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Putting Together The Perfect Digital Resume

Putting Together The Perfect Digital Resume | digital marketing strategy | Scoop.it
The modern resume has become a digital resume. You no longer need to print out a stack of your resumes and hand them out in person.
malek's insight:

Welcome to the digital resume era

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If Gamification Can Make College Fun, Imagine What It Can Do for Your Marketing

If Gamification Can Make College Fun, Imagine What It Can Do for Your Marketing | digital marketing strategy | Scoop.it
You've heard about gamification, but does it apply to real life? Absolutely. Here's some inspiration from a college professor who used it for his class.
malek's insight:

.

Identify the behavior(s) you want to modify. Know your audience.Set realistic goals.Recognize and reward. 
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Color Is Master Of Us All: Color Preference By Gender [Infographic]

Color Is Master Of Us All: Color Preference By Gender [Infographic] | digital marketing strategy | Scoop.it
From the day that babies are brought home and cradled in their pink or blue blankets, implications have been made about gender and color. Let's take a look at what they say about color and gender.

Via Martin (Marty) Smith, massimo facchinetti
malek's insight:

Dazzling infograph

Martin (Marty) Smith's curator insight, May 19, 4:15 PM

Find first Color Is Master of Us All Infographic here: http://sco.lt/7FcZ4T

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12 Things To Do After You've Published a New Blog Post | Infographic

12 Things To Do After You've Published a New Blog Post | Infographic | digital marketing strategy | Scoop.it
You’ve just finished writing a great new blog post. You’re excited to share your ideas and expertise with the world. But what should you do next?

Via Martin (Marty) Smith, Jesús Hernández
Jeff Domansky's curator insight, May 19, 9:26 PM

Bloggers take note. Tips you can use.

Charles Mungai's curator insight, May 20, 5:27 AM

The Key to becoming a power Blogger

Deborah Spector's curator insight, May 20, 3:28 PM

Great usable suggestions. Since I just published a new blog post I need to get busy!

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At Hopleaf Bar, A Tale Behind Every Ale

At Hopleaf Bar, A Tale Behind Every Ale | digital marketing strategy | Scoop.it
Mike Roper's a sucker for a good story. One afternoon, while sampling beers at his Uptown bar Hopleaf, he relayed how archaeologists in Turkey unearthed pottery buried for thousands of years,...

Via Karen Dietz
La Belle Page's curator insight, May 19, 3:55 AM

Pour l'inspiration.... very interesting as ever, thanks Karen  !

 

malek's comment, May 19, 7:39 AM
Mind provocative......stories from a bar! thank you
Karen Dietz's comment, May 20, 9:07 PM
Glad you both found it inspiring, provocative, and fun to read!
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The 10 Cutest Brand Mascots of All Time

The 10 Cutest Brand Mascots of All Time | digital marketing strategy | Scoop.it
This post is full of gratuitous cuteness. Here's why.
I'm looking into some flights to Ireland (I'm a sufferer of the most debilitating form of wanderlust), and I'm using the flight comparison engine Hipmunk to find a flight.
malek's insight:

cute makes an impact. It taps into something that turns us all into big 'ol softies.

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Color Is MASTER of Us All [Infographic]

Color Is MASTER of Us All [Infographic] | digital marketing strategy | Scoop.it
The Art of Color Coordination

Such a helpful infographic. Beyond helpful for web design.


Via Martin (Marty) Smith
malek's comment, May 18, 10:24 AM
Color theory in the crispy way.
Pelle's curator insight, May 19, 4:36 PM

mucho bueno, señor!

James A Smith MCIM's curator insight, May 20, 5:49 AM

Slightly off topic but thought it of potential general interest.

