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Infinite Playground on a Finite Planet
Stories and articles ranging from the virtual to the reality
Curated by Jurjen Söhne
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SnapCard Lets Bitcoin Users 'Skip Merchants'

SnapCard Lets Bitcoin Users 'Skip Merchants' | Infinite Playground on a Finite Planet | Scoop.it
SnapCard's users can pay with bitcoin at online retailers that don't officially accept the cryptocurrency.
Jurjen Söhne's insight:

SnapCard users can purchase items from major retailers, even if their e-commerce platform doesn’t accept bitcoin.

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EUROPA - PRESS RELEASES - Press release - Horizon 2020 approval by Parliament a boost for European research and innovation

EUROPA - PRESS RELEASES - Press release - Horizon 2020 approval by Parliament a boost for European research and innovation | Infinite Playground on a Finite Planet | Scoop.it
Jurjen Söhne's insight:

The European Commission today welcomed the European Parliament's adoption of Horizon 2020, the next EU research and innovation programme. With a budget of nearly EUR 80 billion euro over seven years, Horizon 2020 is the biggest EU research programme yet, and one of the biggest publicly funded worldwide.

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ANA and Nielsen Study Reveals Multi-Screen Advertising to Rise Dramatically

ANA and Nielsen Study Reveals Multi-Screen Advertising to Rise Dramatically | Infinite Playground on a Finite Planet | Scoop.it
Jurjen Söhne's insight:

[REPORT: ANA and Nielsen conducted the Integrated Multi-Screen Campaign survey online during July and August of 2013 among a total respondent sample of 274 people. This sample comprised 119 client-side marketers drawn from the ANA membership, as well as 80 media sellers and 75 agencies drawn from a proprietary Nielsen database. The respondents have an average of 17 years of experience in the industry.  Media spend attributed to multi-screen advertising campaigns is expected to grow from 20 percent of budgets today to 50 percent in the next three years.]

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Bounty Fee paid in Bitcoins on The Assassination Market

Bounty Fee paid in Bitcoins on The Assassination Market | Infinite Playground on a Finite Planet | Scoop.it
Bitcoin, the online virtual currency, has long been associated with the dark side of the web. The anonymity it provides has made it a favourite haunt of drug dealers and anyone else looking to sell illicit goods or services.
Jurjen Söhne's insight:

Scam or not, such grotesque publicity could be detrimental to this virtual currency. 

 

Then again, 'real-world' money these days could be seen as virtual money, especially when they keep printing paper money out of thin air!

 

The main difference between using physical money for these purposes (sex, drugs, assassinations, repression...), opposed to virtual money would be that one happens behind closed doors and the other happens on the open web.

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Will the Google quantum computer be able to harness the principles of reality?

Will the Google quantum computer be able to harness the principles of reality? | Infinite Playground on a Finite Planet | Scoop.it
The most Google has done is release a video showing what the thing looks like
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Twitter And The Future Of Social TV

Twitter And The Future Of Social TV | Infinite Playground on a Finite Planet | Scoop.it
Twitter And The Future Of Social TV
Jurjen Söhne's insight:

Twitter’s own smartphone app is expected to go through a significant change, with a new, stream-based system likely to more heavily incorporate TV and TV-related content.

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JWT | 10 Ways Marketers Are Using The Second Screen

10 WAYS MARKETERS ARE USING THE SECOND SCREEN MAY 2012
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Say Goodbye to the Age of Generalizations: How Social Data Changes Everything

Say Goodbye to the Age of Generalizations: How Social Data Changes Everything | Infinite Playground on a Finite Planet | Scoop.it

The emergence of social media and the steady decline of mass media are the two biggest marketing stories of the decade. Both print circulation and TV viewership have been falling consistently since the turn of the century; TV viewership, for instance, is down almost 50% since 2002.

Jurjen Söhne's insight:

Every personalized marketing campaign is a three-step process:

 

Data Collection: The first step to collecting user data is to implement social login. Social Login provides a permission-based way for users to register and sign-in to your web properties via their existing social profiles, so your business can collect and analyze the relevant data points you need to better understand your customers. Data Segmentation: Raw data itself is quite meaningless for marketing purposes. Crunching this data and deriving meaning from it is the crucial second step in the personalized marketing process. This includes analyzing the data to identify customer identity and behavior and using it to create powerful personalized marketing campaigns.Data Conversion: After data is collected and segmented, it needs to be converted into actionable insight. This means tying the data you've collected and analyzed into the marketing platforms you currently use, such as CRM software, advertising networks, email marketing platforms and more.
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Paid Apps Aren't Dead — But They Are on Life Support

Paid Apps Aren't Dead — But They Are on Life Support | Infinite Playground on a Finite Planet | Scoop.it
For iOS app producer David Barnard, making money from paid applications in Apple's App Store is becoming more difficult. Barnard is the founder of Contrast (previously App Cubby...
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Apps World will feature Auto, TV and Apps Hackfest on 22-23 Oct in London

Apps World will feature Auto, TV and Apps Hackfest on 22-23 Oct in London | Infinite Playground on a Finite Planet | Scoop.it

LONDON - In a couple of days, the leading global multi-platform event Apps World will commence. The show has broken all records and exceeded expectations with more than 11,000 delegates pre-registered and a further 2,000 expected in the final week.

