digital marketing strategy
Think | Visualize strategic marketing planning
Curated by malek
why should you use social media to sell more coffee? Let’s think of some reasons.
Firstly, food services as most other industries experience a high growth of renowned brands and chain-stores that eats up independent coffee shops. Most of these larger companies win customers because of consumer familiarity to their brand through a variety of location and high advertising budgets! Secondly, you may think you have reached out to all potential local consumers, but the truth is that customers need incentives to come back and substitute their coffeemaker at home or office with better alternatives like freshly brewed in-store coffee. Competition is everywhere, and quality of product and environment alone cannot expand your consumer segment.
I'm in love with Photo contests, they are incredibly simple to set up on Wishpond, and yet very effective. Participants are given a photo theme, in which they have to upload a photo within that theme to your Facebook page (or social media vehicle of choice), and a winner is chosen. This encourages people to create relevant content, which spreads virally on Facebook and builds brand loyalty participants
|Scooped by malek|
So to get you started with email remarketing, we've gathered some creative ideas for you to consider for your own email remarketing campaigns, all from real brands that are excelling with their own programs. Take a look, and get some inspiration so you can generate more revenue out of a contact database that already loves you!