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6 Ways to Leverage Your Facebook Cover Photo

6 Ways to Leverage Your Facebook Cover Photo | digital marketing strategy | Scoop.it

If you haven’t heard, a few months back Facebook relaxed their cover photo rules and now the only rule that business Pages need to pay attention to is that there can’t be more than 20 percent text in the cover photo.

malek's insight:

The great news is that businesses can have calls to action in their cover photos, driving traffic to their apps, website, in-store locations and encouraging engagement.

#2 Ask your fans to "Like" you...........simple and effective.

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Free Online Infographic Design Tools: Create Infographics Easily & Quickly | Webgranth

Free Online Infographic Design Tools: Create Infographics Easily & Quickly | Webgranth | digital marketing strategy | Scoop.it

Free Online Infographic Design Tools: View the list of infographic design creator tool. Create your own infographic online easily & quickly with these valuable...


Via massimo facchinetti
malek's insight:

Most of these tools are absolutely free to use but a few offers a paid version too.

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Should You Outsource SEO on Fiverr? (5 Strategies that Work)

Should You Outsource SEO on Fiverr? (5 Strategies that Work) | digital marketing strategy | Scoop.it
Today I want to talk to you guys about outsourcing SEO on a little site called Fiverr.  Seo is so important these days if you want daily free traffic to your website.  To be honest, SEO can be a real pain in the butt.  It's awesome if you know how...

Via Web Marketing Jim, ThePinkSalmon, Jesús Hernández
malek's insight:

Going on the "Cheap"

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How to Get the Most Out of Google+ Posts | Social Media Today

How to Get the Most Out of Google+ Posts | Social Media Today | digital marketing strategy | Scoop.it
Here's a Google+ cheat sheet to keep handy and get the most out of every post. This cheat sheet breaks it all down from post anatomy, notifications, style options, photo editing and more!

Via Bonnie Burns
malek's insight:

The cheet sheet is a must have.

Neil Ferree's curator insight, May 16, 1:42 PM

Social Shares is the new SEO • You are the Brand so make sure your http://bit.ly/RichSnippet is set-up Properly

Lee Ehlers's curator insight, May 17, 11:33 AM

I often have trouble finding useful, current info about Social Media--particularly about the different categories or tools that fall under the domain of Social Media. Any reliable information detailling how to use specific social media apps/widgets etc. is most appreciated!

Harmen Batubara's curator insight, May 20, 10:40 PM

best tool for your ads

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7 Tips To Get More Followers On Twitter [INFOGRAPHIC] - AllTwitter

7 Tips To Get More Followers On Twitter [INFOGRAPHIC] - AllTwitter | digital marketing strategy | Scoop.it

How do you get more followers on Twitter?

It’s the age-old question, and while the number of followers that a profile has on Twitter is not always a true indication of status (and certainly quality), brands hoping to use the micro-blogging social network to raise awareness, drive traffic and generate sales will always be looking to proactively grow their audience.

This is particularly true for small businesses. What can and should they be doing to attract relevant followers on Twitter?

Check the infographic below for 7 tips, which includes engaging customers, using images, hashtags and videos, staying on-point and utilising contests.


Via Mau, massimo facchinetti, Jesús Hernández
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Report: Online Video Ads To Eclipse $4 Billion In 2013

Report: Online Video Ads To Eclipse $4 Billion In 2013 | digital marketing strategy | Scoop.it
Thanks to the rise of mobile sophistication, faster Internet speeds and a more connected society online, video ad spends continue to grow at a blistering pace.
malek's insight:

The interactivity of various ads help to drive a higher percentage as well as it drives higher online ad awareness and message association:

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SEO Link Building ALERT! Paid-Organic Content Distribution Is The Future

SEO Link Building ALERT! Paid-Organic Content Distribution Is The Future | digital marketing strategy | Scoop.it

In case you haven't noticed the SEO buzz kill, it's practically Armageddon out there, at least for some last gen marketers.


Via massimo facchinetti
malek's insight:

You may be resistant to paying Facebook, Twitter, LinkedIn, Reddit and other channels today to distribute your content. You won’t feel that way very soon because paid-organic social content distribution is most marketers new job description.


