Digital Marketing Strategy
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10 Creative Types You Need To Build A Killer Content Marketing Team - Insights

10 Creative Types You Need To Build A Killer Content Marketing Team - Insights | Digital Marketing Strategy | Scoop.it
Creating content, especially in a lean marketing team, is an all-hands-on-deck endeavor. Having a dream team in place to create not only the social posts,
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Club de Lectura NEO: Storytelling with Data

Club de Lectura NEO: Storytelling with Data | Digital Marketing Strategy | Scoop.it
PROBLEMÁTICA Hoy, mucho más que antes, contamos con gran cantidad de información que necesitamos ordenar y difundir a personas que pueden hacer un mejor uso de ésta, buscando tomar mejores decisiones, establecer mejor las prioridades, comunicar un gran logro, entre muchas otras.
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6 Visual Tools to Improve Your Social Media Content : Social Media Examiner

6 Visual Tools to Improve Your Social Media Content : Social Media Examiner | Digital Marketing Strategy | Scoop.it
Want to improve your social media images? Discover six tools for creating unique, professional-looking visuals for social media.
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How JetBlue Uses Content to Soar Above the Competition

How JetBlue Uses Content to Soar Above the Competition | Digital Marketing Strategy | Scoop.it
Here are a few recent JetBlue campaigns that set the bar high for what we can do to better engage our audiences by using creativity and great content.
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Starbucks Unveils Content Series 'Upstanders' - Insights

Starbucks Unveils Content Series 'Upstanders' - Insights | Digital Marketing Strategy | Scoop.it
On Wednesday, Starbucks will unveil its first content series, "Upstanders," which will be available via written stories, videos, and podcasts.
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Alibaba Uses Taglines From Nike, Dove, And More For China's Biggest Shopping Day

Alibaba Uses Taglines From Nike, Dove, And More For China's Biggest Shopping Day | Digital Marketing Strategy | Scoop.it
The e-commerce really just did it.
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Top 10 Content Writing Tools for Your Small Business Website

Top 10 Content Writing Tools for Your Small Business Website | Digital Marketing Strategy | Scoop.it
These 10 content writing tools are very simple to use. Use them to improve readability, for better written content + improve the aesthetics of your page
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The Story of Telling | Brand Storytelling And Brand Strategy

The Story of Telling | Brand Storytelling And Brand Strategy | Digital Marketing Strategy | Scoop.it
Get your brand story working for you. Brand strategy for entrepreneurs, brand storytelling naming company names.
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5 Instagram Tools for Marketers : Social Media Examiner

5 Instagram Tools for Marketers : Social Media Examiner | Digital Marketing Strategy | Scoop.it
Want to manage your Instagram marketing more efficiently? Discover five tools to help you manage your presence on Instagram and grow your community.
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5 Rules for Adapting Your Company to the Age of Group Storytelling - Insights

5 Rules for Adapting Your Company to the Age of Group Storytelling - Insights | Digital Marketing Strategy | Scoop.it
2016 will be the year social storytelling shifts from “me” to “we,” where one-off posts focused on me, me, me, will give way to people using social media a
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Why Marketers Must Move Beyond 'Branded Content' and Create Entertainment

Why Marketers Must Move Beyond 'Branded Content' and Create Entertainment | Digital Marketing Strategy | Scoop.it
As audiences migrate to commercial-free streaming platforms, more and more brands are looking to engage consumers through entertaining original programming. And the entertainment world has caught on to that reality. Rupert Maconick Hollywood is responsible for today's best adverts and promotional films, not advertisers.
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Resumen #DMD16, 12 horas de marketing digital a lo grande

Resumen #DMD16, 12 horas de marketing digital a lo grande | Digital Marketing Strategy | Scoop.it
Resumen del Digital Marketing Day que se celebró el 15 de octubre en Santiago. Contó con Vilma Núñez, Miguel Florido, Eva Collado, Jose Facchin, Christian
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This university is sending out acceptance letters via Snapchat

This university is sending out acceptance letters via Snapchat | Digital Marketing Strategy | Scoop.it
Forget waiting for an acceptance letter in the mail. Potential students of the University of Wisconsin-Green Bay can fin
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Mondelēz Perú incrementó su inversión en comunicación digital en este año

Mondelēz Perú incrementó su inversión en comunicación digital en este año | Digital Marketing Strategy | Scoop.it
Mondelēz Perú incrementó su inversión en comunicación digital en este año
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10 Surprising Online Marketing Facts Threatening Your Success in 2017

10 Surprising Online Marketing Facts Threatening Your Success in 2017 | Digital Marketing Strategy | Scoop.it
Some online marketing facts come as a surprise. Here are 10 surprising facts you should know to optimize your online marketing efforts.
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Lean Marketing - It Will Change Marketing Forever

Lean Marketing - It Will Change Marketing Forever | Digital Marketing Strategy | Scoop.it
Have you heard of “Lean Startup” or “Lean Innovation”? Then it is time to adapt the concept to lean marketing. Lean marketing principles will change marketing!
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Columbia University School of the Arts' Digital Storytelling Lab

Columbia University School of the Arts' Digital Storytelling Lab | Digital Marketing Strategy | Scoop.it
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Healthcare Content Marketing: Pharma, The FDA, and Social Media

Healthcare Content Marketing: Pharma, The FDA, and Social Media | Digital Marketing Strategy | Scoop.it
Here is advice from healthcare content marketers on effectively executing a healthcare content marketing strategy in such a highly regulated industry.
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Alibaba Uses Taglines From Nike, Dove, And More For China's Biggest Shopping Day

Alibaba Uses Taglines From Nike, Dove, And More For China's Biggest Shopping Day | Digital Marketing Strategy | Scoop.it
The e-commerce really just did it.
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Get the most out of your research with storytelling - Inside Intercom

Learn how to use storytelling to make sure everyone on your team can easily understand and act on your research insights.
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The Five-Step Brand Story Framework | The Story of Telling

The Five-Step Brand Story Framework | The Story of Telling | Digital Marketing Strategy | Scoop.it
The hardest part of telling your brand story is knowing where to begin. Here is a five-step framework to guide you through the brand storytelling process.
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How To Start Your Wordpress Blog in 3 Simple Steps with Cloudways

How To Start Your Wordpress Blog in 3 Simple Steps with Cloudways | Digital Marketing Strategy | Scoop.it
Want to start a blog? This guide that doesn't rely on shady all-in-one hosters or upfront payments. Start your blog with Cloudways in 3 simple steps.
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Who Killed Vine? What Could’ve Saved It? – Medium

Who Killed Vine? What Could’ve Saved It? – Medium | Digital Marketing Strategy | Scoop.it
The demise of any well-known business is followed by a combination of autopsy and murder mystery, but Twitter’s decision to shutter Vine is…
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Snapchat 101: What Brands Need to Know [Infographic]

Snapchat 101: What Brands Need to Know [Infographic] | Digital Marketing Strategy | Scoop.it
 If you're mulling over how you can translate your brand into Snaps, this overview might be just the thing you need to make that decision.
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