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Digital Marketing Power
Everything you need to know about digital, mobile & social media marketing to help you engage your audience & drive new business
Curated by Gary Hitching
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5 Innovative Mobile Marketing Campaigns to Learn From

5 Innovative Mobile Marketing Campaigns to Learn From | Digital Marketing Power | Scoop.it
Mobile is a moving target, which means there are lots of opportunities to innovate.
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Augmented Reality at the Natural History Museum's Attenborough Studio | Culture24

Augmented Reality at the Natural History Museum's Attenborough Studio | Culture24 | Digital Marketing Power | Scoop.it
How augmented reality is bringing extinct creatures alive at the Natural History Museum's Attenborough Studio.
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The New LinkedIn-Wannabe On Facebook Gets Nearly 1,000,000 Users In One Week

The New LinkedIn-Wannabe On Facebook Gets Nearly 1,000,000 Users In One Week | Digital Marketing Power | Scoop.it
It's fueled by $24 million in funding and investors like Accel Partners.
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Why You Should be Taking LinkedIn More Seriously | Business Blogs

Why You Should be Taking LinkedIn More Seriously | Business Blogs | Digital Marketing Power | Scoop.it
I received my first invitation to connect on LinkedIn about five years ago. I did what most of us do when we don’t understand the value or implication of such an offer, I ignored it.
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Social Video Marketing by Amateurs to Replace Professional Video Marketers? | Benzinga

Social Video Marketing by Amateurs to Replace Professional Video Marketers? | Benzinga | Digital Marketing Power | Scoop.it
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How To Use Video Marketing To Get More Small Business Clients

How To Use Video Marketing To Get More Small Business Clients | Digital Marketing Power | Scoop.it
Video marketing can put small businesses on the map and even dominate local search results. It gives a huge competitive advantage.
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Top 14 Things Marketers Need to Know About QR Codes

Top 14 Things Marketers Need to Know About QR Codes | Digital Marketing Power | Scoop.it
I recently spoke at SES New York on best practices for mobile marketing with QR codes. Here's a follow-up crash course on tools, tactics, and best practi...
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Facebook Marketing Executive Offers Tips For Using Video Effectively

Facebook Marketing Executive Offers Tips For Using Video Effectively | Digital Marketing Power | Scoop.it
The New Media Minute asked Jennifer Kattula, head of agency marketing at Facebook, how brands small and large can best use video on the social site.
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How to: Create a QR Code for your Personal Brand | oneforty

How to: Create a QR Code for your Personal Brand | oneforty | Digital Marketing Power | Scoop.it
QR Codes are another tool to help you increase awareness and engagement of your personal brand. Here is our step-by-step guide on how to make one for yourself.
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How to Use QR Codes to Promote Your Business | Social Media Today

How to Use QR Codes to Promote Your Business | Social Media Today | Digital Marketing Power | Scoop.it
You may have noticed black symbols showing up on billboards and other marketing materials in recent months.
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QR Codes and Social Media

QR Codes and Social Media | Digital Marketing Power | Scoop.it
People are talking about QR codes and QR marketing. QR codes are codes that allow you to tag on your mobile devices. They look like 2-D barcodes and the partnering of them with social media will cause a business revolution.
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Successful Marketing Begins With Pain Relief

Successful Marketing Begins With Pain Relief | Digital Marketing Power | Scoop.it
An extraordinary entry in the publishing world — a children’s book for adults — recently became a sensation, appearing out of the blue, to become the  #1...
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Augmented Reality Is About to Become Your Reality

Augmented Reality Is About to Become Your Reality | Digital Marketing Power | Scoop.it
Gearing up to take that fun summer trip? Trying to gather together some maps of that great location? Concerned this image below may end up being you?



Given the quick advancements happening i...
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Blippar Offers Mobile Augmented Reality Advertising | Alltopstartups

Blippar Offers Mobile Augmented Reality Advertising | Alltopstartups | Digital Marketing Power | Scoop.it
Blippar Offers Mobile Augmented Reality Advertising...
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10 Most Common Oversights in Digital Marketing | Social Media Today

10 Most Common Oversights in Digital Marketing | Social Media Today | Digital Marketing Power | Scoop.it
digital marketing mistakes 1.I have 100k fans in Facebook, I rule: Not really, number of followers doesn’t matter; the work is to create a relationship where healthy conversation can happen. ...
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Why 10 Million Linkedin India users doesn't matter

Why 10 Million Linkedin India users doesn't matter | Digital Marketing Power | Scoop.it
Today, Linkedin announced that they have crossed 10 million users from India. That's quite an achievement. According to the latest data available, around 5.3% of population use in Internet in India as of 2009.
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Augmented Reality and The Millennial: Seven Examples of How Luxury Brands Are Engaging Digitally | altLuxury

Augmented Reality and The Millennial: Seven Examples of How Luxury Brands Are Engaging Digitally | altLuxury | Digital Marketing Power | Scoop.it
{reprinted via HIDDEN} Augmented reality is proving a major force in the engagement between luxury brands and the Millennials - the generation of tech...
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Leverage the Power of Email Marketing to Drive Customer Engagement

Leverage the Power of Email Marketing to Drive Customer Engagement | Digital Marketing Power | Scoop.it
Trade batch-and-blast email campaigns for personalized marketing to break through the clutter and build customer trust while building response rates.
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QR code scanning increases by 4,549pc: study - Mobile Marketer - Research

QR code scanning increases by 4,549pc: study - Mobile Marketer - Research | Digital Marketing Power | Scoop.it
Mobile bar code scanning has increased by 4,549 percent in the first quarter of 2011 on a year-over-year basis, according to a Mobio Identity Systems study.
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Taking Your Video Marketing To The Next Level With QR Codes

Taking Your Video Marketing To The Next Level With QR Codes | Digital Marketing Power | Scoop.it
Guest author, Dan Verhaeghe, Marketing Specialist at McLoughlin Promotions, talks about how QR codes can be used with video marketing in new and exciting ways.
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8 recent examples of using QR Codes for marketing and/or brand awareness | SocialWayne.com - Mobile Marketing, Social Media, Gadgets and Technology News Guide

8 recent examples of using QR Codes for marketing and/or brand awareness | SocialWayne.com - Mobile Marketing, Social Media, Gadgets and Technology News Guide | Digital Marketing Power | Scoop.it
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What Are QR Codes & How Do I Use Them For Marketing? | New Mediator - Social Media & Internet Marketing Blog

What Are QR Codes & How Do I Use Them For Marketing? | New Mediator - Social Media & Internet Marketing Blog | Digital Marketing Power | Scoop.it
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Augmented reality: it's like real life, but better

Augmented reality: it's like real life, but better | Digital Marketing Power | Scoop.it
Charles Arthur investigates how the ways in which we watch sport, read magazines and do business with each other could change for ever...
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