digital marketing...
Follow
Find tag "SERP"
126.7K views | +40 today
digital marketing strategy
Think & Visualize strategic marketing planning
Curated by malek
Your new post is loading...
Rescooped by malek from SEO and Social Media Marketing
Scoop.it!

How to Use Social Media to Build Links

How to Use Social Media to Build Links | digital marketing strategy | Scoop.it

Over the last year or so we have seen many changes to the way companies go about implementing their link building campaigns. With search engines like Google looking to distinguish between high quality websites with authority and spam sites producing numerous backlinks to climb up search rankings, it has meant that many traditional anchor text based links have become less valuable.

 

This has led to more and more companies focusing on social media to facilitate their link building campaigns. In this article we will explain how companies go about link building using social media.

 Find Out More: http://socialmediatoday.com/tom-shurville/1505981/link-building-using-social-media


Via Antonino Militello
malek's insight:

Since the introduction to Google’s latest algorithm ‘Penguin,’ social media has become increasingly important. The platforms provide the perfect environment for companies to build up links to their main website, through interacting with other influencers, sharing valuable content and building up a following of targeted users

more...
Josie's curator insight, June 16, 2013 7:38 AM

Building links is great for SEO and great SEO allows for excellent branding opportunities!

Michael Ehline's comment, August 28, 2013 8:33 PM
This is amazing
ManufacturingStories's curator insight, September 2, 2013 6:35 AM

We are most successful building links with Twitter and Pinterest.  Just learning about how to do it iwth Google+.  Hardest problem is getting folks we Like on FB to Like us back. 

Rescooped by malek from Latest Social Media News
Scoop.it!

How Google Decides What to Know in Knowledge Graph Results

How Google Decides What to Know in Knowledge Graph Results | digital marketing strategy | Scoop.it
Google describes why they added knowledge graph results and how they might differ based upon the entities that appear in queries.

Via Level343, Gerrit Bes
more...
Level343's curator insight, May 9, 2013 5:08 AM

Another brilliant post by Bill Slawski "How does Google know what to show about these things? One hint from the patent, echoed in the video, is that what people ask about in Google can determine what Google will display in the knowledge panel. If people tend to ask about Abraham Lincoln’s height, for instance, the search engine will show it in the knowledge panel"

Rescooped by malek from Internet Marketing Strategy 2.0
Scoop.it!

SEO Ranking Factors Visualized: The Top 200 Criteria Used by Google To Rank Web Sites

SEO Ranking Factors Visualized: The Top 200 Criteria Used by Google To Rank Web Sites | digital marketing strategy | Scoop.it
SEO itself has always been somewhat of a barrier to entry for online success. In other words, for a new person it's so complex that it takes a long time to

Via Robin Good
more...
classifieds2india's comment, August 28, 2013 5:08 AM
amazing factors
Lynn O'Connell for O'Connell Meier's curator insight, September 13, 2013 9:41 PM

From May 2013, so some things may have changed...


Maggie DeGennaro's comment, September 15, 2013 9:37 AM
Great information...
Rescooped by malek from Internet Marketing Strategy 2.0
Scoop.it!

How Much Social Signals Affect Your Google Rankings and Visibility? [Infographic]

How Much Social Signals Affect Your Google Rankings and Visibility? [Infographic] | digital marketing strategy | Scoop.it

From the original article: "If you run a website, you know how important search engine rankings can be. Getting your site on the first page of Google can bring in advertising dollars, an influx of new customers, or widespread awareness of your cause.

 

However, there is much more to ranking high on Google than just optimizing your website for certain keywords. Social media can help (or hurt!) your placement – and the folks at TastyPlacement have done a little testing to see how much Google+, Facebook and Twitter really do affect search results."

 

Full post here: http://www.mediabistro.com/alltwitter/social-media-search-results_b21882


Via Antonino Militello, Robin Good
more...
No comment yet.