Digital Marketing Trends
0 view | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Sarah Hums
Scoop.it!

Forrester Research : Research : A Measurement Maturity Framework For Interactive Marketers

Forrester Research : Research : A Measurement Maturity Framework For Interactive Marketers | Digital Marketing Trends | Scoop.it
more...
No comment yet.
Scooped by Sarah Hums
Scoop.it!

Friction: 3 simple optimization tactics to get more customers from headline to call-to-action | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas

Friction: 3 simple optimization tactics to get more customers from headline to call-to-action | MarketingExperiments Blog: Research-driven optimization, testing, and marketing ideas | Digital Marketing Trends | Scoop.it
If customers never get from the headline to the call-to-action, what’s the point of that optimized headline and call-to-action to begin with? Dr.
more...
No comment yet.
Scooped by Sarah Hums
Scoop.it!

6 Key Digital Trends Affecting Marketers in 2013, New Research ...

6 Key Digital Trends Affecting Marketers in 2013, New Research ... | Digital Marketing Trends | Scoop.it
Discover 6 key digital trends with a significant impact on your engagement strategies and what you need to know to maximize value for your brand.
more...
No comment yet.
Rescooped by Sarah Hums from Social Media, SEO, Mobile, Digital Marketing
Scoop.it!

Webinar Benchmarks, Trends, and Best-Practices

Webinar Benchmarks, Trends, and Best-Practices | Digital Marketing Trends | Scoop.it

Promoting a webinar more than seven days before the event can increase audience size 36%, even though most registrants sign up within a week of the scheduled date, according to a recent report by ON24.

In addition, the study, which was based on an analysis of more than 2,300 webinars from 500 organizations, found that sending a final email within 24 hours of the start time can increase registration 37%.

 


Via Kamal Bennani
more...
No comment yet.
Scooped by Sarah Hums
Scoop.it!

How Gmail’s New Inbox Is Affecting Open Rates | MailChimp Email Marketing Blog

How Gmail’s New Inbox Is Affecting Open Rates | MailChimp Email Marketing Blog | Digital Marketing Trends | Scoop.it
I wanted to understand the impact of Gmail's new tabbed inbox, so I dug deep into our database and pulled every delivery to Gmail for the past year and half.
more...
No comment yet.
Rescooped by Sarah Hums from Public Relations & Social Media Insight
Scoop.it!

10 interesting digital marketing stats we've seen this week

10 interesting digital marketing stats we've seen this week | Digital Marketing Trends | Scoop.it

Here are some of the most interesting digital marketing stats we've seen this week.Stats include a decline in PC sales, Q2 paid search data, Facebook mobile stats, mobile traffic, PPC budgets and ecommerce in Australia.


Via Jeff Domansky
more...
Brandon Olander's curator insight, July 22, 2013 12:33 PM

77% of online display ads are never seen. 26% of businesses stated that they do not have an employee dedicated to analysing web data. More revelent statistics about our digital markets in the article.

Jeff Domansky's curator insight, July 22, 2013 2:11 PM

Stats galore for marketers. What's a galore anyways? LOL.