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3 Warning Signs That Your Marketing Campaign Will Fail | Social Media Today

3 Warning Signs That Your Marketing Campaign Will Fail | Social Media Today | Digital Marketing Miscellany | Scoop.it
Launching a new marketing campaign is like conducting an orchestra.You need to carefully plan and organize every move in sequence. Each step builds on the last.
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Digital Marketing Miscellany
Anything that helps to get the digital marketing message across
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Rescooped by Peter Rees from Email selling for client acquisition and retention
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Personalized Calls-to-Action Convert 42% Better [New Data]

Personalized Calls-to-Action Convert 42% Better [New Data] | Digital Marketing Miscellany | Scoop.it
Learn how to generate more leads through personalized calls-to-action.

Via Simon West, Nett Sales
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How to launch a new product, from marketing to social media - The Guardian

How to launch a new product, from marketing to social media - The Guardian | Digital Marketing Miscellany | Scoop.it
The Guardian
How to launch a new product, from marketing to social media
The Guardian
Launching a new product always needs careful consideration.

Via Mick Say
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7 Key Design Tips for High-Converting Landing Pages [+ Free Templates]

7 Key Design Tips for High-Converting Landing Pages [+ Free Templates] | Digital Marketing Miscellany | Scoop.it
7 design-related best practices for creating landing pages that convert.
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The SEO Professional's Guide to Google Webmaster Tools - Search Engine Journal

The SEO Professional's Guide to Google Webmaster Tools - Search Engine Journal | Digital Marketing Miscellany | Scoop.it
Search Engine Journal
The SEO Professional's Guide to Google Webmaster Tools
Search Engine Journal
Google Webmaster Tools should be just as important to a SEO professional as Google Analytics.

Via Anthony Burke
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Optimizing for Today’s Tablet Shoppers - 'Net Features - Website Magazine

Optimizing for Today’s Tablet Shoppers - 'Net Features - Website Magazine | Digital Marketing Miscellany | Scoop.it
By Ken Burke, Founder and Executive Chairman, MarketLive The numbers don’t lie. Tablets are taking over e-commerce. The latest indicators of the tablet phenomenon surfaced over the 2012 holiday kick-off weekend.

Via Anthony Burke
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Anthony Burke's curator insight, February 5, 2013 6:04 AM

These numbers and others don't lie and tablets are taking over e-commerce in big ways.

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Discover YOUR Marketing Super Power [Decision Tree]

Discover YOUR Marketing Super Power [Decision Tree] | Digital Marketing Miscellany | Scoop.it
Walk through this fun decisions tree to figure out what your marketing super power is.
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How to Be a Spammer in 20 Simple Steps

How to Be a Spammer in 20 Simple Steps | Digital Marketing Miscellany | Scoop.it
Learn how to be the best spammer on the internet, in just 20 steps!

Via Simon West, Nett Sales
Peter Rees's insight:

These would be quite amusing but for the fact that too many of them still happen ............

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Windows 8, BlackBerry 10 Won't Win Any Smartphone Wars

Windows 8, BlackBerry 10 Won't Win Any Smartphone Wars | Digital Marketing Miscellany | Scoop.it
As Microsoft and Research In Motion (and even Nokia) launch smartphone platforms, have iPhone or Android users any reason to switch?
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Why It's Time to Get Excited About Digital Advertising

Why It's Time to Get Excited About Digital Advertising | Digital Marketing Miscellany | Scoop.it
Native advertising not only represents a way for advertisers to reach an engaged audience, but also allows us to do work that our readers love.
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How to secure a database within a cloud | Cloud Pro

How to secure a database within a cloud | Cloud Pro | Digital Marketing Miscellany | Scoop.it
There's been a reluctance to move databases into the cloud but it can be a cost-effective way for businesses to operate

Via Anthony Burke
Peter Rees's insight:

Useful article on what has been a sticky topic for a lot of companies. Now it is a matter of understanding where the 'cloud' is hosted and what can be stored, and wher0,e as far as Information Commissioner's Office is concerned.

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Anthony Burke's curator insight, December 12, 2012 12:17 AM

Many companies have been afraid to move sensitive databases to the cloud so this article explores how to do that securely.

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For Email Marketers, List Segmentation Is a Top Priority - eMarketer

For Email Marketers, List Segmentation Is a Top Priority - eMarketer | Digital Marketing Miscellany | Scoop.it
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Designing a Facebook Marketing Campaign in 4 Steps

Designing a Facebook Marketing Campaign in 4 Steps | Digital Marketing Miscellany | Scoop.it

Marketing on Facebook involves four basic steps: Build, Connect, Engage and Influence, a process Facebook now refers to as the BCEI framework.

