Digital Media Daily
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Digital Media Daily
Social Media, Internet Advertising & all things Tech
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The Language of Social Media

The Language of Social Media | Digital Media Daily | Scoop.it
In the early days, the definition of Social Media on Wikipedia was confusing and incomplete at best.
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MediaPost Publications Study Reveals Media Pros Have Digital Media Bias (And Explains Why You're Probably Reading This Via Email) 10/05/2012

Study Reveals Media Pros Have Digital Media Bias (And Explains Why You're Probably Reading This Via Email) - 10/05/2012...
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Square Acquires a New York Design Firm

Square Acquires a New York Design Firm | Digital Media Daily | Scoop.it
Square, the mobile payments company, bought a small design firm in New York, 80/20, and opened a New York office.
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VivaKi Nerve Center’s Kurt Unkel On Google, Facebook Exchange And The ATD

VivaKi Nerve Center’s Kurt Unkel On Google, Facebook Exchange And The ATD | Digital Media Daily | Scoop.it
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Amazon Breaks Silence on Ad Ambitions in Advertising Week Foray | Digital - Advertising Age

Amazon Breaks Silence on Ad Ambitions in Advertising Week Foray | Digital - Advertising Age | Digital Media Daily | Scoop.it
amazon serves notice that it expects to be a big player in advertising.
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Facebook gives Gifts another shot, guarantees no ugly sweaters in the wrong size

Facebook gives Gifts another shot, guarantees no ugly sweaters in the wrong size | Digital Media Daily | Scoop.it
Facebook today announced Gifts, a new way to send chocolates, Starbucks cards, clothing, flowers, and other items to friends. "One of the challenges with sending physical gifts is that you have to...
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The Cure For Content-Creation Madness

The Cure For Content-Creation Madness | Digital Media Daily | Scoop.it
I just recovered from a HootSuite infection. I thought that by posting new content each day, hordes of new B2B corporate decision makers would find me. I watched and waited for my Klout score to skyrocket.
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Mobile’s Hidden Opportunity: Marketplaces | TechCrunch

Mobile’s Hidden Opportunity: Marketplaces | TechCrunch | Digital Media Daily | Scoop.it
Editor’s note: Matt Cohler is a General Partner at Benchmark Capital. He’s responsible for identifying investment opportunities in Internet-related companies in addition to working closely with companies across the firm’s portfolio.
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A New Google App Gives You Local Information -- Before You Ask for It

A New Google App Gives You Local Information -- Before You Ask for It | Digital Media Daily | Scoop.it
A new Google app, Field Trip, sends historical trivia, architectural facts and restaurant reviews to mobile phones, based on the user's location.
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'Next Big Thing': The Top 50 Start-Ups

'Next Big Thing': The Top 50 Start-Ups | Digital Media Daily | Scoop.it
Venture capitalists are still investing in flashy Internet start-ups, but the Next Big Thing is more likely to be a maker of humdrum Internet plumbing for businesses.The Wall Street Journal's annual ranking of the top 50 VC-backed companies shows a...
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Six Social Success Stories Worth Studying | Social Media Today

Six Social Success Stories Worth Studying | Social Media Today | Digital Media Daily | Scoop.it
We make look back on 2012 as the watershed year for social media during which creativity, technology and marketing acumen all came together to transport it from a nice to have component to an essential cornerstone for just about any business.  Or,...
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How to Increase Your Blog and Website Sales Conversion Rate with A/B Split Testing | Jeffbullas's Blog

How to Increase Your Blog and Website Sales Conversion Rate with A/B Split Testing | Jeffbullas's Blog | Digital Media Daily | Scoop.it
A/B Testing has been used by a number of online entrepreneurs for a long time now. With the huge benefits that it promises, this is not that surprising.
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Mobile Is a Clear Danger to Ad-media Industrial Complex | Steve Rubel - Advertising Age

Mobile Is a Clear Danger to Ad-media Industrial Complex | Steve Rubel - Advertising Age | Digital Media Daily | Scoop.it
a perfect storm is brewing that is poised to disrupt a long-standing equilibrium that's upheld the entire advertising economy: the right to interrupt.
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A Crystal Clear Explanation of How Social Media Influences SEO

A Crystal Clear Explanation of How Social Media Influences SEO | Digital Media Daily | Scoop.it
How social context is playing a role in SEO and how marketers can adjust their strategies to match the changing character of search.

Via Gregg Breward
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Facebook Studio: Making Digital Brand Campaigns Better

Facebook Studio: Making Digital Brand Campaigns Better | Digital Media Daily | Scoop.it
Marketers are asking how best to measure success and optimize the impact of their ad campaigns.
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Helping Brands Light Up the Web - Inside AdWords

Helping Brands Light Up the Web - Inside AdWords | Digital Media Daily | Scoop.it
Google's official blog for news, information, and tips on AdWords...
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Ed Cotton: Why We Need To Distinguish Web From Mobile Advertising - PSFK

Ed Cotton: Why We Need To Distinguish Web From Mobile Advertising - PSFK | Digital Media Daily | Scoop.it
A look at how and why certain ad formats are distinguishing themselves from the rest of the noise online.
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How Groupon Can Save Itself

How Groupon Can Save Itself | Digital Media Daily | Scoop.it
For a brief moment in the sun, Groupon seemed like it could do no wrong. It was the fastest growing company ever, and soared from zero to billions in valuation seemingly overnight.
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Visual Storytelling - Hashdoc

Visual Storytelling - Hashdoc | Digital Media Daily | Scoop.it
At the very heart of it all: storytelling is no longer just for Hollywood. In the advertising and business world, it’s not just about a brand telling its history or its story.
Via José Carlos
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Mobile Ads: What Works, What Doesn't

Mobile Ads: What Works, What Doesn't | Digital Media Daily | Scoop.it
The rule book for what works in mobile advertising—ads on smartphones and tablets—is slowly being written. Ads pegged to Internet searches can get results, marketers say. Random Spray and Pray ads generally don't.
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The Biggest Losers Of The Great Facebook Like Purge Of 2012

The Biggest Losers Of The Great Facebook Like Purge Of 2012 | Digital Media Daily | Scoop.it
Over the past two days Facebook has removed millions of fake Likes for pages in an attempt to improve overall integrity. Facebook estimates that less that 1% of Likes on any given Page will be removed.
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Why Businesses Are Switching to Online Content Marketing | Social Media Today

Why Businesses Are Switching to Online Content Marketing | Social Media Today | Digital Media Daily | Scoop.it
why businesses are switching to online content marketing...
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