As we wave goodbye to 2012 and say hello to 2013, there’s a good chance, you, like many other people, have been working to put together a content marketing strategy for the new year.
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The etiquette of working your Twitter account and tweets to get the most retweet potential possible.
malek's insight:
Let me add that: choose your URL shortener carefully: Newer, shorter services, such as bit.ly, ow.ly, and is.gd, were much likelier to get retweeted than older, longer services, such as TinyURL. Ouch. Delete the scoop?
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![7 Great Animated Explainer Videos That Actually Convert [VIDEOS] | digital marketing strategy | Scoop.it](http://img.scoop.it/WRSt6ZJVPD0ZQLqxY4CSDTl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Are you considering creating an animated explainer video for your business? Do you need inspiration on what to choose for an animation style, music, or script? We have 7 awesome examples of animated explainer videos that actually convert.
malek's insight:
High time to consider using animated videos to educate the world about your business. Delete the scoop?
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With these services, you don’t have to be a designer to create a high-quality, effective infographic. Via massimo facchinetti
malek's insight:
Infographics for the masses. Infogr is my favorite. 
Greg Mudd's curator insight,
June 17, 8:28 PM
Communicating visually can be an effective means of explaining complex concepts or relaying loads of information in an easily digestible manner. For those who don't have graphic design skills, no worries. Review of five services that help level the playing field by making it simple for the masses to create infographics. Each of these tools have their own advantage but you should be able to find one that fits your needs. Just make sure that what you're communicating has a real takeaway and can benefit from some visuals. Delete the scoop?
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The origins of the popular Internet phenomenon, and three tips for creating shareable content for your company.
malek's insight:
Meme is the new standard. But there's no cookbook for meme production. Entrepreneurs can still use some tips to tap into the growing power of memes to grow their business Delete the scoop?
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5 Social Media Contests That Ended Horribly Wrong Business Insider This week, EE faced a social media backlash after an error in competition guidelines meant that people received TicketMaster vouchers instead of weekend passed to Glastonbury. Via Danielle Uskovic, Brian Yanish - MarketingHits.com
malek's insight:
I can't help remembering this famous quote "““The man who can smile when things go wrong has thought of someone else he can blame it on.” Delete the scoop?
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If you're looking for more ways to attract and engage learners, here are 10 tool to enhance your eLearning courses using data visualization. Via massimo facchinetti
malek's insight:
So, visualize your content, get creative
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Improve audience engagement and sharing by optimizing your public speaking and presentations with these 20 plus tips. Via Karen Dietz
malek's insight:
The rules of engagement: the 5 questions you have to answer before you start your presentation. 
Karen Dietz's curator insight,
June 14, 4:14 PM
Not a professional speaker but got a presentation coming up? Looking for some new ideas or tips for putting it together? Then this article is for you! It's a quick read with lots of suggestions. Some I was familiar with, some not. If you are an old had at presentations, maybe this will refresh your memory of some tips you've forgotten. For the rest of us, the tips will give us new ideas for crafting our next presentation. And don't forget to share stories :) I hope you get inspired and have great results! This review was written by Karen Dietz for her curated content on business storytelling atwww.scoop.it/t/just-story-it 
LucaVanin's curator insight,
June 15, 4:23 AM
Questo è l'obiettivo anche del Corso che terrò in luglio: Presenta Davvero! 
Terri Pawer's curator insight,
June 17, 10:27 AM
Great tips for getting the most mileage out of a tremednous amount of work. Very relevant ideas. Delete the scoop?
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A collection of 15 hilarious & unfortunate marketing fails. They will make you do either one of two things: pee your pants laughing or double #facepalm
malek's insight:
What do you think of the conversion rate here? Delete the scoop?
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Twitter is more than followers and retweets, it's how you connect with them. Via Ivo Nový, Jesús Hernández
malek's insight:
"Use Contests" is a roll in the dice, but worthy trying. Delete the scoop?
