Digital Marketing for Business
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Digital Marketing for Business
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Why B2B Companies Need Social Media Marketing - Business 2 Community

Why B2B Companies Need Social Media Marketing - Business 2 Community | Digital Marketing for Business | Scoop.it
Why B2B Companies Need Social Media Marketing
Business 2 Community
Many B2B companies have asked us a variation of the same question lately: “Do I really need social media?” Our answer is a consistent, resounding YES.
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New reality show ‘@SummerBreak’ to be viewed solely through social media — EXCLUSIVE SNEAK PEEK | EW.com

New reality show ‘@SummerBreak’ to be viewed solely through social media — EXCLUSIVE SNEAK PEEK | EW.com | Digital Marketing for Business | Scoop.it
In 2004, Laguna Beach introduced viewers to the lives of Californian high schoolers, complete with rivalries, relationships, and fancy cars. Now, The Chernin Group is...
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Free Instagram Analytics Tools

Free Instagram Analytics Tools There are a few free Instagram analytics tools available today.


Via Peter Trapasso, Paul Schaecker, Patricia Mellin
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Google Glass Raises Congressional Privacy Concerns | CIO Today

Google Glass Raises Congressional Privacy Concerns | CIO Today | Digital Marketing for Business | Scoop.it
The buzz around Google Glass continues, but it
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New Study Shows Strong Needs to Invest in Online Marketing - SBWire (press release)

New Study Shows Strong Needs to Invest in Online Marketing
SBWire (press release)
San Francisco, CA -- (SBWIRE) -- 06/10/2013 -- Why should you invest in online marketing when you are a local brick and mortar business?
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Breaking from Tradition: The Four Ms of Influence Marketing

Breaking from Tradition: The Four Ms of Influence Marketing | Digital Marketing for Business | Scoop.it
Danny Brown explains how the Four Ps of marketing have evolved into the Four Ms of Influence Marketing, what they are, and why they are important to driving sales and measuring social media ROI.

Via Gordon Gower
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Marketers give three reasons why online video content outperforms TV - Brafton

Marketers give three reasons why online video content outperforms TV - Brafton | Digital Marketing for Business | Scoop.it
Brafton
Marketers give three reasons why online video content outperforms TV
Brafton
Most marketers agree – online video content is becoming the next big thing.
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Mercor's curator insight, June 7, 2013 7:00 AM

 

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jaynalocke's curator insight, June 7, 2013 10:52 AM

Super interesting. Video is getting tons of buzz right now. I'm hearing this same chant across multiple channels. Are you?

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Report Uncovers Trends About How B2B Marketers Use Social Media - KoMarketing Associates

Report Uncovers Trends About How B2B Marketers Use Social Media - KoMarketing Associates | Digital Marketing for Business | Scoop.it
Report Uncovers Trends About How B2B Marketers Use Social Media KoMarketing Associates Recent Social Media Marketing research uncovers trends about how B2B and B2C marketers are using social media, with the goal of enabling marketers to uncover...
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Cutting Edge Laser Hires New Internet Marketing Firm to Develop Their Online ... - PR Web (press release)

Cutting Edge Laser Hires New Internet Marketing Firm to Develop Their Online ...
PR Web (press release)
Cutting Edge Laser (CEL MFG) is now working with a new internet marketing firm to help them develop their online presence.
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Small business gets boost from mobile marketing - USA TODAY

Small business gets boost from mobile marketing - USA TODAY | Digital Marketing for Business | Scoop.it
Small business gets boost from mobile marketing USA TODAY In rebuilding Feet First, founded by her parents, she turned to the usual, and requisite, e-commerce tricks — a website, online shopping cart and Facebook page — that have helped the...
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Social listening industry thrives as marketers tune into customer voice - Econsultancy (blog)

Social listening industry thrives as marketers tune into customer voice - Econsultancy (blog) | Digital Marketing for Business | Scoop.it
Social listening industry thrives as marketers tune into customer voice Econsultancy (blog) The use of social media within marketing has become almost unquestionable; digital marketing has evolved into a customer-led conversation, with consumers...
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Stand-alone digital marketing silos may disappear by 2023 - Examiner.com

