclusive co-creation scheme... you won't regret it!

Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

The Evolving Role of Social Media in Healthcare

The Evolving Role of Social Media in Healthcare | Digital Media & Science | Scoop.it
The role of social media in healthcare is continuously changing. Evariant explores how organizations are utilizing it and why. Read More.

Via Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

10 tips for hospital bloggers | Articles | Main

10 tips for hospital bloggers | Articles | Main | Digital Media & Science | Scoop.it
Statistics show 80 percent of people look for health care information online. Blogs can help them find it.

Via Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

Oncology hashtag project leads to a sarcoma hashtag with rallying cry for more treatment options

Oncology hashtag project leads to a sarcoma hashtag with rallying cry for more treatment options | Digital Media & Science | Scoop.it
A hashtag project to improve understanding of different cancers has led to a sarcoma hashtag that's served as rallying banner for more targeted drugs.

Via Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

17 Content Marketing Templates, Checklists – Content Calendar Template

17 Content Marketing Templates, Checklists – Content Calendar Template | Digital Media & Science | Scoop.it

By far, the most popular post we have ever published at the Content Marketing Institute is 10 Must-Have Templates for Content Marketers. Though this post is almost two years old, our readers still seem to clamor for this type of information and advice. 

 

To that end, we wanted to provide a refresher on the most popular templates and checklists shared by the CMI team and our guest contributors. Some of these are “oldies but goodies” that we included in the first list, and others are new. All are intended to simplify some part of the content marketing process — and all can be customized to your particular needs....


Via Jeff Domansky
Digital Media & Science's insight:

The most popular post CMI ever published is "10 Must-Have Templates for Content Marketers." Discover what's new and old favorites on an updated marketing list.

more...
Mark E. Deschaine, PhD's curator insight, August 2, 6:39 AM

The most popular post CMI ever published is "10 Must-Have Templates for Content Marketers." Discover what's new and old favorites on an updated marketing list.

Comunicologos.com's curator insight, August 2, 11:40 AM

The most popular post CMI ever published is "10 Must-Have Templates for Content Marketers." Discover what's new and old favorites on an updated marketing list.

Pierre Conreaux's curator insight, August 4, 6:38 AM

The most popular post CMI ever published is "10 Must-Have Templates for Content Marketers." Discover what's new and old favorites on an updated marketing list.

Rescooped by Digital Media & Science from Health Care Social Media And Digital Health
Scoop.it!

Why Healthcare is Failing Social Media [Infographic]

Why Healthcare is Failing Social Media [Infographic] | Digital Media & Science | Scoop.it

How Patients Are Using Social Media

A majority of your patients’ healthcare decisions are influenced by social media.

1 in 3 American adults have used the web to figure out a medical issue. (source Pew Research Center study)90% of respondents from 18 to 24 years of age said they would trust medical information shared by others on their social media networks. (source: Search Engine Watch)53% of 18 – 24 year olds, and 49% of 25-44 prefer social media for healthcare reviews (source: PWC Scoring Healthcare)48 percent of respondents said they have read healthcare reviews
Among those who have read healthcare reviews, 68 percent said they have used the information to select a doctor, hospital and to a lesser extent, a health plan, pharmacy and drug or medical device. (source: PWC Scoring Healthcare)

 

“Social” Already Influences Patient Decisions

In fact, they’re already using it to “shop around” for the best physicians, hospitals, and practices.

41% of people said social media would affect their choice of a specific doctor, hospital, or medical facility. (source: Demi & Cooper Advertising and DC Interactive Group)51% of patients say they’d feel more valued as a patient via digital health communications (source: Televox)41% of people said social media would affect their choice of healthcare provider (source: Demi & Cooper Advertising and DC Interactive Group)More than 40% of consumers say that information found via social media affects the way they deal with their health. (source: Mediabistro)

 

Patients Want Healthcare to Engage

The good news is that patients want healthcare organizations to help them make better decisions.

30% of adults are likely to share information about their health on social media sites with other patients, 47% with doctors, 43% with hospitals, 38% with a health insurance company and 32% with a drug company. (source: Fluency Media)60% of social media users are the most likely to trust social media posts and activity by doctors over any other group. (source: Infographics Archive)49% of those polled expect to hear from their doctor when requesting an appointment or follow-up discussion via social media within a few hours. (source: HealthCare Finance News)40% of people polled said information found on social media affects how someone coped with a chronic condition, their view of diet and exercise and their selection of a physician. (source: HealthCare Finance News)

 

Unfortunately, Healthcare is Not Responding

However the bad news is that healthcare practices are not seizing this golden opportunity.

Only 26% of all U.S. hospitals participate in social media. (source: Demi & Cooper Advertising and DC Interactive Group)Only 31% of health care professionals use social media for professional networking. (source: MedTechMedia)The average cost of a normal birth in California was $22,311 in 2010. (source: Childbirth Connection)No doubt that number has risen in the past few years. And what about the second or third child? The lifetime value of a patient or family in this case could be over a hundred thousand dollars for every doctor and hospital involved.

