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Doing the Impossible Story: Saving Polaroid Film & Cameras

Doing the Impossible Story: Saving Polaroid Film & Cameras | digital marketing strategy | Scoop.it
A Polaroid camera is nothing more than bookshelf eye candy if you don't have the magical film to go with it. Which is why The Impossible Project pulle...

Via Karen Dietz
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Karen Dietz's curator insight, April 8, 2013 1:25 PM

Here is a little bit of inspiration for your Friday.


It's all about how a couple of crazy guys bought the last Polaroid film factory so that 300 million cameras around the globe could still be used.


Now how different is that?! And they succeeded, and are successful. It's a terrific little story.


Other than for your own inspiration, how could you use this story? How about when talking with teams about thinking outside the box. Or when working with executives about hidden market opportunities. Or anytime you are dealing with the principles of creativity and innovation. Just a few ideas :)


Enjoy this piece and have fun!


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it 

Verone Medley Travis's curator insight, April 14, 2013 5:51 PM

Polaroids bring back a lot of memories for a lot of people. Glad to hear that the magic will continue.

Karen Dietz's comment, April 21, 2013 1:44 PM
Yes, I was sad about the demise of Polaroid and so glad there's still life beyond digital photography.
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