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26 Free (or Free-to-Try) Content Curation Tools

26 Free (or Free-to-Try) Content Curation Tools | Digital Media | Scoop.it

"There's content curation and then there's engaging content curation – and Scoop.it's all about the latter. Use Scoop.it's active community and the tool's search engine to discover the web's best content, then "scoop it" into your custom topics, which display as elegant, magazine-style layouts.

Scoop.it is popular in the digital marketing community, so you can achieve good social reach and traffic from your topics."


Via Ally Greer
Shelley Costello's insight:

Content creation is the most difficult part of effective social media.

 

Shelley

htp://www.creativewebconceptsusa.com

 

 

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Emmanuel 'Manny' Gigante's curator insight, May 24, 2014 1:32 PM

i love my @Scoop.it

sourparrot's comment, June 12, 2014 1:49 AM
Terrific
Алла Миргородская's curator insight, November 24, 2014 7:35 AM

добавить ваше понимание ...

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LinkedIn Groups: A quick primer for small businesses

LinkedIn Groups: A quick primer for small businesses | Digital Media | Scoop.it
Generating 200 conversations per minute, LinkedIn Groups can be a treasure-trove of information and networking, a hotbed of self-promotion and spam…or a ghost town. Or all at once.

Via Cendrine Marrouat - cendrinemarrouat.com
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Yeldemo Group's curator insight, June 12, 2015 7:46 PM

LinkedIn works via active participation.  However, as a job/employment site it has the potential to be harmful to majority of its users should many subjects or even the quality of articles covered were to be given candid, honest responses. 

One concern often discussed in Networking groups is the harvesting of job seekers resumes by unrepeatable recruiters.  A second though unintended consequence is the opportunity for hiring managers or generalist to preemptively filter out qualified minority job candidates.  This mitigates the old "shameful" practice of discovering the race of a candidate at the interview and having to dismiss their candidacy under the guise of... you name the mired of old excuses...

Claude Emond's curator insight, June 13, 2015 10:00 AM

Some useful info for all of us there

CESSON's curator insight, June 22, 2015 1:39 PM

Brush up on your LinkedIn know-how with these tips on how to navitgate LinkedIn groups. You may get invited sometime soon.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
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7 Things Content Marketers Need to Know About Layout, Instagram's New App

7 Things Content Marketers Need to Know About Layout, Instagram's New App | Digital Media | Scoop.it

Brands love Instagram, and now, Instagram is showing a little love back.

 

The popular photo-sharing app is making it easier for brands to experiment with visual storytelling with Layout, its first complimentary app for photo editing. Instagrammers have already been using third-party apps like Pic Stitch, InstaFrame, and PhotoGrid to edit and collage their photos for years. In fact, Instagram found that 20 percent of its monthly users were using other companies’ apps to compose shareable images. Now, Instagram hopes to blow the competition out of the water by providing users with the tools to be even more creative with their ‘grams. (As the kids call it....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 24, 2015 11:41 PM

Content marketers just got a really fun new toy—one that'll up your visual content game faster than you can say "selfie."

Marco Favero's curator insight, May 25, 2015 5:22 AM

aggiungi la tua intuizione ...

Rescooped by Shelley Costello from Google Plus and Social SEO
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14 Point Checklist: How To Write The Perfect Twitter Update

14 Point Checklist: How To Write The Perfect Twitter Update | Digital Media | Scoop.it

Want to know what to write for your next twitter update? Our new 14 point checklist shows you how to write the perfect tweet, every time.


Via Neil Ferree
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Neil Ferree's curator insight, May 25, 2015 1:44 PM

Now that the fire house feed is in place (e.g.) Twitter and Google are playing nice in the sandbox, it only makes sense to fine tune your Twitter plan to take advantage of this new social combination.


How to Engage Successfully on Twitter

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How to Use Visual Marketing to Leave Your Competition in the Dust

How to Use Visual Marketing to Leave Your Competition in the Dust | Digital Media | Scoop.it

Creating visuals for your blog and/or social media may seem like a daunting task but I’m going to break down some of the ways you can use visual marketing to leave your competition in the dust.

These tactics will use design programs and apps that are easily accessible to everyone and you’ll be able to learn how to use them.

