Digital Marketing with Content and Social
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Maximize Your Video Channel by Taking the YouTube Creator Academy Course

 

 


Via Robin Good
Ed Hill's insight:

Video is a fast and involving way to build engaging content. Here's an online course from YouTube.

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Mr Tozzo's curator insight, May 22, 2013 10:13 AM

Maximize Your Video Channel by Taking the YouTube Creator Academy Course

Julio Vizcarra's curator insight, May 26, 2013 12:17 AM

Al mejor estilo MOOC (Massive Online Open Course) Yotube publica cursos online.

 

wanderingsalsero's curator insight, May 31, 2013 10:27 PM

I WILL be taking this.  Sounds like a great idea.  I'm convinced that a lot of the stuff the 'gurus' put in their courses (the ones they charge for) is freely available somewhere.  In the case of YouTube, I know for a fact that they publish a LOT of good stuff that's totally free....e.g. the YouTube Creators Playbook (that I found over a year ago).

 

I am also convinced that understand just this one simple, well-known tool of YouTube is (all by itself) a highly marketable skill.  I'll bet if you walked into 10 businesses and just said, "Hi, my name is Art Williams.  I'm a YouTube consultant.  Are you doing anything with YouTube to build your business?" it would lead to several people expressing interest.

 

I think the key to making that kind of prospecting work would be to have several different 'products' or services available.  Some people will need to be nurtured for a bit before they finally give you some real business....kinda like going into a Denny's and ordering an iced-tea first and then deciding that you really are hungry.

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Content Curation Workflow and Strategy Cheatsheet (Free eBook)

Content Curation Workflow and Strategy Cheatsheet (Free eBook) | Digital Marketing with Content and Social | Scoop.it
What  is Content curation : The human act of continuously distilling all available information on a topic into an editorialized narrative that helps your audience make sense of the Big ...

Via AndySernovitz
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BASICS - 5 Best Practice Articles To Learn Content Marketing Basics

BASICS - 5 Best Practice Articles To Learn Content Marketing Basics | Digital Marketing with Content and Social | Scoop.it

Via Peg Corwin
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Peg Corwin's curator insight, December 15, 2013 10:07 PM

Learn how to start with CONTENT MARKETING using these 5 basic posts.


if you like this scoop, please consider a thumbs up or share.

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How A Strategy Can Help You Create Video Content Worth Watching

How A Strategy Can Help You Create Video Content Worth Watching | Digital Marketing with Content and Social | Scoop.it
[Editor's note: Happy Holidays! This week, the editorial team at Content Marketing Institute wanted to share some of the best content marketing blog posts we've seen from the experts who are taking part in our ...
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Top 50 Content Marketing Blogs List (11 - 20)

Top 50 Content Marketing Blogs List (11 - 20) | Digital Marketing with Content and Social | Scoop.it
Content marketing is an umbrella term that elegantly sums up most of the non-paid internet marketing and smart content driven customer engagement tactics. It's not a new phenomenon and has been around since the early 20th century.
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Buyer persona creation is the second... - Brand To Lead - Small Business Inbound Marketing & Branding Resources | Facebook

Buyer persona creation is the second... - Brand To Lead - Small Business Inbound Marketing & Branding Resources | Facebook | Digital Marketing with Content and Social | Scoop.it
Buyer persona creation is the second step in building an effective inbound marketing campaign. Do you know what your ideal customers REALLY look like? (Buyer persona creation is the second step in building an effective inbound marketing campaign.
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The Content Cycle: how to improve your campaign strategy

The Content Cycle: how to improve your campaign strategy | Digital Marketing with Content and Social | Scoop.it
Earlier this year I was asked to speak at the Brighton Digital Marketing Festival and host the content session during the afternoon. (Developing a content marketing strategy?
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16 New Content Marketing Ideas

16 New Content Marketing Ideas | Digital Marketing with Content and Social | Scoop.it
Content marketing is one of the most effective ways to attract and engage clients and prospects. The problem is you need to keep creating content — lots of great content ...
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Planning a Whole Year’s Worth of Content Marketing - The 2014 Edition | E2M Blog