Jurjen Söhne's insight:

LONDON - In a couple of days, the leading global multi-platform event Apps World will commence. The show has broken all records and exceeded expectations with more than 11,000 delegates pre-registered and a further 2,000 expected in the final week.

 

The show, which will take place at London’s Earls Court from 22-23 October, will comprise two days of conference streams and keynote speakers that include former Apple co-founder Steve Wozniak and EA founder Trip Hawkins.

 

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The Second-Screen Trend Is Bigger Than Twitter Vs. Facebook

The Second-Screen Trend Is Bigger Than Twitter Vs. Facebook | Infinite Playground on a Finite Planet | Scoop.it
To form an intelligent guess at whether TV partnerships can help Twitter achieve the user and revenue growth it needs, or whether Twitter can help TV broadcasters survive technological disruption, it's first necessary to answer a more basic...
Jurjen Söhne's insight:

Just how big is the #secondscreen phenomenon? 


Just about every survey agrees that the younger the viewer, the more likely he or she is to interact with or around TV programming on a second screen. Among those under 35, more than half do so, according to the Motorola Mobility study

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How can brands take greater advantage of second-screen usage?

How can brands take greater advantage of second-screen usage? | Infinite Playground on a Finite Planet | Scoop.it
A recent BBC World News survey of more than 3,600 digital device owners found that 43% of tablet users say they consume more TV than they did five years ago, with most respondents saying they use tablets alongside TV.
Jurjen Söhne's insight:

Econsultancy's recent Multi-Screen Marketer report found that, even among those respondents with just a television and computer, 52% report that it’s somewhat or very likely that they’re using another device while watching television.


With each screen added to the mix, that percentage rises, with 60% of smartphone users (three screens) and 65% of tablet owners (four screens) saying that multi-device use is the norm while watching TV.

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Can Twitter Save TV? (And Can TV Save Twitter?)

Can Twitter Save TV? (And Can TV Save Twitter?) | Infinite Playground on a Finite Planet | Scoop.it
On the eve of its fervently-hyped IPO, the micro-messaging service has a radical plan for nabbing the ad dollars it needs to thrive: helping TV networks survive the digital media revolution.
Jurjen Söhne's insight:

Here’s how it works: Say Detroit Lions receiver Calvin Johnson scores a spectacular touchdown during a Thursday night game in the NFL Network. The league, an Amplify partner, tweets out a clip to its 5.1 million followers with a six-second commercial for Pepsi and pays to have it promoted. The league and Twitter both make money — they’ve already booked more than $10 million in commitments — and the NFL Network gets the benefit of added viewership from users who see the tweet and opt to tune in.

 

Television currently captures 39% of all U.S. ad spending, some $66.4 billion, according to research firm eMarketer, versus $42.3 billion for digital media.

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3 Ways Twitter Is Changing TV Forever

3 Ways Twitter Is Changing TV Forever | Infinite Playground on a Finite Planet | Scoop.it
3 Ways Twitter Is Changing TV Forever
Jurjen Söhne's insight:

1) Reality TV is becoming instant reality TV

2) Ads will become more targeted

3) The ratings game will become more complicated

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Three Ways Automatic Content Recognition Will Change TV

Three Ways Automatic Content Recognition Will Change TV | Infinite Playground on a Finite Planet | Scoop.it
While many in the TV and technology world understand how the future of television is being reshaped by the emergence of social TV, second screen viewing and over-the-top streaming, what they don't often know is how many of these experiences are being...
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Twitter quietly debuts one of its biggest social TV products to date - Lost Remote

Twitter quietly debuts one of its biggest social TV products to date - Lost Remote | Infinite Playground on a Finite Planet | Scoop.it
Twitter quietly debuts one of its biggest social TV products to date
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If Facebook Proves Its Chatter Leads To Ratings, Twitter's TV Business Could Be In Huge Trouble

If Facebook Proves Its Chatter Leads To Ratings, Twitter's TV Business Could Be In Huge Trouble | Infinite Playground on a Finite Planet | Scoop.it
If Facebook can prove its television chatter leads to increased TV ratings, Twitter's advertising business could be in real trouble.

Via Mattia Nicoletti
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Will Custom Timelines be The Future of Twitter Events?