This article outlines these four steps and explains how ecommerce merchants can use them to execute an effective Facebook marketing campaign.

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Adoption of marketing attribution driven by social and mobile

Adoption of marketing attribution driven by social and mobile | Digital Marketing Miscellany | Scoop.it
The rise of social media and mobile usage has led to an increased interest in marketing attribution, according to the latest Econsultancy/Adobe Quarterly Digital Intelligence Briefing.
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Rescooped by Peter Rees from AllAboutSocialMedia
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The 100 Best Free SEO Tools & Resources for Every Challenge

The 100 Best Free SEO Tools & Resources for Every Challenge | Digital Marketing Miscellany | Scoop.it

At Moz, we love using premium SEO Tools. Paid tools are essential when you need advanced features, increased limits, historical features, or professional support. For other tasks, a free tool does the trick.


Via Laurie DesAutels
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» Canonicalization & Pagination 101 for e-commerce Websites

» Canonicalization & Pagination 101 for e-commerce Websites | Digital Marketing Miscellany | Scoop.it
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Which infographic is right for you?

Which infographic is right for you? | Digital Marketing Miscellany | Scoop.it
That’s right, there’s more to infographics than a scrolling image full of facts and figures. Different types of infographics are consumed differently.

Via Anthony Burke
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Social Media Marketing + Email Marketing = Success | Social Media Today

Social Media Marketing + Email Marketing = Success | Social Media Today | Digital Marketing Miscellany | Scoop.it
With the emergence of so many social networking sites, you might think that email marketing will die a slow death through the years. But that’s not true.
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7 Incredible Web Design, Branding, Digital Marketing Experiences

7 Incredible Web Design, Branding, Digital Marketing Experiences | Digital Marketing Miscellany | Scoop.it
Fantastic real-world examples that'll inspire you to improve web design, branding, marketing, and conversion experiences. Learn how to truly rock digital!
Peter Rees's insight:

Brilliant post by Avinash Kaushik, tons to learn about web design and branding .........

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We Watched 11.3 Billion Online Video Ads Last Month

We Watched 11.3 Billion Online Video Ads Last Month | Digital Marketing Miscellany | Scoop.it
Consumers watched 11.3 billion online video ads last month, up from 7.1 billion ads viewed in December 2011, according to comScore.
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SEO, CPC And Social Media – What Is Digital Marketing? [INFOGRAPHIC] - AllTwitter

SEO, CPC And Social Media – What Is Digital Marketing? [INFOGRAPHIC] - AllTwitter | Digital Marketing Miscellany | Scoop.it
SEO, CPC And Social Media – What Is Digital Marketing? [INFOGRAPHIC]
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Why Google Hangouts On Air Should Be Part of Your 2013 Marketing Strategy | Business 2 Community

Why Google Hangouts On Air Should Be Part of Your 2013 Marketing Strategy | Business 2 Community | Digital Marketing Miscellany | Scoop.it
Google Hangouts and Hangouts on Air may be the best kept secret in social media. Yes, they’ve been around for awhile and yes the Obama campaign has used them.
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4 Best Practices for Digital Marketers in 2013

4 Best Practices for Digital Marketers in 2013 | Digital Marketing Miscellany | Scoop.it
In the digital marketing industry, the writing’s already on the wall. Here are the trends we need to watch in 2013.
Peter Rees's insight:

Predictions for 2013 are coming thick and fast.

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The Results Are In: An Experiment in Social Influence | Social Media Today

The Results Are In: An Experiment in Social Influence | Social Media Today | Digital Marketing Miscellany | Scoop.it
social influence
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Google+ Communities: The Great, the Bad, and Why You Need to Join | Social Media Today

Google+ Communities: The Great, the Bad, and Why You Need to Join | Social Media Today | Digital Marketing Miscellany | Scoop.it
 In case you missed it, Google+ Communities launched about 48 hours ago.
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Digital Marketing in 2013: What's In and What's Out - Business 2 Community

Digital Marketing in 2013: What's In and What's Out - Business 2 Community | Digital Marketing Miscellany | Scoop.it
Business 2 CommunityDigital Marketing in 2013: What's In and What's OutBusiness 2 CommunityThe Ins and Outs of Marketing The consumers are getting wiser and more connected and as we move into the New Year, we as businesses continue to compete for...

Via Anthony Burke
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