Digital Marketing Strategy
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10 Ways to Improve Your LinkedIn Company Page |

10 Ways to Improve Your LinkedIn Company Page | | Digital Marketing Strategy | Scoop.it
Discover how to use sponsored updates, visual media and showcase pages on LinkedIn Company Pages to drive clicks and engagement.
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See All the Cannes Lions Grand Prix Winners

See All the Cannes Lions Grand Prix Winners | Digital Marketing Strategy | Scoop.it
From Glass Lions to pharma to print, see every top winner at the 2016 Cannes Lions Festival of Creativity in one place.
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The Machines are Coming: 4 Big Ideas Dominating Cannes Lions 2016

The Machines are Coming: 4 Big Ideas Dominating Cannes Lions 2016 | Digital Marketing Strategy | Scoop.it
Three themes are already dominating the conversations at Cannes Lions
2016, which involve technologies that open up immense new creative
possibilities – provided marketers can figure out how to keep control of
the stories they are telling through them. The fourth involves a huge
challenge for the ad industry that requires us to rethink what
advertising creativity is all about.
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How to Use Periscope To Grow Your Business »

How to Use Periscope To Grow Your Business » | Digital Marketing Strategy | Scoop.it
In A Few Clicks, You Can Potentially Expose Your Audience To A Branded Live Stream. Here's How to Use Periscope To Grow You
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5 Rules for Adapting Your Company to the Age of Group Storytelling - Insights

5 Rules for Adapting Your Company to the Age of Group Storytelling - Insights | Digital Marketing Strategy | Scoop.it
2016 will be the year social storytelling shifts from “me” to “we,” where one-off posts focused on me, me, me, will give way to peo
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Content Marketing Lessons From the Best in Travel Marketing - Insights

Content Marketing Lessons From the Best in Travel Marketing - Insights | Digital Marketing Strategy | Scoop.it
How do marketers in the travel space succeed at content marketing? This question was on the minds of over 150 marketers seated in a content marketing sessi
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10 ways bots can surprise and delight your customers

10 ways bots can surprise and delight your customers | Digital Marketing Strategy | Scoop.it
[caption id="attachment_1963034" align="alignright" width="300"] Pypestream chatbots can help resolve many customer service issues.[/caption]
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10 Ways For Brands To Program A Snapchat Channel - Insights

10 Ways For Brands To Program A Snapchat Channel - Insights | Digital Marketing Strategy | Scoop.it
Forget 90% of what you’ve learned in social media marketing. It doesn’t apply to Snapchat. There are no likes, comments or hashtags. Virality i
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Diccionario de Marketing Digital y Redes Sociales

Diccionario de Marketing Digital y Redes Sociales | Digital Marketing Strategy | Scoop.it
Diccionario de Marketing Digital y Redes Sociales actualizado con más de 200 palabras y sus correspondientes definiciones.
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How To Do Facebook Live Well

How To Do Facebook Live Well | Digital Marketing Strategy | Scoop.it
Facebook's new live video tool offers great possibilities for building community if you're smart about using it.
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100 of the Best Landing Page Examples Analyzed

100 of the Best Landing Page Examples Analyzed | Digital Marketing Strategy | Scoop.it
Need some help designing your next landing page? Learn from these 100 best landing page examples from a wide variety of industries.
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What the Clinton Global Initiative Learned from Virtual Reality

What the Clinton Global Initiative Learned from Virtual Reality | Digital Marketing Strategy | Scoop.it
Here are four lessons the Clinton Global Initiative learned about using virtual reality for storytelling, writes Bryan Mochizuki.
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Insights

NewsCred Insights is the premier educational destination for marketers to learn about content management, strategy, distribution, and measurement. Through blog posts, tools, resources, webinars, and more, marketers will be positioned for success as they develop their content marketing strategy.
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Old Spice Makes a Customizable Video Game Starring You

Old Spice Makes a Customizable Video Game Starring You | Digital Marketing Strategy | Scoop.it
Old Spice has made a customizable video game starring you and your Facebook friends -- and as you might expect, it's a lot of fun.
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Levelling up your business storytelling mastery

Levelling up your business storytelling mastery | Digital Marketing Strategy | Scoop.it
Want to become a business storytelling master? Not sure where to start? Here are 7 ways to achieve business storytelling mastery.
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Fast Take On #ThinkContent Summit 2016 - WPP

Fast Take On #ThinkContent Summit 2016 - WPP | Digital Marketing Strategy | Scoop.it
This year’s #ThinkContent Summit, NewsCred’s annual content marketing conference, reiterated the fact that content marketing is not an ephemeral trend.
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#ThinkContent 2016: Advice From the Experts - Insights

#ThinkContent 2016: Advice From the Experts - Insights | Digital Marketing Strategy | Scoop.it
NewsCred's fourth annual #ThinkContent Summit brought together over 1,200 content marketers in New York City to hear from a stacked lineup of speakers from
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Social Media News You Need to Know: May 2016 Roundup

Social Media News You Need to Know: May 2016 Roundup | Digital Marketing Strategy | Scoop.it
May 2016 shall go down in social media history as the month when Instagram rolled out a brand-new, rainbow-hued logo.
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3 Ways To Find Your Brand’s Social Truth » Digital Branding Institute

3 Ways To Find Your Brand’s Social Truth » Digital Branding Institute | Digital Marketing Strategy | Scoop.it
Marketing Used To Be About Creating A Myth And Selling; Now It’s About Finding A Truth And Sharing It. Here Are 3 Ways To Find Your Brand’s Socia
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Brand Positioning Workshop

How to Write a Brand Positioning Statement. The elements include Target Market, Benefits, Reason to Believe and the Brand Big Idea.
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Marketing de contenidos vs. Publicidad tradicional: ¿qué es mejor?

Marketing de contenidos vs. Publicidad tradicional: ¿qué es mejor? | Digital Marketing Strategy | Scoop.it
La publicidad tradicional y el marketing de contenidos son formas de comunicación para llegar al público. Conoce definiciones, ventajas y resultados.
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Buyer Personas You Want to Use: The 9 Essential Parts

Buyer Personas You Want to Use: The 9 Essential Parts | Digital Marketing Strategy | Scoop.it
Follow these nine essential steps to develop robust buyer personas that will help you make good decisions on content creation – Content Marketing Institute
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How To Use Instagram To Attract B2B Customers » Digital Branding Institute

How To Use Instagram To Attract B2B Customers » Digital Branding Institute | Digital Marketing Strategy | Scoop.it
Instagram Has Many Business-Oriented Brands That Are Successfully Engaging With Prospects. Here's How To Use Instagram To Attract B2
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The 'Most Shocking Second a Day' Continues in Powerful Sequel to Award-Winning Ad

The 'Most Shocking Second a Day' Continues in Powerful Sequel to Award-Winning Ad | Digital Marketing Strategy | Scoop.it
Save the Children has created a powerful sequel to its award-winning 2014 PSA, Most Shocking Second a Day,
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