 

Instead of being overwhelmed by creating visual content, I’m going to help you learn to love this part of your blog or social media tasks. Get ready to unleash your creativity and fire up your visual content!...


Via Jeff Domansky
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Jeff Domansky's curator insight, May 26, 2015 11:32 PM

The visuals matter and here's how to make the most of your visuals.

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12 Essential Elements of a Social Media Marketing Strategy

12 Essential Elements of a Social Media Marketing Strategy | Digital Media | Scoop.it
Do you need some help to get started with your social media marketing plan? If you want to attract and engage social-media fans and followers — and convert them into paying customers — you need t…
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7 Smart Small Business Strategies to Get Noticed on Social Media

7 Smart Small Business Strategies to Get Noticed on Social Media | Digital Media | Scoop.it
Marketing your small business on social media? Failing to gain results? 7 strategies to help you stand out and get noticed on social media.
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7 Simple Twitter Marketing Tips to Improve Your Results | Social Media Examiner

7 Simple Twitter Marketing Tips to Improve Your Results | Social Media Examiner | Digital Media | Scoop.it
Has your Twitter marketing moved beyond Twitter's basics? This article revisits basic Twitter features and discusses the best ways to use them.

Via Neil Ferree
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Neil Ferree's curator insight, April 22, 2015 6:47 PM

Pro Tip #2 Curate & Shares Twitter Lists


This is how to become a content marketing ninja

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Why Outsourcing Social Media can be a Winning Strategy

Why Outsourcing Social Media can be a Winning Strategy | Digital Media | Scoop.it
On average, business owners waste about 4 billion hours each year dealing with tasks that could easily be delegated to vendors or other employees, yet they work twice as much as their employees.
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14 Social Media Marketing Tools Recommended by the Pros |

14 Social Media Marketing Tools Recommended by the Pros | | Digital Media | Scoop.it
Are you looking for social media marketing tools? This article shares 15 tools to add to your social media marketing toolbox. (Tag to Read: 14 Social Media Marketing Tools Recommended by the Pros: Are you looking for new social media mar...
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You Can Now Embed Tweets Within Tweets – is Twitter’s ‘Retweet With Comment’ Coming Soon? - AllTwitter

You Can Now Embed Tweets Within Tweets – is Twitter’s ‘Retweet With Comment’ Coming Soon? - AllTwitter | Digital Media | Scoop.it
You Can Now Embed Tweets Within Tweets – is Twitter’s ‘Retweet With Comment’ Coming Soon?

Via Tom D'Amico (@TDOttawa) , Shelley Costello
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Training in Business's curator insight, August 1, 2014 5:21 AM

You Can Now Embed Tweets Within Tweets – is Twitter’s ‘Retweet With Comment’ Coming Soon?

Rescooped by Shelley Costello from Technology in Business Today
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Google changes Internet Search (Again)!

Google changes Internet Search (Again)! | Digital Media | Scoop.it
Online search could be set to change forever as Google changes the focus of its results from popularity to factual accuracy.A white paper this month outlined the company’s vision for Knowledge Based Trust algorithms which would compare search terms against their 1.6 billion fact Knowledge Vault for accuracy.The Knowledge Vault is a machine-built database of facts – the web-crawling software robots (generally known as bots, or specifically in Google’s case, Googlebots) which Google sends out to i

Via TechinBiz
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Matthew Lee's curator insight, March 25, 2015 7:57 AM

Although broadly defined, Google's new way of searching based on factual information rather than popularity may be a form of censorship. As the article explains, Google's automated bots will gain complete control over what is deemed factual and remove their current system of ranking by popularity. Popularity certainly has its problems, yet the issues that may be caused from an automated robot mis-reading may have larger issues when Google claims its information is a factual representation of a person or company.

Rescooped by Shelley Costello from Public Relations & Social Media Insight
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6 Tools for Personalizing Marketing in the Digital Era

6 Tools for Personalizing Marketing in the Digital Era | Digital Media | Scoop.it

In an age of automated everything, is it possible to put a personal touch to your marketing? Of course--even though customers are used to sites like Amazon and Pandora where they can get everything they need easily without ever talking to a person. Fortunately, businesses evolve right along with consumer demands. As the head of a marketing department, it's your job to research and adopt the right technology to make your company as effective as possible. Marketing automation isn't going anywhere, but that doesn't mean your entire marketing approach has to be robotic.

