I’ve talked before about the new ways marketers are trying to engage with consumers. This ranges from QR codes to augmented reality and relies on using the one device we always have with us – the smartphone.
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UK marketers rate social media advertising platforms in new DMA research The DMA has created a new social media scorecard based on a survey it ran amongst. Marketing topic(s):Social media governance. Advice by Susanne Colwyn.
According to recent research, the average Internet user is likely to watch roughly 206 videos each month. Based on that statistic, it may not surprise you to read that almost seventy percent of marketers now incorporate video into their marketing campaigns. In the following infographic, we’re making the case for video and including information that will convince you of how important developing and sharing video is to your overall content marketing efforts online.
Understanding the scope, features and processes needed by Marketing Automation Marketing automation is a key focus in 2014 for many marketers it seems judg. Marketing topic(s):Marketing automation. Advice by Susanne Colwyn.
No one is arguing with statistics pointing to the fact that ecommerce will one day overtake other forms of shopping. The growth pace is just too staggering to think differently.An infographic put together by Gift-Library.com highlights statistics about how the trend is moving, citing how global ecommerce retail sales will reach $1,321.4 trillion by 2016. This number is a 67% increase from 2011...