- See more at: http://disabilityinsuranceagency.com/blog/healthcare-is-failing-social-media/#sthash.xOfUrCoh.dpuf

 


Via Plus91, Marie Ennis-O'Connor
more...
No comment yet.
Rescooped by Digital Media & Science from digital marketing strategy
Scoop.it!

Tactics For Successful SEO in 2015

Tactics For Successful SEO in 2015 | Digital Media & Science | Scoop.it
Fin dall'inizio degli algoritmi di Google hanno dato un bel mal di testa per quasi tutti i SEO professionale nel mondo, ogni algoritmi tempo ottiene un aggiornamento che rendono più difficile per i rivenditori di tenere il passo. Vecchio e tattiche SEO di fiducia non funzionano più e sono solo continuare ad aggiungere sempre più nuovi fattori di ranking per il mix di prendere in considerazione (ad esempio il nuovo fattore amichevole mobile).

Via Manish Dhane, Marco Favero, massimo facchinetti, John van den Brink, malek
more...
Marco Favero's curator insight, June 17, 11:12 AM

aggiungi la tua intuizione ...

Rescooped by Digital Media & Science from digital marketing strategy
Scoop.it!

Increase Blog Readership With 4 Content Marketing Tools

Increase Blog Readership With 4 Content Marketing Tools | Digital Media & Science | Scoop.it
Today I have some content marketing resources to help you improve your readership and online ranking. Here’s four links with tips and...

Via malek
more...
malek's curator insight, June 27, 9:41 AM

Percussion is a precise content measurement tool (CMS) that does all the work for you, and provides a simple way to create and manage your content that search engines and readers will love

Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

14 of the Best Sources for Creative Web Design Inspiration

14 of the Best Sources for Creative Web Design Inspiration | Digital Media & Science | Scoop.it

There are an extensive number of resources for web design inspiration, including industry leaders like Smashing Magazine and Web Designer Depot. However, to encompass a variety of viewpoints, it's important to dig beyond these sources. If you’re looking to expand beyond the obvious go-to's, check out some of the best sources for creative web design inspiration below....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 10, 12:04 AM

Great creative resources and recommended reading for designers, creative and marketers.  9/10

Marco Favero's curator insight, April 10, 3:56 AM

aggiungi la tua intuizione ...

WebsiteDesignCompany's curator insight, April 13, 10:28 AM

#business #webdesign

Rescooped by Digital Media & Science from digital marketing strategy
Scoop.it!

5 Tips on Mastering the Art of the Tweet

5 Tips on Mastering the Art of the Tweet | Digital Media & Science | Scoop.it
If you’re in any way involved with an online business, the importance of social will have invariably been drilled into you by this stage. A simple Google search will also inundate you with more ‘guides to social’ than you’ll know what to do with.

Via Ivo Nový, malek
more...
No comment yet.
Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

5 Tools for Creating Multimedia Quizzes - Comparison Chart | Richard Byrne

5 Tools for Creating Multimedia Quizzes - Comparison Chart | Richard Byrne | Digital Media & Science | Scoop.it

There are plenty of online tools for creating multimedia quizzes and flipped lessons. I am frequently asked for recommendations for "the best" one. I'm partial to using Google Forms to create multimedia quizzes, but there are others worth trying too. The chart embedded below provides an overview of the key features of five popular tools for creating multimedia quizzes and flipped lessons....


Via Jeff Domansky
more...
Jeff Domansky's curator insight, April 12, 10:38 AM
Useful tools for potential engagement of customers by marketers as well as educators.
Emiliana's curator insight, April 28, 8:24 AM

interesante

Rescooped by Digital Media & Science from Public Relations & Social Media Insight
Scoop.it!

How to Calculate Social Media ROI: A Delightfully Short Guide

How to Calculate Social Media ROI: A Delightfully Short Guide | Digital Media & Science | Scoop.it

Social media ROI is what you get back from all the time, effort, and resources you commit to social. And it’s best calculated with dollar amounts.

Of course, there are no dollar signs dangling from retweets or likes. Twitter, Facebook, and others are no-cost marketing channels to join, potentially a zero-dollar investment (which makes any return exponentially fantastic, right!).

So in order to track ROI, the key elements would be:
-  Identifying your monetary investment in social media
-  Attaching a dollar amount to your social media goals...


Via Jeff Domansky
more...
Marco Favero's curator insight, March 27, 5:14 AM

aggiungi la tua intuizione ...

Marco Favero's curator insight, March 27, 6:06 AM

aggiungi la tua intuizione ...

Khushi Parmar's comment, March 27, 7:43 AM
http://www.vishwagujarat.com/entertaintment/video-mr-x-title-song-emraan-hashmi-mr-x-2015/
Rescooped by Digital Media & Science from digital marketing strategy
Scoop.it!

Show Me: 15 Examples of Great Mobile Website Design

Show Me: 15 Examples of Great Mobile Website Design | Digital Media & Science | Scoop.it
Learn about what different companies are doing to show value on their mobile websites.

Via malek
more...
malek's curator insight, March 27, 8:25 AM

 BuzzFeed's mobile website will display some of the most popular pieces of content  in a simple, collage-like format using large images that are easy to tap with your finger.