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How (And Why) To Engage With Moms On Social Media [INFOGRAPHIC]

How (And Why) To Engage With Moms On Social Media [INFOGRAPHIC] | digital marketing strategy | Scoop.it
 they’re big evangelists of digital brands- 84 percent of moms go online when looking for product and brand recommendations, and two-thirds (65 percent) say that they have learned about a product or service through social networking.
malek's insight:

moms are some of the most active users of social media that you will find.

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Web design goodies of the week #12 - Inspired Magazine

Web design goodies of the week #12 - Inspired Magazine | digital marketing strategy | Scoop.it

The curators of our sister siter WebDesignGoodies picked 1o beautiful graphic elements and resources for you (some of them are free).


Via massimo facchinetti
Charles Mungai's curator insight, May 20, 5:29 AM

Stuff you'd love to have on your Website!

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4 Innovative Ways to Use Web Video for Small Business

4 Innovative Ways to Use Web Video for Small Business | digital marketing strategy | Scoop.it

You've seen videos of people doing ridiculous things on the Internet. But you probably haven't seen too many videos of small businesses sharing their good work. Web video is more or less the domain of the ridiculous — whether that means something cute or something painful. Even top ads and commercials have a touch of the absurd (Old Spice, Dos Equis, I'm looking at you). So how does a small business compete with disturbingly low attention spans and a whole Internet of viral videos? Read on for five ways that small businesses can take advantage of web video without blowing their budgets and let us know your own success stories in the comments below....


Via Jeff Domansky
Greg Jordan's curator insight, May 19, 8:24 AM

Here's a few good ideas on how to use video  in your business

Jeff Domansky's curator insight, May 19, 4:41 PM

Very practical tips to help you get web video working for your small business.

wanderingsalsero's curator insight, May 20, 12:55 AM

All good ideas. 

 

A dance studio could ask students to make a "Vine" (a brief "Twideo") video after an evening of using some cool moves (learned at the studio) on the dance floor on Saturday night.  Put a 'plug' in for the studio.  That would be great advertising for the studio.

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GooglePlus Helper: Circloscope - Circle Management Tool

GooglePlus Helper: Circloscope - Circle Management Tool | digital marketing strategy | Scoop.it

My 50 most relevant profiles on Google+ and around Google!

 

+Circloscope Premium is an excellent tool for circle management: I do recommend the paid version for 5 AUD.


Via Jaana Nyström
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Coquette: Explory: A Mobile Storytelling App

Coquette: Explory: A Mobile Storytelling App | digital marketing strategy | Scoop.it

I love to take photos with my iPhone but once it's copied onto my computer, they are most often forgotten. I only wish I had time to create fun movies of trips or my daughter's birthdays. Now there's a new...


Via massimo facchinetti
malek's insight:

Combine photos, video, text, and narration into great stories, without the time and effort of traditional video editing.

malek's comment, May 18, 10:36 AM
a studio in your pocket
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Brand Guide To The Most Effective Social Media Platforms For Marketing | AllTwitter

Brand Guide To The Most Effective Social Media Platforms For Marketing | AllTwitter | digital marketing strategy | Scoop.it

... But how do you generate leads with successful webinars? This is the fun part! You get to use traditional and new tactics to gain registrations. You’ll use media relations, email marketing, social media, direct mail, content, and advertising. In most cases, you’ll be marketing to prospects who haven’t made a decision yet to work with you, former clients, or someone new entirely. Host a Successful Webinar Following is a step-by-step list of how you’ll do this. Of course, this list could change, depending on your business and your industry, but it provides a good place to begin thinking about how to generate good, qualified leads from content....


Via Jeff Domansky
malek's insight:

with limited resources and strained, finding the best social channel for your needs is the most sensible way forward, based on audience size, relevant demographic and target profile.