Stand-alone digital marketing silos may disappear by 2023 - Examiner.com | Digital Marketing for Business | Scoop.it
Examiner.com Stand-alone digital marketing silos may disappear by 2023 Examiner.com Digital media have transformed advertising and spawned what seems to be zillions of stand-alone agencies specializing in digital, social, and similar forms of...
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Entrepreneur Launches Internet Marketing Tools - Newswire (press release)

Entrepreneur Launches Internet Marketing Tools - Newswire (press release) | Digital Marketing for Business | Scoop.it
Entrepreneur Launches Internet Marketing Tools
Newswire (press release)
Wayne Atkinson, a software developer for over 25 years and now an Internet Entrepreneur, has spent the last 10 months developing his newly launched Internet Marketing Tools.
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3 Reasons Why Social Media Policy Is More Important Than Strategy - Marketing Land

3 Reasons Why Social Media Policy Is More Important Than Strategy - Marketing Land | Digital Marketing for Business | Scoop.it
3 Reasons Why Social Media Policy Is More Important Than Strategy
Marketing Land
Thus, in order for social media marketing messages to get noticed, they need to get passed along to friends of friends and their friends.
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Facebook Announces Searchable Hashtags, Promises More Features For Following Public Conversations | TechCrunch

Facebook Announces Searchable Hashtags, Promises More Features For Following Public Conversations | TechCrunch | Digital Marketing for Business | Scoop.it
Facebook just announced that it is indeed launching ability to follow conversations via hashtags, as was reported in March.
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How to launch a new product, from marketing to social media - The Guardian

How to launch a new product, from marketing to social media - The Guardian | Digital Marketing for Business | Scoop.it
The Guardian
How to launch a new product, from marketing to social media
The Guardian
Launching a new product always needs careful consideration.
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Digital Marketing Tools Build eCommerce - Independent Retailer

Digital Marketing Tools Build eCommerce - Independent Retailer | Digital Marketing for Business | Scoop.it
Digital Marketing Tools Build eCommerce
Independent Retailer
Digital marketing tools google adwords microsoft bingads Your ecommerce site is loaded with great products, your shopping cart is ready to roll, and your web pages are engaging.
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Small Business Social, How to Build Relationships With Content and ...

Small Business Social, How to Build Relationships With Content and ... | Digital Marketing for Business | Scoop.it
Social media marketing podcast 43: In this episode Jeff Korhan talks about social marketing and how you can implement it into your business.
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Salesforce Targets Social Media Marketing Spend With ExactTarget - Trefis

Salesforce Targets Social Media Marketing Spend With ExactTarget - Trefis | Digital Marketing for Business | Scoop.it
Yahoo! News
Salesforce Targets Social Media Marketing Spend With ExactTarget
Trefis
CRM market leader Salesforce.com (NYSE:CRM) is acquiring cloud marketing company ExactTarget for a whopping $2.5 billion.
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Social media gives new vitality to antique business - Medill Reports: Chicago

Social media gives new vitality to antique business - Medill Reports: Chicago | Digital Marketing for Business | Scoop.it
Social media gives new vitality to antique business
Medill Reports: Chicago
Social media marketing is bringing new vitality to the antiques business.
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5 Questions Social Media Marketing Analytics Can Answer - Data Informed

5 Questions Social Media Marketing Analytics Can Answer - Data Informed | Digital Marketing for Business | Scoop.it
5 Questions Social Media Marketing Analytics Can Answer Data Informed Social media sentiment is one metric of many XO uses to measure the results of its efforts to bolster customer service quality, says Ronan Keane, social media marketing manager...
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London School of Marketing expands its offering by proudly becoming the first ... - PR Web (press release)

London School of Marketing expands its offering by proudly becoming the first ...
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How to become a social media marketing specialist [infographic ...

How to become a social media marketing specialist [infographic ... | Digital Marketing for Business | Scoop.it
Think you know your way around social media better than the average bear? Maybe you have what it takes to be a social media marketing specialist, but rather than going with your gut, check out this...
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The Minimalist's Guide To Social Media Metrics - Marketing Land

The Minimalist's Guide To Social Media Metrics - Marketing Land | Digital Marketing for Business | Scoop.it
Marketing Land
The Minimalist's Guide To Social Media Metrics
Marketing Land
What if “minimally viable” was the way we looked at social media metrics, as well?
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