digital marketing strategy
Think | Visualize strategic marketing planning
Curated by malek
There's a lot of talk about 'mindfulness' these days. Everyone from corporate leaders to Washington politicos is touting the benefits
Years ago we used to hear "Staple yourself to an order!" It means "Pretend you are trying to buy from your own company. See what that process is like from the customer's point of view!" You learn a lot when you staple yourself to an order. You see what your customers see -- pointless delays, extra steps that don't help the customer, and other client-repelling problems in your sales order process.Imagine what would happen if you stapled yourself to a job application, instead!
According to a recent study from Microsoft, people lose concentration after eight seconds. To put that into perspective, that's one second less than the attention span of a goldfish.
Now factor in the absurd amount of ad exposure we encounter everyday, and it's no wonder why so many businesses are struggling to get their message heard.
As marketers and advertisers, it seems the odds couldn't be any less in our favor.
So what's the solution?
Unlike what most people would have you think, becoming an influencer online doesn’t have to be rocket science, nor should you have to wait for years to become one.
And the good news is, you don’t have to spend hundreds of thousands of dollars either.
It seems as if everyone uses social media and as a business owner it makes perfect sense to use social media marketing to get the word out about your business, products
If you have no plan, you're not the boss
|Rescooped by malek from D&IM (Document & Information Manager) - CDO (Chief Digital Officer) - Gouvernance numérique|
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Twitter is the best social site to use! If you are looking to succeed with Twitter, just follow and learn from the greats on Twitter. Success on Twitter is learning and creating your own unique strategy and "Mojo" based on the practices of those that use Twitter well. I use Twitter all of the time, and I am being more and more amazed on how it works.