Deborah Spector's curator insight, May 19, 11:57 AM

This infographic is right on point. It explores what the user wants to achieve and which social media platforms might meet those objectives, how many users per platform, and the all-important breakdown by age, gender, education & income demographics.

 

I'm always discussing how important it is to match your target audience to communications channels. Relating audience demographics to platforms can be difficult, especially for the smaller nonprofits. This infographic will be very helpful.

InfinityRT's comment, May 20, 12:08 PM
Love the addition of "skills you need" at the end of the graphic. How often do students just simply leave college without focusing on a "skill", whatever it may be. Just be good a something!
Jeff Domansky's comment, May 20, 2:40 PM
Agree Infinity. The "skills you need" caught my eye too.
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The 4 Cs of Social Media | Infographic

The 4 Cs of Social Media | Infographic | digital marketing strategy | Scoop.it
The 4 C’s of Social Media illustrates how tech buyers and marketers are currently using social media, and how these four strategies can be used to g

Via Martin (Marty) Smith, Jesús Hernández
Jesús Hernández's comment, May 17, 5:59 PM
You are right!!
Martin (Marty) Smith's comment, May 17, 7:47 PM
Yes if life and Internet marketing was only as simple as they appear in an infographic :).M
Charles Mungai's curator insight, May 18, 1:50 AM

Awesome piece on Social Media

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The Video Swiss Army Knife for Your iPhone 5: XiStera

Robin Good's curator insight, May 17, 11:48 AM



XiStera is a new Kickstarter crowdfunded project for a physical adapter for iPhone 5 units capable of working as 

  • pocketable lens adapter,
  • stand,
  • tripod mount,
  • headphone wrap,
  • stylus,
  • bottle opener &
  • key chain with optional LED lighting.


From the Kickstarter page: "Xistera is a stainless steel component over molded with TPV Santoprene, a very rigid and shiny rubber that is recyclable and very friendly where it comes in contact with your iPhone.  The Stainless steel support for the stylus and bottle opener never touches your phone casing."


Lots of interesting options available to back up the project.


iPhone 4 users: nothing is lost. A note on the bottom of the page hints at a possible version if the project gets good funding.


More info: http://www.kickstarter.com/projects/swipecases/xistera-8-functions-for-iphone-5-in-the-palm-of-yo



malek's comment, May 17, 4:19 PM
another wow kickstarter project
Jeff Domansky's comment, May 19, 9:41 PM
I'm liking it. Very cool tool.
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Kicking Off Your Content Strategy workshop

You need to clarify and prioritize communication goals in order to choose content types and curate content. Before you launch a blog, redesign the website, compile an editorial calendar, or start pinning, create a message architecture. Learn how and why to achieve organizational alignment around a common vocabulary.


Via Stefano Principato, massimo facchinetti
malek's insight:

As easy as ABC for content curation

Stefano Principato's curator insight, May 17, 5:50 AM

Discover how to prevent seagulling and miscommunication of vision and goals. Understand how a message architecture can drive editorial style, content planning and content types. This workshop will teach you how. 

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Demo the New Google Maps and Explore the World Like Never Before

Demo the New Google Maps and Explore the World Like Never Before | digital marketing strategy | Scoop.it
While you wait for your invite to the Google Maps you can preview the new features on this handy More Than a Map demo site. Google has updated Maps inside and out, from new colors to integrated Street View.

Via ABroaderView
malek's insight:

I like what I see for now.

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[Infographic] In a Mobile World Customer Reviews Matter More Than Ever Before

[Infographic] In a Mobile World Customer Reviews Matter More Than Ever Before | digital marketing strategy | Scoop.it

The Internet world is indeed a mobile world. There is no longer proof needed for that to agreed to amongst any marketers.


malek's insight:

In today’s mobile friendly, digital world, consumer testimonials and online reviews have become the default way within search results for consumers to judge the viability of a business to meet their needs.

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