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Invest in breasts, or date my bet! There are plenty of niche social networks out there. Here's some of the strangest ones for your (WTF) viewing pleasure.
malek's insight:
No, it's not your regular Facebook, Twitter, LinkedIn or Google+. There's a bucket full of thriving niche network. You’ll find networks for knitters, dreamers, social drinkers, and recovering alcoholics Delete the scoop?
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I've doing a lot of digging into Google Authorship for some time now. It's amazing to watch Google experiment with it! But how does it all work? Via Bonnie Burns
malek's insight:
A simple infographic that breaks it down into just three steps. Anyone can follow this guide, and come out with a good understanding of how the Authorship program protects their work. 
Bonnie Burns's curator insight,
June 12, 11:43 AM
Based on Google’s Agent Rank patent, we believe that if you begin using Google Authorship, you will end up being given an Author Rank one day. This will effect the visibility of your content, and have an impact on your overall search engine ranking through the Internet giant. But what will affect and constitute author rank? This is a great visual breakdown of what can influence author rank after it is implemented. Can you name any more? 
SandrineKhou's curator insight,
June 13, 6:20 AM
5 graphics very clear and simple to explain the concept of AuthorShip Google and all its benefits in SEO and visibility of your website in search engine results page. 5 infographies très claires pour expliquer le concept de l'AuthorShip de Google et tous les avantages qu'il procure dans le référencement et la visibilité de votre site dans les pages de résultats des moteurs. Delete the scoop?
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why should you use social media to sell more coffee? Let’s think of some reasons. Firstly, food services as most other industries experience a high growth of renowned brands and chain-stores that eats up independent coffee shops. Most of these larger companies win customers because of consumer familiarity to their brand through a variety of location and high advertising budgets! Secondly, you may think you have reached out to all potential local consumers, but the truth is that customers need incentives to come back and substitute their coffeemaker at home or office with better alternatives like freshly brewed in-store coffee. Competition is everywhere, and quality of product and environment alone cannot expand your consumer segment. Via Jeff Domansky
malek's insight:
I'm in love with Photo contests, they are incredibly simple to set up on Wishpond, and yet very effective. Participants are given a photo theme, in which they have to upload a photo within that theme to your Facebook page (or social media vehicle of choice), and a winner is chosen. This encourages people to create relevant content, which spreads virally on Facebook and builds brand loyalty participants 
Adeline Visine's curator insight,
June 13, 3:05 AM
Tout ce qu'il faut savoir pour faire la promotion digitale d'un commerce de proximité... Delete the scoop?
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Blog post at Inspire to Thrive : Social Profiles - Twitter Profiles and More When setting up your social profiles, which do YOU set up first? Do you start with your own[..] Via Lisa Buben, Gerrit Bes 
Lisa Buben's comment,
June 13, 7:22 AM
Yes, it can depend on the targeting too :) I would go with face first if I had to choose.
malek's comment,
June 13, 7:39 AM
Amen. If face let's see how close it should be, thnx for discussion
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Find out all the tips on how to design an impactful webpage with the Graphitas’ infogaphic, Design With Impact: A Guide to Webpage Anatomy. See what you can and can’t live without on your webpage with the Impact-O-Meter. Via Lauren Moss
malek's insight:
Why design matters? Content marketing is basically about generating, converting and retaining traffic. But all of these will not be possible if your website or blog is not designed to help you do this. 
Ellyn Winters's curator insight,
Today, 8:30 AM
Very cool infographic showing the high impact marketing rationale behind today's modern web design methods. 
Laurence Segbo's curator insight,
Today, 9:10 AM
Pour faire de belles infographies... une alternative à infogr.am Delete the scoop?
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Top messaging sites,
malek's insight:
Texting played a big role in our lives; it was a mixed blessing. Texting can be positive to communicate with other people at work. Texting can be bad when you use it in a hazardous way or for henious reasons.. Delete the scoop?
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To facilitate Social Media SEO optimization… Include social buttons on every page of your site, and in all blog posts, press releases, and outbound communication. Read more at: http://www.business2community.com/seo/the-10-new-rules-for-seo-0518641 Via Antonino Militello
malek's insight:
A simple, yet thoughtful, guide especially for non-techies 
Bill Morgan's curator insight,
Today, 8:17 AM
Being seen is essential. Here's how to optimize search engines Delete the scoop?