Will Custom Timelines be The Future of Twitter Events? | Infinite Playground on a Finite Planet | Scoop.it
The microblogging service rolls out a much-needed feature for surfacing relevant, timely tweets on certain topics.
Jurjen Söhne's insight:

On Tuesday, Twitter announced a new “Custom Timelines” product for developers and third-party sites, effectively giving organizations the power to curate their own Twitter streams to surface the best material related to an event.

 

The possibilities here are huge: Event staff at the Grammy Awards can sift through tweets — either by hand, or, perhaps more importantly, programmatically through Twitter’s new API — showing off big moments that may have blown up to some groups on Twitter, but haven’t been visible to the masses. Or journalism outlets like London’s Guardian can curate a Q&A session on Twitter, embedding the entire conversation on its website.

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The Value of the Second Screen [Infographic]

The Value of the Second Screen [Infographic] | Infinite Playground on a Finite Planet | Scoop.it
Marketing to the second screen is a balancing act taking place between engagement, distraction, and purchasing behavior.
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BRUTAL: 50% Decline In TV Viewership Shows Why Your Cable Bill Is So High - Business insider

BRUTAL: 50% Decline In TV Viewership Shows Why Your Cable Bill Is So High - Business insider | Infinite Playground on a Finite Planet | Scoop.it
The Dirt FloorMorgan Stanley analyst Benjamin Swinburne and his team published a fascinating set of charts yesterday about the long, slow decline of old-fashioned
Jurjen Söhne's insight:

The New Generation are simply not interested in cable or satellite TV services, but view video on their tablets or laptops instead.


Despite this generational shift and massive decline in TV viewership, TV advertising revenues haven't gone down but are paying much more, for much less! Surely this can't go on for much longer?

 

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Mobile Is The Future Of Payments — Here's Why There's Virtually No Ceiling To The Opportunity

Mobile Is The Future Of Payments — Here's Why There's Virtually No Ceiling To The Opportunity | Infinite Playground on a Finite Planet | Scoop.it
Smartphones and tablets are increasingly at the center of payments and commerce.
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A Miracle New Plastic, Made From Anything But Nasty Stuff

A Miracle New Plastic, Made From Anything But Nasty Stuff | Infinite Playground on a Finite Planet | Scoop.it
A material called Zeoform can be made from plants or recycling but can be used just like plastic.
Jurjen Söhne's insight:

Alternatives to fossil fuel based plastics are on the rise and Zeoform could be just that industrial material we need. 


Made just from cellulose and water, it is durable, yet compostable if left in the right conditions. By contrast, many plastics never break down at all.


Support the Zeoform Revolution at Indiegogo - http://www.indiegogo.com/projects/zeoform-revolution ;

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EU’s app economy set to make €14.9bn in 2016

EU’s app economy set to make €14.9bn in 2016 | Infinite Playground on a Finite Planet | Scoop.it

The EU’s app economy is predicted to make €14.9bn in 2016, a substantial increase on the €10.2bn generated last year, according to a new report by VisionMobile. The research also found that almost a quarter of the world’s apps originate in Europe. 

Jurjen Söhne's insight:
To put the figures in context: North America produces 42 per cent of apps, followed by Europe’s 22 per cent and then Asia Pacific, which roles out 18 per cent.
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10 massive tech trends that will hit us by 2020

10 massive tech trends that will hit us by 2020 | Infinite Playground on a Finite Planet | Scoop.it
To say that the consumer electronics industry has changed everything would be an understatement on par with calling World War II a minor skirmish. We live in a world where people are willing to que...
Jurjen Söhne's insight:

According to tech research company #Gartner, we are in the beginnings of a “Digital Industrial Revolution” that threatens to reshape how physical goods are created and 3D printing is at the heart of it.


By 2016, 3D printing of tissues and organs (bioprinting) will cause a global debate about regulating the technology or banning it for both human and non-human use.


By 2017, more than half of consumer goods manufacturers will receive 75% of their consumer innovation and R&D capabilities from crowdsourced solutions.

 

By 2017, 80% of people will collect, track and barter their personal data for cost savings, convenience and customisation


By 2017, 10% of computers will be learning rather than processing


By 2018, 3D printing will result in the loss of at least US$100-billion per year in intellectual property globally.

 

By 2020, digitisation will cause social unrest and a quest for new economic models in several mature economies.


By 2020, businesses and governments will fail to protect 75% of sensitive data, and declassify and grant broad/public access to it.


By 2020, a majority of knowledge worker career paths will be disrupted by smart machines in both positive and negative ways


By 2020, consumer data collected from wearable devices will drive five percent of sales from the Global 1000


By 2024, at least 10% of activities potentially injurious to human life will require mandatory use of a non-overideable “smart system”

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