Planning a Whole Year’s Worth of Content Marketing - The 2014 Edition | E2M Blog | Digital Marketing with Content and Social | Scoop.it
If you're working on planning content marketing strategy for the entire 2014, this post might help you in one or the other way.
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Good Bye Anchor Text, Welcome Co-Citations: Revolution in Link Building for 2013 Revealed - Search Engine Journal

Good Bye Anchor Text, Welcome Co-Citations: Revolution in Link Building for 2013 Revealed - Search Engine Journal | Digital Marketing with Content and Social | Scoop.it
The Google Penguin update has changed the link building process forever. Gone are the days when it was easy to rank for desired keywords by building tons o
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Understanding Co-citation.

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Sustainable-And-Algorithm-Proof-New-SEO-Methods-For-2013-Infographic.png (800x5460 pixels)

Sustainable-And-Algorithm-Proof-New-SEO-Methods-For-2013-Infographic.png (800x5460 pixels) | Digital Marketing with Content and Social | Scoop.it
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Content Marketing Editorial Calendar | Social Media Today

Content Marketing Editorial Calendar | Social Media Today | Digital Marketing with Content and Social | Scoop.it
I am going to tell you right now that you need to stop worrying about if content is king, queen, or joker. The truth is it’s all of the above.
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Maximize Your Video Channel by Taking the YouTube Creator Academy Course

 

 


Via Robin Good
Ed Hill's insight:

Video is a fast and involving way to build engaging content. Here's an online course from YouTube.

more...
Mr Tozzo's curator insight, May 22, 2013 10:13 AM

Maximize Your Video Channel by Taking the YouTube Creator Academy Course

Julio Vizcarra's curator insight, May 26, 2013 12:17 AM

Al mejor estilo MOOC (Massive Online Open Course) Yotube publica cursos online.

 

wanderingsalsero's curator insight, May 31, 2013 10:27 PM

I WILL be taking this.  Sounds like a great idea.  I'm convinced that a lot of the stuff the 'gurus' put in their courses (the ones they charge for) is freely available somewhere.  In the case of YouTube, I know for a fact that they publish a LOT of good stuff that's totally free....e.g. the YouTube Creators Playbook (that I found over a year ago).

 

I am also convinced that understand just this one simple, well-known tool of YouTube is (all by itself) a highly marketable skill.  I'll bet if you walked into 10 businesses and just said, "Hi, my name is Art Williams.  I'm a YouTube consultant.  Are you doing anything with YouTube to build your business?" it would lead to several people expressing interest.

 

I think the key to making that kind of prospecting work would be to have several different 'products' or services available.  Some people will need to be nurtured for a bit before they finally give you some real business....kinda like going into a Denny's and ordering an iced-tea first and then deciding that you really are hungry.

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6 Ways Social Media Will Change In 2014 - Edudemic

6 Ways Social Media Will Change In 2014 - Edudemic | Digital Marketing with Content and Social | Scoop.it

posted by Kati Lepi

 

"Social Media in 2014

Social media is not an option – it is a must!Mobile is growing – users will expect websites and tools that work mobile as well as desktop.You need to pay attention to Google+ – so far, it has been Facebook, Twitter, and Instagram, but you can’t ignore Google!Images, images, images – Images will be the top content and furthest reaching in social media.Video – Vine, Instagram, Google + hangouts, and YouTube will be popular media for getting messages across.Podcasts will continue to grow."
Via Jim Lerman
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Entreprise Peinture Deco's curator insight, January 5, 2014 1:16 PM
Devis Peinture-Entreprise Peinture Déco-Essonne-91-Evry-Paris ...www.entreprisepeinturedeco.fr/devis-peintures/devis-peinture/‎Vous souhaitez avoir nos conseil sur comment choisir un devis peinture? Entreprise Peinture Déco-Essonne-91-Evry-Paris-toile de verre m2-prix.
The Planetary Archives / San Francisco, California's curator insight, January 5, 2014 6:13 PM

What's wrong with email?

