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How To Spot The Best and Worst Content Marketing Strategies

How To Spot The Best and Worst Content Marketing Strategies | digital marketing strategy | Scoop.it

Asking a marketer to describe their brand’s content strategy is like asking my wife what she wants for dinner.
You’ll hear 50 different answers that really only distill down to a handful of choices

malek's insight:

Content is a means to call for action.

Asking your customers to rank your content could be a good start. (all factors considered)

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malek's comment, September 3, 2013 8:39 AM
Kony 2012: 100 million views in less than a week, and $20M in donations. Who can ask for more ?
Thorsten Strauss's comment, September 3, 2013 9:06 AM
@Malek Great find!
malek's comment, September 3, 2013 9:52 AM
Thank you, Thorsten Strauss
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