No matter what, customers want to feel like they matter, like they're heard, and like there's a real person on the other end of that transaction. Recently, Help Scout, which is also a really cool customer service tool, released a report on the "personalization" of marketing. It reveals that 70 percent of final purchases are dictated by how a person feels they're being treated as a customer....


Via Jeff Domansky
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Jeff Domansky's curator insight, March 24, 2015 10:04 PM

Great sales tools to help accelerate your social selling.

Jeff Domansky's curator insight, March 24, 2015 10:08 PM

Great sales tools to help you sell on social media more effectively.

Joseph Palumbo, MBA,'s curator insight, March 25, 2015 7:39 PM

I agree with the basic premise of this article. The more high tech tech we become the more high touch we must be. Customers remember 10% of what you told them 20% what you showed them and 70% of how you made them feel. Customers are emotional and irrational, is your sales approach matching their needs?

Rescooped by Shelley Costello from Business in a Social Media World
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Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following

Shark Tank's Daymond John: 3 Ways to Build a Loyal Social Media Following | Digital Media | Scoop.it
The fashion entrepreneur has learned a lot about how brands can build their social media presence.

Via Cendrine Marrouat - cendrinemarrouat.com
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Over-the-Top Streaming Video Services to Reach 330 Million+ Subscribers By 2019

Over-the-Top Streaming Video Services to Reach 330 Million+ Subscribers By 2019 | Digital Media | Scoop.it

Consumer adoption of streaming video services is surging, according to a new report by Juniper Research out this morning, which finds that subscriber numbers for services like Netflix and Amazon Prime Instant Video will grow from 92.1 million in 2014 to 333.2 million global subscriptions by 2019.

 

Connected TVs and streaming media devices like Amazon’s Fire TV Stick and Chromecast will be driving this adoption, as will connected game consoles and set-top boxes that provide streaming video as pre-loaded services....

 

In contrast, the newer streaming media devices are making watching over-the-top services more accessible on the big screen of the living room TV. They not only simplify the process of getting connected, but they’re also often sold at price points so low – Chromecast is $35 and the Fire TV Stick is $39, for example – that buying a streaming media stick is almost a no-brainer for many consumers....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 23, 2015 10:47 AM

Got video? Streaming video services are surging, according to a new research by Juniper Research.

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5 Brands That Rock Reddit (And What You Can Learn From Them)

5 Brands That Rock Reddit (And What You Can Learn From Them) | Digital Media | Scoop.it

As an incentive for not shilling self-promotional, low-quality spam, reddit users get “karma,” or points for their comments and links that are upvoted. As a result, it’s pretty hard for a company to promote itself on reddit without sparking a huge backlash from the online community.

However, some brands have been savvy enough to promote themselves on reddit without invoking the wrath of the Interwebs. How? By giving audiences good content. Since most of the content on reddit is generated by users rather than brands, it begs the question: How can a company get noticed on the site? Here, we look at how five companies have managed to rule reddit....


Via Jeff Domansky
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Jeff Domansky's curator insight, May 24, 2015 11:45 PM

Practical tips and lessons to help you test drive Reddit the right way.

Rescooped by Shelley Costello from Business in a Social Media World
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5 Types of Content That Perform Best

5 Types of Content That Perform Best | Digital Media | Scoop.it
Regardless of your industry, one of the only things that will allow you to stand out online is creating and sharing content that your customers crave.

Via Cendrine Marrouat - cendrinemarrouat.com
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Cendrine Marrouat - cendrinemarrouat.com's curator insight, May 26, 2015 4:06 PM


In my latest contribution to the Paper.li blog, I share five types of content that gets shared a lot. 


What would you add to the list? 

SENAME Interactive's curator insight, July 9, 2015 2:18 AM

Quality content works always.. It's also important to have a catchy headline.

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VIDEO: The future of privacy is in our own hands in the social media age

VIDEO: The future of privacy is in our own hands in the social media age | Digital Media | Scoop.it
Privacy in the social media age
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7 Statistics Every Social Media Marketer Should Know

7 Statistics Every Social Media Marketer Should Know | Digital Media | Scoop.it
Blog post at Right Mix Marketing :

To achieve social media success in 2015 and beyond, marketers must understand their audience, their behavior towards different social me[..]