- The Grinch

F Vapillon Burlet's curator insight, January 6, 2014 3:25 AM

To be taken into account for both internal and external communications.

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Content Marketing: Use Brevity And Images For More Impact - Kurioapps.com

Content Marketing: Use Brevity And Images For More Impact - Kurioapps.com | Digital Marketing with Content and Social | Scoop.it
In a day and age where the internet is more powerful than ever and content marketing is on the rise, there are more ways than one to make your content truly stand out.
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Top 50 Content Marketing Posts of 2013 from @sharebloc

Top 50 Content Marketing Posts of 2013 from @sharebloc | Digital Marketing with Content and Social | Scoop.it
I was not as good as others at wrapping up the year BEFORE the end of the year. We are working so hard at TOPO that I needed time to sleep and be with my family.

Via Thomas Faltin
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2014 conferences: Social media, tech, mobile & marketing

2014 conferences: Social media, tech, mobile & marketing | Digital Marketing with Content and Social | Scoop.it
Our annual guide to the best social media, marketing, technology and media conferences in 2014, held in the United States and around the world.
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RICH CONTENT - Google Expands In-Depth Articles...

RICH CONTENT - Google Expands In-Depth Articles... | Digital Marketing with Content and Social | Scoop.it
Google had updated the in-depth articles feature they launched back in August 2013. The new additions, as they announced on Google+, adds more ways to see more in-depth articles within the search results.
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Content and SEO Tips for 2014 - SEO Copywriting

Content and SEO Tips for 2014 - SEO Copywriting | Digital Marketing with Content and Social | Scoop.it
Don't miss Leslie Poston's content and SEO tips essential for marketing success in 2014.
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11 Essential Ingredients Every Blog Post Needs [Infographic] - Copyblogger

11 Essential Ingredients Every Blog Post Needs [Infographic] - Copyblogger | Digital Marketing with Content and Social | Scoop.it
So. You think you’ve got yourself a good blog post. You chose your writing style. You knocked out the first draft. You allowed it to sit for an hour or a day. Now it’s time to edit that bad dog — ruthlessly.
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Five Content Marketing Problems (with Five Helpful Solutions)

Five Content Marketing Problems (with Five Helpful Solutions) | Digital Marketing with Content and Social | Scoop.it
Don't get me wrong: Content marketing can be extremely complex.

Via Thomas Faltin
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Quick Guide to Integrating SEO in an Inbound Marketing Strategy

Quick Guide to Integrating SEO in an Inbound Marketing Strategy | Digital Marketing with Content and Social | Scoop.it
Search engine optimisation (SEO) is a big part of inbound marketing and it plays a key role in attracting your buyer personas to your website.
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Semantic Web and Link Building without Links > The Future for SEO?

Semantic Web and Link Building without Links > The Future for SEO? | Digital Marketing with Content and Social | Scoop.it
Rand’s recent WBF about co-occurrence was a real wake up call for those still transfixed with link building practices of old.
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New insights on the Semantic Web fom Rand Fishkin of MOZ.com.

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How Google is Forcing Your Content to Get Better

How Google is Forcing Your Content to Get Better | Digital Marketing with Content and Social | Scoop.it
Google's Hummingbird and other changes are deemphasizing keywords, and newly emphasizing topical focus and authority. What does this mean for content marketers?
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Google Ranking Factors: A Discreetly Cleaner, More Social Web & An Ever Dominating Search Engine - Business 2 Community

Google Ranking Factors: A Discreetly Cleaner, More Social Web & An Ever Dominating Search Engine - Business 2 Community | Digital Marketing with Content and Social | Scoop.it
Ed Hill's insight:

Here's a new framework for assessing the search visibility of your web site.

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How to Come up with Blog Post Ideas that Make Your Readers Rave | Inbound & Content Marketing Hub

How to Come up with Blog Post Ideas that Make Your Readers Rave | Inbound & Content Marketing Hub | Digital Marketing with Content and Social | Scoop.it
Discover the latest tools, techniques and best practices for developing brilliant blog post ideas that will improve your SEO, audience, and online community.
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