1. Internet de las Cosas (IoC) (IoT) (IoE) Se está infiltrando en nosotros y ya está en todas partes, sin hacer demasiado ruido, pasando para la gran mayoría casi desapercibido. Más de 3.000 millones de objetos ya han sido digitalmente “conectados”, un número que va en aumento con una tasa actual de 300.000 “cosas” conectadas …
Today, Coca-Cola unveiled a new campaign and traded its 7-year-old slogan, "Open Happiness," for "Taste the Feeling," as part of chief marketing officer Marcos de Quinto's plan to unite the company's brands globally.
Just the other week, the Boston Consulting Group announced that Tesla had joined Apple and Google at the top of an annual ranking of innovative firms. In fact, Tesla raced into third position from the 41st position in just two years. As a Tesla owner, I am not at all surprised by this rapid leap to third place. Such acceleration is highly becoming of a brand that boasts a 0–60 miles acceleration, in just under three seconds.
Andrew Essex, Vice Chairman and Cofounder of the game-changing ad agency Droga5, thinks we’re living in unprecedented times for content marketers and creators. “We are now living in an economy of unprecedented abundance – content is being commoditized,” he said to a packed house during his presentation: “Inspiring Creativity Across the Industry: How Creativity is Redefined and Maximized to
We learned something very promising about small business marketing while researching the 2015 State of Small Business Report: About 46% of businesses are using email marketing. Email marketing has one of the highest returns on investment of any marketing tactic. It’s also top-rated for retaining customers, and nurturing people from leads into customers. In other
It seems as if every brand in the world is already on social media. Facebook, Twitter, Instagram and even Snapchat are being flooded with content and advertising dollars, making social media sites some of the most competitive marketing channels out there. With so many players on the field, how does one launch a new brand successfully on social media?
Looking for a new way to engage and build audience on Snapchat? An account takeover could be a great option, using the reach and skills of influential Snapchat users to expose your brand to a wider audience.
While the average adult reads at the rate of 300 words per minute, MIT neuroscientists have found that the human brain can process an image at the rate of 13 milliseconds. Though both text and imagery hold value for marketers, using imagery to effectively reach your audience within milliseconds is a no-brainer. Are you even still
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.