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Jeff Domansky's curator insight, May 19, 2015 11:42 AM

Valuable stats for marketers.

David Fontaine's curator insight, May 19, 2015 5:25 PM

Something to think about as you peruse LinkedIn.

Rescooped by Shelley Costello from visualizing social media
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Should you Use Content Creation or Content Sharing? [Infographic]

Should you Use Content Creation or Content Sharing? [Infographic] | Digital Media | Scoop.it

Content is a very important part of a company’s social media presence, and as a pivotal part of your marketing mix, it’s crucial to understand whether sharing content or creating content is right for business and activities...


Via Lauren Moss
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Marco Favero's curator insight, April 22, 2015 5:40 AM

aggiungi la tua intuizione ...

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8 Inspiring Visual Content Marketing Quotes and Tips from the Experts

8 Inspiring Visual Content Marketing Quotes and Tips from the Experts | Digital Media | Scoop.it

Content has evolved through the years and visual has become the norm throughout much of the web. In fact, according to the recent Content Marketing Institute study, 60% of business-to-consumer marketers will prioritize creating visual content for their brand this year. Whereas on the consumers’ side, research shows that 44% of respondents to a 2012 study by ROI Research said they are more likely to engage with brands if they post pictures.

 

These numbers only mean that if you’re still not harnessing the power of visual media in marketing, you are behind and missing out!

 

So if you’ve decided to kickstart your visual media strategy today, these 8 shareable words of wisdom from leading content marketing experts are just what you need!...


Via Jeff Domansky
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How to Write Better Headlines [Infographic]

How to Write Better Headlines [Infographic] | Digital Media | Scoop.it

Here are some tips for writing more compelling headlines...

The infographic by Neil Patel from Quick Sprout will give you a simple formula for enticing headlines. Though there's no one-size-fits-all headline trope that guarantees a crazy influx of traffic, the tactics below should help you tweak your headlines to get your posts the attention they deserve.


Via Lauren Moss, Shelley Costello
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Kamian's curator insight, October 1, 2014 12:31 PM

(ENG) Excelente infografía con Tips para redactar titulares efectivos.

GwynethJones's curator insight, October 5, 2014 11:49 AM

Writing kicky headlines are the THING!

Rescooped by Shelley Costello from Strategy and Competitive Intelligence by Bonnie Hohhof
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Best of the visualisation web… February 2015

Best of the visualisation web… February 2015 | Digital Media | Scoop.it
At the end of each month I pull together a collection of links to some of the most relevant, interesting or thought-provoking web content I’ve come across during the previous month. Here’s the latest collection from February 2015.

Via Bonnie Hohhof
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Why Outsourcing Social Media can be a Winning Strategy

Why Outsourcing Social Media can be a Winning Strategy | Digital Media | Scoop.it
On average, business owners waste about 4 billion hours each year dealing with tasks that could easily be delegated to vendors or other employees, yet they work twice as much as their employees.
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The 10 New Rules Of Visual Content Marketing

The 10 New Rules Of Visual Content Marketing | Digital Media | Scoop.it
Consumers online behaviour has changed. They make split-second decisions based on visual content. Here are the 10 new rules of visual content marketing

Via Neil Ferree
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Neil Ferree's curator insight, March 24, 2015 3:00 PM

The law of credibility states that your customers must be willing to stand by your brand by publicly aligning themselves with it. In layman terms, if your customers are posting images and sharing their experiences, they should be linking back to you or tagging you in their social media updates.

Kasia Hein-Peters's curator insight, March 24, 2015 6:07 PM

Follow these rules...

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A Guide to Pinterest Marketing in 9 Steps.

A Guide to Pinterest Marketing in 9 Steps. | Digital Media | Scoop.it

Are you wondering how you can make the most out of your Pinterest presence?

 

In this Guide to Pinterest Marketing  you’ll find tips for those who want to get started on Pinterest and for those who want to make the most of their current presence on Pinterest.


Via Jeff Domansky
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Jeff Domansky's curator insight, March 26, 2015 1:42 AM

A Guide to Pinterest Marketing in 9 steps starting from true beginners to active pinners who want to make the most of their Pinterest activity.

Marco Favero's curator insight, March 26, 2015 6:32 AM

aggiungi la tua intuizione ...