As we wave goodbye to 2012 and say hello to 2013, there’s a good chance, you, like many other people, have been working to put together a content marketing strategy for the new year.
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I’ve seen complete beginners to internet marketing create and upload slide decks and – without any promotion – generate thousands of views to their slides, drive traffic to their sites and move their business to another level.
If you think Facebook and Twitter drive more targeted leads than SlideShare, think again. One study by Did It found that SlideShare gets about 500% more traffic from business owners than Facebook, Twitter, or YouTube....
Is SlideShare the best kept secret?
According to a recent business-to-business (B2B) report by the Content Marketing Institute, 80 percent of marketers use content marketing as part of their business plans. Increase your traffic and return on investment by leveraging these six content marketing trends for 2016.
Must Rescoop if you go to LinkedIn frequently
How well is your social media strategy engaging Pinterest's ever-growing userbase? Improve your pins' conversion power with these strategies.
“70 percent of brand engagement on Pinterest is generated by users”
A few weeks ago, I wrote an article detailing 10 new Facebook features for 2016 which naturally sparked a lot of interest: after all, who isn’t excited about shiny new features on Facebook? But its popularity made me wonder if there are existing Facebook features that may be underutilized by businesses, communication professionals and marketers. After all, Facebook has been around for a (relatively) long time, so there must be some features that are currently under-appreciated but may be very helpful.The purpose of this post is to reintroduce you to some Facebook features that have been around for a while and may be very helpful....
Learn the recent statistics on how people really use snapchat and their attitude toward branded content.
In November 2015,Harvard researchers found that 36% of 18–29-year-old Americans have a Snapchat account, up from 28% in 2014. Today, the app has over 100 million daily active users.
Facebook is the primary second screen for NFL fans before, during and after the game, according to an analysis by Nielsen.
Nielsen examined the volume of Facebook activity in the 15 minutes prior to kickoff and found that they represented a “strong estimator” of the TV audience for the first minute of those games.