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When most people think of Pinterest, they think social media marketing, not content marketing. But the truth is Pinterest can be an extremely useful tool for enhancing your content and providing direction for your overall content marketing strategy. With over 27 million unique visitors and 220 million page views a day, Pinterest is one of the fastest-growing social media sites out there.
Visit the link for 5 ways to use Pinterest to leverage it in all aspects of your online marketing efforts. Via Lauren Moss
malek's insight:
Some clever ways to best content creation/curation. Pinterest built its name on providing a way for users to share images of products that interest them. It capitalizes on this with the product-centric rich pins, which feature information that tells users whether an item is available, how much it costs, and where they can buy it in real-time. 
Gwyneth Letherbarrow's curator insight,
June 17, 4:44 PM
I'm still not convinced about Pinterest, but am willing to learn more. 
Peg Corwin's curator insight,
June 17, 5:42 PM
==> Pinterest for Content Marketing
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When someone visits your webpage, you’ve only got about 20 seconds to explain your message before he/she navigates elsewhere..
malek's insight:
We’ve all heard the phrase, “A picture is worth 1,000 words,” and it couldn’t be truer. Visual data is absorbed 60,000x faster than text 
Lindsay Wilson's curator insight,
June 16, 7:11 PM
A great visual explainimg the value of infographics Delete the scoop?
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"Adobe makes industry standard Apps for your desktop that creatives rely on every single day. However, Adobe also makes some pretty cool iOS Apps too and the best part is most of them are FREE. Here are 7 that you should check out today! " Via John Evans, Jesús Hernández
malek's insight:
Like Adobe Reader with all the frills 
Tony Gough's curator insight,
June 14, 9:47 AM
You may or may not be aware of these free Adobe Apps! Delete the scoop?
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The addition of “Internet Addiction Disorder” to an appendix in the fifth edition of the Diagnostic Statistical Manual (DSM-V) indicates just how serious our behavior is changing]
malek's insight:
Time to review some growing concerns - social media could be making us more antisocial in our day-to-day lives - social media might be making us stretch the truth - social media is making us self-obsessed Delete the scoop?
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malek's insight:
The "Peacock", OMG! 
MONICA LOPEZ SIEBEN's curator insight,
June 14, 3:05 AM
Interesante y divertida inforgrafía de los perfiles en la red. 
Javier Martinez - Axioma iT-RD's curator insight,
June 14, 10:18 AM
Funny article, but its a very interesting update about user Personalities. Delete the scoop?
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The United Kingdom has the app fever: so far, tech lovers alone have downloaded over 180 million apps. An astonishing number that shows how much the B
malek's insight:
There’s no doubt that smart phone app fever is at epidemic levels. Advertising and marketing professionals are reporting wide-spread outbreaks in the client population. Delete the scoop?
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The digital marketing landscape is composed of several solutions that impact visibility, including: SEO, Social Media, Paid Advertising, Design & Development and Technology. In the infographic below, we break down each one by way of custom connection opportunities. Via massimo facchinetti
malek's insight:
The Ever Changing Pardigm As consumer behavior shifts along with Internet capabilities, businesses must also adjust their marketing strategies. Delete the scoop?
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The key to becoming an authority within your niche is to ensure your business is set up correctly to benefit from authored content, and then produce great content that people will want to consume and share with their friends and colleagues.
malek's insight:
So we're living in Google+ Niche Authority as Google place increased enthuses on curated content and move away from an anonymous web. Delete the scoop?
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While there is no simple formula for achieving top positions in search results, these tips will help appease both search engines and your site visitors.
malek's insight:
Striking the balance between writing for user and optimizing for robots is the critical seo function Delete the scoop?
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Content Idea Generator is your best writer block antidote
Enter a keyphrase and it’ll quickly cluster up the big stories in your space, enterprise tool like Radian6 or BrandWatch this is not, but it’s free and a great tool to create content inspiration.