digital marketing strategy

This article was written by Chris Velazco for Tech Crunch

 

The infographic from ad exchange, Mobclix in this piece aims to highlight what goes down in the mobile world in 60 seconds.

 

 

****Before you read the excerpt, I thought it was particularly interesting to post one of the comments made by a reader who saw the infograph.  He wasn't the only one that said this was an unfinished report. I think these people are missing the point here.

 

**This is a mere glimpse, the tip of the iceberg, to give us an idea of the magnitude of this exploding industry, it's not the be all end all report. I'm very careful what I post, I don't want to add to the noise, so look at the infographic with this in mind and imagine how it would look if you added what one of the readers said below.

 

One reader's comment:

 

Ulrich Weihler:  "Nice idea, but major things for spending mobile time are missing, surfing content, using communities, using apps, internet usage, downloading music and videos, listening to music or watching videos, sms and actually phone connecions to talk, etc.. that's why the chart looks a bit strange."

 

Excerpt:

 

"In case you were curious, in the time it took me to write out that first sentence, over 23,000 iOS apps were downloaded from Apple’s App Store.

 

** Mobclix used data directly from app publishers, industry sources, and a little old-fashioned arithmetic to get the 60 second stats you see below.

 

Of course, considering Mobclix’s background, there had to be some ad-related factoids in the mix too.

 

Mobile advertisers will be glad to know (if they didn’t already) that some 4,111 ads are tapped each minute, though it almost makes you wonder how many ads

were ignored in the same 60 second timeframe.

 

Curated by JanLGordon covering "The Explosion of Mobile Web & Beyond"

 

See Infographic  [http://tcrn.ch/u4No0L]

Via janlgordon